Σκάλα Σωτήρος Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Macedonia and Thrace, Greece
Is Airbnb profitable in Σκάλα Σωτήρος in 2025? Explore comprehensive Airbnb analytics for Σκάλα Σωτήρος, Macedonia and Thrace, Greece to uncover income potential. This 2025 STR market report for Σκάλα Σωτήρος, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Σκάλα Σωτήρος, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Σκάλα Σωτήρος Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Σκάλα Σωτήρος Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Σκάλα Σωτήρος (2025)
Understanding the monthly revenue variations for Airbnb listings in Σκάλα Σωτήρος is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Σκάλα Σωτήρος is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Σκάλα Σωτήρος across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,139+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,930 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,055 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $621, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Σκάλα Σωτήρος
Σκάλα Σωτήρος Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Σκάλα Σωτήρος STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Σκάλα Σωτήρος:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Σκάλα Σωτήρος
Average Daily Rate (ADR) Airbnb Trends in Σκάλα Σωτήρος (2025)
Effective short term rental pricing strategy in Σκάλα Σωτήρος involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Σκάλα Σωτήρος typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $289+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $97 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Σκάλα Σωτήρος
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Airbnb Seasonality Analysis & Trends in Σκάλα Σωτήρος (2025)
Peak Season (August, July, June)
- Revenue averages $3,061 per month
- Occupancy rates average 60.0%
- Daily rates average $164
Shoulder Season
- Revenue averages $1,259 per month
- Occupancy maintains around 27.0%
- Daily rates hold near $147
Low Season (January, February, December)
- Revenue drops to average $446 per month
- Occupancy decreases to average 14.7%
- Daily rates adjust to average $145
Seasonality Insights for Σκάλα Σωτήρος
- The Airbnb seasonality in Σκάλα Σωτήρος shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Σκάλα Σωτήρος's highest earning potential, with monthly revenues capable of climbing to $3,715, occupancy reaching a high of 74.2%, and ADRs peaking at $166.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $401, occupancy could drop to 12.9%, and ADRs may adjust down to $141.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Σκάλα Σωτήρος.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Σκάλα Σωτήρος seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Σκάλα Σωτήρος (2025)
Exploring the top neighborhoods for short-term rentals in Σκάλα Σωτήρος? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Agios Georgios | A picturesque coastal village known for its beautiful beaches and local dining. Ideal for tourists looking for a relaxing getaway by the sea. | Agios Georgios Beach, Local tavernas, Sunset views, Water sports opportunities |
Nestos River | A serene natural area great for outdoor enthusiasts. Offers activities such as kayaking and cycling along the stunning river landscape. | Nestos River, Cycling paths, Kayaking tours, Natural beauty spots |
Kavala | A historical city with stunning architecture and a vibrant harbor. Attracts visitors interested in history, culture, and delicious seafood. | Kavala Fortress, The Aqueduct, Kavala Marina, Archaeological Museum of Kavala |
Thasos Island | Known for its pristine beaches and lush landscapes, it’s a popular destination for island lovers looking for nature and relaxation. | Golden Beach, Thasos Archaeological Museum, Monastery of Arkangelou, Scuba diving spots |
Drama | A charming town with rich history and natural attractions. Perfect for visitors who enjoy exploring cultural sites and local cuisines. | Drama's central square, Folk Museum of Drama, Byzantine-era churches, Delicious local cuisine |
Xanthi | A vibrant city with a blend of cultures, hosting various festivals and cultural events throughout the year. Great for those looking to experience local life. | Xanthi Old Town, The Bazaar, Cultural festivals, Xanthi Museum of Folk Art |
Amfipoli | An ancient site rich in history, appealing to history enthusiasts and those interested in Greek heritage and archaeology. | Amfipoli archaeological site, Lion of Amfipoli, Ancient ruins, Cultural heritage |
Southeast Macedonia beaches | Known for its beautiful coastline and beach resorts. Ideal for tourists looking for sun, sea, and relaxation. | Kerkini Lake, Local beach resorts, Water activities, Seafood dining experiences |
Understanding Airbnb License Requirements & STR Laws in Σκάλα Σωτήρος (2025)
Yes, Σκάλα Σωτήρος, Macedonia and Thrace, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Σκάλα Σωτήρος to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 89% licensed listings)
Top Performing Airbnb Properties in Σκάλα Σωτήρος (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Σκάλα Σωτήροςbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

CHRISSI SEA STAR
Entire Place • 4 bedrooms

Balconies on Sea - The Garden Apartment
Entire Place • 2 bedrooms

Kiki's cozy home
Entire Place • 2 bedrooms

Calistee Home
Entire Place • 2 bedrooms

Balconies on Sea - The Blue Apartment
Entire Place • 1 bedroom

Thassos Traditional Villa by the sea
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Σκάλα Σωτήρος (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Σκάλα Σωτήρος based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Anastasios | 4 | $83,296 | 126 | 4.97/5.0 |
Biljana | 3 | $55,169 | 26 | 4.85/5.0 |
Katerina | 2 | $47,768 | 43 | 5.00/5.0 |
Psomiadis | 1 | $20,444 | 11 | 4.91/5.0 |
Νέλη | 2 | $20,416 | 58 | 4.99/5.0 |
Dimitra | 2 | $20,011 | 179 | 4.63/5.0 |
Arti | 3 | $19,436 | 12 | 5.00/5.0 |
Βάσω | 3 | $18,632 | 72 | 4.88/5.0 |
Leonidas | 1 | $18,176 | 47 | 5.00/5.0 |
Tasos | 2 | $16,194 | 55 | 4.37/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Σκάλα Σωτήρος.
Dive Deeper: Advanced Σκάλα Σωτήρος STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Σκάλα Σωτήρος. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsΣκάλα Σωτήρος Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Σκάλα Σωτήρος
- The Σκάλα Σωτήρος Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Σκάλα Σωτήρος, House properties are the most common (54.3%), reflecting the local real estate landscape.
- Houses represent a significant 54.3% portion, catering likely to families or larger groups.
Σκάλα Σωτήρος Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Σκάλα Σωτήρος
- The dominant room capacity in Σκάλα Σωτήρος is 2 bedrooms listings, making up 45.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 82.8% of the active Airbnb listings in Σκάλα Σωτήρος, indicating a high concentration in these sizes.
Σ κάλα Σωτήρος Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Σκάλα Σωτήρος
- The most common guest capacity trend in Σκάλα Σωτήρος vacation rentals is listings accommodating 4 guests (25.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Σκάλα Σωτήρος STR market, accounting for 42.8% of listings.
- 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Σκάλα Σωτήρος.
- On average, properties in Σκάλα Σωτήρος are equipped to host 4.4 guests.
Σκάλα Σωτήρος Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Σκάλα Σωτήρος
- The most common availability pattern in Σκάλα Σωτήρος falls within the 271-366 days range, representing 74.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Σκάλα Σωτήρος (60%), reflecting common guest stay durations or potential owner blocking patterns.
Σκάλα Σωτήρος Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
12 listings
36.4% of total
3 Nights
9 listings
27.3% of total
4-6 Nights
11 listings
33.3% of total
7-29 Nights
1 listings
3% of total
Key Insights
- The most prevalent minimum stay requirement in Σκάλα Σωτήρος is 2 Nights, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36.4% of Σκάλα Σωτήρος hosts use this setting.
- A 2-night minimum appears standard (36.4%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Σκάλα Σωτήρος.
Σκάλα Σωτήρος Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
21.9% of total
Firm
1 listings
3.1% of total
Strict
24 listings
75% of total
Cancellation Policy Insights for Σκάλα Σωτήρος
- The prevailing Airbnb cancellation policy trend in Σκάλα Σωτήρος is Strict, used by 75% of listings.
- A majority (78.1%) of hosts in Σκάλα Σωτήρος utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 75% market standard in Σκάλα Σωτήρος.
- With 75% using Strict terms, this is a viable option in Σκάλα Σωτήρος, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Σκάλα Σωτήρος.
Σκάλα Σωτήρος STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Σκάλα Σωτήρος
- The overall average booking lead time for vacation rentals in Σκάλα Σωτήρος is 69 days.
- Guests book furthest in advance for stays during July (average 101 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Σκάλα Σωτήρος.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Σκάλα Σωτήρος averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Σκάλα Σωτήρος (2025)
Amenity Prevalence
Amenity Insights for Σκάλα Σωτήρος
- Essential amenities in Σκάλα Σωτήρος that guests expect include: Hangers. Lacking these (this) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Σκάλα Σωτήρος: Hangers.
- Prioritize adding missing essentials: Hangers.
- Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Σκάλα Σωτήρος to stay competitive.
Σκάλα Σωτήρος Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Σκάλα Σωτήρος
- The typical guest profile for Airbnb in Σκάλα Σωτήρος consists of predominantly international visitors (95%), with top international origins including Bulgaria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Turkish.
- Domestic travelers account for 4.9% of guests.
- Key international markets include Romania (19.8%) and Bulgaria (19.8%).
- Top languages spoken are English (41.2%) followed by Turkish (10.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Bulgaria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Σκάλα Σωτήρος Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Skiathos Municipality | 66 | $2,093 | $351.17 | 50% |
Achladias | 101 | $1,982 | $316.83 | 51% |
Klima | 17 | $1,717 | $278.63 | 46% |
Myli | 48 | $1,513 | $217.73 | 45% |
Loutraki | 26 | $1,433 | $153.68 | 46% |
Kalyvia | 28 | $1,424 | $219.21 | 48% |
Municipality of Nea Propontida | 47 | $1,347 | $193.17 | 53% |
Νέα Μουδανιά | 24 | $1,327 | $183.08 | 47% |
Dikella | 16 | $1,321 | $182.09 | 43% |
Skiathos | 351 | $1,276 | $174.46 | 52% |