Νέα Χηλή Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Macedonia and Thrace, Greece

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Νέα Χηλή in 2025? Explore comprehensive Airbnb analytics for Νέα Χηλή, Macedonia and Thrace, Greece to uncover income potential. This 2025 STR market report for Νέα Χηλή, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.

Whether you're considering an Airbnb investment in Νέα Χηλή, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Νέα Χηλή Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Νέα Χηλή Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$90
The average rental revenue earned for an occupied room per day in Νέα Χηλή.
Occupancy Rate(?)
45.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,561
Typical annual income for an Airbnb listing in Νέα Χηλή. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
41.0%
Strong growth (41.0%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Νέα Χηλή.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Νέα Χηλή.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
27
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Νέα Χηλή (2025)

Understanding the monthly revenue variations for Airbnb listings in Νέα Χηλή is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Νέα Χηλή is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Νέα Χηλή across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,059+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,457 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $832 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $370, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Νέα Χηλή

Νέα Χηλή Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Νέα Χηλή STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Νέα Χηλή:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Νέα Χηλή

Average Daily Rate (ADR) Airbnb Trends in Νέα Χηλή (2025)

Effective short term rental pricing strategy in Νέα Χηλή involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Νέα Χηλή typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $118+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $83 or more.
  • Typical properties (Median) charge around $67 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Νέα Χηλή

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Airbnb Seasonality Analysis & Trends in Νέα Χηλή (2025)

Peak Season (July, June, August)
  • Revenue averages $1,639 per month
  • Occupancy rates average 49.2%
  • Daily rates average $75
Shoulder Season
  • Revenue averages $1,006 per month
  • Occupancy maintains around 33.8%
  • Daily rates hold near $76
Low Season (January, February, December)
  • Revenue drops to average $441 per month
  • Occupancy decreases to average 16.2%
  • Daily rates adjust to average $86

Seasonality Insights for Νέα Χηλή

  • The Airbnb seasonality in Νέα Χηλή shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Νέα Χηλή's highest earning potential, with monthly revenues capable of climbing to $1,838, occupancy reaching a high of 56.5%, and ADRs peaking at $87.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $385, occupancy could drop to 12.1%, and ADRs may adjust down to $69.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Νέα Χηλή.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Νέα Χηλή seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Νέα Χηλή (2025)

Exploring the top neighborhoods for short-term rentals in Νέα Χηλή? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Νέα Χηλή
A charming seaside village known for its beautiful beaches and traditional Greek hospitality. Attracts both domestic and international tourists looking for a relaxing escape near the coast.
Beautiful sandy beaches, Local tavernas and restaurants, Water sports activities, Nearby archaeological sites, Charming village atmosphere
Καβάλα
A vibrant city with rich history and stunning architecture. Its port and beautiful old town attract a variety of visitors.
The ancient theater, Kavalas Castle, The Imaret, Museum of Archaeology, Picturesque waterfront promenade
Θάσος (Thassos)
An island known for its natural beauty and green landscapes. Popular with tourists for its tranquil environment and lovely beaches.
Golden Beach, Limenaria, Ancient Agora, Pachis Beach, Thassos town
Δράμα
Known for its historical significance and natural landscapes. Has a charming city center that attracts both history lovers and nature enthusiasts.
Frakto Forest, Cave of Alistrati, Historical Museum of Drama, Cultural festivals, Local wineries
Ξάνθη
A picturesque town known for its traditional architecture and vibrant cultural scene. An ideal spot for visitors interested in culture and history.
Old town with Ottoman influence, Cultural events and festivals, Local handicrafts, Historical Museum of Xanthi, Natural beauty in nearby mountains
Σαμοθράκη
A secluded island known for its stunning landscapes, nature trails, and ancient ruins. Perfect for adventurous travelers.
Samothraki Archaeological Museum, The Sanctuary of the Great Gods, Waterfalls and hiking trails, Vathres natural pools, Beaches like Pahi
Καβάλα Πόλη (Kavala Town)
A historical city with a stunning waterfront and rich history. Great for urban exploration and cultural experiences.
Kavala Fortress, Aqueduct of Kavala, The old town, Cultural festivals, Local seafood restaurants
Λίμνη Βιστωνίδα (Lake Vistonida)
A serene area with beautiful lake views and opportunities for bird watching and nature activities. Ideal for eco-tourists.
Lake views, Bird watching opportunities, Local wildlife, Fishing areas, Nature trails

Understanding Airbnb License Requirements & STR Laws in Νέα Χηλή (2025)

Yes, Νέα Χηλή, Macedonia and Thrace, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Νέα Χηλή to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 81% licensed listings)

Top Performing Airbnb Properties in Νέα Χηλή (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Νέα Χηλήbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Thea Resort

Thea Resort

Entire Place • 2 bedrooms

$28,324
Revenue
31.1%
Occupancy
$231.49
Daily Rate
Villa Belvedere - Superior

Villa Belvedere - Superior

Entire Place • 2 bedrooms

$26,521
Revenue
36.1%
Occupancy
$196.26
Daily Rate
Διαμέρισμα σε πολυκατοικία

Διαμέρισμα σε πολυκατοικία

Entire Place • 1 bedroom

$15,980
Revenue
86.3%
Occupancy
$84.29
Daily Rate
House of Memories

House of Memories

Entire Place • 1 bedroom

$15,147
Revenue
45.2%
Occupancy
$90.27
Daily Rate
ZEN fully equipped penthouse with sea view

ZEN fully equipped penthouse with sea view

Entire Place • 3 bedrooms

$13,904
Revenue
59.7%
Occupancy
$97.30
Daily Rate
Seeview cozy apartment very close to the beach ⛱

Seeview cozy apartment very close to the beach ⛱

Entire Place • 3 bedrooms

$13,888
Revenue
87.1%
Occupancy
$130.21
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Νέα Χηλή (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Νέα Χηλή based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Λεωνίδας1$28,324234.91/5.0
Απόστολος1$26,52155.00/5.0
Despoina2$17,540354.93/5.0
Host #4239767691$15,980104.90/5.0
Konstantinos1$15,147314.90/5.0
Renate1$13,904215.00/5.0
Erol1$13,88834.33/5.0
Konstantinos2$13,402294.77/5.0
Αλέξανδρος2$12,880974.79/5.0
Dafni1$9,026234.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Νέα Χηλή.

Dive Deeper: Advanced Νέα Χηλή STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Νέα Χηλή. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Νέα Χηλή Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Νέα Χηλή

  • The Νέα Χηλή Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 27 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Νέα Χηλή, Apartment/Condo properties are the most common (74.1%), reflecting the local real estate landscape.
  • Houses represent a significant 25.9% portion, catering likely to families or larger groups.

Νέα Χηλή Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Νέα Χηλή

  • The dominant room capacity in Νέα Χηλή is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.8% of the active Airbnb listings in Νέα Χηλή, indicating a high concentration in these sizes.
  • With over half the market (55.6%) consisting of studios or 1-bedroom units, Νέα Χηλή is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (7.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Νέα Χηλή.

Νέα Χηλή Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Νέα Χηλή

  • The most common guest capacity trend in Νέα Χηλή vacation rentals is listings accommodating 4 guests (37%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Νέα Χηλή STR market, accounting for 70.3% of listings.
  • On average, properties in Νέα Χηλή are equipped to host 3.5 guests.

Νέα Χηλή Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Νέα Χηλή

  • The most common availability pattern in Νέα Χηλή falls within the 181-270 days range, representing 48.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Νέα Χηλή (51.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Νέα Χηλή Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.4%)

1 Night

4 listings

15.4% of total

2 Nights (30.8%)

2 Nights

8 listings

30.8% of total

3 Nights (34.6%)

3 Nights

9 listings

34.6% of total

4-6 Nights (11.5%)

4-6 Nights

3 listings

11.5% of total

7-29 Nights (3.8%)

7-29 Nights

1 listings

3.8% of total

30+ Nights (3.8%)

30+ Nights

1 listings

3.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Νέα Χηλή is 3 Nights, adopted by 34.6% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 34.6% of Νέα Χηλή hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.4% currently do.
  • A 2-night minimum appears standard (30.8%). Consider this for weekends or peak periods.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Νέα Χηλή.

Νέα Χηλή Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.6%)

Flexible

3 listings

13.6% of total

Moderate (36.4%)

Moderate

8 listings

36.4% of total

Firm (18.2%)

Firm

4 listings

18.2% of total

Strict (31.8%)

Strict

7 listings

31.8% of total

Cancellation Policy Insights for Νέα Χηλή

  • The prevailing Airbnb cancellation policy trend in Νέα Χηλή is Moderate, used by 36.4% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 36.4% market standard in Νέα Χηλή.
  • With 31.8% using Strict terms, this is a viable option in Νέα Χηλή, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Νέα Χηλή.

Νέα Χηλή STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Νέα Χηλή

  • The overall average booking lead time for vacation rentals in Νέα Χηλή is 59 days.
  • Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Νέα Χηλή.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Νέα Χηλή averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Νέα Χηλή (2025)

Amenity Prevalence

Amenity Insights for Νέα Χηλή

  • Essential amenities in Νέα Χηλή that guests expect include: Wifi, Air conditioning, TV, Kitchen, Hangers, Hot water, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hair dryer, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Νέα Χηλή: Wifi, Air conditioning, TV, Kitchen, Hangers, Hot water, Heating.
  • Prioritize adding missing essentials: Hangers, Hot water, Heating.
  • Consider adding popular differentiators like Essentials or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Νέα Χηλή to stay competitive.

Νέα Χηλή Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Νέα Χηλή

  • The typical guest profile for Airbnb in Νέα Χηλή consists of predominantly international visitors (94%), with top international origins including Turkey, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Turkish.
  • Domestic travelers account for 6.2% of guests.
  • Key international markets include Türkiye (39.5%) and Turkey (29.6%).
  • Top languages spoken are English (39.7%) followed by Turkish (30.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Turkey.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Νέα Χηλή Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Dikella16$1,321$182.0943%
Ormos Prinou17$1,258$165.4447%
Skala Marion42$1,186$154.8752%
Palio45$1,117$198.2439%
Paggaio Municipality80$1,116$184.2444%
Skala Rachoniou28$1,099$198.3047%
Chrysi Ammoudia27$1,049$139.8047%
Thassos61$1,019$145.7651%
Σκάλα Σωτήρος35$1,014$146.3050%
Alexandroupoli213$985$107.3742%

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