Nea Vrasna Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Macedonia and Thrace, Greece
Is Airbnb profitable in Nea Vrasna in 2025? Explore comprehensive Airbnb analytics for Nea Vrasna, Macedonia and Thrace, Greece to uncover income potential. This 2025 STR market report for Nea Vrasna, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 47 active listings.
Whether you're considering an Airbnb investment in Nea Vrasna, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nea Vrasna Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nea Vrasna Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nea Vrasna (2025)
Understanding the monthly revenue variations for Airbnb listings in Nea Vrasna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nea Vrasna is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nea Vrasna across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,357+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,493 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $866 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $442, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nea Vrasna
Nea Vrasna Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nea Vrasna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nea Vrasna:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nea Vrasna
Average Daily Rate (ADR) Airbnb Trends in Nea Vrasna (2025)
Effective short term rental pricing strategy in Nea Vrasna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nea Vrasna typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $171+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $125 or more.
- Typical properties (Median) charge around $80 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Nea Vrasna
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Airbnb Seasonality Analysis & Trends in Nea Vrasna (2025)
Peak Season (August, July, September)
- Revenue averages $1,800 per month
- Occupancy rates average 49.4%
- Daily rates average $104
Shoulder Season
- Revenue averages $1,006 per month
- Occupancy maintains around 29.4%
- Daily rates hold near $99
Low Season (February, March, December)
- Revenue drops to average $653 per month
- Occupancy decreases to average 23.4%
- Daily rates adjust to average $97
Seasonality Insights for Nea Vrasna
- The Airbnb seasonality in Nea Vrasna shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nea Vrasna's highest earning potential, with monthly revenues capable of climbing to $2,105, occupancy reaching a high of 58.1%, and ADRs peaking at $107.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $606, occupancy could drop to 18.6%, and ADRs may adjust down to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nea Vrasna.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nea Vrasna seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nea Vrasna (2025)
Exploring the top neighborhoods for short-term rentals in Nea Vrasna? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Nea Vrasna Beach | A beautiful sandy beach area ideal for summer vacations. It attracts families and tourists looking for a relaxing beach experience and water sports activities. | Nea Vrasna Beach, Asprovalta Beach, local tavernas and restaurants, water sports activities, beach bars |
| Siga Beach | Less crowded and perfect for those seeking peace and quiet. Known for its stunning views and crystal-clear waters, Siga Beach appeals to couples and nature lovers. | Siga Beach, hiking trails, natural landscapes, sunbathing spots, local wildlife |
| Vrasna Lake | A serene location great for nature enthusiasts and those seeking tranquility. Offers fishing and picnic opportunities, surrounded by lush greenery. | Vrasna Lake, nature trails, bird watching, picnic areas, scenic views |
| Drenia Islands | A group of small islands perfect for day trips, known for their pristine beaches and snorkeling opportunities. Ideal for adventurous travelers and beach seekers. | Drenia Islands, snorkeling, boat tours, secluded beaches, crystal clear waters |
| Mount Athos | A UNESCO World Heritage Site and a spiritual destination, attracting visitors interested in history and culture. Offers unique experiences for those seeking a deeper connection to Greece. | Mount Athos monasteries, historical tours, nature hikes, cultural heritage, spiritual retreats |
| Asprovalta | A lively seaside town providing a variety of amenities and vibrant nightlife. Popular among young travelers and families looking for entertainment and relaxation. | Asprovalta Beach, promenade, bars and clubs, local markets, cultural events |
| Strymonas River Delta | A unique ecological area known for its rich biodiversity and birdwatching opportunities, appealing to nature lovers and outdoor enthusiasts. | Strymonas River, bird watching, nature photography, picnic spots, hiking trails |
| Old Stagira | Famous as the birthplace of Aristotle, this area offers historical significance and lovely scenic views, attracting history buffs and cultural tourists. | Aristotle's birthplace, ancient ruins, scenic viewpoints, local history tours, cultural events |
Understanding Airbnb License Requirements & STR Laws in Nea Vrasna (2025)
Yes, Nea Vrasna, Macedonia and Thrace, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nea Vrasna to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 79% licensed listings)
Top Performing Airbnb Properties in Nea Vrasna (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nea Vrasnabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Vana's house 10m from the sea with private yard!
Entire Place • 2 bedrooms
Vrasna Luxury Apartment
Entire Place • 3 bedrooms
Emina palms
Entire Place • 1 bedroom
Breeze Apartment
Entire Place • 1 bedroom
Villa Bougainvillea
Entire Place • 5 bedrooms
Seaside residence, a few steps from the sea.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nea Vrasna (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nea Vrasna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zoe | 3 | $33,724 | 17 | 1.60/5.0 |
| Maria | 5 | $27,990 | 297 | 4.78/5.0 |
| Vana | 1 | $24,050 | 34 | 5.00/5.0 |
| Andreas | 1 | $19,121 | 3 | 5.00/5.0 |
| Ioannis | 1 | $18,829 | 3 | 5.00/5.0 |
| Katerina | 5 | $17,903 | 15 | 4.00/5.0 |
| Vasiliki | 1 | $13,530 | 6 | 4.33/5.0 |
| Στεργιανή | 1 | $13,398 | 12 | 5.00/5.0 |
| Katya | 1 | $13,046 | 5 | 4.40/5.0 |
| Αλεξανδρα | 2 | $12,195 | 67 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nea Vrasna.
Dive Deeper: Advanced Nea Vrasna STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nea Vrasna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNea Vrasna Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nea Vrasna
- The Nea Vrasna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.4% of the 47 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nea Vrasna, Apartment/Condo properties are the most common (59.6%), reflecting the local real estate landscape.
- Houses represent a significant 40.4% portion, catering likely to families or larger groups.
Nea Vrasna Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nea Vrasna
- The dominant room capacity in Nea Vrasna is 2 bedrooms listings, making up 42.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.6% of the active Airbnb listings in Nea Vrasna, indicating a high concentration in these sizes.
Nea Vrasna Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nea Vrasna
- The most common guest capacity trend in Nea Vrasna vacation rentals is listings accommodating 4 guests (36.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Nea Vrasna STR market, accounting for 59.6% of listings.
- 38.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nea Vrasna.
- On average, properties in Nea Vrasna are equipped to host 5.0 guests.
Nea Vrasna Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nea Vrasna
- The most common availability pattern in Nea Vrasna falls within the 271-366 days range, representing 80.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Nea Vrasna (55.3%), reflecting common guest stay durations or potential owner blocking patterns.
Nea Vrasna Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
23.3% of total
2 Nights
9 listings
20.9% of total
3 Nights
7 listings
16.3% of total
4-6 Nights
14 listings
32.6% of total
7-29 Nights
1 listings
2.3% of total
30+ Nights
2 listings
4.7% of total
Key Insights
- The most prevalent minimum stay requirement in Nea Vrasna is 4-6 Nights, adopted by 32.6% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 32.6% of Nea Vrasna hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.3% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nea Vrasna.
Nea Vrasna Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
17.9% of total
Moderate
14 listings
35.9% of total
Firm
6 listings
15.4% of total
Strict
12 listings
30.8% of total
Cancellation Policy Insights for Nea Vrasna
- The prevailing Airbnb cancellation policy trend in Nea Vrasna is Moderate, used by 35.9% of listings.
- There's a relatively balanced mix between guest-friendly (53.8%) and stricter (46.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35.9% market standard in Nea Vrasna.
- With 30.8% using Strict terms, this is a viable option in Nea Vrasna, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Nea Vrasna.
Nea Vrasna STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nea Vrasna
- The overall average booking lead time for vacation rentals in Nea Vrasna is 49 days.
- Guests book furthest in advance for stays during November (average 192 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (113 days avg.) sees the longest lead times, while Winter (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Nea Vrasna.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 192 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 113 days) to capture early planners.
- Monitor your own booking lead times against these Nea Vrasna averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nea Vrasna (2025)
Amenity Prevalence
Amenity Insights for Nea Vrasna
- Essential amenities in Nea Vrasna that guests expect include: Wifi, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nea Vrasna: Wifi, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Air conditioning, Kitchen.
- Consider adding popular differentiators like Hangers or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nea Vrasna to stay competitive.
Nea Vrasna Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nea Vrasna
- The typical guest profile for Airbnb in Nea Vrasna consists of predominantly international visitors (96%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Bulgarian.
- Domestic travelers account for 3.8% of guests.
- Key international markets include Bulgaria (33%) and Germany (8.5%).
- Top languages spoken are English (41.2%) followed by Bulgarian (14.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nea Vrasna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Skiathos Municipality | 66 | $2,093 | $351.17 | 50% |
| Achladias | 101 | $1,982 | $316.83 | 51% |
| Klima | 17 | $1,717 | $278.63 | 46% |
| Myli | 48 | $1,513 | $217.73 | 45% |
| Thermaikos Municipality | 25 | $1,486 | $174.88 | 46% |
| Loutraki | 26 | $1,433 | $153.68 | 46% |
| Kalyvia | 28 | $1,424 | $219.21 | 48% |
| Municipality of Nea Propontida | 47 | $1,347 | $193.17 | 53% |
| Νέα Μουδανιά | 24 | $1,327 | $183.08 | 47% |
| Skiathos | 351 | $1,276 | $174.46 | 52% |