Kavala Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Macedonia and Thrace, Greece

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Kavala in 2025? Explore comprehensive Airbnb analytics for Kavala, Macedonia and Thrace, Greece to uncover income potential. This 2025 STR market report for Kavala, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 304 active listings.

Whether you're considering an Airbnb investment in Kavala, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kavala Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kavala Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$95
The average rental revenue earned for an occupied room per day in Kavala.
Occupancy Rate(?)
39.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,669
Typical annual income for an Airbnb listing in Kavala. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
12.3%
Strong growth (12.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Kavala.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Kavala.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
304
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kavala (2025)

Understanding the monthly revenue variations for Airbnb listings in Kavala is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kavala is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kavala across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,355+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,515 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $878 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $441, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kavala

Kavala Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kavala STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kavala:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kavala

Average Daily Rate (ADR) Airbnb Trends in Kavala (2025)

Effective short term rental pricing strategy in Kavala involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kavala typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $145+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $113 or more.
  • Typical properties (Median) charge around $85 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Kavala

Get Live Kavala Market Intelligence 👇

Discover Kavala Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Kavala (2025)

Peak Season (August, July, June)
  • Revenue averages $1,800 per month
  • Occupancy rates average 51.9%
  • Daily rates average $101
Shoulder Season
  • Revenue averages $1,003 per month
  • Occupancy maintains around 32.1%
  • Daily rates hold near $94
Low Season (January, February, March)
  • Revenue drops to average $605 per month
  • Occupancy decreases to average 24.9%
  • Daily rates adjust to average $90

Seasonality Insights for Kavala

  • The Airbnb seasonality in Kavala shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kavala's highest earning potential, with monthly revenues capable of climbing to $2,102, occupancy reaching a high of 63.1%, and ADRs peaking at $102.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $561, occupancy could drop to 22.6%, and ADRs may adjust down to $89.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kavala.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kavala seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kavala (2025)

Exploring the top neighborhoods for short-term rentals in Kavala? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kavala City Center
The historical heart of Kavala with beautiful architecture, bustling streets, and proximity to the waterfront. It's a prime location for tourists due to its rich history and cultural significance.
Kavala Fortress, Aqueduct of Kavala, Kavala Archaeological Museum, Old Town (Panagia), Imaret, Basilica of the Presentation of Christ
Toska Beach
A beautiful sandy beach area known for its clear waters and family-friendly environment. It attracts both locals and tourists looking for a beach getaway close to the city.
Toska Beach, Sun beds and umbrellas, Water sports, Beach bars, Restaurants with seaside views
Nea Peramos
A popular beach resort area ideal for families and beach lovers. Offers a mixture of relaxation and scenic beauty, with opportunities for water activities.
Nea Peramos Beach, Kavala's seaside restaurants, Private beaches, Caves of Alistrati, Day trips to Thassos
Kalamitsi
A picturesque village known for its stunning sea views and relaxing atmosphere. Perfect for travelers looking to escape the hustle and bustle.
Kalamitsi Beach, Traditional taverns, Scenic hiking trails, Local markets
Ammolofoi Beach
Famous for its stunning sandy shores and vibrant beach life, Ammolofoi Beach attracts crowds of sun-seekers, making it a top destination for Airbnb hosts.
Ammolofoi Beach, Nearby beach bars, Water sports rentals, Shallow waters suitable for families
Philippi
A UNESCO World Heritage site with deep historical significance, attracting history buffs and educational tourists. Close to nature and rich in archaeological sites.
Ancient Theatre of Philippi, Basilica of Saint John, Philippi Archaeological Site, Walking trails in the area
Krini
A charming seaside village offering a more authentic Greek experience. It is popular among those looking for tranquility and beautiful landscapes.
Krini Beach, Local seafood taverns, Seaside promenades, Nature walks
Thassos Island (accessible from Kavala)
A beautiful island accessible by ferry, known for its pristine beaches and lush landscapes. Ideal for tourists seeking an island experience without large crowds.
Golden Beach, Limenaria, Theologos village, Ancient Agora of Thassos, Stavros Beach

Understanding Airbnb License Requirements & STR Laws in Kavala (2025)

Yes, Kavala, Macedonia and Thrace, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kavala to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 82% licensed listings)

Top Performing Airbnb Properties in Kavala (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kavalabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

iKu Urban Apartment

iKu Urban Apartment

Entire Place • 3 bedrooms

$42,276
Revenue
54.5%
Occupancy
$211.73
Daily Rate
Luxury Apartment with View/ PENTHOUSE EUPHORIA

Luxury Apartment with View/ PENTHOUSE EUPHORIA

Entire Place • 1 bedroom

$35,631
Revenue
38.2%
Occupancy
$184.26
Daily Rate
Roof Loft Luxury Apartment - 360 Kavala View

Roof Loft Luxury Apartment - 360 Kavala View

Entire Place • 2 bedrooms

$31,328
Revenue
62.7%
Occupancy
$121.58
Daily Rate
Private Pool & Garden modern apartment

Private Pool & Garden modern apartment

Entire Place • 3 bedrooms

$26,239
Revenue
59.0%
Occupancy
$143.75
Daily Rate
TheLoft

TheLoft

Entire Place • 2 bedrooms

$25,620
Revenue
45.6%
Occupancy
$122.98
Daily Rate
Central Home, Kavala,

Central Home, Kavala,

Entire Place • 2 bedrooms

$24,879
Revenue
43.2%
Occupancy
$148.09
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kavala (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kavala based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Δέσποινα17$128,8061793.18/5.0
Stylianos8$51,1875664.80/5.0
Jenny1$42,276265.00/5.0
Pelagia2$40,708815.00/5.0
Giorgos2$38,5172064.87/5.0
Nelly2$36,4742525.00/5.0
Xenia1$35,631125.00/5.0
Cielo3$35,031574.92/5.0
George1$31,328514.98/5.0
Χρηστος2$30,9981714.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kavala.

Dive Deeper: Advanced Kavala STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kavala. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kavala Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kavala

  • The Kavala Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.4% of the 304 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kavala, Apartment/Condo properties are the most common (78%), reflecting the local real estate landscape.
  • Houses represent a significant 20.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 1.6%) offer potential for unique stay experiences.

Kavala Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kavala

  • The dominant room capacity in Kavala is 1 bedroom listings, making up 53.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 82.2% of the active Airbnb listings in Kavala, indicating a high concentration in these sizes.
  • With over half the market (53.3%) consisting of studios or 1-bedroom units, Kavala is particularly well-suited for individuals or couples.

Kavala Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kavala

  • The most common guest capacity trend in Kavala vacation rentals is listings accommodating 4 guests (42.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Kavala STR market, accounting for 57.9% of listings.
  • 19.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kavala.
  • On average, properties in Kavala are equipped to host 4.1 guests.

Kavala Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kavala

  • The most common availability pattern in Kavala falls within the 271-366 days range, representing 57.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Kavala (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kavala Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.1%)

1 Night

52 listings

18.1% of total

2 Nights (43.2%)

2 Nights

124 listings

43.2% of total

3 Nights (18.1%)

3 Nights

52 listings

18.1% of total

4-6 Nights (9.4%)

4-6 Nights

27 listings

9.4% of total

7-29 Nights (0.3%)

7-29 Nights

1 listings

0.3% of total

30+ Nights (10.8%)

30+ Nights

31 listings

10.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Kavala is 2 Nights, adopted by 43.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.3%) of the Kavala Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.8%) caters to monthly stays (30+ nights) in Kavala, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 43.2% of Kavala hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.1% currently do.
  • A 2-night minimum appears standard (43.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 10.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kavala.

Kavala Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.7%)

Flexible

43 listings

16.7% of total

Moderate (30%)

Moderate

77 listings

30% of total

Firm (25.3%)

Firm

65 listings

25.3% of total

Strict (28%)

Strict

72 listings

28% of total

Cancellation Policy Insights for Kavala

  • The prevailing Airbnb cancellation policy trend in Kavala is Moderate, used by 30% of listings.
  • A majority (53.3%) of hosts in Kavala utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30% market standard in Kavala.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kavala.

Kavala STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kavala

  • The overall average booking lead time for vacation rentals in Kavala is 50 days.
  • Guests book furthest in advance for stays during May (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Kavala.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Kavala averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kavala (2025)

Amenity Prevalence

Amenity Insights for Kavala

  • Essential amenities in Kavala that guests expect include: Wifi, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kavala: Wifi, Kitchen, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Kitchen, Air conditioning.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kavala to stay competitive.

Kavala Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kavala

  • The typical guest profile for Airbnb in Kavala consists of predominantly international visitors (86%), with top international origins including Türkiye, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Turkish.
  • Domestic travelers account for 13.6% of guests.
  • Key international markets include Bulgaria (17.2%) and Türkiye (14.4%).
  • Top languages spoken are English (40.2%) followed by Turkish (14.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Türkiye.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kavala Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Skiathos Municipality66$2,093$351.1750%
Achladias101$1,982$316.8351%
Klima17$1,717$278.6346%
Myli48$1,513$217.7345%
Loutraki26$1,433$153.6846%
Kalyvia28$1,424$219.2148%
Municipality of Nea Propontida47$1,347$193.1753%
Νέα Μουδανιά24$1,327$183.0847%
Dikella16$1,321$182.0943%
Skiathos351$1,276$174.4652%

Maximize Your Airbnb Income in Kavala

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights