Airbnb Market Analytics, Statistics and Data in Katerini Municipality, Macedonia and Thrace, Greece
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Katerini Municipality? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Katerini Municipality:
How much do Airbnb hosts make on average per month in Katerini Municipality?
The short-term rental market in Katerini Municipality shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $805 per month
- Strong performing properties (top 25%) make $1,555 or more
- Best-in-class properties (top 10%) achieve $2,387+ monthly
- Entry-level properties (bottom 25%) typically earn around $418
Revenue Variations by Month
Occupancy Rates Throughout the Year in Katerini Municipality
The market in Katerini Municipality shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 30% occupancy rates
- Strong performing properties (top 25%) achieve 51% or higher
- Best-in-class properties (top 10%) reach 70%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Katerini Municipality
Daily rates in Katerini Municipality vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $80 per night
- Strong performing properties (top 25%) secure $111 or more
- Best-in-class properties (top 10%) pull in $163+ per night
- Entry-level properties (bottom 25%) earn around $58
Daily Rate Variations by Month
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Seasonality patterns in Katerini Municipality
Peak Season (August, July, June)
- Revenue peaks at $1915.16 per month
- Occupancy rates reach 58.61%
- Daily rates average $136.90
Shoulder Season
- Revenue averages $1112.35 per month
- Occupancy maintains 34.82%
- Daily rates hold at $115.49
Low Season (November, December, January)
- Revenue drops to $593.23 per month
- Occupancy decreases to 22.99%
- Daily rates adjust to $91.20
Is it still profitable to do Airbnb in Katerini Municipality in 2025?
Yes! Katerini Municipality demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 35% and monthly revenue averaging $1112 and With 202 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Katerini Municipality
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Katerini City Center | The vibrant heart of Katerini with shopping, dining, and cultural experiences. Easy access to local attractions and public transport, making it ideal for both tourists and business travelers. | Katerini Archaeological Museum, Litochoro, Mount Olympus, Katerini City Park, Church of Agios Nikolaos |
| Pieria Coast | Stunning coastline with beautiful beaches and seaside resorts. A perfect destination for summer tourists looking for sun, sea, and relaxation. | Paralia Katerini, Ouzoun Giolas Beach, Olympic Beach, Camping Heaven Beach, Nautical Club of Paralia |
| Olympus National Park | A natural wonderland attracting outdoor enthusiasts and hikers. Hosts visitors who are interested in nature, hiking, and exploring rich biodiversity. | Mount Olympus hiking trails, Dion Archaeological Park, Agios Dionysios Monastery, Prionia, Kallidromo |
| Litochoro | A charming town located at the foot of Mount Olympus, known for its traditional architecture and proximity to nature trails. Attracts tourists interested in adventure and local culture. | Mount Olympus Museum, Old Litochoro, Litochoro Beach, Hiking routes to the summit of Olympus, Dion |
| Nevieshka Valley | A picturesque valley known for its agricultural beauty and tranquility. Ideal for those looking to escape the crowds and enjoy rural Greece. | Traditional Villages, Nature trails, Wine and Olive Oil tasting, Scenic viewpoints, Local markets |
| Dion | An important archaeological site with ancient ruins and a rich historical background. Attracts history buffs and scholars from all over the world. | Dion Archaeological Park, Sanctuary of Demeter, Ancient Theatre, Hellenistic Artifacts, Historical Exhibitions |
| Katerini's Wine Region | Famed for local vineyards and wineries offering tours and tastings. Gaining popularity among wine enthusiasts and tourists seeking authentic experiences. | Wine tasting tours, Vineyard visits, Local wine festivals, Traditional Greek tavernas, Breathtaking vineyard landscapes |
| Meteora (nearby) | World Heritage Site known for its stunning rock formations and monasteries perched on cliffs. Perfect for spiritual tourism and nature lovers. | The Monasteries of Meteora, Hiking trails, Rock climbing, Local artisan shops, Cultural festivals |
Do you need a license for Airbnb in Katerini Municipality?
Yes, Katerini Municipality requires a license for operating an Airbnb. Current market data shows 73% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Katerini Municipality
Breathtaking View design apartment
Entire Place • 1 bedroom
VIP Villa Valous - with Jacuzzi and Barbeque
Entire Place • 3 bedrooms
Zeusplace Pierion Villa
Entire Place • 3 bedrooms
ARTEMIS HOME
Entire Place • 2 bedrooms
Eunoia Luxury Loft
Entire Place • 1 bedroom
Hotel Lucia, quadruple room
Private Room • 2 bedrooms
Top Performing Professional Hosts in Katerini Municipality
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christina | 13 | $115,048 | 43 | 2.56/5.0 |
| Georgios | 5 | $57,919 | 161 | 4.72/5.0 |
| Sidiropoulos | 3 | $57,153 | 72 | 4.81/5.0 |
| Vasilis | 3 | $31,085 | 25 | 4.93/5.0 |
| Kamilla | 3 | $30,790 | 3 | 1.67/5.0 |
| Λευτερης | 2 | $29,556 | 25 | 5.00/5.0 |
| Dimitris | 2 | $26,282 | 157 | 4.96/5.0 |
| Nikos | 1 | $26,087 | 34 | 5.00/5.0 |
| Aris | 1 | $25,051 | 117 | 4.97/5.0 |
| Anastasia | 4 | $23,599 | 65 | 3.68/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Katerini Municipality
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.1%), with apartment & condo and house properties comprising 96.1% of inventory
- Untapped potential in boutique & hotels segments (4.0% combined)
Room Capacity Distribution
Analysis of 202 properties in Katerini Municipality shows that 1 bedroom properties are most prevalent, making up 44.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 84.2% of all listings.
Key Insights
- Most common: 1 bedroom (44.6%)
- Least common: 5+ bedrooms (1%)
- Market concentration: 84.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 202 properties in Katerini Municipality reveals that 4 guests properties dominate the market, representing 42.1% of all listings. The average property accommodates 4.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 5 guests make up 56.9% of the market.
Key Insights
- Most common capacity: 4 guests (42.1% of market)
- Least common capacity: 7 guests (4.5% of market)
- Average guest capacity: 4.5 guests per property
- Market concentration: 56.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 202 properties in Katerini Municipality, the most common availability pattern is 271-366 days (66.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (39.1% of properties).
Key Insights
- Most common availability window: 271-366 days (66.8%)
- Most common booking duration: 31-90 days (39.1%)
- Properties with high availability (180+ days): 93.1%
- Properties with long-term bookings (180+ days): 6.9%
Minimum Stay Distributions
1 Night
47 listings
24.5% of total
2 Nights
54 listings
28.1% of total
3 Nights
41 listings
21.4% of total
4-6 Nights
42 listings
21.9% of total
7-29 Nights
2 listings
1% of total
30+ Nights
6 listings
3.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 52.6%
- Mid-length stays (4-6 nights) represent 21.9% of listings
- Monthly+ stays (3.1%) suggest a stable extended-stay market
- High market flexibility with 74.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
27 listings
17.4% of total
Moderate
44 listings
28.4% of total
Firm
51 listings
32.9% of total
Strict
33 listings
21.3% of total
Key Insights
- Firm is the preferred policy at 32.9% of listings
- The market shows a balanced distribution between guest-friendly (45.8%) and strict (54.2%) policies
- Flexible policies are least common at 17.4% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, Aug, averaging 81 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 26 days
- Summer shows the longest average booking window at 81 days, while Winter has the shortest at 26 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 81 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Katerini Municipality
Below is the distribution of amenities across listings in Katerini Municipality:
Traveler Demographics
Key Insights
- Domestic travelers make up 22.3% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (23.6%) and Bulgaria (19.7%)
- English is the top language at 53.5%, followed by Greek (18%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.9%
Recommendations
- Target marketing campaigns for Sofia and Athens markets
- Develop localized content for Germany and Bulgaria
- Prioritize English and Greek language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Katerini Municipality. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Skiathos Municipality | 68 | $2,158 | $361.64 | 46% |
| Achladias | 106 | $1,993 | $329.41 | 49% |
| Klima | 17 | $1,642 | $284.45 | 44% |
| Loutraki | 27 | $1,534 | $159.21 | 44% |
| Thermaikos Municipality | 27 | $1,383 | $262.94 | 42% |
| Myli | 54 | $1,369 | $202.66 | 43% |
| Municipality of Nea Propontida | 54 | $1,292 | $190.79 | 49% |
| Skiathos | 368 | $1,275 | $185.53 | 48% |
| Kalyvia | 33 | $1,269 | $262.38 | 43% |
| Mourtero | 17 | $1,259 | $195.02 | 41% |
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