Ierissos Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Macedonia and Thrace, Greece
Is Airbnb profitable in Ierissos in 2025? Explore comprehensive Airbnb analytics for Ierissos, Macedonia and Thrace, Greece to uncover income potential. This 2025 STR market report for Ierissos, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 46 active listings.
Whether you're considering an Airbnb investment in Ierissos, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ierissos Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ierissos Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ierissos (2025)
Understanding the monthly revenue variations for Airbnb listings in Ierissos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ierissos is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ierissos across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,333+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,599 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $954 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $547, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ierissos
Ierissos Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ierissos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ierissos:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ierissos
Average Daily Rate (ADR) Airbnb Trends in Ierissos (2025)
Effective short term rental pricing strategy in Ierissos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ierissos typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $244+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
- Typical properties (Median) charge around $114 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Ierissos
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Airbnb Seasonality Analysis & Trends in Ierissos (2025)
Peak Season (July, August, September)
- Revenue averages $2,677 per month
- Occupancy rates average 51.1%
- Daily rates average $157
Shoulder Season
- Revenue averages $1,263 per month
- Occupancy maintains around 24.8%
- Daily rates hold near $150
Low Season (February, March, December)
- Revenue drops to average $580 per month
- Occupancy decreases to average 12.6%
- Daily rates adjust to average $163
Seasonality Insights for Ierissos
- The Airbnb seasonality in Ierissos shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ierissos's highest earning potential, with monthly revenues capable of climbing to $3,116, occupancy reaching a high of 59.6%, and ADRs peaking at $166.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $479, occupancy could drop to 11.6%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ierissos.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ierissos seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ierissos (2025)
Exploring the top neighborhoods for short-term rentals in Ierissos? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ierissos Beach | Beautiful sandy beach with clear waters, popular for both relaxation and water sports. A perfect destination for tourists seeking a seaside escape, with close proximity to local amenities and restaurants. | Ierissos Beach, Ancient Stagira, Local tavernas, Water sports activities, Nightlife options in Ierissos |
| Mount Athos | A UNESCO World Heritage Site, this region is known for its stunning monasteries and natural beauty. Attracts spiritual travelers and those interested in history and culture. | Monasteries of Mount Athos, Hiking trails, Breathtaking views, Cultural festivals, Historical sites |
| Kassandra Peninsula | Famous for its beautiful beaches and vibrant nightlife, Kassandra is one of the most popular tourist destinations in Halkidiki. It’s ideal for those looking to party and enjoy summer holidays. | Kallithea Beach, Pefkochori Beach, Local nightlife, Beach clubs, Restaurants and bars |
| Vourvourou | Known for its picturesque scenery, crystal-clear waters, and natural beauty, Vourvourou is perfect for families and couples looking for a serene getaway with stunning landscapes. | Vourvourou Beach, Sailing trips, Agios Nikolaos Beach, Local eateries, Natural landscapes |
| Ouranoupoli | Gateway to Mount Athos, Ouranoupoli is a charming town that attracts visitors interested in the monasteries. It offers stunning views and a unique cultural experience. | Ouranoupoli beach, Boat trips to Mount Athos, Historical sites, Local shops, Fish taverns |
| Neos Marmaras | A popular destination with beautiful beaches and a lively atmosphere, Neos Marmaras attracts both families and young travelers seeking a fun beach holiday. | Neos Marmaras Beach, Local nightlife, Water sports, Shopping areas, Scenic views |
| Sithonia | Less crowded than Kassandra, Sithonia offers serene beaches and beautiful landscapes. It's ideal for tourists looking for a more laid-back experience aiming to relax and reconnect with nature. | Beach of Tristinika, Lagomandra Beach, Natural parks, Hiking trails, Local tavernas |
| Nikiti | A vibrant village known for its beautiful beaches and rich history. Nikiti offers a mix of relaxation and cultural exploration, ideal for various types of travelers. | Nikiti Beach, Old Nikiti village, Traditional markets, Waterfront dining, Cultural experiences |
Understanding Airbnb License Requirements & STR Laws in Ierissos (2025)
Yes, Ierissos, Macedonia and Thrace, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ierissos to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 78% licensed listings)
Top Performing Airbnb Properties in Ierissos (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ierissosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
#Totti | Beachfront Villa in Chalkidiki
Entire Place • 5 bedrooms
Beach House in Ierissos, Halkidiki
Entire Place • 3 bedrooms
VILLA PALMERA
Entire Place • 3 bedrooms
Christina's beach house (Gavriadia Ierissos)
Entire Place • 2 bedrooms
Superior Villa Sea View | Terra d'Oro Villas
Entire Place • 2 bedrooms
Luxurious Maisonette on the Beach! Overviews Athos
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ierissos (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ierissos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #494151768 | 1 | $45,148 | 0 | 0.00/5.0 |
| Anastasia | 1 | $31,857 | 64 | 4.83/5.0 |
| Athanasia | 3 | $29,745 | 162 | 4.88/5.0 |
| Host #53397918 | 4 | $28,917 | 41 | 4.88/5.0 |
| Terra D Oro | 2 | $28,182 | 15 | 4.83/5.0 |
| Stefanos | 1 | $26,837 | 24 | 4.88/5.0 |
| Christina | 1 | $24,559 | 13 | 5.00/5.0 |
| Takis Romilia | 1 | $19,743 | 34 | 4.82/5.0 |
| Nikolaos | 1 | $13,289 | 17 | 5.00/5.0 |
| Dimitrios | 1 | $13,208 | 25 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ierissos.
Dive Deeper: Advanced Ierissos STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ierissos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIerissos Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ierissos
- The Ierissos Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ierissos, House properties are the most common (54.3%), reflecting the local real estate landscape.
- Houses represent a significant 54.3% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 2.2%) offer potential for unique stay experiences.
Ierissos Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ierissos
- The dominant room capacity in Ierissos is 2 bedrooms listings, making up 54.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 71.7% of the active Airbnb listings in Ierissos, indicating a high concentration in these sizes.
- A significant 28.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ierissos.
Ierissos Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ierissos
- The most common guest capacity trend in Ierissos vacation rentals is listings accommodating 4 guests (28.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Ierissos STR market, accounting for 54.4% of listings.
- 43.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ierissos.
- On average, properties in Ierissos are equipped to host 5.5 guests.
Ierissos Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ierissos
- The most common availability pattern in Ierissos falls within the 271-366 days range, representing 73.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ierissos (43.5%), reflecting common guest stay durations or potential owner blocking patterns.
Ierissos Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
12.2% of total
2 Nights
11 listings
26.8% of total
3 Nights
3 listings
7.3% of total
4-6 Nights
11 listings
26.8% of total
7-29 Nights
9 listings
22% of total
30+ Nights
2 listings
4.9% of total
Key Insights
- The most prevalent minimum stay requirement in Ierissos is 2 Nights, adopted by 26.8% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26.8% of Ierissos hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.2% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ierissos.
Ierissos Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
7 listings
17.1% of total
Firm
4 listings
9.8% of total
Strict
30 listings
73.2% of total
Cancellation Policy Insights for Ierissos
- The prevailing Airbnb cancellation policy trend in Ierissos is Strict, used by 73.2% of listings.
- A majority (83.0%) of hosts in Ierissos utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 73.2% market standard in Ierissos.
- With 73.2% using Strict terms, this is a viable option in Ierissos, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ierissos.
Ierissos STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ierissos
- The overall average booking lead time for vacation rentals in Ierissos is 82 days.
- Guests book furthest in advance for stays during October (average 127 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (106 days avg.) sees the longest lead times, while Winter (6 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Ierissos.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 106 days) to capture early planners.
- Monitor your own booking lead times against these Ierissos averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ierissos (2025)
Amenity Prevalence
Amenity Insights for Ierissos
- Essential amenities in Ierissos that guests expect include: Essentials, Wifi, TV, Kitchen, Dishes and silverware, Air conditioning, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Hangers, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ierissos: Essentials, Wifi, TV, Kitchen, Dishes and silverware, Air conditioning, Hot water.
- Prioritize adding missing essentials: TV, Kitchen, Dishes and silverware, Air conditioning, Hot water.
- Consider adding popular differentiators like Refrigerator or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ierissos to stay competitive.
Ierissos Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ierissos
- The typical guest profile for Airbnb in Ierissos consists of predominantly international visitors (93%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 7.0% of guests.
- Key international markets include Bulgaria (22.8%) and Germany (12.3%).
- Top languages spoken are English (40%) followed by German (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ierissos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Skiathos Municipality | 66 | $2,093 | $351.17 | 50% |
| Achladias | 101 | $1,982 | $316.83 | 51% |
| Klima | 17 | $1,717 | $278.63 | 46% |
| Myli | 48 | $1,513 | $217.73 | 45% |
| Thermaikos Municipality | 25 | $1,486 | $174.88 | 46% |
| Loutraki | 26 | $1,433 | $153.68 | 46% |
| Kalyvia | 28 | $1,424 | $219.21 | 48% |
| Municipality of Nea Propontida | 47 | $1,347 | $193.17 | 53% |
| Νέα Μουδανιά | 24 | $1,327 | $183.08 | 47% |
| Skiathos | 351 | $1,276 | $174.46 | 52% |