Edessa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Macedonia and Thrace, Greece

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Edessa in 2025? Explore comprehensive Airbnb analytics for Edessa, Macedonia and Thrace, Greece to uncover income potential. This 2025 STR market report for Edessa, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Edessa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Edessa Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Edessa Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$98
The average rental revenue earned for an occupied room per day in Edessa.
Occupancy Rate(?)
33.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,734
Typical annual income for an Airbnb listing in Edessa. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
61.0%
Strong growth (61.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Edessa.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Edessa.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Edessa (2025)

Understanding the monthly revenue variations for Airbnb listings in Edessa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Edessa is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Edessa across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,673+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,285 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $946 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $546, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Edessa

Edessa Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Edessa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Edessa:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Edessa

Average Daily Rate (ADR) Airbnb Trends in Edessa (2025)

Effective short term rental pricing strategy in Edessa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Edessa typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $168+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
  • Typical properties (Median) charge around $82 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Edessa

Get Live Edessa Market Intelligence 👇

Discover Edessa Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Edessa (2025)

Peak Season (May, April, June)
  • Revenue averages $1,556 per month
  • Occupancy rates average 40.4%
  • Daily rates average $106
Shoulder Season
  • Revenue averages $884 per month
  • Occupancy maintains around 38.4%
  • Daily rates hold near $101
Low Season (January, February, September)
  • Revenue drops to average $625 per month
  • Occupancy decreases to average 28.6%
  • Daily rates adjust to average $98

Seasonality Insights for Edessa

  • The Airbnb seasonality in Edessa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Edessa's highest earning potential, with monthly revenues capable of climbing to $1,612, occupancy reaching a high of 50.2%, and ADRs peaking at $107.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $550, occupancy could drop to 25.0%, and ADRs may adjust down to $91.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Edessa.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Edessa seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Edessa (2025)

Exploring the top neighborhoods for short-term rentals in Edessa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Edessa Town Center
The vibrant heart of Edessa, known for its historical sites and accessibility. Tourists flock to view the famous waterfalls and enjoy local cafes, making it ideal for Airbnb hosting.
Edessa Waterfalls, Byzantine Museum of Edessa, Edessa Ancient Theater, Varosi District, Local artisan shops
Lake Vegoritida
A serene getaway known for its natural beauty, perfect for nature lovers and outdoor enthusiasts. The lake attracts visitors looking for relaxation and recreational activities such as hiking and birdwatching.
Lake Vegoritida, Hiking trails, Birdwatching spots, Nature parks, Traditional taverns
Kaimaktsalan
A popular ski resort area, drawing winter sports enthusiasts and visitors seeking mountain activities. This location offers year-round potential with winter skiing and summer hiking.
Kaimaktsalan Ski Resort, Mountain hiking trails, Hot springs, Stavroupoli village, Snow sports facilities
Agios Nikolaos
A charming village with stunning views and cultural heritage, offering a peaceful retreat for tourists seeking authenticity. Ideal for visitors wanting to experience local traditions and hospitality.
Traditional architecture, Local festivals, Beautiful landscapes, Cultural workshops, Tavernas with local cuisine
Gorgeous Edessa Waterfalls
A natural wonder that attracts tourists for photography and relaxation. Being close to the waterfalls, hosting visitors in this area can provide a unique experience.
Edessa Waterfalls, Cafes with views, Walking paths, Picnic areas, Photography spots
Nymfaio
A picturesque village known for its traditional stone houses and the nearby Arcturos Bear Sanctuary, attracting eco-tourists and families looking for unique experiences.
Arcturos Bear Sanctuary, Traditional stone architecture, Outdoor activities, Nature trails, Local cuisine
Pella
The ancient capital of Macedonia, rich in history and archaeological sites, appealing to history buffs and tourists interested in the ancient world.
Archaeological Site of Pella, Museum of Pella, Historical tours, Local olive oil farms, Nearby vineyards
Naoussa
Famous for its wine production and beautiful landscapes, Naoussa attracts wine enthusiasts and visitors who enjoy gastronomy and outdoor activities.
Wine routes, Local wineries, Hiking paths, Cultural festivals, Traditional restaurants

Understanding Airbnb License Requirements & STR Laws in Edessa (2025)

Yes, Edessa, Macedonia and Thrace, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Edessa to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 89% licensed listings)

Top Performing Airbnb Properties in Edessa (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Edessabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Delightful Apartment in Edessa Falls

Delightful Apartment in Edessa Falls

Entire Place • 2 bedrooms

$18,815
Revenue
35.1%
Occupancy
$111.16
Daily Rate
Luxury Apartment with Panoramic View, E121 Suite A

Luxury Apartment with Panoramic View, E121 Suite A

Entire Place • 1 bedroom

$15,742
Revenue
32.2%
Occupancy
$84.58
Daily Rate
N&S Apartment A

N&S Apartment A

Entire Place • 1 bedroom

$14,572
Revenue
50.3%
Occupancy
$64.37
Daily Rate
Edessa Woodland Retreat

Edessa Woodland Retreat

Entire Place • 1 bedroom

$13,609
Revenue
35.8%
Occupancy
$126.14
Daily Rate
Studio 12 with balcony-close to city center

Studio 12 with balcony-close to city center

Entire Place • 1 bedroom

$13,115
Revenue
61.7%
Occupancy
$55.38
Daily Rate
Luxury Apartment with Panoramic View, E121 Suite B

Luxury Apartment with Panoramic View, E121 Suite B

Entire Place • 1 bedroom

$12,901
Revenue
29.9%
Occupancy
$73.81
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Edessa (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Edessa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lefteris2$28,643264.96/5.0
Nana2$23,455185.00/5.0
Pelagia1$18,815155.00/5.0
Alexandros1$13,60935.00/5.0
Despina1$13,1151234.95/5.0
Theofanis1$12,846524.85/5.0
Nikoleta1$12,077474.89/5.0
Alexia1$11,364225.00/5.0
FBM Anagenessis2$10,16432.17/5.0
Ελένη & Δημήτρης1$9,681595.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Edessa.

Dive Deeper: Advanced Edessa STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Edessa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Edessa Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Edessa

  • The Edessa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Edessa, Apartment/Condo properties are the most common (94.7%), reflecting the local real estate landscape.

Edessa Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Edessa

  • The dominant room capacity in Edessa is 1 bedroom listings, making up 68.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 89.5% of the active Airbnb listings in Edessa, indicating a high concentration in these sizes.
  • With over half the market (68.4%) consisting of studios or 1-bedroom units, Edessa is particularly well-suited for individuals or couples.

Edessa Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Edessa

  • The most common guest capacity trend in Edessa vacation rentals is listings accommodating 4 guests (42.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Edessa STR market, accounting for 63.2% of listings.
  • 21.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Edessa.
  • On average, properties in Edessa are equipped to host 4.0 guests.

Edessa Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Edessa

  • The most common availability pattern in Edessa falls within the 271-366 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Edessa (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Edessa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (52.6%)

1 Night

10 listings

52.6% of total

2 Nights (21.1%)

2 Nights

4 listings

21.1% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

30+ Nights (21.1%)

30+ Nights

4 listings

21.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Edessa is 1 Night, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.7%) of the Edessa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.1%) caters to monthly stays (30+ nights) in Edessa, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 52.6% of Edessa hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 21.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Edessa.

Edessa Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.7%)

Flexible

3 listings

16.7% of total

Moderate (38.9%)

Moderate

7 listings

38.9% of total

Firm (22.2%)

Firm

4 listings

22.2% of total

Strict (22.2%)

Strict

4 listings

22.2% of total

Cancellation Policy Insights for Edessa

  • The prevailing Airbnb cancellation policy trend in Edessa is Moderate, used by 38.9% of listings.
  • There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.9% market standard in Edessa.
  • Regularly review your cancellation policy against competitors and market demand shifts in Edessa.

Edessa STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Edessa

  • The overall average booking lead time for vacation rentals in Edessa is 28 days.
  • Guests book furthest in advance for stays during May (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (48 days avg.) sees the longest lead times, while Fall (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Edessa.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Edessa averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Edessa (2025)

Amenity Prevalence

Amenity Insights for Edessa

  • Essential amenities in Edessa that guests expect include: Hair dryer, Hot water, TV, Dishes and silverware, Hangers, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Essentials, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Edessa: Hair dryer, Hot water, TV, Dishes and silverware, Hangers, Wifi.
  • Consider adding popular differentiators like Refrigerator or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Edessa to stay competitive.

Edessa Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Edessa

  • The typical guest profile for Airbnb in Edessa consists of a mix of domestic (54%) and international guests, often arriving from nearby Athens, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Greek.
  • Domestic travelers account for 53.8% of guests.
  • Key international markets include Greece (53.8%) and Germany (12%).
  • Top languages spoken are English (37.6%) followed by Greek (25.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Edessa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Skiathos Municipality66$2,093$351.1750%
Achladias101$1,982$316.8351%
Klima17$1,717$278.6346%
Myli48$1,513$217.7345%
Thermaikos Municipality25$1,486$174.8846%
Loutraki26$1,433$153.6846%
Kalyvia28$1,424$219.2148%
Municipality of Nea Propontida47$1,347$193.1753%
Νέα Μουδανιά24$1,327$183.0847%
Skiathos351$1,276$174.4652%

Maximize Your Airbnb Income in Edessa

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights