Wiesbaden Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hesse, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Wiesbaden in 2025? Explore comprehensive Airbnb analytics for Wiesbaden, Hesse, Germany to uncover income potential. This 2025 STR market report for Wiesbaden, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 361 active listings.

Whether you're considering an Airbnb investment in Wiesbaden, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wiesbaden Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Wiesbaden Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$96
The average rental revenue earned for an occupied room per day in Wiesbaden.
Occupancy Rate(?)
44.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,940
Typical annual income for an Airbnb listing in Wiesbaden. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.2%
Slight decrease (-0.2%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Wiesbaden.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Wiesbaden.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
361
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Wiesbaden (2025)

Understanding the monthly revenue variations for Airbnb listings in Wiesbaden is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wiesbaden is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wiesbaden across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,156+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,990 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,191 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $591, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Wiesbaden

Wiesbaden Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Wiesbaden STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wiesbaden:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Wiesbaden

Average Daily Rate (ADR) Airbnb Trends in Wiesbaden (2025)

Effective short term rental pricing strategy in Wiesbaden involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wiesbaden typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $164+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $112 or more.
  • Typical properties (Median) charge around $78 per night.
  • Entry-level properties (Bottom 25%) earn around $53 per night.

Average Daily Rate (ADR) Trend by Month in Wiesbaden

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Airbnb Seasonality Analysis & Trends in Wiesbaden (2025)

Peak Season (May, June, April)
  • Revenue averages $1,892 per month
  • Occupancy rates average 47.8%
  • Daily rates average $97
Shoulder Season
  • Revenue averages $1,536 per month
  • Occupancy maintains around 49.8%
  • Daily rates hold near $97
Low Season (January, February, March)
  • Revenue drops to average $1,189 per month
  • Occupancy decreases to average 40.7%
  • Daily rates adjust to average $96

Seasonality Insights for Wiesbaden

  • The Airbnb seasonality in Wiesbaden shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Wiesbaden's highest earning potential, with monthly revenues capable of climbing to $1,992, occupancy reaching a high of 55.3%, and ADRs peaking at $100.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,101, occupancy could drop to 37.0%, and ADRs may adjust down to $95.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wiesbaden.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Wiesbaden seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Wiesbaden (2025)

Exploring the top neighborhoods for short-term rentals in Wiesbaden? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
Wiesbaden's heart, filled with historical buildings, shops, and restaurants. Ideal for tourists looking to explore the city's rich culture and history, with attractions like the Kurhaus and the Wilhelmstraße.
Kurhaus Wiesbaden, Wilhelmstraße, Hessian State Theatre, Nerobergbahn, Museum Wiesbaden
Biebrich
A charming district on the banks of the Rhine River, known for its beautiful parks and the Biebrich Palace. Attracts nature lovers and those seeking a peaceful stay near the river.
Biebrich Palace, Rhine Promenade, Schlosspark Biebrich, Fasanerie Park
Nordost
A trendy neighborhood with a mix of old and new, offering cafes, bars, and a vibrant community. Great for younger travelers and locals who appreciate urban living and modern amenities.
Kochbrunnenplatz, Theaterplatz, Marktkeller Wiesbaden, Wiesbaden's Cultural Mile
Klarenthal
A quieter, residential area known for its natural surroundings and parks. Perfect for families or longer stays, providing a more local experience away from the tourist hustle.
Klarenthaler Schloss, Himalaya Park, Tempelgarten
Rheingauviertel
Known for its culinary scene and wine bars, this district is great for food lovers and those wanting to experience the local wine culture of the Rheingau region.
Wine bars and restaurants, Historic wine cellars, Rheingau Wine Route
Freudenberg
An up-and-coming area with trendy cafes and local markets. Ideal for younger tourists interested in discovering local culture and lifestyle.
Freudenberg Market, Local cafes, Artisanal shops
Sonnenberg
Nestled on the hills with stunning views of the city, this district is preferred by those looking for a peaceful retreat with nature trails and scenic vistas.
Sonnenberger Strasse, Spiegelsee, Nature trails
Dietershausen
A quieter area with residential charm, great for visitors who want to experience Wiesbaden like a local, with easy access to public transport and local eateries.
Local parks, Public transport access, Family-friendly environment

Understanding Airbnb License Requirements & STR Laws in Wiesbaden (2025)

While Wiesbaden, Hesse, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wiesbaden to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Wiesbaden (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Wiesbadenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Central, quiet, with garden

Central, quiet, with garden

Entire Place • 4 bedrooms

$126,836
Revenue
96.8%
Occupancy
$355.32
Daily Rate
The Taunusstrasse near Kureck | Nerotal | RMCC

The Taunusstrasse near Kureck | Nerotal | RMCC

Entire Place • 3 bedrooms

$69,357
Revenue
58.0%
Occupancy
$277.21
Daily Rate
vonBehling Boutique Apt. - Life in the center

vonBehling Boutique Apt. - Life in the center

Entire Place • 3 bedrooms

$64,700
Revenue
70.1%
Occupancy
$231.55
Daily Rate
byBehling Boutique Apt. - View over the rooftops

byBehling Boutique Apt. - View over the rooftops

Entire Place • 2 bedrooms

$58,415
Revenue
55.8%
Occupancy
$246.13
Daily Rate
byBehling Boutique Apt. - Historic and modern

byBehling Boutique Apt. - Historic and modern

Entire Place • 2 bedrooms

$58,413
Revenue
62.1%
Occupancy
$228.42
Daily Rate
50% Rabatt - Design Loft  - Heimkino - Comfortabel

50% Rabatt - Design Loft - Heimkino - Comfortabel

Entire Place • 1 bedroom

$58,024
Revenue
47.7%
Occupancy
$257.99
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Wiesbaden (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Wiesbaden based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Michael9$194,7845184.88/5.0
Sebastian3$181,5281064.87/5.0
Laura5$178,1115274.88/5.0
Etem4$162,2791034.88/5.0
Home4Now Apartments5$146,2692044.43/5.0
Maurice3$88,4511264.84/5.0
Stella6$79,0151943.23/5.0
Markus4$73,2544144.71/5.0
Clarase1$69,357344.97/5.0
Valentin4$68,5452384.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wiesbaden.

Dive Deeper: Advanced Wiesbaden STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wiesbaden. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Wiesbaden Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Wiesbaden

  • The Wiesbaden Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.4% of the 361 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Wiesbaden, Apartment/Condo properties are the most common (86.1%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 2.8%) offer potential for unique stay experiences.

Wiesbaden Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Wiesbaden

  • The dominant room capacity in Wiesbaden is 1 bedroom listings, making up 59.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.6% of the active Airbnb listings in Wiesbaden, indicating a high concentration in these sizes.
  • With over half the market (59.8%) consisting of studios or 1-bedroom units, Wiesbaden is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (4.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Wiesbaden.

Wiesbaden Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Wiesbaden

  • The most common guest capacity trend in Wiesbaden vacation rentals is listings accommodating 2 guests (32.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Wiesbaden STR market, accounting for 50.7% of listings.
  • A significant 40.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Wiesbaden.
  • On average, properties in Wiesbaden are equipped to host 2.7 guests.

Wiesbaden Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Wiesbaden

  • The most common availability pattern in Wiesbaden falls within the 271-366 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Wiesbaden (32.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Wiesbaden Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.9%)

1 Night

79 listings

24.9% of total

2 Nights (25.6%)

2 Nights

81 listings

25.6% of total

3 Nights (14.2%)

3 Nights

45 listings

14.2% of total

4-6 Nights (10.4%)

4-6 Nights

33 listings

10.4% of total

7-29 Nights (12.9%)

7-29 Nights

41 listings

12.9% of total

30+ Nights (12%)

30+ Nights

38 listings

12% of total

Key Insights

  • The most prevalent minimum stay requirement in Wiesbaden is 2 Nights, adopted by 25.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (12%) caters to monthly stays (30+ nights) in Wiesbaden, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 25.6% of Wiesbaden hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 12% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wiesbaden.

Wiesbaden Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (35.6%)

Flexible

101 listings

35.6% of total

Moderate (33.5%)

Moderate

95 listings

33.5% of total

Firm (13.4%)

Firm

38 listings

13.4% of total

Strict (17.6%)

Strict

50 listings

17.6% of total

Cancellation Policy Insights for Wiesbaden

  • The prevailing Airbnb cancellation policy trend in Wiesbaden is Flexible, used by 35.6% of listings.
  • There's a relatively balanced mix between guest-friendly (69.1%) and stricter (31.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 35.6% market standard in Wiesbaden.
  • Regularly review your cancellation policy against competitors and market demand shifts in Wiesbaden.

Wiesbaden STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Wiesbaden

  • The overall average booking lead time for vacation rentals in Wiesbaden is 47 days.
  • Guests book furthest in advance for stays during May (average 75 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Wiesbaden.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Wiesbaden averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Wiesbaden (2025)

Amenity Prevalence

Amenity Insights for Wiesbaden

  • Essential amenities in Wiesbaden that guests expect include: Wifi, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Wiesbaden: Wifi, Heating, Kitchen.
  • Prioritize adding missing essentials: Wifi, Heating, Kitchen.
  • Consider adding popular differentiators like Smoke alarm or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Wiesbaden to stay competitive.

Wiesbaden Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Wiesbaden

  • The typical guest profile for Airbnb in Wiesbaden consists of a mix of domestic (57%) and international guests, often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 57.0% of guests.
  • Key international markets include Germany (57%) and United States (13.4%).
  • Top languages spoken are English (40.3%) followed by German (28.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Wiesbaden Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Unkel17$3,064$231.2242%
Kruft13$2,952$212.1541%
Runkel13$2,597$191.7349%
Hemsbach18$2,452$161.9949%
Rieden12$2,361$171.9347%
Bullay13$2,205$178.9946%
Erden12$2,193$153.2651%
Willsbach14$2,188$173.9340%
Stromberg17$2,182$156.8440%
Bad Hönningen13$2,077$195.3336%

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