Gießen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hesse, Germany
Is Airbnb profitable in Gießen in 2025? Explore comprehensive Airbnb analytics for Gießen, Hesse, Germany to uncover income potential. This 2025 STR market report for Gießen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 72 active listings.
Whether you're considering an Airbnb investment in Gießen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gießen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gießen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gießen (2025)
Understanding the monthly revenue variations for Airbnb listings in Gießen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gießen is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gießen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,768+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,011 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,230 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $568, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gießen
Gießen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gießen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gießen:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gießen
Average Daily Rate (ADR) Airbnb Trends in Gießen (2025)
Effective short term rental pricing strategy in Gießen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gießen typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $132+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $98 or more.
- Typical properties (Median) charge around $63 per night.
- Entry-level properties (Bottom 25%) earn around $42 per night.
Average Daily Rate (ADR) Trend by Month in Gießen
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Airbnb Seasonality Analysis & Trends in Gießen (2025)
Peak Season (May, June, April)
- Revenue averages $1,867 per month
- Occupancy rates average 48.2%
- Daily rates average $70
Shoulder Season
- Revenue averages $1,351 per month
- Occupancy maintains around 51.8%
- Daily rates hold near $73
Low Season (January, February, March)
- Revenue drops to average $1,005 per month
- Occupancy decreases to average 35.6%
- Daily rates adjust to average $77
Seasonality Insights for Gießen
- The Airbnb seasonality in Gießen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gießen's highest earning potential, with monthly revenues capable of climbing to $2,078, occupancy reaching a high of 55.7%, and ADRs peaking at $82.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $990, occupancy could drop to 33.8%, and ADRs may adjust down to $69.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gießen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gießen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gießen (2025)
Exploring the top neighborhoods for short-term rentals in Gießen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Gießen City Center | The heart of Gießen, bustling with shops, restaurants, and cultural attractions. Ideal for travelers who want to experience the local lifestyle and history. | Gießen Botanical Garden, Gießen Old Town, Liebig Museum, Theatre Gießen, Alte Bibliothek |
| Wetzlar Road | A popular area for university students and young professionals, close to the educational institutions and offering a vibrant atmosphere with cafes and nightlife. | Justus Liebig University, Kunsthalle Gießen, Local cafes and bars, LahnRiver |
| Schwarzlack | A quieter residential neighborhood with family-friendly vibes. Attractive for long-term stays and business travelers looking for more peace while still being near the city. | Karlsplatz, City Park, Stadtbibliothek Gießen, Restaurants, Local markets |
| Licher Straße | Known for its great local eateries and close proximity to Gießen’s attractions, this area draws visitors looking for a taste of local dining and culture. | Local restaurants, Market Square, The Gießen Theater |
| Wieseck | A beautiful area known for its green parks and outdoor activities. Perfect for guests seeking a more natural setting while still being near the city attractions. | Wieseck Park, Walking and biking trails, Lahn River excursions |
| Rothausstraße | A peaceful and residential area, offering easy access to all major Gießen attractions while providing a more suburban feel, ideal for families. | Local schools, Parks, Family-friendly services |
| Kleinlinden | A charming neighborhood that combines a small-town feel with access to the city. Attractive for those looking for unique stays and local experiences. | Small local shops, Community events, Parks |
| Gießen’s Education District | Close to universities and educational institutions, this area is popular among students and visiting academics looking for convenient accommodation. | Justus Liebig University, Technical University of Central Hesse, Educational events and workshops |
Understanding Airbnb License Requirements & STR Laws in Gießen (2025)
While Gießen, Hesse, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gießen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gießen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gießenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Light Jungle | Downtown for 7 Balcony BBQ Netflix
Entire Place • 2 bedrooms
Bliss / Boho + workplace, 2 bedrooms
Entire Place • 2 bedrooms
Penthouse-Suite near University
Entire Place • 1 bedroom
New and cozy in a prime location
Entire Place • 2 bedrooms
Large, modern & super cozy!
Entire Place • 2 bedrooms
Comfort Suite | Family+Business
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gießen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gießen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Njomza | 5 | $142,931 | 145 | 4.91/5.0 |
| Aline | 2 | $74,781 | 36 | 4.79/5.0 |
| Thorsten | 4 | $66,469 | 93 | 4.95/5.0 |
| Amanuel | 2 | $40,556 | 13 | 2.50/5.0 |
| Marco | 1 | $37,403 | 11 | 3.82/5.0 |
| Maria | 4 | $37,099 | 61 | 4.15/5.0 |
| Wolfgang | 4 | $34,012 | 160 | 4.53/5.0 |
| Kerstin Vanessa | 1 | $31,603 | 27 | 5.00/5.0 |
| Anna Und Joachim | 1 | $26,808 | 11 | 5.00/5.0 |
| Lena | 1 | $22,975 | 58 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gießen.
Dive Deeper: Advanced Gießen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gießen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGießen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gießen
- The Gießen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 72 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gießen, Apartment/Condo properties are the most common (83.3%), reflecting the local real estate landscape.
- The presence of 6.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Gießen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gießen
- The dominant room capacity in Gießen is 1 bedroom listings, making up 62.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Gießen, indicating a high concentration in these sizes.
- With over half the market (62.5%) consisting of studios or 1-bedroom units, Gießen is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Gießen.
Gießen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gießen
- The most common guest capacity trend in Gießen vacation rentals is listings accommodating 2 guests (34.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Gießen STR market, accounting for 52.8% of listings.
- 11.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gießen.
- On average, properties in Gießen are equipped to host 2.7 guests.
Gießen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gießen
- The most common availability pattern in Gießen falls within the 181-270 days range, representing 36.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Gießen (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gießen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
37.7% of total
2 Nights
22 listings
31.9% of total
3 Nights
10 listings
14.5% of total
4-6 Nights
5 listings
7.2% of total
7-29 Nights
3 listings
4.3% of total
30+ Nights
3 listings
4.3% of total
Key Insights
- The most prevalent minimum stay requirement in Gießen is 1 Night, adopted by 37.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.6%) of the Gießen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 37.7% of Gießen hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gießen.
Gießen Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
15.6% of total
Moderate
34 listings
53.1% of total
Firm
7 listings
10.9% of total
Strict
13 listings
20.3% of total
Cancellation Policy Insights for Gießen
- The prevailing Airbnb cancellation policy trend in Gießen is Moderate, used by 53.1% of listings.
- There's a relatively balanced mix between guest-friendly (68.7%) and stricter (31.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 53.1% market standard in Gießen.
- Regularly review your cancellation policy against competitors and market demand shifts in Gießen.
Gießen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gießen
- The overall average booking lead time for vacation rentals in Gießen is 42 days.
- Guests book furthest in advance for stays during May (average 122 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (81 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Gießen.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Gießen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gießen (2025)
Amenity Prevalence
Amenity Insights for Gießen
- Essential amenities in Gießen that guests expect include: Smoke alarm, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gießen: Smoke alarm, Wifi, Heating.
- Prioritize adding missing essentials: Smoke alarm, Wifi, Heating.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gießen to stay competitive.
Gießen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gießen
- The typical guest profile for Airbnb in Gießen consists of primarily domestic travelers (71%), often arriving from nearby Hamburg, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 71.1% of guests.
- Key international markets include Germany (71.1%) and United States (4.8%).
- Top languages spoken are English (37.9%) followed by German (31.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Hamburg and Giessen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gießen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Unkel | 17 | $3,064 | $231.22 | 42% |
| Kruft | 13 | $2,952 | $212.15 | 41% |
| Runkel | 13 | $2,597 | $191.73 | 49% |
| Hemsbach | 18 | $2,452 | $161.99 | 49% |
| Rieden | 12 | $2,361 | $171.93 | 47% |
| Bullay | 13 | $2,205 | $178.99 | 46% |
| Erden | 12 | $2,193 | $153.26 | 51% |
| Willsbach | 14 | $2,188 | $173.93 | 40% |
| Stromberg | 17 | $2,182 | $156.84 | 40% |
| Bad Hönningen | 13 | $2,077 | $195.33 | 36% |