Airbnb Market Analytics, Statistics and Data in Würzburg, Bavaria, Germany
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Würzburg? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Würzburg:
How much do Airbnb hosts make on average per month in Würzburg?
The short-term rental market in Würzburg shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,596 per month
- Strong performing properties (top 25%) make $2,473 or more
- Best-in-class properties (top 10%) achieve $3,596+ monthly
- Entry-level properties (bottom 25%) typically earn around $856
Revenue Variations by Month
Occupancy Rates Throughout the Year in Würzburg
The market in Würzburg shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 73% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Würzburg
Daily rates in Würzburg vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $88 per night
- Strong performing properties (top 25%) secure $126 or more
- Best-in-class properties (top 10%) pull in $159+ per night
- Entry-level properties (bottom 25%) earn around $63
Daily Rate Variations by Month
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Seasonality patterns in Würzburg
Peak Season (June, October, July)
- Revenue peaks at $2407.08 per month
- Occupancy rates reach 59.52%
- Daily rates average $122.10
Shoulder Season
- Revenue averages $1903.78 per month
- Occupancy maintains 49.18%
- Daily rates hold at $107.80
Low Season (December, February, January)
- Revenue drops to $1124.73 per month
- Occupancy decreases to 34.33%
- Daily rates adjust to $96.28
Is it still profitable to do Airbnb in Würzburg in 2025?
Yes! Würzburg demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 49% and solid monthly revenue averaging $1904 and With 291 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Würzburg
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Altstadt (Old Town) | Würzburg's historic city center featuring beautiful Baroque architecture, UNESCO World Heritage sites, and a vibrant atmosphere. A prime location for tourists seeking culture and history. | Würzburg Residence, Marienberg Fortress, Historical Market Square, Alte Mainbrücke, St. Kilian Cathedral |
| Zellerau | A charming neighborhood close to the city center, offering a mix of residential living and local amenities. Attractive for both short-term and long-term stays due to its accessibility and relaxed atmosphere. | Würzburg Botanical Garden, Main River Promenade, local shops, cafes and restaurants |
| Frauenland | Known for its residential vibe and proximity to the University of Würzburg. Ideal for hosting students and academics, providing a steady stream of potential guests. | University of Würzburg, Botanischer Garten, Local Parks |
| Heidingsfeld | A quieter residential area with local charm and easy access to the city center. Popular with families and those looking for a tranquil stay in Würzburg. | Historic Old Town, large parks, local breweries |
| Grombühl | An upcoming neighborhood known for its mix of modern and traditional influences. Attracting younger crowds, making it a good investment for Airbnb hosts. | Würzburg Zoo, Würzburg's old Stadtmauer, local shops |
| Lindenstellt | A well-connected area with excellent transport links, making it easy for guests to explore Würzburg and the surrounding region. | Local parks, Cafes, Linden Stadium |
| Rottendorf | A suburban area ideal for guests looking for a quieter experience while still being close to the city, providing a family-friendly environment. | Parks, Cycling routes, Family-friendly restaurants |
| Versbach | A picturesque village near Würzburg offering scenic views and a relaxed atmosphere, perfect for those looking to escape the city hustle. | Nature trails, Local vineyards, Traditional Bavarian restaurants |
Do you need a license for Airbnb in Würzburg?
We recommend checking directly with Würzburg's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Würzburg
Holiday home with pool in a prime location: Der Johannishof
Entire Place • 4 bedrooms
DND Design Loft: 170m ² | Parking | Netflix | Balcony
Entire Place • 3 bedrooms
Large apartment in old town
Entire Place • 5 bedrooms
DND City oasis: Park | Netflix | Parking | Coffee
Entire Place • 2 bedrooms
MAIN Cozy Casa Würzburg | 2 parking spaces | Close to town
Entire Place • 2 bedrooms
Fewo Fischzucht - Sauna, Terrace - by homekeepers
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Würzburg
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Homekeepers | 9 | $234,426 | 241 | 4.66/5.0 |
| Markus | 23 | $225,626 | 1285 | 3.67/5.0 |
| Carolin | 12 | $189,988 | 508 | 4.39/5.0 |
| Jasmin Und Marcel | 3 | $175,010 | 65 | 4.85/5.0 |
| Dominik | 2 | $165,031 | 123 | 4.96/5.0 |
| Christine | 12 | $160,872 | 292 | 4.56/5.0 |
| Günter | 7 | $147,928 | 308 | 3.92/5.0 |
| Michael | 5 | $126,669 | 381 | 4.68/5.0 |
| Katrin | 3 | $110,854 | 392 | 4.79/5.0 |
| Michael | 15 | $434,757 | 918 | 4.55/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Würzburg
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.5%), with apartment & condo and house properties comprising 97.6% of inventory
- Untapped potential in unique stays, outdoor & mobile, boutique & hotels segments (2.3% combined)
Room Capacity Distribution
Analysis of 291 properties in Würzburg shows that 1 bedroom properties are most prevalent, making up 55% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 71.1% of all listings.
Key Insights
- Most common: 1 bedroom (55%)
- Least common: 5+ bedrooms (0.7%)
- Market concentration: 71.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 291 properties in Würzburg reveals that 2 guests properties dominate the market, representing 26.5% of all listings. The average property accommodates 3.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 51.9% of the market.
Key Insights
- Most common capacity: 2 guests (26.5% of market)
- Least common capacity: 1 guest (2.7% of market)
- Average guest capacity: 3.4 guests per property
- Market concentration: 51.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 291 properties in Würzburg, the most common availability pattern is 271-366 days (31.3% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (28.9% of properties).
Key Insights
- Most common availability window: 271-366 days (31.3%)
- Most common booking duration: 181-270 days (28.9%)
- Properties with high availability (180+ days): 54.6%
- Properties with long-term bookings (180+ days): 47.8%
Minimum Stay Distributions
1 Night
56 listings
22% of total
2 Nights
108 listings
42.5% of total
3 Nights
56 listings
22% of total
4-6 Nights
15 listings
5.9% of total
7-29 Nights
9 listings
3.5% of total
30+ Nights
10 listings
3.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 64.5%
- Mid-length stays (4-6 nights) represent 5.9% of listings
- Monthly+ stays (3.9%) suggest a stable extended-stay market
- High market flexibility with 86.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
9 listings
3.5% of total
Super Strict 30 Days
1 listings
0.4% of total
Flexible
26 listings
10.1% of total
Moderate
158 listings
61.5% of total
Firm
28 listings
10.9% of total
Strict
35 listings
13.6% of total
Key Insights
- Moderate is the preferred policy at 61.5% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 71.6% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.4% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 77 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 38 days
- Summer shows the longest average booking window at 69 days, while Winter has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 69 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Würzburg
Below is the distribution of amenities across listings in Würzburg:
Traveler Demographics
Key Insights
- Domestic travelers make up 70.8% of total guests, indicating a dominant local market share.
- Primary international markets: United States (6.2%) and United Kingdom (3.6%)
- English is the top language at 44.5%, followed by German (37.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.2%
Recommendations
- Target marketing campaigns for Munich and Berlin markets
- Develop localized content for United States and United Kingdom
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Würzburg. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Hemsbach | 17 | $2,970 | $176.94 | 51% |
| Kusterdingen | 11 | $2,965 | $183.12 | 54% |
| Runkel | 12 | $2,913 | $187.41 | 50% |
| Hofheim am Taunus | 13 | $2,318 | $167.52 | 50% |
| Bockenheim an der Weinstraße | 12 | $2,294 | $148.55 | 38% |
| Willsbach | 14 | $2,198 | $179.01 | 41% |
| Mörfelden | 31 | $2,194 | $121.89 | 58% |
| Kötz | 15 | $2,157 | $171.29 | 48% |
| Elzach | 24 | $2,156 | $220.62 | 38% |
| Frankenthal (Pfalz) | 11 | $2,038 | $117.47 | 56% |
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