Rothenburg ob der Tauber Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bavaria, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Rothenburg ob der Tauber in 2025? Explore comprehensive Airbnb analytics for Rothenburg ob der Tauber, Bavaria, Germany to uncover income potential. This 2025 STR market report for Rothenburg ob der Tauber, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.

Whether you're considering an Airbnb investment in Rothenburg ob der Tauber, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rothenburg ob der Tauber Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Rothenburg ob der Tauber Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$137
The average rental revenue earned for an occupied room per day in Rothenburg ob der Tauber.
Occupancy Rate(?)
45.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,036
Typical annual income for an Airbnb listing in Rothenburg ob der Tauber. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
20.9%
Strong growth (20.9%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Rothenburg ob der Tauber.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Rothenburg ob der Tauber.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
39
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Rothenburg ob der Tauber (2025)

Understanding the monthly revenue variations for Airbnb listings in Rothenburg ob der Tauber is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rothenburg ob der Tauber is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rothenburg ob der Tauber across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,625+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,961 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,528 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $714, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Rothenburg ob der Tauber

Rothenburg ob der Tauber Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Rothenburg ob der Tauber STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rothenburg ob der Tauber:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Rothenburg ob der Tauber

Average Daily Rate (ADR) Airbnb Trends in Rothenburg ob der Tauber (2025)

Effective short term rental pricing strategy in Rothenburg ob der Tauber involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rothenburg ob der Tauber typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $142 or more.
  • Typical properties (Median) charge around $113 per night.
  • Entry-level properties (Bottom 25%) earn around $98 per night.

Average Daily Rate (ADR) Trend by Month in Rothenburg ob der Tauber

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Airbnb Seasonality Analysis & Trends in Rothenburg ob der Tauber (2025)

Peak Season (December, June, August)
  • Revenue averages $2,919 per month
  • Occupancy rates average 54.5%
  • Daily rates average $131
Shoulder Season
  • Revenue averages $2,245 per month
  • Occupancy maintains around 44.2%
  • Daily rates hold near $126
Low Season (January, February, March)
  • Revenue drops to average $1,462 per month
  • Occupancy decreases to average 32.5%
  • Daily rates adjust to average $130

Seasonality Insights for Rothenburg ob der Tauber

  • The Airbnb seasonality in Rothenburg ob der Tauber shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Rothenburg ob der Tauber's highest earning potential, with monthly revenues capable of climbing to $3,252, occupancy reaching a high of 58.3%, and ADRs peaking at $144.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,264, occupancy could drop to 29.3%, and ADRs may adjust down to $123.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rothenburg ob der Tauber.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Rothenburg ob der Tauber seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Rothenburg ob der Tauber (2025)

Exploring the top neighborhoods for short-term rentals in Rothenburg ob der Tauber? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town
Historic medieval town filled with charm and architecture. Popular among tourists for its picturesque streets, lively atmosphere, and historical significance.
Rothenburg Town Hall, Plönlein, St. Jacob's Church, Rothenburg Medieval Crime Museum, Market Square, Christmas Museum
Burggarten
Beautiful garden area with scenic views of the Tauber Valley. Perfect for visitors looking for a peaceful retreat and a scenic backdrop for their stay.
Burggarten, Topplerschlösschen, Scenic viewpoints, Walking trails, Leaning Tower of Rothenburg
Pension Michel
A popular area for accommodations that provide a cozy and traditional experience. Great for guests seeking comfort and authentic Bavarian hospitality.
Traditional Bavarian hotels, Local dining options, Proximity to Old Town
Tauber Valley
Natural landscape offering hiking and outdoor activities. Attractive for nature lovers and those seeking an active vacation in a picturesque setting.
Hiking trails, Cycling routes, Nature reserves, Beautiful countryside
Little Square (Kleiner Platz)
A quaint square that serves as a hub for local events and gatherings. Great place for guests wanting a vibrant communal atmosphere.
Cafés and shops, Local markets, Festivals and events
Rothenburg Night Watchman Tour
Famous nighttime guided tours that provide unique insights into the town's history. Attracts tourists looking for engaging experiences.
Night Watchman tours, Historical tales, Evening ambiance of Rothenburg
Rothenburg Botanical Gardens
A serene escape in beautifully landscaped gardens. Ideal for guests who appreciate nature and tranquility during their stay.
Botanical displays, Walking paths, Relaxation spots
Surrounding Countryside
Rural areas around Rothenburg offering a glimpse into Bavarian life, great for guests looking for a quieter stay away from the busy town.
Small villages, Traditional farms, Scenic landscapes

Understanding Airbnb License Requirements & STR Laws in Rothenburg ob der Tauber (2025)

While Rothenburg ob der Tauber, Bavaria, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rothenburg ob der Tauber to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Rothenburg ob der Tauber (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Rothenburg ob der Tauberbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

❤️ Large & Quiet 2-Level Home in Old City

❤️ Large & Quiet 2-Level Home in Old City

Entire Place • 2 bedrooms

$89,315
Revenue
77.7%
Occupancy
$303.77
Daily Rate
❤️ Rustic Premium Apartment in Old City

❤️ Rustic Premium Apartment in Old City

Entire Place • 2 bedrooms

$84,695
Revenue
71.0%
Occupancy
$309.83
Daily Rate
Nights in the city walls

Nights in the city walls

Entire Place • 2 bedrooms

$79,561
Revenue
65.6%
Occupancy
$257.39
Daily Rate
❤️ Deluxe Ground Floor Apartment in Old City

❤️ Deluxe Ground Floor Apartment in Old City

Entire Place • 1 bedroom

$64,049
Revenue
65.1%
Occupancy
$265.21
Daily Rate
Bunter Hund Apartments: Parking spaces | Families

Bunter Hund Apartments: Parking spaces | Families

Entire Place • 3 bedrooms

$60,480
Revenue
71.1%
Occupancy
$238.54
Daily Rate
Ground-level apartment in the old town on Plönlein

Ground-level apartment in the old town on Plönlein

Entire Place • 2 bedrooms

$54,976
Revenue
82.5%
Occupancy
$171.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Rothenburg ob der Tauber (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Rothenburg ob der Tauber based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jen4$290,1976764.96/5.0
Carmen3$119,2433644.92/5.0
Walter6$95,1816684.88/5.0
Jonas1$79,561304.83/5.0
Ihtilal7$62,1125624.53/5.0
Simon1$60,480334.88/5.0
Lena1$44,641274.93/5.0
Anna4$41,2001674.82/5.0
Tobias1$25,85184.88/5.0
Inge1$25,151824.59/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rothenburg ob der Tauber.

Dive Deeper: Advanced Rothenburg ob der Tauber STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rothenburg ob der Tauber. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Rothenburg ob der Tauber Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Rothenburg ob der Tauber

  • The Rothenburg ob der Tauber Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 56.4% of the 39 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 30.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Rothenburg ob der Tauber, Apartment/Condo properties are the most common (51.3%), reflecting the local real estate landscape.
  • The presence of 33.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.6%) offer potential for unique stay experiences.

Rothenburg ob der Tauber Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Rothenburg ob der Tauber

  • The dominant room capacity in Rothenburg ob der Tauber is 1 bedroom listings, making up 53.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.2% of the active Airbnb listings in Rothenburg ob der Tauber, indicating a high concentration in these sizes.
  • With over half the market (53.8%) consisting of studios or 1-bedroom units, Rothenburg ob der Tauber is particularly well-suited for individuals or couples.

Rothenburg ob der Tauber Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Rothenburg ob der Tauber

  • The most common guest capacity trend in Rothenburg ob der Tauber vacation rentals is listings accommodating 2 guests (41%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Rothenburg ob der Tauber STR market, accounting for 61.5% of listings.
  • A significant 41.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Rothenburg ob der Tauber.
  • 18.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rothenburg ob der Tauber.
  • On average, properties in Rothenburg ob der Tauber are equipped to host 3.2 guests.

Rothenburg ob der Tauber Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Rothenburg ob der Tauber

  • The most common availability pattern in Rothenburg ob der Tauber falls within the 181-270 days range, representing 30.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Rothenburg ob der Tauber (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Rothenburg ob der Tauber Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (58.3%)

1 Night

21 listings

58.3% of total

2 Nights (8.3%)

2 Nights

3 listings

8.3% of total

3 Nights (11.1%)

3 Nights

4 listings

11.1% of total

4-6 Nights (5.6%)

4-6 Nights

2 listings

5.6% of total

30+ Nights (16.7%)

30+ Nights

6 listings

16.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Rothenburg ob der Tauber is 1 Night, adopted by 58.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.6%) of the Rothenburg ob der Tauber Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.7%) caters to monthly stays (30+ nights) in Rothenburg ob der Tauber, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 58.3% of Rothenburg ob der Tauber hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rothenburg ob der Tauber.

Rothenburg ob der Tauber Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2.8% of total

Flexible (8.3%)

Flexible

3 listings

8.3% of total

Moderate (22.2%)

Moderate

8 listings

22.2% of total

Firm (47.2%)

Firm

17 listings

47.2% of total

Strict (19.4%)

Strict

7 listings

19.4% of total

Cancellation Policy Insights for Rothenburg ob der Tauber

  • The prevailing Airbnb cancellation policy trend in Rothenburg ob der Tauber is Firm, used by 47.2% of listings.
  • A majority (66.6%) of hosts in Rothenburg ob der Tauber utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 47.2% market standard in Rothenburg ob der Tauber.
  • Regularly review your cancellation policy against competitors and market demand shifts in Rothenburg ob der Tauber.

Rothenburg ob der Tauber STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Rothenburg ob der Tauber

  • The overall average booking lead time for vacation rentals in Rothenburg ob der Tauber is 81 days.
  • Guests book furthest in advance for stays during December (average 114 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 48 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (101 days avg.) sees the longest lead times, while Winter (72 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Rothenburg ob der Tauber.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 101 days) to capture early planners.
  • Monitor your own booking lead times against these Rothenburg ob der Tauber averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Rothenburg ob der Tauber (2025)

Amenity Prevalence

Amenity Insights for Rothenburg ob der Tauber

  • Essential amenities in Rothenburg ob der Tauber that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Rothenburg ob der Tauber: Wifi.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Rothenburg ob der Tauber to stay competitive.

Rothenburg ob der Tauber Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Rothenburg ob der Tauber

  • The typical guest profile for Airbnb in Rothenburg ob der Tauber consists of predominantly international visitors (84%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 15.7% of guests.
  • Key international markets include United States (50%) and Germany (15.7%).
  • Top languages spoken are English (54.6%) followed by German (13.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Rothenburg ob der Tauber Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kusterdingen11$3,048$190.3952%
Dachau37$2,645$158.6455%
Poing17$2,591$152.2958%
Unterschleißheim16$2,524$127.2263%
Gräfelfing17$2,482$156.4556%
Herrsching am Ammersee37$2,260$172.3555%
Willsbach14$2,188$173.9340%
Oberschleißheim23$2,181$117.0466%
Gauting34$2,127$146.8255%
Kötz13$2,073$162.1150%

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