Stuttgart Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baden-Württemberg, Germany
Is Airbnb profitable in Stuttgart in 2025? Explore comprehensive Airbnb analytics for Stuttgart, Baden-Württemberg, Germany to uncover income potential. This 2025 STR market report for Stuttgart, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 807 active listings.
Whether you're considering an Airbnb investment in Stuttgart, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stuttgart Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stuttgart Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stuttgart (2025)
Understanding the monthly revenue variations for Airbnb listings in Stuttgart is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stuttgart is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stuttgart across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,584+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,223 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,285 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $680, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stuttgart
Stuttgart Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stuttgart STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stuttgart:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stuttgart
Average Daily Rate (ADR) Airbnb Trends in Stuttgart (2025)
Effective short term rental pricing strategy in Stuttgart involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stuttgart typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $176+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $113 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in Stuttgart
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Airbnb Seasonality Analysis & Trends in Stuttgart (2025)
Peak Season (May, June, April)
- Revenue averages $2,124 per month
- Occupancy rates average 49.5%
- Daily rates average $96
Shoulder Season
- Revenue averages $1,761 per month
- Occupancy maintains around 51.6%
- Daily rates hold near $100
Low Season (January, February, March)
- Revenue drops to average $1,317 per month
- Occupancy decreases to average 42.5%
- Daily rates adjust to average $104
Seasonality Insights for Stuttgart
- The Airbnb seasonality in Stuttgart shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stuttgart's highest earning potential, with monthly revenues capable of climbing to $2,247, occupancy reaching a high of 54.4%, and ADRs peaking at $109.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,302, occupancy could drop to 40.8%, and ADRs may adjust down to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stuttgart.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stuttgart seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stuttgart (2025)
Exploring the top neighborhoods for short-term rentals in Stuttgart? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Stuttgart-Mitte | The city center of Stuttgart is vibrant and packed with numerous shops, restaurants, and cultural attractions. It’s the hub of city life, making it attractive to tourists and business travelers alike. | Schlossplatz, State Gallery of Stuttgart, Stuttgart Market Hall, Kunstmuseum Stuttgart, Botanical Garden |
| Bad Cannstatt | Famous for its thermal baths and wine festivals, Bad Cannstatt offers a unique cultural experience just a short distance from the city center. It is a popular area for families and tourists seeking relaxation and local culture. | Wilhelma Zoo and Botanical Garden, Cannstatter Volksfest, Mineral Baths, Neckar Park |
| Freiberg | A charming suburb of Stuttgart with beautiful residential areas and great local amenities. It is a quieter area that appeals to families and visitors who want a suburban feel while still being close to the city. | Freiberg Nature Reserve, local parks and recreation areas, Shopping street |
| Zuffenhausen | Home to the Porsche Museum, Zuffenhausen has a unique appeal for car lovers and is also a quiet residential area. It attracts business travelers and automotive enthusiasts. | Porsche Museum, Porsche Factory Tours, local dining options |
| Stuttgart-West | This trendy area is known for its eclectic mix of culture, history, and modern amenities. It is increasingly popular with young professionals and creatives looking for a vibrant urban environment. | Stuttgart State Theater, Cultural institutions, local bars and cafes |
| Killesberg | Known for the Killesberg Park and its modern residential developments, Killesberg offers a more relaxed environment with plenty of green space, attracting families and tourists looking for leisure. | Killesberg Park, Tower with panoramic views, local festivals |
| Degerloch | Situated on a hill, this area offers stunning views of Stuttgart. It's a family-friendly neighborhood with a residential feel, appealing to those seeking a peaceful stay with proximity to the city. | Fernsehturm Stuttgart, local parks, quiet residential streets |
| Hedelfingen | A more rural suburb with charm and attractions like orchards and wine making, Hedelfingen is perfect for those wanting to experience a quieter side of Stuttgart and is gaining popularity among tourists looking for a unique stay. | local wineries, Hedelfingen vineyards, cultural events |
Understanding Airbnb License Requirements & STR Laws in Stuttgart (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Stuttgart. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stuttgart to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Stuttgart (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stuttgartbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
LaMiaCasa City 145qm Groups & Families
Entire Place • 3 bedrooms
Entire place
Private Room • 4 bedrooms
UrbanSuites | Stuttgart XXL | 5 Schlafzimmer
Entire Place • 5 bedrooms
City location 4 rooms 7 Beds Balcony Netflix INET
Entire Place • 4 bedrooms
Design | Luxurious | Washer | Kitchen | WiFi
Entire Place • 3 bedrooms
Stuttgart Wasen 4 Zi central
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stuttgart (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stuttgart based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maxim | 7 | $467,451 | 176 | 4.81/5.0 |
| Benjamin | 8 | $377,621 | 261 | 4.97/5.0 |
| Mariel | 3 | $261,623 | 109 | 4.79/5.0 |
| Second Living | 5 | $228,685 | 130 | 4.76/5.0 |
| Julian | 5 | $183,290 | 52 | 3.72/5.0 |
| Limehome | 5 | $164,347 | 107 | 3.69/5.0 |
| Klaus Kefer S Living GmbH | 7 | $158,535 | 1150 | 4.49/5.0 |
| Ali | 2 | $153,311 | 36 | 4.33/5.0 |
| Iggy | 1 | $150,239 | 39 | 5.00/5.0 |
| Stephanie | 5 | $142,689 | 1491 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stuttgart.
Dive Deeper: Advanced Stuttgart STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stuttgart. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStuttgart Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stuttgart
- The Stuttgart Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.3% of the 807 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Stuttgart, Apartment/Condo properties are the most common (88.5%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 4.1%) offer potential for unique stay experiences.
Stuttgart Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stuttgart
- The dominant room capacity in Stuttgart is 1 bedroom listings, making up 58% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.6% of the active Airbnb listings in Stuttgart, indicating a high concentration in these sizes.
- With over half the market (58%) consisting of studios or 1-bedroom units, Stuttgart is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Stuttgart.
Stuttgart Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stuttgart
- The most common guest capacity trend in Stuttgart vacation rentals is listings accommodating 2 guests (34.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Stuttgart STR market, accounting for 48.3% of listings.
- A significant 42.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Stuttgart.
- On average, properties in Stuttgart are equipped to host 2.4 guests.
Stuttgart Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stuttgart
- The most common availability pattern in Stuttgart falls within the 271-366 days range, representing 38% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Stuttgart (28.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stuttgart Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
231 listings
32.4% of total
2 Nights
148 listings
20.8% of total
3 Nights
65 listings
9.1% of total
4-6 Nights
69 listings
9.7% of total
7-29 Nights
94 listings
13.2% of total
30+ Nights
106 listings
14.9% of total
Key Insights
- The most prevalent minimum stay requirement in Stuttgart is 1 Night, adopted by 32.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (14.9%) caters to monthly stays (30+ nights) in Stuttgart, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 32.4% of Stuttgart hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stuttgart.
Stuttgart Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
0.5% of total
Flexible
186 listings
28.4% of total
Moderate
221 listings
33.8% of total
Firm
126 listings
19.3% of total
Strict
118 listings
18% of total
Cancellation Policy Insights for Stuttgart
- The prevailing Airbnb cancellation policy trend in Stuttgart is Moderate, used by 33.8% of listings.
- There's a relatively balanced mix between guest-friendly (62.2%) and stricter (37.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.8% market standard in Stuttgart.
- Regularly review your cancellation policy against competitors and market demand shifts in Stuttgart.
Stuttgart STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stuttgart
- The overall average booking lead time for vacation rentals in Stuttgart is 48 days.
- Guests book furthest in advance for stays during June (average 105 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Stuttgart.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Stuttgart averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stuttgart (2025)
Amenity Prevalence
Amenity Insights for Stuttgart
- Essential amenities in Stuttgart that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stuttgart: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stuttgart to stay competitive.
Stuttgart Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stuttgart
- The typical guest profile for Airbnb in Stuttgart consists of a mix of domestic (42%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 41.7% of guests.
- Key international markets include Germany (41.7%) and United States (8.8%).
- Top languages spoken are English (39.5%) followed by German (22.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stuttgart Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vitznau | 29 | $4,171 | $333.53 | 51% |
| Bürserberg | 40 | $3,978 | $342.57 | 41% |
| Lucerne | 371 | $3,870 | $260.48 | 54% |
| Brand | 56 | $3,597 | $486.13 | 33% |
| Pfafflar | 10 | $3,559 | $263.32 | 58% |
| Schwyz | 18 | $3,491 | $251.34 | 51% |
| Weggis | 48 | $3,444 | $251.92 | 49% |
| Meggen | 10 | $3,324 | $212.62 | 58% |
| Kusterdingen | 11 | $3,048 | $190.39 | 52% |
| Warth | 24 | $3,045 | $286.46 | 41% |