Calw Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baden-Württemberg, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Calw in 2025? Explore comprehensive Airbnb analytics for Calw, Baden-Württemberg, Germany to uncover income potential. This 2025 STR market report for Calw, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Calw, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Calw Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Calw Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$89
The average rental revenue earned for an occupied room per day in Calw.
Occupancy Rate(?)
44.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,942
Typical annual income for an Airbnb listing in Calw. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
26.2%
Strong growth (26.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Calw.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Calw.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Calw (2025)

Understanding the monthly revenue variations for Airbnb listings in Calw is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Calw is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Calw across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,179+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,842 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,098 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $639, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Calw

Calw Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Calw STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Calw:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Calw

Average Daily Rate (ADR) Airbnb Trends in Calw (2025)

Effective short term rental pricing strategy in Calw involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Calw typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $183+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $120 or more.
  • Typical properties (Median) charge around $78 per night.
  • Entry-level properties (Bottom 25%) earn around $49 per night.

Average Daily Rate (ADR) Trend by Month in Calw

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Airbnb Seasonality Analysis & Trends in Calw (2025)

Peak Season (August, April, October)
  • Revenue averages $1,677 per month
  • Occupancy rates average 60.3%
  • Daily rates average $99
Shoulder Season
  • Revenue averages $1,464 per month
  • Occupancy maintains around 48.9%
  • Daily rates hold near $96
Low Season (February, March, November)
  • Revenue drops to average $1,064 per month
  • Occupancy decreases to average 31.8%
  • Daily rates adjust to average $88

Seasonality Insights for Calw

  • The Airbnb seasonality in Calw shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Calw's highest earning potential, with monthly revenues capable of climbing to $1,806, occupancy reaching a high of 67.5%, and ADRs peaking at $100.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,022, occupancy could drop to 26.3%, and ADRs may adjust down to $87.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Calw.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Calw seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Calw (2025)

Exploring the top neighborhoods for short-term rentals in Calw? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Calw City Center
A charming historical center with traditional architecture and a lively atmosphere, making it attractive for tourists exploring the local culture and history.
Calw Market Square, Clausen's Garden, Nikolaus Church, Hermann Hesse Museum, Calw Museum
Nagold Valley
Stunning natural landscapes and outdoor activities attract nature enthusiasts and hikers, ideal for those looking for a peaceful retreat.
Nagold River, Hiking trails, Wanderhütte, Schwarzwald valley, Various picturesque viewpoints
Hirsau
Known for its historic monastery ruins and beautiful surroundings, Hirsau appeals to both culture lovers and nature seekers just outside the city.
Hirsau Monastery, St. Aurelius Church, Scenic walking paths, Calw waterfall, Local vineyards
Bad Teinach-Zavelstein
A quaint resort area famous for its spa and wellness offerings, attracting guests looking for relaxation and health retreats.
Bad Teinach Spa, Teinach Castle, Natural springs, Hiking trails, Relaxation centers
Altensteig
This small town with its medieval charm is perfect for travelers searching for a tranquil getaway amidst the Black Forest region.
Altensteig Castle, Historic old town, Black Forest trails, Local festivals, Trout streams
Merklingen
A peaceful village environment that serves as a gateway for exploring the natural beauty of the surrounding Black Forest, popular among outdoor lovers.
Scenic Farmhouses, Hiking routes, Biking paths, Local wildlife, Cultural village events
Oberreichenbach
A lesser-known gem in the Black Forest offering tranquility and nature, ideal for vacationers looking to escape the city hustle and bustle.
Forests and meadows, Biking trails, Local wildlife sightings, Traditional Swabian cuisine, Peaceful atmosphere
Wart
This small locality offers a rustic charm with opportunities for hiking and exploring typical Swabian landscapes, appealing to quiet retreat seekers.
Tranquil countryside, Scenic hiking routes, Cultural folklore events, Local cuisine, Community festivals

Understanding Airbnb License Requirements & STR Laws in Calw (2025)

While Calw, Baden-Württemberg, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Calw to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Calw (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Calwbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pampering oasis for two

Pampering oasis for two

Entire Place • 1 bedroom

$35,354
Revenue
37.2%
Occupancy
$317.87
Daily Rate
Waldglück | Stylish living with panoramic views

Waldglück | Stylish living with panoramic views

Entire Place • 3 bedrooms

$32,754
Revenue
61.7%
Occupancy
$139.05
Daily Rate
Exclusive apartment in Stammheim.

Exclusive apartment in Stammheim.

Entire Place • N/A

$16,418
Revenue
64.1%
Occupancy
$78.87
Daily Rate
Home in the Black Forest - not far from Stuttgart

Home in the Black Forest - not far from Stuttgart

Entire Place • 1 bedroom

$15,092
Revenue
71.0%
Occupancy
$53.08
Daily Rate
Holiday home city proximity in Calw

Holiday home city proximity in Calw

Entire Place • 1 bedroom

$14,290
Revenue
55.1%
Occupancy
$69.58
Daily Rate
Süße Wohnung im Dachgeschoss mit schöner Aussicht

Süße Wohnung im Dachgeschoss mit schöner Aussicht

Entire Place • 1 bedroom

$13,503
Revenue
36.9%
Occupancy
$86.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Calw (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Calw based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tania & Michele1$35,35445.00/5.0
Benjamin1$32,754524.81/5.0
Daniel1$16,418174.94/5.0
Thomas1$15,092324.94/5.0
Dirk1$14,290294.83/5.0
Host #4699231811$13,503154.80/5.0
Christine1$13,4261174.84/5.0
L8 Street1$13,27394.44/5.0
Pedro1$9,381174.94/5.0
Ulrich1$9,292924.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Calw.

Dive Deeper: Advanced Calw STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Calw. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Calw Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Calw

  • The Calw Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Calw, Apartment/Condo properties are the most common (95%), reflecting the local real estate landscape.

Calw Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Calw

  • The dominant room capacity in Calw is 1 bedroom listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 50.0% of the active Airbnb listings in Calw, indicating a high concentration in these sizes.

Calw Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Calw

  • The most common guest capacity trend in Calw vacation rentals is listings accommodating 2 guests (25%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Calw STR market, accounting for 45.0% of listings.
  • 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Calw.
  • On average, properties in Calw are equipped to host 3.1 guests.

Calw Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Calw

  • The most common availability pattern in Calw falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Calw (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Calw Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (52.6%)

1 Night

10 listings

52.6% of total

2 Nights (21.1%)

2 Nights

4 listings

21.1% of total

3 Nights (10.5%)

3 Nights

2 listings

10.5% of total

4-6 Nights (15.8%)

4-6 Nights

3 listings

15.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Calw is 1 Night, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.7%) of the Calw Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 52.6% of Calw hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Calw.

Calw Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (50%)

Flexible

9 listings

50% of total

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Firm (22.2%)

Firm

4 listings

22.2% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for Calw

  • The prevailing Airbnb cancellation policy trend in Calw is Flexible, used by 50% of listings.
  • The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Calw may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Calw.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Calw.

Calw STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Calw

  • The overall average booking lead time for vacation rentals in Calw is 48 days.
  • Guests book furthest in advance for stays during May (average 105 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Calw.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these Calw averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Calw (2025)

Amenity Prevalence

Amenity Insights for Calw

  • Essential amenities in Calw that guests expect include: Wifi, Kitchen, Hot water, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, TV, Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Calw: Wifi, Kitchen, Hot water, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Hot water, Smoke alarm, Heating.
  • Consider adding popular differentiators like Refrigerator or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Calw to stay competitive.

Calw Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Calw

  • The typical guest profile for Airbnb in Calw consists of a mix of domestic (51%) and international guests, often arriving from nearby Frankfurt, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 51.4% of guests.
  • Key international markets include Germany (51.4%) and Spain (8.2%).
  • Top languages spoken are English (37.1%) followed by German (24.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Calw Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Vitznau29$4,171$333.5351%
Bürserberg40$3,978$342.5741%
Lucerne371$3,870$260.4854%
Ittenheim19$3,672$228.1945%
Brand56$3,597$486.1333%
Furdenheim16$3,576$330.0550%
Schwyz18$3,491$251.3451%
Weggis48$3,444$251.9249%
Meggen10$3,324$212.6258%
Osenbach23$3,150$276.5539%

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