Primošten Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Šibenik-Knin County, Croatia
Is Airbnb profitable in Primošten in 2025? Explore comprehensive Airbnb analytics for Primošten, Šibenik-Knin County, Croatia to uncover income potential. This 2025 STR market report for Primošten, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 128 active listings.
Whether you're considering an Airbnb investment in Primošten, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Primošten Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Primošten Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Primošten (2025)
Understanding the monthly revenue variations for Airbnb listings in Primošten is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Primošten is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Primošten across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,013+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,143 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,005 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $443, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Primošten
Primošten Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Primošten STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Primošten:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Primošten
Average Daily Rate (ADR) Airbnb Trends in Primošten (2025)
Effective short term rental pricing strategy in Primošten involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Primošten typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $672+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $187 or more.
- Typical properties (Median) charge around $112 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Primošten
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Airbnb Seasonality Analysis & Trends in Primošten (2025)
Peak Season (July, August, January)
- Revenue averages $2,936 per month
- Occupancy rates average 34.9%
- Daily rates average $307
Shoulder Season
- Revenue averages $1,572 per month
- Occupancy maintains around 25.6%
- Daily rates hold near $318
Low Season (February, October, November)
- Revenue drops to average $634 per month
- Occupancy decreases to average 18.2%
- Daily rates adjust to average $214
Seasonality Insights for Primošten
- The Airbnb seasonality in Primošten shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Primošten's highest earning potential, with monthly revenues capable of climbing to $3,690, occupancy reaching a high of 48.4%, and ADRs peaking at $435.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $164.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Primošten.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Primošten seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Primošten (2025)
Exploring the top neighborhoods for short-term rentals in Primošten? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Primosten Old Town | Charming medieval architecture and vibrant local culture. A prime location for tourists seeking an authentic Croatian experience with stunning sea views. | Church of St. George, Dominican Monastery, Primosten Beach, The Golden Horn, Local restaurants with seafood specialties |
Raduca Beach | Popular beach known for its clear waters and family-friendly atmosphere. Ideal for beach lovers and families looking for a relaxing getaway. | Raduca Beach, Water sports rentals, Sunset beach bars, Beachfront promenade, Nearby restaurants |
Sokolarski Raptor Center | Unique attraction focusing on the conservation of birds of prey, offering educational experiences. Draws nature enthusiasts and families. | Bird watching tours, Raptor rehabilitation programs, Nature trails, Guided educational tours |
Kremik Marina | A modern marina that attracts boaters and yachters. Ideal for those interested in nautical activities and luxury vacations. | Boat rentals, Waterfront restaurants, Marina facilities, Sailing tours, Local shops |
Cape Pelegrin | A scenic natural area perfect for hiking and nature walks. Appeals to those looking for outdoor adventures and stunning landscapes. | Hiking trails, Scenic viewpoints, Nature photography, Picnic spots, Wildlife watching |
Trogir | Nearby historic town, a UNESCO World Heritage Site known for its well-preserved medieval architecture. A great day trip for tourists staying in Primosten. | Trogir Cathedral, Kamerlengo Fortress, The Cipiko Palace, Trogir Market, Riva promenade |
Kopanica | A quieter residential area, perfect for tourists looking for a more local experience while still being close to the beach and other attractions. | Local cafes, Markets, Quiet streets, Cultural experiences, Community events |
Biograd na Moru | A nearby town that provides additional entertainment and tourist amenities. Great for those wanting to explore more of the Dalmatian Coast. | Biograd Beach, Aquarium Biograd, Marina Kornati, Historical sites, Seaside cafes |
Understanding Airbnb License Requirements & STR Laws in Primošten (2025)
While Primošten, Šibenik-Knin County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Primošten to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Primošten (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Primoštenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Homely spacious beachfront stone house
Entire Place • 3 bedrooms

Luxury Villa Luce in Primosten
Entire Place • 3 bedrooms

Exclusive top floor with pool and great sea view!
Entire Place • 2 bedrooms

Entire Private Top Floor with Own Pool & Entrance
Entire Place • 3 bedrooms

Apartment by the sea
Entire Place • 1 bedroom

Apartment Gallery
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Primošten (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Primošten based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Tonci | 5 | $59,141 | 61 | 4.96/5.0 |
Ana | 7 | $58,078 | 56 | 4.08/5.0 |
Jure | 1 | $43,363 | 19 | 4.95/5.0 |
Nikolina | 2 | $42,733 | 115 | 4.88/5.0 |
Ankica | 2 | $35,638 | 74 | 4.99/5.0 |
Host #41992670 | 1 | $35,172 | 0 | 0.00/5.0 |
Host #391110195 | 5 | $32,993 | 0 | 0.00/5.0 |
Marija | 3 | $30,840 | 139 | 4.90/5.0 |
Stein | 1 | $28,415 | 7 | 4.86/5.0 |
Roko | 1 | $26,081 | 10 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Primošten.
Dive Deeper: Advanced Primošten STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Primošten. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPrimošten Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Primošten
- The Primošten Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.2% of the 128 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Primošten, Apartment/Condo properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 19.5% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 5.5%) offer potential for unique stay experiences.
Primošten Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Primošten
- The dominant room capacity in Primošten is 2 bedrooms listings, making up 39.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 74.2% of the active Airbnb listings in Primošten, indicating a high concentration in these sizes.
Primošten Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Primošten
- The most common guest capacity trend in Primošten vacation rentals is listings accommodating 4 guests (35.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Primošten STR market, accounting for 57.1% of listings.
- 19.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Primošten.
- On average, properties in Primošten are equipped to host 3.9 guests.
Primošten Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Primošten
- The most common availability pattern in Primošten falls within the 271-366 days range, representing 78.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Primošten (44.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Primošten Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
23.5% of total
2 Nights
3 listings
2.6% of total
3 Nights
15 listings
13% of total
4-6 Nights
32 listings
27.8% of total
7-29 Nights
30 listings
26.1% of total
30+ Nights
8 listings
7% of total
Key Insights
- The most prevalent minimum stay requirement in Primošten is 4-6 Nights, adopted by 27.8% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 27.8% of Primošten hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Primošten.
Primošten Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
16 listings
14.8% of total
Super Strict 60 Days
1 listings
0.9% of total
Flexible
3 listings
2.8% of total
Moderate
9 listings
8.3% of total
Firm
31 listings
28.7% of total
Strict
48 listings
44.4% of total
Cancellation Policy Insights for Primošten
- The prevailing Airbnb cancellation policy trend in Primošten is Strict, used by 44.4% of listings.
- A majority (73.1%) of hosts in Primošten utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 44.4% market standard in Primošten.
- With 44.4% using Strict terms, this is a viable option in Primošten, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Primošten.
Primošten STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Primošten
- The overall average booking lead time for vacation rentals in Primošten is 88 days.
- Guests book furthest in advance for stays during April (average 123 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (100 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (88 days) as a baseline for your pricing and availability strategy in Primošten.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 100 days) to capture early planners.
- Monitor your own booking lead times against these Primošten averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Primošten (2025)
Amenity Prevalence
Amenity Insights for Primošten
- Essential amenities in Primošten that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Primošten: Wifi, Air conditioning.
- Prioritize adding missing essentials: Wifi, Air conditioning.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Primošten to stay competitive.
Primošten Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Primošten
- The typical guest profile for Airbnb in Primošten consists of predominantly international visitors (97%), with top international origins including Norway, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.2% of guests.
- Key international markets include Germany (19.4%) and Norway (8.6%).
- Top languages spoken are English (44.1%) followed by German (15.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Norway.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Primošten Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Dugopolje | 21 | $3,569 | $361.70 | 53% |
Strožanac Gornji | 38 | $3,532 | $389.83 | 45% |
Poljica Brig | 17 | $3,498 | $482.94 | 50% |
Crno | 17 | $3,372 | $541.23 | 40% |
Srinjine | 36 | $3,172 | $386.92 | 48% |
Općina Klis | 87 | $2,949 | $339.82 | 54% |
Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
Grad Solin | 214 | $2,640 | $265.51 | 49% |
Zemunik Donji | 25 | $2,525 | $306.39 | 51% |
Kamen | 13 | $2,516 | $295.34 | 52% |