Águas da Prata Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Águas da Prata in 2025? Explore comprehensive Airbnb analytics for Águas da Prata, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Águas da Prata, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.

Whether you're considering an Airbnb investment in Águas da Prata, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Águas da Prata Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Águas da Prata Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$76
The average rental revenue earned for an occupied room per day in Águas da Prata.
Occupancy Rate(?)
27.2%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$8,123
Typical annual income for an Airbnb listing in Águas da Prata. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
51.4%
Strong growth (51.4%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Águas da Prata.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Águas da Prata.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
37
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Águas da Prata (2025)

Understanding the monthly revenue variations for Airbnb listings in Águas da Prata is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Águas da Prata is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Águas da Prata across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,119+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,315 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $537 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $196, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Águas da Prata

Águas da Prata Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Águas da Prata STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Águas da Prata:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Águas da Prata

Average Daily Rate (ADR) Airbnb Trends in Águas da Prata (2025)

Effective short term rental pricing strategy in Águas da Prata involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Águas da Prata typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $134+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $80 or more.
  • Typical properties (Median) charge around $62 per night.
  • Entry-level properties (Bottom 25%) earn around $29 per night.

Average Daily Rate (ADR) Trend by Month in Águas da Prata

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Airbnb Seasonality Analysis & Trends in Águas da Prata (2025)

Peak Season (December, June, May)
  • Revenue averages $1,348 per month
  • Occupancy rates average 32.3%
  • Daily rates average $70
Shoulder Season
  • Revenue averages $944 per month
  • Occupancy maintains around 29.9%
  • Daily rates hold near $70
Low Season (February, August, October)
  • Revenue drops to average $651 per month
  • Occupancy decreases to average 24.4%
  • Daily rates adjust to average $67

Seasonality Insights for Águas da Prata

  • The Airbnb seasonality in Águas da Prata shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Águas da Prata's highest earning potential, with monthly revenues capable of climbing to $1,491, occupancy reaching a high of 41.7%, and ADRs peaking at $83.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $610, occupancy could drop to 20.6%, and ADRs may adjust down to $62.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Águas da Prata.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Águas da Prata seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Águas da Prata (2025)

Exploring the top neighborhoods for short-term rentals in Águas da Prata? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mirante do Cruzeiro
A popular lookout point offering breathtaking views of Águas da Prata and the surrounding mountains. A great spot for tourists seeking scenic beauty and outdoor activities.
Mirante do Cruzeiro, Hiking trails, Picnic areas, Photography spots
Parque Municipal
A large park in the city with beautiful greenery and leisure areas. Ideal for families and nature lovers who want to relax and enjoy the outdoors.
Walking trails, Picnic spots, Playgrounds, Natural landscapes
Cachoeiras de Águas da Prata
Known for its stunning waterfalls, this area attracts nature enthusiasts and adventure seekers. Perfect for eco-tourism and outdoor experiences.
Cachoeira do Machadinho, Cachoeira da Água Branca, Nature trails, Camping areas
Centro Histórico
The historical center of the city featuring colonial architecture and cultural significance. Attracts visitors interested in history and local culture.
Igreja Matriz de São José, Museu Histório, Local artisan shops, Cultural events
Mirante do Vale Verde
Another beautiful viewpoint that offers panoramic views, making it a desirable location for relaxation and nature-related activities.
Scenic views, Photography opportunities, Nature walks
Espírito Santo do Pinhal
Close to Águas da Prata, this nearby location is known for its coffee plantations and rural tourism, attracting tourists interested in agritourism.
Coffee plantations, Rural tours, Local cuisine experiences
Estação Ferroviária
The old railway station that serves as a cultural landmark and is a point of interest for visitors interested in history and architecture.
Railway museum, Cultural exhibitions, Historical significance
Trilhas na Serra da Mantiqueira
Part of the Serra da Mantiqueira mountain range, this area is great for hiking and adventure sports, attracting outdoor enthusiasts.
Hiking trails, Birdwatching, Wildlife observation, Adventure sports

Understanding Airbnb License Requirements & STR Laws in Águas da Prata (2025)

While Águas da Prata, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Águas da Prata to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Águas da Prata (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Águas da Pratabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Wonderful farm in the city of Águas da Prata

Wonderful farm in the city of Águas da Prata

Entire Place • 11 bedrooms

$47,335
Revenue
28.3%
Occupancy
$279.32
Daily Rate
Cabana do Conde

Cabana do Conde

Entire Place • 1 bedroom

$34,164
Revenue
42.8%
Occupancy
$262.72
Daily Rate
Divina Serra - Casa de Temporada

Divina Serra - Casa de Temporada

Entire Place • 2 bedrooms

$23,275
Revenue
60.5%
Occupancy
$90.72
Daily Rate
Chácara in Águas da Prata - SP- Complete structure

Chácara in Águas da Prata - SP- Complete structure

Entire Place • 5 bedrooms

$18,726
Revenue
53.3%
Occupancy
$95.23
Daily Rate
chacara são  Francisco

chacara são Francisco

Entire Place • 3 bedrooms

$16,858
Revenue
38.9%
Occupancy
$142.97
Daily Rate
Casa dos Tutas - Pet Friendly - Private Swimming Pool

Casa dos Tutas - Pet Friendly - Private Swimming Pool

Entire Place • 2 bedrooms

$14,083
Revenue
37.6%
Occupancy
$71.98
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Águas da Prata (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Águas da Prata based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Carla1$47,335135.00/5.0
Gabriela Doval1$34,164105.00/5.0
Selma Inacia Corradello1$23,275305.00/5.0
Gil2$18,876695.00/5.0
Sebastião1$18,726555.00/5.0
Host #2893617681$16,85810.00/5.0
Marcela2$16,234584.93/5.0
Camila1$14,083184.89/5.0
Gi1$13,904215.00/5.0
Host #2224066081$13,00400.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Águas da Prata.

Dive Deeper: Advanced Águas da Prata STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Águas da Prata. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Águas da Prata Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Águas da Prata

  • The Águas da Prata Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.8% of the 37 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Águas da Prata, House properties are the most common (51.4%), reflecting the local real estate landscape.
  • Houses represent a significant 51.4% portion, catering likely to families or larger groups.
  • The presence of 16.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 2.7%) offer potential for unique stay experiences.

Águas da Prata Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Águas da Prata

  • The dominant room capacity in Águas da Prata is 2 bedrooms listings, making up 37.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 62.1% of the active Airbnb listings in Águas da Prata, indicating a high concentration in these sizes.
  • A significant 29.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Águas da Prata.

Águas da Prata Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Águas da Prata

  • The most common guest capacity trend in Águas da Prata vacation rentals is listings accommodating 8+ guests (29.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Águas da Prata STR market, accounting for 48.6% of listings.
  • 54.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Águas da Prata.
  • On average, properties in Águas da Prata are equipped to host 5.3 guests.

Águas da Prata Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Águas da Prata

  • The most common availability pattern in Águas da Prata falls within the 271-366 days range, representing 54.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Águas da Prata (29.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Águas da Prata Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

18 listings

50% of total

2 Nights (30.6%)

2 Nights

11 listings

30.6% of total

30+ Nights (19.4%)

30+ Nights

7 listings

19.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Águas da Prata is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (80.6%) of the Águas da Prata Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19.4%) caters to monthly stays (30+ nights) in Águas da Prata, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of Águas da Prata hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 19.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Águas da Prata.

Águas da Prata Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.9%)

Flexible

4 listings

12.9% of total

Moderate (29%)

Moderate

9 listings

29% of total

Firm (12.9%)

Firm

4 listings

12.9% of total

Strict (45.2%)

Strict

14 listings

45.2% of total

Cancellation Policy Insights for Águas da Prata

  • The prevailing Airbnb cancellation policy trend in Águas da Prata is Strict, used by 45.2% of listings.
  • A majority (58.1%) of hosts in Águas da Prata utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45.2% market standard in Águas da Prata.
  • With 45.2% using Strict terms, this is a viable option in Águas da Prata, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Águas da Prata.

Águas da Prata STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Águas da Prata

  • The overall average booking lead time for vacation rentals in Águas da Prata is 36 days.
  • Guests book furthest in advance for stays during December (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (44 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Águas da Prata.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Águas da Prata averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Águas da Prata (2025)

Amenity Prevalence

Amenity Insights for Águas da Prata

  • Essential amenities in Águas da Prata that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Free parking on premises, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Águas da Prata: Kitchen, Wifi.
  • Prioritize adding missing essentials: Kitchen, Wifi.
  • Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Águas da Prata to stay competitive.

Águas da Prata Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Águas da Prata

  • The typical guest profile for Airbnb in Águas da Prata consists of primarily domestic travelers (97%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 97.2% of guests.
  • Key international markets include Brazil (97.2%) and Germany (0.9%).
  • Top languages spoken are Portuguese (47.1%) followed by English (27.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Campinas.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Águas da Prata Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Vargem39$1,700$162.4533%
Morungaba30$1,595$298.2331%
Cássia21$1,572$168.6534%
Valinhos49$1,569$172.7137%
Tuiuti18$1,470$147.4733%
Nova Odessa13$1,459$123.6147%
Brazópolis16$1,366$150.7433%
Itatiba171$1,352$183.5734%
Pedra Bela27$1,246$112.7833%
Córrego do Bom Jesus93$1,166$88.7741%

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