Tapiraí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Tapiraí in 2025? Explore comprehensive Airbnb analytics for Tapiraí, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Tapiraí, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Tapiraí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tapiraí Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tapiraí Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tapiraí (2025)
Understanding the monthly revenue variations for Airbnb listings in Tapiraí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tapiraí is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tapiraí across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,402+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $877 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $518 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $262, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tapiraí
Tapiraí Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tapiraí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tapiraí:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tapiraí
Average Daily Rate (ADR) Airbnb Trends in Tapiraí (2025)
Effective short term rental pricing strategy in Tapiraí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tapiraí typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
- Typical properties (Median) charge around $79 per night.
- Entry-level properties (Bottom 25%) earn around $53 per night.
Average Daily Rate (ADR) Trend by Month in Tapiraí
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Airbnb Seasonality Analysis & Trends in Tapiraí (2025)
Peak Season (December, March, August)
- Revenue averages $787 per month
- Occupancy rates average 35.4%
- Daily rates average $93
Shoulder Season
- Revenue averages $665 per month
- Occupancy maintains around 30.0%
- Daily rates hold near $93
Low Season (February, October, November)
- Revenue drops to average $495 per month
- Occupancy decreases to average 28.1%
- Daily rates adjust to average $92
Seasonality Insights for Tapiraí
- The Airbnb seasonality in Tapiraí shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tapiraí's highest earning potential, with monthly revenues capable of climbing to $869, occupancy reaching a high of 41.9%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $466, occupancy could drop to 24.6%, and ADRs may adjust down to $89.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tapiraí.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tapiraí seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tapiraí (2025)
Exploring the top neighborhoods for short-term rentals in Tapiraí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro | The bustling center of Tapiraí known for its local shops, markets, and vibrant community life. Ideal for visitors looking to immerse themselves in local culture and convenience. | Igreja Matriz de São Sebastião, Feira Livre, Praça Dr. Adhemar de Barros, Centro Cultural, Estádio Municipal |
Cachoeira do Itambé | A natural paradise located just outside of Tapiraí offering stunning waterfalls and hiking trails. Perfect for nature lovers and adventure seekers looking for an escape. | Cachoeira do Itambé, Caminho do Itambé, Bicicleta na Trilha, Mirante do Itambé, Pesca esportiva |
Parque Estadual de Campos do Jordão | A large state park near Tapiraí featuring beautiful landscapes, hiking trails, and rich biodiversity. Attracts eco-tourists and families interested in outdoor activities. | Trilhas do Parque, Miradores, Flora e Fauna, Lago do Elefante, Centro de Visitantes |
Serra do Mar | Known for its stunning mountain views and biodiversity, it offers a tranquil getaway for visitors looking for a peaceful retreat amid nature. | Trilha da Pedra Grande, Mirante da Serra, Estrada do Parque, Observação de Aves, Cascata do Montenegro |
Capela do Alto | A nearby town with charming local culture and historic churches. Great for tourists looking for nearby excursions and local flavor. | Igreja Nossa Senhora da Glória, Feira de Artesanato, Praça da Paz, Trilhas de Observação de Aves, Cultura Local |
Cruz das Almas | A tranquil rural area perfect for those seeking a getaway from the city and wanting to connect with the land and local traditions. | Caminhadas Rurais, Fazendas Históricas, Culinária Típica, Produção de Queijo, Festival de Colheita |
Rural Tapiraí | A picturesque area with falling streams and rich agricultural land. Perfect for eco-tourists and those looking for an authentic rural experience. | Caminhos Rurais, Visitas a Fazendas, Colheita de Frutas, Culinária Caseira, Fazenda de Leite |
Atibaia | A nearby city known for its festivals and beautiful nature walks. A good option for Airbnb hosts wanting to attract tourists looking for a vibrant atmosphere with nature activities. | Lago do Major, Festival de Flores, Trilhas de Atibaia, Parque Edmundo Zanoni, Observatório de Atibaia |
Understanding Airbnb License Requirements & STR Laws in Tapiraí (2025)
With 21% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Tapiraí. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tapiraí to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 21% licensed listings)
Top Performing Airbnb Properties in Tapiraí (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tapiraíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Dome suspended in the Atlantic Forest!
Entire Place • 1 bedroom

Sitio macondo- casa a bella
Entire Place • 2 bedrooms

Macondo Site - Úrsula Iguarán House
Entire Place • 2 bedrooms

Sitio macondo - Amaranta Tapiraí, brazil
Entire Place • 2 bedrooms

Sítio dos Sonhos: private waterfall and fire pit
Entire Place • 3 bedrooms

Sítio Menezes
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tapiraí (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tapiraí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Francisco | 4 | $38,197 | 371 | 4.89/5.0 |
Hosana Inês Da Silva | 5 | $25,543 | 2 | N/A/5.0 |
Rachel | 4 | $23,233 | 59 | 4.88/5.0 |
Esdras | 1 | $20,395 | 74 | 4.99/5.0 |
Fernanda Dearo | 1 | $9,774 | 144 | 4.91/5.0 |
Host #541741061 | 1 | $9,539 | 0 | N/A/5.0 |
Antonio | 2 | $6,988 | 29 | 5.00/5.0 |
Natalia | 2 | $6,188 | 32 | 4.96/5.0 |
Matheus | 1 | $6,154 | 64 | 4.89/5.0 |
Jerusa | 1 | $5,459 | 10 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tapiraí.
Dive Deeper: Advanced Tapiraí STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tapiraí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTapiraí Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tapiraí
- The Tapiraí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tapiraí, House properties are the most common (64.7%), reflecting the local real estate landscape.
- Houses represent a significant 64.7% portion, catering likely to families or larger groups.
- The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Tapiraí Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tapiraí
- The dominant room capacity in Tapiraí is 1 bedroom listings, making up 44.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 61.7% of the active Airbnb listings in Tapiraí, indicating a high concentration in these sizes.
- A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tapiraí.
Tapiraí Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tapiraí
- The most common guest capacity trend in Tapiraí vacation rentals is listings accommodating 2 guests (32.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Tapiraí STR market, accounting for 53.0% of listings.
- 32.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tapiraí.
- On average, properties in Tapiraí are equipped to host 4.1 guests.
Tapiraí Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tapiraí
- The most common availability pattern in Tapiraí falls within the 271-366 days range, representing 67.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Tapiraí (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tapiraí Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
55.9% of total
2 Nights
10 listings
29.4% of total
30+ Nights
5 listings
14.7% of total
Key Insights
- The most prevalent minimum stay requirement in Tapiraí is 1 Night, adopted by 55.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.3%) of the Tapiraí Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.7%) caters to monthly stays (30+ nights) in Tapiraí, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.9% of Tapiraí hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tapiraí.
Tapiraí Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
45.5% of total
Moderate
10 listings
30.3% of total
Firm
2 listings
6.1% of total
Strict
6 listings
18.2% of total
Cancellation Policy Insights for Tapiraí
- The prevailing Airbnb cancellation policy trend in Tapiraí is Flexible, used by 45.5% of listings.
- The market strongly favors guest-friendly terms, with 75.8% of listings offering Flexible or Moderate policies. This suggests guests in Tapiraí may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45.5% market standard in Tapiraí.
- Regularly review your cancellation policy against competitors and market demand shifts in Tapiraí.
Tapiraí STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tapiraí
- The overall average booking lead time for vacation rentals in Tapiraí is 26 days.
- Guests book furthest in advance for stays during December (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (32 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Tapiraí.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Tapiraí averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tapiraí (2025)
Amenity Prevalence
Amenity Insights for Tapiraí
- Popular amenities like Wifi, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tapiraí to stay competitive.
Tapiraí Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tapiraí
- The typical guest profile for Airbnb in Tapiraí consists of primarily domestic travelers (96%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 95.9% of guests.
- Key international markets include Brazil (95.9%) and United States (0.9%).
- Top languages spoken are Portuguese (45.5%) followed by English (31.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Sorocaba.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tapiraí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Itupeva | 142 | $1,603 | $211.19 | 31% |
Morungaba | 32 | $1,514 | $296.27 | 28% |
Tuiuti | 18 | $1,506 | $143.12 | 32% |
Vargem | 41 | $1,463 | $167.37 | 33% |
Valinhos | 55 | $1,434 | $161.32 | 38% |
Bertioga | 4,380 | $1,270 | $192.51 | 32% |
Itatiba | 183 | $1,263 | $189.27 | 32% |
Vargem Grande Paulista | 46 | $1,178 | $156.28 | 34% |
Porto Feliz | 84 | $1,173 | $219.34 | 28% |
Campo Limpo Paulista | 50 | $1,170 | $161.99 | 31% |