São Pedro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in São Pedro in 2025? Explore comprehensive Airbnb analytics for São Pedro, São Paulo, Brazil to uncover income potential. This 2025 STR market report for São Pedro, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 349 active listings.
Whether you're considering an Airbnb investment in São Pedro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the São Pedro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key São Pedro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in São Pedro (2025)
Understanding the monthly revenue variations for Airbnb listings in São Pedro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in São Pedro is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in São Pedro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,037+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,809 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $801 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $325, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in São Pedro
São Pedro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the São Pedro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in São Pedro:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in São Pedro
Average Daily Rate (ADR) Airbnb Trends in São Pedro (2025)
Effective short term rental pricing strategy in São Pedro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in São Pedro typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $215+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in São Pedro
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Airbnb Seasonality Analysis & Trends in São Pedro (2025)
Peak Season (December, January, April)
- Revenue averages $1,666 per month
- Occupancy rates average 38.2%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,248 per month
- Occupancy maintains around 33.4%
- Daily rates hold near $114
Low Season (February, August, September)
- Revenue drops to average $979 per month
- Occupancy decreases to average 31.6%
- Daily rates adjust to average $111
Seasonality Insights for São Pedro
- The Airbnb seasonality in São Pedro shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases São Pedro's highest earning potential, with monthly revenues capable of climbing to $1,800, occupancy reaching a high of 42.5%, and ADRs peaking at $119.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $943, occupancy could drop to 29.8%, and ADRs may adjust down to $105.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in São Pedro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these São Pedro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in São Pedro (2025)
Exploring the top neighborhoods for short-term rentals in São Pedro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The historic and cultural heart of São Pedro, featuring colonial architecture and proximity to local attractions. Ideal for tourists who want to explore the city's history and vibrant culture. | São Pedro Historical Museum, Parque Maria Angélica, Igreja Matriz de São Pedro, Rua do Comércio, Feira da Vila |
| Parque das Águas | A popular area known for its natural beauty and thermal waters. Great for visitors seeking relaxation and wellness experiences that São Pedro offers. | Águas de São Pedro Thermal Springs, Thermas Water Park, Parque do Aqueduto, Horto Florestal, Cascata do Marçal |
| São Pedro town center | Charming town center with shops, cafes, and restaurants that attract both tourists and locals. The accessible location makes it an appealing spot for weekend tourists and visitors. | Ponto de Vista, Casa de Cultura, Mercado Municipal, Café São Pedro, Praça de São Pedro |
| Jardim dos Lagos | A tranquil neighborhood filled with gardens and lakes, perfect for nature lovers and families. Offers a peaceful atmosphere away from the bustle of town. | Lago do Jardim dos Lagos, Praça da Liberdade, Trilhas do Jardim, Morro do Cristo, Parque dos Lagos |
| Estrada da Serra | Scenic area leading to beautiful hiking opportunities and stunning landscapes. Ideal for adventure seekers looking to explore nature and enjoy outdoor activities. | Caminho da Fé, Serra do Japi, Trilha das Paineiras, Cascata da Usina, Mirante da Serra |
| Bairrinho | A cozy residential area that's gaining popularity among tourists for its quaint charm and local vibe. Great for those who want an authentic Brazilian experience. | Beco do Amor, Praça do Bairrinho, Cafés e Patisseries, Feira Gastronômica, Rua de Lazer |
| Vale do Itaim | A picturesque valley known for its stunning views and outdoor activities. Attracts nature enthusiasts and those seeking relaxation in a beautiful setting. | Trilha do Itaim, Mirante do Itaim, Parque Ecologico, Cachoeira do Itaim, Caminhadas na natureza |
| Cascata do Monjolinho | Famous for its waterfall and natural scenery, this area is popular with eco-tourists and visitors looking to escape into nature while still close to the city. | Cascata do Monjolinho, Trilhas do Vento, Mirante do Monjolinho, Zona de Pic-nic, Caminhada ao ar livre |
Understanding Airbnb License Requirements & STR Laws in São Pedro (2025)
While São Pedro, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for São Pedro to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in São Pedro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in São Pedrobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Chácara Sto Antônio with heated pool
Entire Place • 4 bedrooms
Apt Saint Peter Thermas Resort
Entire Place • 1 bedroom
Chacara VISTA LINDA
Entire Place • 4 bedrooms
Cabana Maitrî - São Pedro/SP
Entire Place • 1 bedroom
Apartment in Resort São Pedro
Entire Place • 1 bedroom
Chácara Águas de São Pedro 5 min do Thermas
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in São Pedro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in São Pedro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Beth Aranha | 14 | $212,351 | 347 | 4.22/5.0 |
| Tamy | 8 | $131,304 | 117 | 4.92/5.0 |
| Luiz Claudio | 5 | $72,217 | 289 | 4.96/5.0 |
| Alzira | 11 | $71,109 | 672 | 4.51/5.0 |
| Mariana | 1 | $62,059 | 4 | 5.00/5.0 |
| Edinalva | 1 | $58,338 | 69 | 4.96/5.0 |
| Camila | 3 | $56,732 | 30 | 4.87/5.0 |
| Lilian | 1 | $51,992 | 101 | 4.99/5.0 |
| Lucas | 1 | $51,451 | 3 | 5.00/5.0 |
| Catie | 1 | $50,996 | 16 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in São Pedro.
Dive Deeper: Advanced São Pedro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for São Pedro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSão Pedro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for São Pedro
- The São Pedro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.9% of the 349 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in São Pedro, House properties are the most common (61%), reflecting the local real estate landscape.
- Houses represent a significant 61% portion, catering likely to families or larger groups.
- The presence of 16% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 9.8%) offer potential for unique stay experiences.
São Pedro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for São Pedro
- The dominant room capacity in São Pedro is 1 bedroom listings, making up 37.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.4% of the active Airbnb listings in São Pedro, indicating a high concentration in these sizes.
- A significant 35.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in São Pedro.
São Pedro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for São Pedro
- The most common guest capacity trend in São Pedro vacation rentals is listings accommodating 8+ guests (42.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the São Pedro STR market, accounting for 63.3% of listings.
- 66.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in São Pedro.
- On average, properties in São Pedro are equipped to host 5.8 guests.
São Pedro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for São Pedro
- The most common availability pattern in São Pedro falls within the 271-366 days range, representing 57.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in São Pedro (30.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
São Pedro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
110 listings
33.4% of total
2 Nights
118 listings
35.9% of total
3 Nights
15 listings
4.6% of total
4-6 Nights
6 listings
1.8% of total
7-29 Nights
1 listings
0.3% of total
30+ Nights
79 listings
24% of total
Key Insights
- The most prevalent minimum stay requirement in São Pedro is 2 Nights, adopted by 35.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.3%) of the São Pedro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24%) caters to monthly stays (30+ nights) in São Pedro, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35.9% of São Pedro hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 24% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in São Pedro.
São Pedro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
60 listings
21.4% of total
Moderate
104 listings
37.1% of total
Firm
55 listings
19.6% of total
Strict
61 listings
21.8% of total
Cancellation Policy Insights for São Pedro
- The prevailing Airbnb cancellation policy trend in São Pedro is Moderate, used by 37.1% of listings.
- There's a relatively balanced mix between guest-friendly (58.5%) and stricter (41.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.1% market standard in São Pedro.
- Regularly review your cancellation policy against competitors and market demand shifts in São Pedro.
São Pedro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for São Pedro
- The overall average booking lead time for vacation rentals in São Pedro is 38 days.
- Guests book furthest in advance for stays during December (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in São Pedro.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these São Pedro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in São Pedro (2025)
Amenity Prevalence
Amenity Insights for São Pedro
- Essential amenities in São Pedro that guests expect include: Wifi, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Pool, Hot water are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in São Pedro.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for São Pedro: Wifi, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Wifi, Free parking on premises, Kitchen.
- Consider adding popular differentiators like TV or Pool to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in São Pedro to stay competitive.
São Pedro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for São Pedro
- The typical guest profile for Airbnb in São Pedro consists of primarily domestic travelers (98%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 97.8% of guests.
- Key international markets include Brazil (97.8%) and United States (0.6%).
- Top languages spoken are Portuguese (55.1%) followed by English (26.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Piracicaba.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the São Pedro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Itupeva | 137 | $1,734 | $204.10 | 32% |
| Vargem | 39 | $1,700 | $162.45 | 33% |
| Morungaba | 30 | $1,595 | $298.23 | 31% |
| Valinhos | 49 | $1,569 | $172.71 | 37% |
| Tuiuti | 18 | $1,470 | $147.47 | 33% |
| Nova Odessa | 13 | $1,459 | $123.61 | 47% |
| Igaratá | 131 | $1,439 | $191.89 | 29% |
| Tietê | 15 | $1,394 | $310.64 | 28% |
| Ribeirão Pires | 17 | $1,376 | $145.19 | 31% |
| Itatiba | 171 | $1,352 | $183.57 | 34% |