Rio Claro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Rio Claro in 2025? Explore comprehensive Airbnb analytics for Rio Claro, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Rio Claro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Rio Claro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rio Claro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rio Claro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rio Claro (2025)
Understanding the monthly revenue variations for Airbnb listings in Rio Claro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rio Claro is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rio Claro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,480+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $696 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $324 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $120, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rio Claro
Rio Claro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rio Claro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rio Claro:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rio Claro
Average Daily Rate (ADR) Airbnb Trends in Rio Claro (2025)
Effective short term rental pricing strategy in Rio Claro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rio Claro typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $103+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $55 or more.
- Typical properties (Median) charge around $26 per night.
- Entry-level properties (Bottom 25%) earn around $18 per night.
Average Daily Rate (ADR) Trend by Month in Rio Claro
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Airbnb Seasonality Analysis & Trends in Rio Claro (2025)
Peak Season (December, August, June)
- Revenue averages $674 per month
- Occupancy rates average 29.2%
- Daily rates average $56
Shoulder Season
- Revenue averages $562 per month
- Occupancy maintains around 29.2%
- Daily rates hold near $58
Low Season (January, February, March)
- Revenue drops to average $474 per month
- Occupancy decreases to average 34.3%
- Daily rates adjust to average $48
Seasonality Insights for Rio Claro
- The Airbnb seasonality in Rio Claro shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rio Claro's highest earning potential, with monthly revenues capable of climbing to $817, occupancy reaching a high of 35.6%, and ADRs peaking at $60.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $430, occupancy could drop to 24.0%, and ADRs may adjust down to $47.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rio Claro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rio Claro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rio Claro (2025)
Exploring the top neighborhoods for short-term rentals in Rio Claro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The historic downtown area offers a mix of culture, shopping, and business opportunities, attracting both tourists and locals. | Rio Claro Cathedral, Cultural Center, Shopping Centers, Cafes and Restaurants, Public Parks |
| Jardim das Oliveiras | A residential area that is becoming popular for family travelers and those seeking a quiet retreat while still being close to city amenities. | Local Markets, Quiet Parks, Family-Friendly Restaurants |
| Vila Paulista | Known for its local culture and vibrant community, this neighborhood attracts visitors looking to experience authentic Brazilian life. | Vila Paulista Square, Local Events and Festivals, Traditional Eateries |
| Jardim Planalto | A peaceful neighborhood with green areas and parks, ideal for families and those looking for relaxation away from the city hustle. | Planalto Park, Family Friendly Spaces, Walking Trails |
| Parque Novo Mundo | A developing area with new constructions, attracting investors looking for growth potential and proximity to natural attractions. | Waterfalls and Parks, Outdoor Activities |
| Vila Nova | A neighborhood known for its community spirit and local businesses, attracting both long-term residents and short-term visitors. | Local Shops, Community Events |
| Bairro do Porto | Close to the river with scenic views, this area is gaining popularity among tourists looking for unique stays by the water. | River Views, Outdoor Activities, Waterfront Cafés |
| Jardim do Lago | A beautiful green area surrounding a lake, perfect for leisure activities and attracting visitors who enjoy nature. | Lake Park, Picnic Areas, Walking Paths |
Understanding Airbnb License Requirements & STR Laws in Rio Claro (2025)
While Rio Claro, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rio Claro to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rio Claro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rio Clarobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chácara Toscana ideal para eventos
Entire Place • 2 bedrooms
Chacara, large house with swimming pool, barbecue and sauna
Entire Place • 3 bedrooms
Sítio Natural, Rio Claro, SP, 5 min of Rio Claro
Entire Place • 3 bedrooms
Chácara with pool
Entire Place • 2 bedrooms
Brand new farmhouse with pool and barbecue area
Entire Place • 1 bedroom
Cozy place in Rio Claro, SP
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rio Claro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rio Claro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #158270395 | 1 | $24,679 | 0 | 0.00/5.0 |
| Jana | 1 | $15,774 | 52 | 5.00/5.0 |
| Hugo Cesar | 1 | $13,188 | 11 | 5.00/5.0 |
| Luis | 1 | $11,738 | 8 | 4.75/5.0 |
| Ana Lucia | 2 | $8,794 | 60 | 5.00/5.0 |
| Marcelo | 1 | $7,809 | 66 | 4.71/5.0 |
| Paula | 1 | $7,188 | 25 | 4.96/5.0 |
| Núbia | 5 | $6,885 | 111 | 4.83/5.0 |
| Rafael | 5 | $5,112 | 127 | 4.75/5.0 |
| Fábio | 1 | $4,528 | 26 | 4.58/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rio Claro.
Dive Deeper: Advanced Rio Claro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rio Claro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRio Claro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rio Claro
- The Rio Claro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.1% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rio Claro, House properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 57.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.
Rio Claro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rio Claro
- The dominant room capacity in Rio Claro is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.0% of the active Airbnb listings in Rio Claro, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (7.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Rio Claro.
Rio Claro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rio Claro
- The most common guest capacity trend in Rio Claro vacation rentals is listings accommodating 2 guests (39.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Rio Claro STR market, accounting for 57.2% of listings.
- A significant 42.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Rio Claro.
- 32.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rio Claro.
- On average, properties in Rio Claro are equipped to host 3.5 guests.
Rio Claro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rio Claro
- The most common availability pattern in Rio Claro falls within the 271-366 days range, representing 64.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rio Claro (32.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rio Claro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
40.7% of total
2 Nights
11 listings
40.7% of total
3 Nights
4 listings
14.8% of total
4-6 Nights
1 listings
3.7% of total
Key Insights
- The most prevalent minimum stay requirement in Rio Claro is 1 Night, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.4%) of the Rio Claro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.7% of Rio Claro hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rio Claro.
Rio Claro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
33.3% of total
Moderate
11 listings
45.8% of total
Firm
2 listings
8.3% of total
Strict
3 listings
12.5% of total
Cancellation Policy Insights for Rio Claro
- The prevailing Airbnb cancellation policy trend in Rio Claro is Moderate, used by 45.8% of listings.
- The market strongly favors guest-friendly terms, with 79.1% of listings offering Flexible or Moderate policies. This suggests guests in Rio Claro may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.8% market standard in Rio Claro.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Rio Claro.
Rio Claro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rio Claro
- The overall average booking lead time for vacation rentals in Rio Claro is 28 days.
- Guests book furthest in advance for stays during November (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (43 days avg.) sees the longest lead times, while Spring (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Rio Claro.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Rio Claro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rio Claro (2025)
Amenity Prevalence
Amenity Insights for Rio Claro
- Essential amenities in Rio Claro that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rio Claro: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rio Claro to stay competitive.
Rio Claro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rio Claro
- The typical guest profile for Airbnb in Rio Claro consists of primarily domestic travelers (90%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 89.7% of guests.
- Key international markets include Brazil (89.7%) and Switzerland (2.1%).
- Top languages spoken are Portuguese (41.3%) followed by English (29.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Rio Grande do Sul.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rio Claro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Itupeva | 137 | $1,734 | $204.10 | 32% |
| Vargem | 39 | $1,700 | $162.45 | 33% |
| Morungaba | 30 | $1,595 | $298.23 | 31% |
| Valinhos | 49 | $1,569 | $172.71 | 37% |
| Tuiuti | 18 | $1,470 | $147.47 | 33% |
| Nova Odessa | 13 | $1,459 | $123.61 | 47% |
| Igaratá | 131 | $1,439 | $191.89 | 29% |
| Tietê | 15 | $1,394 | $310.64 | 28% |
| Ribeirão Pires | 17 | $1,376 | $145.19 | 31% |
| Itatiba | 171 | $1,352 | $183.57 | 34% |