Airbnb Market Analytics, Statistics and Data in Piracaia, São Paulo, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Piracaia? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Piracaia:
How much do Airbnb hosts make on average per month in Piracaia?
The short-term rental market in Piracaia shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,181 per month
- Strong performing properties (top 25%) make $2,269 or more
- Best-in-class properties (top 10%) achieve $3,950+ monthly
- Entry-level properties (bottom 25%) typically earn around $548
Revenue Variations by Month
Occupancy Rates Throughout the Year in Piracaia
The market in Piracaia shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 27% occupancy rates
- Strong performing properties (top 25%) achieve 48% or higher
- Best-in-class properties (top 10%) reach 68%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Piracaia
Daily rates in Piracaia vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $139 per night
- Strong performing properties (top 25%) secure $216 or more
- Best-in-class properties (top 10%) pull in $332+ per night
- Entry-level properties (bottom 25%) earn around $84
Daily Rate Variations by Month
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Seasonality patterns in Piracaia
Peak Season (December, February, June)
- Revenue peaks at $2449.90 per month
- Occupancy rates reach 39.49%
- Daily rates average $192.09
Shoulder Season
- Revenue averages $1763.10 per month
- Occupancy maintains 32.77%
- Daily rates hold at $174.44
Low Season (October, September, August)
- Revenue drops to $1249.64 per month
- Occupancy decreases to 25.96%
- Daily rates adjust to $147.76
Is it still profitable to do Airbnb in Piracaia in 2025?
Yes! Piracaia demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and solid monthly revenue averaging $1763 and The market's 174 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Piracaia
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro de Piracaia | Area with a mix of historical and cultural attractions. Close to shops, restaurants, and services, making it a convenient location for visitors. | Church of Our Lady of the Conception, Cruz do Monte, Piracaia Municipal Park, local artisan shops, Piracaia's cuisine |
| Represa de Piracaia | Scenic reservoir area that attracts nature lovers and water sports enthusiasts. Perfect for relaxation and outdoor activities like fishing and kayaking. | Water sports activities, Fishing spots, Picnic areas, Hiking trails, Viewpoints |
| Caminho da Serra | Known for its beautiful mountain views and nature hikes. Ideal for travelers looking for a serene and immersive nature experience. | Hiking trails, Nature reserves, Scenic viewpoints, Wildlife, Nature photography opportunities |
| Jardim São Paulo | Residential neighborhood with local charm. Hosts various community events and is close to local parks, making it great for families and long-term stays. | Local parks, Community events, Family-friendly environment, Proximity to schools, Cultural activities |
| Pousadas do Lobo | Popular for its eco-friendly lodgings and proximity to nature. Great for eco-tourism and visitors looking for a unique lodging experience in nature. | Eco-lodges, Nature trails, Wildlife watching, Outdoor adventure activities, Local flora and fauna |
| Vila dos Ferreiros | A cozy village known for tranquility and beautiful landscapes. Appeals to those looking for a peaceful retreat away from the city hustle. | Scenic landscapes, Community markets, Local gastronomy, Village culture, Relaxation spots |
| Piracaia Historical District | Rich in history and charm, this district offers visitors insight into the local culture and architecture. Ideal for tourists interested in heritage and tours. | Historical buildings, Heritage tours, Local museums, Cultural festivals, Art exhibitions |
| Chácara dos Pássaros | Known for its rural charm and hospitality, offering guests a taste of local life. Attracts visitors who enjoy agritourism and rural experiences. | Farm stays, Local cuisine, Agricultural tours, Nature interaction, Workshops and learning experiences |
Do you need a license for Airbnb in Piracaia?
We recommend checking directly with Piracaia's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Piracaia
Corbete Family Mansion , a piece of Paradise !
Entire Place • 5 bedrooms
Nature, Dam and Peace / Pool and 7-seater SPA
Entire Place • 5 bedrooms
PARAÍSO IN THE PIRACAIA DAM
Entire Place • 4 bedrooms
Chácara in Piracaia heated pool and spa
Entire Place • 3 bedrooms
House in condominium on the dam
Entire Place • 4 bedrooms
House in the Dam with tennis court - Piracaia
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Piracaia
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Andréa | 1 | $103,159 | 168 | 4.96/5.0 |
| William | 1 | $86,661 | 69 | 4.96/5.0 |
| Capril Santa Edwiges | 4 | $72,747 | 453 | 4.96/5.0 |
| Sonia | 1 | $66,963 | 70 | 4.97/5.0 |
| Vera | 5 | $64,095 | 370 | 4.99/5.0 |
| Regilane | 1 | $62,203 | 16 | 5.00/5.0 |
| Fernando | 4 | $56,315 | 17 | 3.75/5.0 |
| Priscila | 1 | $54,169 | 24 | 5.00/5.0 |
| Renato | 2 | $52,194 | 71 | 4.98/5.0 |
| Kompose & Wow | 8 | $51,891 | 246 | 4.90/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Piracaia
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92%), with house and outdoor & mobile properties comprising 87.9% of inventory
- Untapped potential in apartment & condo, others, unique stays segments (6.8% combined)
Room Capacity Distribution
Analysis of 174 properties in Piracaia shows that 3 bedrooms properties are most prevalent, making up 26.4% of the market. The market tends to favor larger properties, with 3 bedrooms and 5+ bedrooms together representing 48.3% of all listings.
Key Insights
- Most common: 3 bedrooms (26.4%)
- Least common: 2 bedrooms (13.8%)
- Market concentration: 48.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 174 properties in Piracaia reveals that 8+ guests properties dominate the market, representing 67.8% of all listings. The average property accommodates 6.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 78.7% of the market.
Key Insights
- Most common capacity: 8+ guests (67.8% of market)
- Least common capacity: 7 guests (1.7% of market)
- Average guest capacity: 6.6 guests per property
- Market concentration: 78.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 174 properties in Piracaia, the most common availability pattern is 271-366 days (60.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (32.2% of properties).
Key Insights
- Most common availability window: 271-366 days (60.3%)
- Most common booking duration: 31-90 days (32.2%)
- Properties with high availability (180+ days): 83.3%
- Properties with long-term bookings (180+ days): 18.4%
Minimum Stay Distributions
1 Night
36 listings
22% of total
2 Nights
90 listings
54.9% of total
3 Nights
14 listings
8.5% of total
4-6 Nights
4 listings
2.4% of total
7-29 Nights
1 listings
0.6% of total
30+ Nights
19 listings
11.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 76.9%
- Mid-length stays (4-6 nights) represent 2.4% of listings
- Monthly+ stays (11.6%) suggest a stable extended-stay market
- High market flexibility with 85.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
2 listings
1.4% of total
Flexible
23 listings
15.9% of total
Moderate
29 listings
20% of total
Firm
42 listings
29% of total
Strict
49 listings
33.8% of total
Key Insights
- Strict is the preferred policy at 33.8% of listings
- Stricter policies (Firm & Strict) dominate at 62.8% of the market
- Strong market consensus around Strict policies
- Refundable policies are least common at 1.4% of listings
Recommendations
- The market supports stricter policies, with 62.8% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Nov, averaging 51 days
- Shortest booking windows are in Apr, Jul, Sep, averaging 26 days
- Winter shows the longest average booking window at 49 days, while Summer has the shortest at 28 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 49 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Sep when lead times are shortest
Popular Airbnb Amenities in Piracaia
Below is the distribution of amenities across listings in Piracaia:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.7% of total guests, indicating a dominant local market share.
- Primary international markets: Australia (0.7%) and United States (0.5%)
- Portuguese is the top language at 47.2%, followed by English (31.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.6%
Recommendations
- Target marketing campaigns for São Paulo and Campinas markets
- Develop localized content for Australia and United States
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Piracaia. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Vargem | 39 | $1,789 | $161.26 | 34% |
| Itupeva | 138 | $1,779 | $201.01 | 33% |
| Valinhos | 49 | $1,603 | $177.72 | 37% |
| Nova Odessa | 12 | $1,570 | $134.10 | 43% |
| Morungaba | 30 | $1,550 | $303.62 | 30% |
| Igaratá | 132 | $1,537 | $188.76 | 31% |
| Tietê | 15 | $1,394 | $310.83 | 29% |
| Itatiba | 172 | $1,376 | $180.52 | 34% |
| Brazópolis | 17 | $1,348 | $144.24 | 32% |
| Ribeirão Pires | 20 | $1,342 | $129.56 | 33% |
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