Paraibuna Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Paraibuna in 2025? Explore comprehensive Airbnb analytics for Paraibuna, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Paraibuna, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 44 active listings.
Whether you're considering an Airbnb investment in Paraibuna, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paraibuna Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Paraibuna Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Paraibuna (2025)
Understanding the monthly revenue variations for Airbnb listings in Paraibuna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paraibuna is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paraibuna across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,462+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,220 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,039 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $509, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Paraibuna
Paraibuna Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Paraibuna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paraibuna:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Paraibuna
Average Daily Rate (ADR) Airbnb Trends in Paraibuna (2025)
Effective short term rental pricing strategy in Paraibuna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paraibuna typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in Paraibuna
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Airbnb Seasonality Analysis & Trends in Paraibuna (2025)
Peak Season (May, June, April)
- Revenue averages $2,540 per month
- Occupancy rates average 31.3%
- Daily rates average $159
Shoulder Season
- Revenue averages $1,352 per month
- Occupancy maintains around 32.9%
- Daily rates hold near $139
Low Season (February, September, October)
- Revenue drops to average $887 per month
- Occupancy decreases to average 24.4%
- Daily rates adjust to average $144
Seasonality Insights for Paraibuna
- The Airbnb seasonality in Paraibuna shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Paraibuna's highest earning potential, with monthly revenues capable of climbing to $3,035, occupancy reaching a high of 43.4%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $799, occupancy could drop to 22.4%, and ADRs may adjust down to $123.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paraibuna.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Paraibuna seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Paraibuna (2025)
Exploring the top neighborhoods for short-term rentals in Paraibuna? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cascata do Avencal | A stunning natural attraction known for its beautiful waterfall and picturesque scenery. Ideal for nature lovers and outdoor activities. | Cascata do Avencal, Trilha para a cascata, Mirante do Avencal |
| Lago de Paraibuna | A serene lake area perfect for water sports and fishing. Great for families and adventure seekers looking for a tranquil getaway. | Lago de Paraibuna, Ponto de pesca, Praia do Lago |
| Centro Histórico | The historic center of Paraibuna offers charming streets, local shops, and traditional food. It's ideal for tourists interested in culture and history. | Igreja Matriz de São João Batista, Museu Histórico, Feira de Artesanato |
| Serra do Mar | This region features breathtaking mountain views and rich biodiversity. Attracts hikers and eco-tourists looking to explore the natural beauty. | Parque Estadual da Serra do Mar, Trilhas e mirantes, Observação de aves |
| Zona Rural | The rural area surrounding Paraibuna is perfect for those seeking tranquility and a close connection with nature. Offers opportunities for eco-tourism and relaxation. | Caminhadas na natureza, Visitas a fazendas, Experiências rurais |
| Pico do Olho D'água | A popular hiking destination with panoramic views and challenging trails. Great for adventure seekers and those who enjoy outdoor sports. | Trilha do Pico, Mirantes, Atividades de escalada |
| Parque da Usina | A recreational area with plenty of space for picnics, sports, and family activities. Attracts locals and visitors looking for leisure time outdoors. | Espaço para piqueniques, Campo de futebol, Caminhadas |
| Igreja de São Benedito | Cultural and historical site that draws visitors interested in local heritage. Perfect for tourists looking for a blend of history and community. | Igreja de São Benedito, Eventos culturais, Atividades comunitárias |
Understanding Airbnb License Requirements & STR Laws in Paraibuna (2025)
While Paraibuna, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paraibuna to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Paraibuna (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paraibunabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fazenda & Haras Capim Real in Paraibuna
Entire Place • 4 bedrooms
Geodesic Domo with Star View
Entire Place • 2 bedrooms
Refuge with lots of green
Entire Place • 5 bedrooms
Paraibuna Viewpoints: rustic cottage!
Entire Place • 3 bedrooms
Theme Dome - Zen - Glamping
Entire Place • 1 bedroom
GlampingToca doTucanoMontanha
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Paraibuna (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Paraibuna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Daniel | 3 | $78,810 | 224 | 4.98/5.0 |
| Leandra | 3 | $58,829 | 26 | 4.69/5.0 |
| Salvileia Maia | 1 | $49,543 | 3 | 5.00/5.0 |
| Sanmya E Adilson | 2 | $46,921 | 101 | 5.00/5.0 |
| Rodrigo | 2 | $45,210 | 46 | 4.97/5.0 |
| Rodrigo | 1 | $34,873 | 151 | 4.97/5.0 |
| Simone | 1 | $33,493 | 10 | 5.00/5.0 |
| Léia | 1 | $25,504 | 4 | 4.75/5.0 |
| CasaOka | 1 | $23,935 | 13 | 5.00/5.0 |
| Gicilene S Pereira | 1 | $22,347 | 35 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paraibuna.
Dive Deeper: Advanced Paraibuna STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paraibuna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsParaibuna Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Paraibuna
- The Paraibuna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Paraibuna, House properties are the most common (70.5%), reflecting the local real estate landscape.
- Houses represent a significant 70.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 6.8%) offer potential for unique stay experiences.
Paraibuna Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Paraibuna
- The dominant room capacity in Paraibuna is 3 bedrooms listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 61.4% of the active Airbnb listings in Paraibuna, indicating a high concentration in these sizes.
- A significant 54.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Paraibuna.
Paraibuna Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Paraibuna
- The most common guest capacity trend in Paraibuna vacation rentals is listings accommodating 8+ guests (47.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Paraibuna STR market, accounting for 61.3% of listings.
- 65.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paraibuna.
- On average, properties in Paraibuna are equipped to host 6.2 guests.
Paraibuna Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Paraibuna
- The most common availability pattern in Paraibuna falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Paraibuna (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Paraibuna Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
43.9% of total
2 Nights
14 listings
34.1% of total
30+ Nights
9 listings
22% of total
Key Insights
- The most prevalent minimum stay requirement in Paraibuna is 1 Night, adopted by 43.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.0%) of the Paraibuna Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22%) caters to monthly stays (30+ nights) in Paraibuna, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.9% of Paraibuna hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paraibuna.
Paraibuna Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
25% of total
Moderate
11 listings
34.4% of total
Firm
2 listings
6.3% of total
Strict
11 listings
34.4% of total
Cancellation Policy Insights for Paraibuna
- The prevailing Airbnb cancellation policy trend in Paraibuna is Moderate, used by 34.4% of listings.
- There's a relatively balanced mix between guest-friendly (59.4%) and stricter (40.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.4% market standard in Paraibuna.
- With 34.4% using Strict terms, this is a viable option in Paraibuna, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Paraibuna.
Paraibuna STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Paraibuna
- The overall average booking lead time for vacation rentals in Paraibuna is 41 days.
- Guests book furthest in advance for stays during December (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Paraibuna.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Paraibuna averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Paraibuna (2025)
Amenity Prevalence
Amenity Insights for Paraibuna
- Essential amenities in Paraibuna that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like BBQ grill, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Paraibuna: Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like BBQ grill or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Paraibuna to stay competitive.
Paraibuna Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Paraibuna
- The typical guest profile for Airbnb in Paraibuna consists of primarily domestic travelers (98%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 97.9% of guests.
- Key international markets include Brazil (97.9%) and Canada (0.8%).
- Top languages spoken are Portuguese (48.3%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Sao Jose dos Campos.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Paraibuna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vargem | 39 | $1,700 | $162.45 | 33% |
| Morungaba | 30 | $1,595 | $298.23 | 31% |
| Valinhos | 49 | $1,569 | $172.71 | 37% |
| Ilha Grande | 10 | $1,509 | $158.50 | 37% |
| Tuiuti | 18 | $1,470 | $147.47 | 33% |
| Igaratá | 131 | $1,439 | $191.89 | 29% |
| Ribeirão Pires | 17 | $1,376 | $145.19 | 31% |
| Brazópolis | 16 | $1,366 | $150.74 | 33% |
| Itatiba | 171 | $1,352 | $183.57 | 34% |
| Jambeiro | 14 | $1,324 | $140.79 | 33% |