Ourinhos Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Ourinhos in 2025? Explore comprehensive Airbnb analytics for Ourinhos, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Ourinhos, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Ourinhos, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ourinhos Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ourinhos Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ourinhos (2025)
Understanding the monthly revenue variations for Airbnb listings in Ourinhos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ourinhos is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ourinhos across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,076+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $623 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $349 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $181, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ourinhos
Ourinhos Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ourinhos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ourinhos:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ourinhos
Average Daily Rate (ADR) Airbnb Trends in Ourinhos (2025)
Effective short term rental pricing strategy in Ourinhos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ourinhos typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $92+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $48 or more.
- Typical properties (Median) charge around $28 per night.
- Entry-level properties (Bottom 25%) earn around $19 per night.
Average Daily Rate (ADR) Trend by Month in Ourinhos
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Airbnb Seasonality Analysis & Trends in Ourinhos (2025)
Peak Season (April, June, May)
- Revenue averages $721 per month
- Occupancy rates average 41.5%
- Daily rates average $45
Shoulder Season
- Revenue averages $426 per month
- Occupancy maintains around 42.4%
- Daily rates hold near $42
Low Season (February, March, November)
- Revenue drops to average $335 per month
- Occupancy decreases to average 38.2%
- Daily rates adjust to average $36
Seasonality Insights for Ourinhos
- The Airbnb seasonality in Ourinhos shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ourinhos's highest earning potential, with monthly revenues capable of climbing to $814, occupancy reaching a high of 52.7%, and ADRs peaking at $45.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $324, occupancy could drop to 30.5%, and ADRs may adjust down to $35.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ourinhos.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ourinhos seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ourinhos (2025)
Exploring the top neighborhoods for short-term rentals in Ourinhos? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The central area of Ourinhos is bustling with shops, restaurants, and local amenities. It's perfect for travelers who want to be in the heart of the city and close to everything. | Catedral de Nossa Senhora da Conceição, Praça da Matriz, Museu Histórico de Ourinhos, Teatro Municipal de Ourinhos, Parque Varzeão |
| Jardim São Luiz | A quiet and residential neighborhood that's becoming increasingly popular among families and travelers looking for a peaceful stay. Close to parks and nature. | Parque dos Lagos, Cascata do Rio Ourinhos, Padaria e Confeitaria Sabores |
| Jardim Marília | A family-friendly area with good schools and parks, attracting visitors seeking a homely environment. Great for longer stays or for those traveling with children. | Parque Maria Tereza, Praça Adami Gomes, Mercado Municipal de Ourinhos |
| Chácara São Pedro | Known for its green spaces and a tranquil atmosphere. It's an ideal location for those looking to escape the city hustle and enjoy nature. | Chácara do Bairro São Pedro, caminhadas e atividades ao ar livre |
| Parque Industrial | An industrial area that is growing with visitors and workers needing short-term housing. Offers proximity to many businesses and factories in the region. | Indústrias locais, Centro de Convenções de Ourinhos |
| Jardim das Flores | A beautiful neighborhood known for its gardens and green spaces. Ideal for those who appreciate nature and a peaceful environment. | Praça das Flores, Jardins Públicos, Parque Tarsila do Amaral |
| Vila Santa Isabel | This neighborhood is emerging as a trendy spot for young professionals and families, close to cafés, local markets, and cultural experiences. | Cafés e restaurantes locais, Mercado de Artesanato, Parque de Lazer |
| Centro Histórico | Rich in history and culture, this area attracts tourists interested in heritage and cultural experiences. Perfect for those who enjoy exploring local history and architecture. | Igreja de São Benedito, Antigas construções coloniais, Feira de Artesanato |
Understanding Airbnb License Requirements & STR Laws in Ourinhos (2025)
While Ourinhos, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ourinhos to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ourinhos (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ourinhosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
House with air conditioning in all the bedrooms
Entire Place • 3 bedrooms
Super Cozy Home
Entire Place • 2 bedrooms
Apartment not downtown
Entire Place • 1 bedroom
Casa de Samuel
Entire Place • 3 bedrooms
Imperdível 2 Bacana Best q mt hotel É Liberdade!
Entire Place • 1 bedroom
Happy house
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ourinhos (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ourinhos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marisa | 3 | $17,285 | 127 | 4.73/5.0 |
| Fernando Rogério | 4 | $11,843 | 190 | 4.90/5.0 |
| Rodrigo | 3 | $11,406 | 115 | 4.64/5.0 |
| Moacir Oliveira | 1 | $11,221 | 10 | 5.00/5.0 |
| Tania | 1 | $9,828 | 14 | 4.93/5.0 |
| Flavio | 1 | $8,527 | 49 | 5.00/5.0 |
| Luiz Roberto | 1 | $4,455 | 3 | 5.00/5.0 |
| Eurico Aparecido | 1 | $3,857 | 28 | 4.93/5.0 |
| Jose Eduardo Mirandola | 1 | $3,564 | 16 | 5.00/5.0 |
| Host #164322098 | 1 | $3,497 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ourinhos.
Dive Deeper: Advanced Ourinhos STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ourinhos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOurinhos Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ourinhos
- The Ourinhos Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ourinhos, House properties are the most common (56%), reflecting the local real estate landscape.
- Houses represent a significant 56% portion, catering likely to families or larger groups.
- The presence of 12% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.0%) offer potential for unique stay experiences.
Ourinhos Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ourinhos
- The dominant room capacity in Ourinhos is 1 bedroom listings, making up 48% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.0% of the active Airbnb listings in Ourinhos, indicating a high concentration in these sizes.
Ourinhos Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ourinhos
- The most common guest capacity trend in Ourinhos vacation rentals is listings accommodating 2 guests (28%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Ourinhos STR market, accounting for 44.0% of listings.
- 36.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ourinhos.
- On average, properties in Ourinhos are equipped to host 4.1 guests.
Ourinhos Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ourinhos
- The most common availability pattern in Ourinhos falls within the 271-366 days range, representing 48% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ourinhos (36%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 32.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ourinhos Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
66.7% of total
2 Nights
6 listings
25% of total
3 Nights
1 listings
4.2% of total
4-6 Nights
1 listings
4.2% of total
Key Insights
- The most prevalent minimum stay requirement in Ourinhos is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (91.7%) of the Ourinhos Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of Ourinhos hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ourinhos.
Ourinhos Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
47.6% of total
Moderate
4 listings
19% of total
Firm
3 listings
14.3% of total
Strict
4 listings
19% of total
Cancellation Policy Insights for Ourinhos
- The prevailing Airbnb cancellation policy trend in Ourinhos is Flexible, used by 47.6% of listings.
- There's a relatively balanced mix between guest-friendly (66.6%) and stricter (33.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 47.6% market standard in Ourinhos.
- Regularly review your cancellation policy against competitors and market demand shifts in Ourinhos.
Ourinhos STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ourinhos
- The overall average booking lead time for vacation rentals in Ourinhos is 30 days.
- Guests book furthest in advance for stays during April (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (41 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Ourinhos.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Ourinhos averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ourinhos (2025)
Amenity Prevalence
Amenity Insights for Ourinhos
- Essential amenities in Ourinhos that guests expect include: Kitchen, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ourinhos: Kitchen, Wifi, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Free parking on premises or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ourinhos to stay competitive.
Ourinhos Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ourinhos
- The typical guest profile for Airbnb in Ourinhos consists of primarily domestic travelers (94%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 93.9% of guests.
- Key international markets include Brazil (93.9%) and United States (3.8%).
- Top languages spoken are Portuguese (54.7%) followed by English (23.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Curitiba.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ourinhos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Arandu | 29 | $1,452 | $232.28 | 29% |
| Itaí | 87 | $1,356 | $229.69 | 23% |
| Paranapanema | 158 | $1,237 | $175.94 | 29% |
| Quadra | 47 | $1,093 | $144.00 | 32% |
| Bofete | 24 | $1,092 | $116.43 | 31% |
| Pardinho | 106 | $868 | $127.28 | 29% |
| Avaré | 63 | $844 | $186.08 | 24% |
| Porangaba | 50 | $835 | $137.08 | 29% |
| Dois Córregos | 11 | $830 | $157.88 | 23% |
| Águas de Santa Bárbara | 102 | $777 | $120.26 | 28% |