Mogi Guaçu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Mogi Guaçu in 2025? Explore comprehensive Airbnb analytics for Mogi Guaçu, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Mogi Guaçu, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Mogi Guaçu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mogi Guaçu Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mogi Guaçu Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mogi Guaçu (2025)
Understanding the monthly revenue variations for Airbnb listings in Mogi Guaçu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mogi Guaçu is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mogi Guaçu across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,599+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $671 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $307 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $133, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mogi Guaçu
Mogi Guaçu Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mogi Guaçu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mogi Guaçu:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mogi Guaçu
Average Daily Rate (ADR) Airbnb Trends in Mogi Guaçu (2025)
Effective short term rental pricing strategy in Mogi Guaçu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mogi Guaçu typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $76 or more.
- Typical properties (Median) charge around $38 per night.
- Entry-level properties (Bottom 25%) earn around $15 per night.
Average Daily Rate (ADR) Trend by Month in Mogi Guaçu
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Airbnb Seasonality Analysis & Trends in Mogi Guaçu (2025)
Peak Season (December, June, May)
- Revenue averages $822 per month
- Occupancy rates average 35.8%
- Daily rates average $61
Shoulder Season
- Revenue averages $521 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $56
Low Season (August, September, October)
- Revenue drops to average $371 per month
- Occupancy decreases to average 29.5%
- Daily rates adjust to average $62
Seasonality Insights for Mogi Guaçu
- The Airbnb seasonality in Mogi Guaçu shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mogi Guaçu's highest earning potential, with monthly revenues capable of climbing to $849, occupancy reaching a high of 43.9%, and ADRs peaking at $64.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $315, occupancy could drop to 23.1%, and ADRs may adjust down to $51.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mogi Guaçu.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mogi Guaçu seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mogi Guaçu (2025)
Exploring the top neighborhoods for short-term rentals in Mogi Guaçu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The vibrant city center of Mogi Guaçu, featuring shopping, dining, and cultural attractions. Ideal for travelers wanting to experience local life and convenience. | Mogi Guaçu Municipal Market, Igreja Matriz de São Benedict, Shopping Mogi Guaçu, Teatro de Arena, Cultural events |
| Jardim Planalto | A family-friendly neighborhood with parks and local amenities, perfect for groups and families looking for a comfortable stay in a quiet area. | Parque da Juventude, local supermarkets, family restaurants, playgrounds, green spaces |
| Jardim Nova Campinas | A growing neighborhood with modern facilities and easy access to leisure activities, appealing to both tourists and locals. | Centro Esportivo, local cafes, shopping areas, parks, community events |
| Parque das Águas | A picturesque area known for its parks and lakes, perfect for nature lovers and those looking for a relaxing getaway. | Parque das Águas, Lagoa do Limoeiro, nature trails, outdoor activities |
| Vila São Carlos | An upcoming area with affordable accommodation options and a friendly community, attractive to budget travelers. | local markets, affordable dining, cultural interactions, community parks |
| Bairro dos Carvalho | A tranquil residential area with access to local attractions and green spaces, ideal for longer-term stays. | Parque Municipal, neighborhood cafes, community orchards, local art |
| Parque Industrial | Home to several businesses and industries, making it a favorite among business travelers and those attending trade events. | business facilities, proximity to enterprises, restaurants, shopping areas nearby |
| Alto da Lapa | A scenic area that offers a mix of residential comfort and local culture, appealing to those seeking a unique experience away from the hustle. | local artisan shops, community gatherings, festivals, cultural events |
Understanding Airbnb License Requirements & STR Laws in Mogi Guaçu (2025)
While Mogi Guaçu, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mogi Guaçu to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mogi Guaçu (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mogi Guaçubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chácara Essência
Entire Place • 5 bedrooms
Casa Gourmet Area, Bathtub and hammock to relax
Entire Place • 3 bedrooms
Casa de Campo
Entire Place • 3 bedrooms
Recanto Guaçu a 15min Autódromo Velocitta
Entire Place • 2 bedrooms
Site house with lake, pool next to the velocitta
Entire Place • 4 bedrooms
Leisure house with pool and barbecue grill
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mogi Guaçu (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mogi Guaçu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rafaella | 1 | $17,645 | 10 | 4.40/5.0 |
| Guilherme Tumiski | 1 | $16,002 | 44 | 5.00/5.0 |
| Lara Cristina | 6 | $14,622 | 53 | 3.86/5.0 |
| Rafael | 1 | $11,234 | 4 | 5.00/5.0 |
| Erica | 3 | $10,945 | 124 | 4.89/5.0 |
| Recanto | 1 | $8,603 | 93 | 4.86/5.0 |
| Ronaldo | 1 | $7,363 | 4 | 4.75/5.0 |
| Larissa | 1 | $6,581 | 28 | 4.71/5.0 |
| Tainara | 2 | $5,256 | 9 | 2.33/5.0 |
| Édna | 2 | $3,661 | 30 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mogi Guaçu.
Dive Deeper: Advanced Mogi Guaçu STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mogi Guaçu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMogi Guaçu Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mogi Guaçu
- The Mogi Guaçu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.4% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mogi Guaçu, House properties are the most common (65.5%), reflecting the local real estate landscape.
- Houses represent a significant 65.5% portion, catering likely to families or larger groups.
Mogi Guaçu Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mogi Guaçu
- The dominant room capacity in Mogi Guaçu is 1 bedroom listings, making up 27.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.7% of the active Airbnb listings in Mogi Guaçu, indicating a high concentration in these sizes.
- A significant 20.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mogi Guaçu.
Mogi Guaçu Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mogi Guaçu
- The most common guest capacity trend in Mogi Guaçu vacation rentals is listings accommodating 6 guests (17.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Mogi Guaçu STR market, accounting for 34.4% of listings.
- 37.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mogi Guaçu.
- On average, properties in Mogi Guaçu are equipped to host 3.7 guests.
Mogi Guaçu Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mogi Guaçu
- The most common availability pattern in Mogi Guaçu falls within the 271-366 days range, representing 69% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mogi Guaçu (37.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mogi Guaçu Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
75.9% of total
2 Nights
7 listings
24.1% of total
Key Insights
- The most prevalent minimum stay requirement in Mogi Guaçu is 1 Night, adopted by 75.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Mogi Guaçu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 75.9% of Mogi Guaçu hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mogi Guaçu.
Mogi Guaçu Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
20 listings
76.9% of total
Moderate
4 listings
15.4% of total
Strict
2 listings
7.7% of total
Cancellation Policy Insights for Mogi Guaçu
- The prevailing Airbnb cancellation policy trend in Mogi Guaçu is Flexible, used by 76.9% of listings.
- The market strongly favors guest-friendly terms, with 92.3% of listings offering Flexible or Moderate policies. This suggests guests in Mogi Guaçu may expect booking flexibility.
- Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 76.9% market standard in Mogi Guaçu.
- Given the high prevalence of Flexible policies (76.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mogi Guaçu.
Mogi Guaçu STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mogi Guaçu
- The overall average booking lead time for vacation rentals in Mogi Guaçu is 22 days.
- Guests book furthest in advance for stays during November (average 37 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (29 days avg.) sees the longest lead times, while Spring (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Mogi Guaçu.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 29 days) to capture early planners.
- Monitor your own booking lead times against these Mogi Guaçu averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mogi Guaçu (2025)
Amenity Prevalence
Amenity Insights for Mogi Guaçu
- Essential amenities in Mogi Guaçu that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Dishes and silverware, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mogi Guaçu: Kitchen, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Free parking on premises or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mogi Guaçu to stay competitive.
Mogi Guaçu Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mogi Guaçu
- The typical guest profile for Airbnb in Mogi Guaçu consists of primarily domestic travelers (89%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 89.1% of guests.
- Key international markets include Brazil (89.1%) and United States (8.2%).
- Top languages spoken are Portuguese (50.5%) followed by English (26.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mogi Guaçu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Itupeva | 137 | $1,734 | $204.10 | 32% |
| Vargem | 39 | $1,700 | $162.45 | 33% |
| Morungaba | 30 | $1,595 | $298.23 | 31% |
| Valinhos | 49 | $1,569 | $172.71 | 37% |
| Tuiuti | 18 | $1,470 | $147.47 | 33% |
| Nova Odessa | 13 | $1,459 | $123.61 | 47% |
| Igaratá | 131 | $1,439 | $191.89 | 29% |
| Tietê | 15 | $1,394 | $310.64 | 28% |
| Ribeirão Pires | 17 | $1,376 | $145.19 | 31% |
| Brazópolis | 16 | $1,366 | $150.74 | 33% |