Jarinu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Jarinu in 2025? Explore comprehensive Airbnb analytics for Jarinu, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Jarinu, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 132 active listings.

Whether you're considering an Airbnb investment in Jarinu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jarinu Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Jarinu Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$156
The average rental revenue earned for an occupied room per day in Jarinu.
Occupancy Rate(?)
30.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,368
Typical annual income for an Airbnb listing in Jarinu. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-18.4%
Significant decrease (-18.4%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Jarinu.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Jarinu.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
132
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Jarinu (2025)

Understanding the monthly revenue variations for Airbnb listings in Jarinu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jarinu is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jarinu across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,780+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,254 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,025 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $482, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Jarinu

Jarinu Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Jarinu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jarinu:

  • Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Jarinu

Average Daily Rate (ADR) Airbnb Trends in Jarinu (2025)

Effective short term rental pricing strategy in Jarinu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jarinu typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $279+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
  • Typical properties (Median) charge around $127 per night.
  • Entry-level properties (Bottom 25%) earn around $94 per night.

Average Daily Rate (ADR) Trend by Month in Jarinu

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Airbnb Seasonality Analysis & Trends in Jarinu (2025)

Peak Season (December, July, January)
  • Revenue averages $1,985 per month
  • Occupancy rates average 37.9%
  • Daily rates average $165
Shoulder Season
  • Revenue averages $1,573 per month
  • Occupancy maintains around 31.4%
  • Daily rates hold near $157
Low Season (February, August, September)
  • Revenue drops to average $1,281 per month
  • Occupancy decreases to average 32.4%
  • Daily rates adjust to average $152

Seasonality Insights for Jarinu

  • The Airbnb seasonality in Jarinu shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Jarinu's highest earning potential, with monthly revenues capable of climbing to $2,324, occupancy reaching a high of 42.6%, and ADRs peaking at $178.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,200, occupancy could drop to 27.7%, and ADRs may adjust down to $151.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jarinu.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Jarinu seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Jarinu (2025)

Exploring the top neighborhoods for short-term rentals in Jarinu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The central area of Jarinu, offering access to local shops, restaurants, and community events. It's ideal for guests looking to immerse themselves in local culture and daily life.
Jarinu Municipal Market, Igreja Matriz de Jarinu, Cultural events at Praça dos Trilhos, Local restaurants and cafes, Nearby parks and recreation areas
Brotas
Known for its outdoor adventure activities, Brotas attracts nature lovers and thrill-seekers. This area is perfect for guests looking for eco-tourism and adventure sports.
Cachoeira do Astor, Cachoeira de São Sebastião, White-water rafting, Zip-lining experiences, Hiking trails
Jardim Mosaico
A charming residential neighborhood in Jarinu characterized by its lush greenery and peaceful environment. It appeals to families and those looking for a quiet escape.
Local parks, Family-friendly cafes, Nature walks, Community gatherings
São Paulo Highway
The area near São Paulo Highway provides convenient access to major cities and attractions, making it a strategic location for travelers passing through.
Shopping opportunities, Gas stations and restaurants, Quick access to nearby cities, Scenic drives
Recanto dos Vinhedos
A beautiful area known for its vineyards and wineries, perfect for guests interested in wine tasting and countryside experiences.
Local wineries, Wine tasting tours, Scenic vineyard tours, Gastronomic festivals
Jardim Planalto
A residential area that offers a family-friendly atmosphere with parks and recreational opportunities, great for families traveling with children.
Municipal parks, Playgrounds, Family-oriented activities, Community events
Horizon Park
A unique area featuring outdoor sports facilities and recreational areas, suitable for active guests.
Sports fields, Walking and biking trails, Outdoor fitness stations, Community sports events
Sítio do Picapau Amarelo
A themed area dedicated to children’s literature and activities, great for families with young children looking for engaging experiences.
Themed play areas, Literature-inspired attractions, Family events, Outdoor activities

Understanding Airbnb License Requirements & STR Laws in Jarinu (2025)

While Jarinu, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jarinu to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Jarinu (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Jarinubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming Chácara,  high standard 1 hr from SP

Charming Chácara, high standard 1 hr from SP

Entire Place • 7 bedrooms

$65,490
Revenue
62.9%
Occupancy
$285.99
Daily Rate
Recanto Hobbit -  Hobbit house 
@recantohobbit

Recanto Hobbit - Hobbit house @recantohobbit

Entire Place • 1 bedroom

$61,896
Revenue
89.5%
Occupancy
$184.16
Daily Rate
Sítio Guará, in Jarinu - 50 minutes from São Paulo

Sítio Guará, in Jarinu - 50 minutes from São Paulo

Entire Place • 4 bedrooms

$56,444
Revenue
50.8%
Occupancy
$295.15
Daily Rate
Jarinu cottage with Beach Tennis court

Jarinu cottage with Beach Tennis court

Entire Place • 4 bedrooms

$55,820
Revenue
76.8%
Occupancy
$185.88
Daily Rate
Linda Chácara - BeachTennis, Total Leisure and Wi-Fi

Linda Chácara - BeachTennis, Total Leisure and Wi-Fi

Entire Place • 10 bedrooms

$53,910
Revenue
38.8%
Occupancy
$344.77
Daily Rate
Visual Amazing - BeachTennis + Total Leisure

Visual Amazing - BeachTennis + Total Leisure

Entire Place • 9 bedrooms

$53,631
Revenue
38.0%
Occupancy
$326.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Jarinu (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Jarinu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Laiza2$107,5411025.00/5.0
Jaqueline2$84,075864.97/5.0
Tomas6$79,9666954.85/5.0
Guilherme2$75,6372214.89/5.0
Rose1$61,8963005.00/5.0
Rodrigo1$56,444684.87/5.0
Juliana1$55,820354.86/5.0
Deise6$45,9921784.84/5.0
Mariana1$45,199315.00/5.0
Fabricia1$43,449664.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jarinu.

Dive Deeper: Advanced Jarinu STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jarinu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Jarinu Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Jarinu

  • The Jarinu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.4% of the 132 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Jarinu, House properties are the most common (87.1%), reflecting the local real estate landscape.
  • Houses represent a significant 87.1% portion, catering likely to families or larger groups.
  • Smaller segments like others, outdoor/unique, unique stays, hotel/boutique (combined 12.9%) offer potential for unique stay experiences.

Jarinu Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Jarinu

  • The dominant room capacity in Jarinu is 4 bedrooms listings, making up 29.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 3 bedrooms properties represent 50.7% of the active Airbnb listings in Jarinu, indicating a high concentration in these sizes.
  • A significant 69.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jarinu.

Jarinu Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Jarinu

  • The most common guest capacity trend in Jarinu vacation rentals is listings accommodating 8+ guests (68.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Jarinu STR market, accounting for 78.0% of listings.
  • 75.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jarinu.
  • On average, properties in Jarinu are equipped to host 6.7 guests.

Jarinu Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Jarinu

  • The most common availability pattern in Jarinu falls within the 271-366 days range, representing 62.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Jarinu (29.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Jarinu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.1%)

1 Night

30 listings

23.1% of total

2 Nights (33.8%)

2 Nights

44 listings

33.8% of total

3 Nights (4.6%)

3 Nights

6 listings

4.6% of total

4-6 Nights (1.5%)

4-6 Nights

2 listings

1.5% of total

30+ Nights (36.9%)

30+ Nights

48 listings

36.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Jarinu is 30+ Nights, adopted by 36.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (36.9%) caters to monthly stays (30+ nights) in Jarinu, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 36.9% of Jarinu hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 36.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jarinu.

Jarinu Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.9% of total

Super Strict 30 Days

4 listings

3.5% of total

Flexible (21.1%)

Flexible

24 listings

21.1% of total

Moderate (25.4%)

Moderate

29 listings

25.4% of total

Firm (27.2%)

Firm

31 listings

27.2% of total

Strict (21.9%)

Strict

25 listings

21.9% of total

Cancellation Policy Insights for Jarinu

  • The prevailing Airbnb cancellation policy trend in Jarinu is Firm, used by 27.2% of listings.
  • There's a relatively balanced mix between guest-friendly (46.5%) and stricter (49.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 27.2% market standard in Jarinu.
  • Regularly review your cancellation policy against competitors and market demand shifts in Jarinu.

Jarinu STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Jarinu

  • The overall average booking lead time for vacation rentals in Jarinu is 44 days.
  • Guests book furthest in advance for stays during December (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (48 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Jarinu.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Jarinu averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Jarinu (2025)

Amenity Prevalence

Amenity Insights for Jarinu

  • Essential amenities in Jarinu that guests expect include: Free parking on premises, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, BBQ grill, Pool are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Jarinu.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Jarinu: Free parking on premises, Kitchen, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Kitchen, Wifi.
  • Consider adding popular differentiators like TV or BBQ grill to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Jarinu to stay competitive.

Jarinu Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Jarinu

  • The typical guest profile for Airbnb in Jarinu consists of primarily domestic travelers (98%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include Brazil (97.6%) and United States (0.6%).
  • Top languages spoken are Portuguese (49.5%) followed by English (29.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Campinas.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Jarinu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Itupeva137$1,734$204.1032%
Vargem39$1,700$162.4533%
Morungaba30$1,595$298.2331%
Valinhos49$1,569$172.7137%
Tuiuti18$1,470$147.4733%
Nova Odessa13$1,459$123.6147%
Igaratá131$1,439$191.8929%
Tietê15$1,394$310.6428%
Ribeirão Pires17$1,376$145.1931%
Brazópolis16$1,366$150.7433%

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