Iguape Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Iguape in 2025? Explore comprehensive Airbnb analytics for Iguape, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Iguape, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.

Whether you're considering an Airbnb investment in Iguape, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Iguape Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Iguape Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$73
The average rental revenue earned for an occupied room per day in Iguape.
Occupancy Rate(?)
26.0%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,242
Typical annual income for an Airbnb listing in Iguape. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-14.9%
Significant decrease (-14.9%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Iguape.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Iguape.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
57
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Iguape (2025)

Understanding the monthly revenue variations for Airbnb listings in Iguape is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Iguape is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Iguape across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,407+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $836 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $374 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $156, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Iguape

Iguape Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Iguape STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Iguape:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Iguape

Average Daily Rate (ADR) Airbnb Trends in Iguape (2025)

Effective short term rental pricing strategy in Iguape involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Iguape typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $152+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
  • Typical properties (Median) charge around $61 per night.
  • Entry-level properties (Bottom 25%) earn around $29 per night.

Average Daily Rate (ADR) Trend by Month in Iguape

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Airbnb Seasonality Analysis & Trends in Iguape (2025)

Peak Season (April, January, December)
  • Revenue averages $918 per month
  • Occupancy rates average 31.9%
  • Daily rates average $77
Shoulder Season
  • Revenue averages $542 per month
  • Occupancy maintains around 27.5%
  • Daily rates hold near $75
Low Season (February, September, October)
  • Revenue drops to average $457 per month
  • Occupancy decreases to average 23.7%
  • Daily rates adjust to average $74

Seasonality Insights for Iguape

  • The Airbnb seasonality in Iguape shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Iguape's highest earning potential, with monthly revenues capable of climbing to $1,223, occupancy reaching a high of 40.6%, and ADRs peaking at $79.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $434, occupancy could drop to 22.3%, and ADRs may adjust down to $73.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Iguape.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Iguape seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Iguape (2025)

Exploring the top neighborhoods for short-term rentals in Iguape? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Praia de Juquiá
A beautiful beach known for its calm waters and stunning natural scenery. Ideal for vacationers looking for relaxation and outdoor activities such as kayaking and fishing.
Juquiá River, Canoeing and Kayaking, Beachfront restaurants, Hiking trails, Fishing spots
Centro de Iguape
The historic center of Iguape, filled with charming colonial architecture and proximity to local markets and shops. Great for tourists interested in culture and history.
Iguape Cathedral, Cultural Centers, Museums, Local artisanal market, Historic streets
Praia do Leste
A quieter beach option near Iguape, surrounded by nature and perfect for families. Attracts visitors looking for a peaceful beach retreat.
Beautiful sandy beaches, Lush vegetation, Suitable for picnics, Local seafood restaurants, Water sports activities
Ilha do Cardoso
A serene island that offers pristine beaches and ecological parks. Great for eco-tourists and those wanting to escape the hustle and bustle.
Nature trails, Marine life, Secluded beaches, Birdwatching areas, Camping sites
Bairro dos Pescadores
A picturesque fishermen's neighborhood that provides an authentic local experience. Attracts visitors interested in local culture and cuisine.
Fishing villages, Fresh seafood markets, Cultural festivals, Waterfront views, Community events
Cerro do Japi
A mountainous area near Iguape offering stunning views and outdoor activities like hiking. Perfect for adventure seekers and nature lovers.
Hiking trails, Scenic viewpoints, Wildlife observation, Photography spots, Nature retreats
Praia da Ribeira
Known for its tranquil atmosphere and clear waters. A perfect spot for families and those looking to enjoy beach activities with a more laid-back vibe.
Water sports, Beachside amenities, Family-friendly environment, Local eateries, Sunset views
Caminho dos Antiquários
A charming street filled with antique shops and art galleries. Great for visitors looking for unique souvenirs and a taste of local culture.
Antique shops, Art galleries, Historic buildings, Charming cafes, Local crafts events

Understanding Airbnb License Requirements & STR Laws in Iguape (2025)

While Iguape, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Iguape to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Iguape (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Iguapebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Rest and leisure in excellent home in Iguape!

Rest and leisure in excellent home in Iguape!

Entire Place • 4 bedrooms

$27,969
Revenue
35.4%
Occupancy
$284.54
Daily Rate
Casarão in Iguape surrounded by art, nature and peace

Casarão in Iguape surrounded by art, nature and peace

Entire Place • 3 bedrooms

$20,228
Revenue
50.6%
Occupancy
$108.59
Daily Rate
PARA�ÍSO - 6 suites with full leisure on the beach

PARAÍSO - 6 suites with full leisure on the beach

Entire Place • 6 bedrooms

$18,511
Revenue
26.6%
Occupancy
$226.51
Daily Rate
Casa em Iguape Praia da Juréia

Casa em Iguape Praia da Juréia

Entire Place • 6 bedrooms

$12,815
Revenue
37.7%
Occupancy
$97.65
Daily Rate
Cozy and Private! Barra do Ribeira/ Juréia

Cozy and Private! Barra do Ribeira/ Juréia

Entire Place • 4 bedrooms

$11,152
Revenue
33.4%
Occupancy
$106.02
Daily Rate
Casa do Paraíso

Casa do Paraíso

Entire Place • 4 bedrooms

$8,625
Revenue
23.5%
Occupancy
$208.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Iguape (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Iguape based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cristina Trigo1$27,96935.00/5.0
Angela1$20,228235.00/5.0
Rebeca1$18,511334.97/5.0
Anna Paula1$12,81574.71/5.0
Ana Cristina1$11,152154.73/5.0
Host #3334239561$8,62500.00/5.0
Aparecido1$8,47834.67/5.0
Host #4919887173$8,12640.00/5.0
Aristides1$8,12345.00/5.0
Simone1$8,09695.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Iguape.

Dive Deeper: Advanced Iguape STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Iguape. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Iguape Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Iguape

  • The Iguape Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 57 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Iguape, House properties are the most common (89.5%), reflecting the local real estate landscape.
  • Houses represent a significant 89.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.5%) offer potential for unique stay experiences.

Iguape Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Iguape

  • The dominant room capacity in Iguape is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 54.4% of the active Airbnb listings in Iguape, indicating a high concentration in these sizes.
  • A significant 50.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Iguape.

Iguape Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Iguape

  • The most common guest capacity trend in Iguape vacation rentals is listings accommodating 8+ guests (63.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Iguape STR market, accounting for 75.5% of listings.
  • 75.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Iguape.
  • On average, properties in Iguape are equipped to host 6.4 guests.

Iguape Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Iguape

  • The most common availability pattern in Iguape falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Iguape (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Iguape Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.7%)

1 Night

22 listings

40.7% of total

2 Nights (40.7%)

2 Nights

22 listings

40.7% of total

3 Nights (5.6%)

3 Nights

3 listings

5.6% of total

30+ Nights (13%)

30+ Nights

7 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Iguape is 1 Night, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.4%) of the Iguape Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13%) caters to monthly stays (30+ nights) in Iguape, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 40.7% of Iguape hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Iguape.

Iguape Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (42.1%)

Flexible

16 listings

42.1% of total

Moderate (26.3%)

Moderate

10 listings

26.3% of total

Firm (18.4%)

Firm

7 listings

18.4% of total

Strict (13.2%)

Strict

5 listings

13.2% of total

Cancellation Policy Insights for Iguape

  • The prevailing Airbnb cancellation policy trend in Iguape is Flexible, used by 42.1% of listings.
  • There's a relatively balanced mix between guest-friendly (68.4%) and stricter (31.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.1% market standard in Iguape.
  • Using a Strict policy might deter some guests, as only 13.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Iguape.

Iguape STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Iguape

  • The overall average booking lead time for vacation rentals in Iguape is 45 days.
  • Guests book furthest in advance for stays during December (average 59 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (47 days avg.) sees the longest lead times, while Fall (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Iguape.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 47 days) to capture early planners.
  • Monitor your own booking lead times against these Iguape averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Iguape (2025)

Amenity Prevalence

Amenity Insights for Iguape

  • Essential amenities in Iguape that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Iguape: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Iguape to stay competitive.

Iguape Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Iguape

  • The typical guest profile for Airbnb in Iguape consists of primarily domestic travelers (96%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 96.2% of guests.
  • Key international markets include Brazil (96.2%) and United Arab Emirates (1.9%).
  • Top languages spoken are Portuguese (45.5%) followed by English (23.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Vargem Grande Paulista.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Iguape Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Itupeva137$1,734$204.1032%
Igaratá131$1,439$191.8929%
Tietê15$1,394$310.6428%
Ribeirão Pires17$1,376$145.1931%
Porto Feliz74$1,299$224.0629%
Mairinque318$1,293$168.9229%
Vargem Grande Paulista43$1,285$146.5534%
Bertioga4,105$1,270$180.6433%
Carapicuíba43$1,255$206.0940%
Paranapanema158$1,237$175.9429%

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