Airbnb Market Analytics, Statistics and Data in Guararema, São Paulo, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Guararema? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Guararema:
How much do Airbnb hosts make on average per month in Guararema?
The short-term rental market in Guararema shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,189 per month
- Strong performing properties (top 25%) make $2,461 or more
- Best-in-class properties (top 10%) achieve $4,324+ monthly
- Entry-level properties (bottom 25%) typically earn around $489
Revenue Variations by Month
Occupancy Rates Throughout the Year in Guararema
The market in Guararema shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 25% occupancy rates
- Strong performing properties (top 25%) achieve 42% or higher
- Best-in-class properties (top 10%) reach 64%+occupancy
- Entry-level properties (bottom 25%) average around 12%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Guararema
Daily rates in Guararema vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $139 per night
- Strong performing properties (top 25%) secure $206 or more
- Best-in-class properties (top 10%) pull in $288+ per night
- Entry-level properties (bottom 25%) earn around $93
Daily Rate Variations by Month
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Seasonality patterns in Guararema
Peak Season (April, March, February)
- Revenue peaks at $2617.11 per month
- Occupancy rates reach 37.07%
- Daily rates average $167.40
Shoulder Season
- Revenue averages $1857.17 per month
- Occupancy maintains 30.18%
- Daily rates hold at $160.03
Low Season (October, September, August)
- Revenue drops to $1114.42 per month
- Occupancy decreases to 21.59%
- Daily rates adjust to $145.44
Is it still profitable to do Airbnb in Guararema in 2025?
Yes! Guararema demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 30% and solid monthly revenue averaging $1857 and The market's 171 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Guararema
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro de Guararema | The historical heart of the town, offering a glimpse into local culture and history. It's close to local markets, shops, and restaurants, making it attractive for visitors looking to explore. | Igreja Matriz de Guararema, Praça da Liberdade, Mercado Municipal, Parque da Cidade |
| Parque Natural Municipal de Guararema | A beautiful natural park that attracts nature lovers and adventure seekers. It provides spaces for hiking, picnicking, and enjoying nature, appealing to families and outdoor enthusiasts. | Trilhas para caminhada, Espaços para piquenique, Lago do parque, Observação de pássaros |
| Vale do Ribeira | Famous for its scenic river views and lush landscapes. This area is ideal for eco-tourism and attracts visitors looking to escape to nature. | Cachoeira do Meu Deus, Barra do Una, Complexo Turístico de São Paulo, Trilhas ecológicas |
| Represa de Guararema | Known for its stunning waterfront views and water activities, making it a prime location for tourists looking for outdoor recreation and relaxation by the water. | Pesca esportiva, Navegação, Caminhadas ao redor da represa, Esportes aquáticos |
| Fazenda Santa Gertrudes | A historical farm turned tourist site, offering a unique look at Brazil's agricultural history and activities. It attracts those interested in rural tourism. | Casa da Fazenda, Aulas sobre cultivo, Eventos culturais, Passeios a cavalo |
| Praça do Coreto | A charming square in the town center, ideal for leisurely strolls and experiencing local events and festivals, bringing a cultural vibe. | Eventos locais, Feiras de artesanato, Café local, Espaço para crianças |
| Jardim das Oliveiras | A serene neighborhood known for its residential areas and proximity to parks. It's appealing for families and long-term visitors seeking a quieter stay. | Parque Jardim das Oliveiras, Caminhadas, Bairros tranquilos, Praças locais |
| Cachoeira da Fumaça | A stunning waterfall that draws tourists seeking nature and adventure. Ideal for those who love photography and outdoor activities. | Trilhas até a cachoeira, Melhores vistas, Área para banho, Piqueniques nas redondezas |
Do you need a license for Airbnb in Guararema?
We recommend checking directly with Guararema's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Guararema
Casa do Lago, Alps de Guararema
Entire Place • 5 bedrooms
"A true refuge in the heart of Guararema"
Entire Place • 10 bedrooms
Refuge of the Tatu p 18 people
Entire Place • 4 bedrooms
Farmhouse for rent
Entire Place • 11 bedrooms
Chácara “Casa Roma” in Guararema
Entire Place • 4 bedrooms
QUINTA DO ITAÓCA
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Guararema
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Luís Henrique Do Amaral MEI | 3 | $122,689 | 114 | 4.87/5.0 |
| Sidney | 1 | $109,101 | 4 | 5.00/5.0 |
| Odilon Junior | 1 | $102,760 | 16 | 4.94/5.0 |
| Paula | 2 | $81,537 | 23 | 2.44/5.0 |
| Liziane | 3 | $76,291 | 112 | 5.00/5.0 |
| Carla Cirone Lima | 1 | $66,398 | 23 | 5.00/5.0 |
| Marcio | 1 | $54,972 | 96 | 4.97/5.0 |
| Fabiany | 1 | $53,720 | 30 | 5.00/5.0 |
| Ana Paula | 1 | $51,083 | 10 | 5.00/5.0 |
| Maiara | 1 | $47,034 | 13 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Guararema
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.4%), with house and outdoor & mobile properties comprising 91.8% of inventory
- Untapped potential in boutique & hotels, others, unique stays, apartment & condo segments (8.3% combined)
Room Capacity Distribution
Analysis of 171 properties in Guararema shows that 3 bedrooms properties are most prevalent, making up 30.4% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 53.2% of all listings.
Key Insights
- Most common: 3 bedrooms (30.4%)
- Least common: 1 bedroom (11.1%)
- Market concentration: 53.2% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 171 properties in Guararema reveals that 8+ guests properties dominate the market, representing 76.6% of all listings. The average property accommodates 6.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 83.0% of the market.
Key Insights
- Most common capacity: 8+ guests (76.6% of market)
- Least common capacity: 7 guests (0.6% of market)
- Average guest capacity: 6.8 guests per property
- Market concentration: 83.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 171 properties in Guararema, the most common availability pattern is 271-366 days (66.7% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (32.2% of properties).
Key Insights
- Most common availability window: 271-366 days (66.7%)
- Most common booking duration: 1-30 days (32.2%)
- Properties with high availability (180+ days): 86.5%
- Properties with long-term bookings (180+ days): 13.5%
Minimum Stay Distributions
1 Night
41 listings
26.5% of total
2 Nights
72 listings
46.5% of total
3 Nights
12 listings
7.7% of total
4-6 Nights
5 listings
3.2% of total
30+ Nights
25 listings
16.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 73.0%
- Mid-length stays (4-6 nights) represent 3.2% of listings
- Monthly+ stays (16.1%) suggest a stable extended-stay market
- High market flexibility with 80.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
28 listings
21.2% of total
Moderate
26 listings
19.7% of total
Firm
34 listings
25.8% of total
Strict
44 listings
33.3% of total
Key Insights
- Strict is the preferred policy at 33.3% of listings
- The market shows a balanced distribution between guest-friendly (40.9%) and strict (59.1%) policies
- Moderate policies are least common at 19.7% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Nov, averaging 54 days
- Shortest booking windows are in Jul, Aug, May, averaging 21 days
- Winter shows the longest average booking window at 53 days, while Summer has the shortest at 23 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 53 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-May when lead times are shortest
Popular Airbnb Amenities in Guararema
Below is the distribution of amenities across listings in Guararema:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.3% of total guests, indicating a dominant local market share.
- Primary international markets: United States (0.6%) and Austria (0.2%)
- Portuguese is the top language at 49.7%, followed by English (29.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.8%
Recommendations
- Target marketing campaigns for São Paulo and Santo André markets
- Develop localized content for United States and Austria
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Guararema. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Vargem | 39 | $1,789 | $161.26 | 34% |
| Itupeva | 138 | $1,779 | $201.01 | 33% |
| Valinhos | 49 | $1,603 | $177.72 | 37% |
| Nova Odessa | 12 | $1,570 | $134.10 | 43% |
| Morungaba | 30 | $1,550 | $303.62 | 30% |
| Igaratá | 132 | $1,537 | $188.76 | 31% |
| Tietê | 15 | $1,394 | $310.83 | 29% |
| Itatiba | 172 | $1,376 | $180.52 | 34% |
| Brazópolis | 17 | $1,348 | $144.24 | 32% |
| Ribeirão Pires | 20 | $1,342 | $129.56 | 33% |
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