Bragança Paulista Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bragança Paulista in 2025? Explore comprehensive Airbnb analytics for Bragança Paulista, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Bragança Paulista, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 205 active listings.

Whether you're considering an Airbnb investment in Bragança Paulista, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bragança Paulista Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bragança Paulista Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$145
The average rental revenue earned for an occupied room per day in Bragança Paulista.
Occupancy Rate(?)
31.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,272
Typical annual income for an Airbnb listing in Bragança Paulista. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-17.3%
Significant decrease (-17.3%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Bragança Paulista.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Bragança Paulista.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
205
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bragança Paulista (2025)

Understanding the monthly revenue variations for Airbnb listings in Bragança Paulista is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bragança Paulista is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bragança Paulista across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,611+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,871 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $851 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $377, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bragança Paulista

Bragança Paulista Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bragança Paulista STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bragança Paulista:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bragança Paulista

Average Daily Rate (ADR) Airbnb Trends in Bragança Paulista (2025)

Effective short term rental pricing strategy in Bragança Paulista involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bragança Paulista typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $366+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $194 or more.
  • Typical properties (Median) charge around $117 per night.
  • Entry-level properties (Bottom 25%) earn around $43 per night.

Average Daily Rate (ADR) Trend by Month in Bragança Paulista

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Airbnb Seasonality Analysis & Trends in Bragança Paulista (2025)

Peak Season (December, July, May)
  • Revenue averages $1,819 per month
  • Occupancy rates average 36.9%
  • Daily rates average $191
Shoulder Season
  • Revenue averages $1,477 per month
  • Occupancy maintains around 33.1%
  • Daily rates hold near $176
Low Season (February, September, October)
  • Revenue drops to average $1,216 per month
  • Occupancy decreases to average 32.0%
  • Daily rates adjust to average $183

Seasonality Insights for Bragança Paulista

  • The Airbnb seasonality in Bragança Paulista shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bragança Paulista's highest earning potential, with monthly revenues capable of climbing to $2,068, occupancy reaching a high of 40.2%, and ADRs peaking at $210.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,125, occupancy could drop to 29.4%, and ADRs may adjust down to $138.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bragança Paulista.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bragança Paulista seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bragança Paulista (2025)

Exploring the top neighborhoods for short-term rentals in Bragança Paulista? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The historic center of Bragança Paulista, rich in culture and history, attracts tourists looking to explore colonial architecture and local shops. It is ideal for Airbnb hosting due to its accessibility and attractions nearby.
Bragança Paulista Cathedral, Municipal Market, Cultural Center, Monumento à Independência, Praça Raul Leme
Jardim Europa
A residential neighborhood known for its tranquility and green spaces, perfect for families and travelers looking for a peaceful getaway while still being close to the city attractions.
Parque dos Sabiás, Shopping Bragança Paulista, Local parks, Cafes and restaurants, Cultural events
Jardim São Miguel
This area offers a mix of local culture and modern amenities. It's popular among families and younger visitors, making it a great spot for Airbnb rentals due to its community vibe.
Escola de Música, Local fairs, Parks, Food markets, Community arts events
Cascata dos Pretos
A natural attraction located near Bragança Paulista, attracting nature lovers and adventure seekers. Great for hosting travelers interested in outdoor activities and eco-tourism.
Cascata dos Pretos waterfall, Hiking trails, Picnic areas, Bird watching, Guided nature tours
Parque Tejupá
A picturesque area popular for its parks and leisure activities. Ideal for vacation rentals to families and groups seeking outdoor fun and relaxation.
Parque Tejupá, Outdoor sports facilities, Family picnic areas, Playgrounds, Nature trails
Estância São Paulo
A neighborhood boasting beautiful landscapes and leisure facilities, great for travelers seeking a comfortable and serene stay while being close to metropolitan amenities.
Spa and wellness centers, Scenic views, Local breweries, Restaurants, Golf courses
Avenida dos Imigrantes
A bustling avenue lined with shops and dining options, perfect for tourists who want to experience local cuisine and shopping in Bragança Paulista. Ideal for Airbnb hosting for those seeking convenience.
Shopping centers, Restaurants, Cafés, Local markets, Cultural festivals
Centro Histórico
Rich in history and culture, this area attracts tourists interested in heritage and local events. It’s perfect for those looking to immerse themselves in the local scene and enjoy neighborhood festivities.
Museum of Bragança Paulista, Historical buildings, Art galleries, Cultural events, Street fairs

Understanding Airbnb License Requirements & STR Laws in Bragança Paulista (2025)

While Bragança Paulista, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bragança Paulista to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bragança Paulista (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bragança Paulistabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Pinheiral

Casa Pinheiral

Entire Place • 4 bedrooms

$83,377
Revenue
62.0%
Occupancy
$367.95
Daily Rate
Casa Beira dam with swimming pool

Casa Beira dam with swimming pool

Entire Place • 4 bedrooms

$77,532
Revenue
76.5%
Occupancy
$251.82
Daily Rate
Sitio King -  Beira da Represa Braganca Paulista

Sitio King - Beira da Represa Braganca Paulista

Entire Place • 9 bedrooms

$73,411
Revenue
40.8%
Occupancy
$483.97
Daily Rate
Casa com 12 suítes - um paraíso à beira da represa

Casa com 12 suítes - um paraíso à beira da represa

Entire Place • 12 bedrooms

$60,372
Revenue
32.9%
Occupancy
$593.98
Daily Rate
SEDE. Family meeting point

SEDE. Family meeting point

Entire Place • 3 bedrooms

$52,833
Revenue
68.2%
Occupancy
$189.53
Daily Rate
Casa Floresta / Refuge amazing view near SP

Casa Floresta / Refuge amazing view near SP

Entire Place • 1 bedroom

$51,755
Revenue
65.5%
Occupancy
$214.01
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bragança Paulista (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bragança Paulista based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kitty4$124,674464.98/5.0
Carolina1$83,377744.95/5.0
Ariana1$77,532494.94/5.0
Aline2$73,938434.97/5.0
Marcelo4$73,3121324.99/5.0
Alessandro2$62,62752.50/5.0
Host #583221701$60,37210.00/5.0
Bianca1$52,833145.00/5.0
Barbara1$51,7551434.97/5.0
Raul1$47,10055.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bragança Paulista.

Dive Deeper: Advanced Bragança Paulista STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bragança Paulista. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bragança Paulista Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bragança Paulista

  • The Bragança Paulista Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.9% of the 205 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bragança Paulista, House properties are the most common (78.5%), reflecting the local real estate landscape.
  • Houses represent a significant 78.5% portion, catering likely to families or larger groups.
  • The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others (combined 5.9%) offer potential for unique stay experiences.

Bragança Paulista Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bragança Paulista

  • The dominant room capacity in Bragança Paulista is 4 bedrooms listings, making up 20.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 3 bedrooms properties represent 40.0% of the active Airbnb listings in Bragança Paulista, indicating a high concentration in these sizes.
  • A significant 54.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bragança Paulista.

Bragança Paulista Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bragança Paulista

  • The most common guest capacity trend in Bragança Paulista vacation rentals is listings accommodating 8+ guests (55.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Bragança Paulista STR market, accounting for 64.4% of listings.
  • 62.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bragança Paulista.
  • On average, properties in Bragança Paulista are equipped to host 5.7 guests.

Bragança Paulista Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bragança Paulista

  • The most common availability pattern in Bragança Paulista falls within the 271-366 days range, representing 62.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bragança Paulista (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bragança Paulista Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34%)

1 Night

65 listings

34% of total

2 Nights (38.7%)

2 Nights

74 listings

38.7% of total

3 Nights (1%)

3 Nights

2 listings

1% of total

4-6 Nights (1.6%)

4-6 Nights

3 listings

1.6% of total

30+ Nights (24.6%)

30+ Nights

47 listings

24.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Bragança Paulista is 2 Nights, adopted by 38.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.7%) of the Bragança Paulista Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (24.6%) caters to monthly stays (30+ nights) in Bragança Paulista, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 38.7% of Bragança Paulista hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 24.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bragança Paulista.

Bragança Paulista Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (30.6%)

Flexible

49 listings

30.6% of total

Moderate (25%)

Moderate

40 listings

25% of total

Firm (16.9%)

Firm

27 listings

16.9% of total

Strict (27.5%)

Strict

44 listings

27.5% of total

Cancellation Policy Insights for Bragança Paulista

  • The prevailing Airbnb cancellation policy trend in Bragança Paulista is Flexible, used by 30.6% of listings.
  • There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 30.6% market standard in Bragança Paulista.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bragança Paulista.

Bragança Paulista STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bragança Paulista

  • The overall average booking lead time for vacation rentals in Bragança Paulista is 40 days.
  • Guests book furthest in advance for stays during December (average 60 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (46 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Bragança Paulista.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 46 days) to capture early planners.
  • Monitor your own booking lead times against these Bragança Paulista averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bragança Paulista (2025)

Amenity Prevalence

Amenity Insights for Bragança Paulista

  • Essential amenities in Bragança Paulista that guests expect include: Wifi, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Hot water, BBQ grill are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Bragança Paulista.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bragança Paulista: Wifi, Kitchen, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Kitchen, Free parking on premises.
  • Consider adding popular differentiators like TV or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bragança Paulista to stay competitive.

Bragança Paulista Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bragança Paulista

  • The typical guest profile for Airbnb in Bragança Paulista consists of primarily domestic travelers (97%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 96.6% of guests.
  • Key international markets include Brazil (96.6%) and United States (1.4%).
  • Top languages spoken are Portuguese (49.4%) followed by English (28.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Campinas.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bragança Paulista Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Itupeva137$1,734$204.1032%
Vargem39$1,700$162.4533%
Morungaba30$1,595$298.2331%
Valinhos49$1,569$172.7137%
Tuiuti18$1,470$147.4733%
Nova Odessa13$1,459$123.6147%
Igaratá131$1,439$191.8929%
Tietê15$1,394$310.6428%
Ribeirão Pires17$1,376$145.1931%
Brazópolis16$1,366$150.7433%

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