Airbnb Market Analytics, Statistics and Data in Atibaia, São Paulo, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Atibaia? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Atibaia:
How much do Airbnb hosts make on average per month in Atibaia?
The short-term rental market in Atibaia shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,109 per month
- Strong performing properties (top 25%) make $2,251 or more
- Best-in-class properties (top 10%) achieve $3,793+ monthly
- Entry-level properties (bottom 25%) typically earn around $481
Revenue Variations by Month
Occupancy Rates Throughout the Year in Atibaia
The market in Atibaia shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 48% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Atibaia
Daily rates in Atibaia vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $132 per night
- Strong performing properties (top 25%) secure $194 or more
- Best-in-class properties (top 10%) pull in $285+ per night
- Entry-level properties (bottom 25%) earn around $81
Daily Rate Variations by Month
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Seasonality patterns in Atibaia
Peak Season (December, February, January)
- Revenue peaks at $2304.95 per month
- Occupancy rates reach 40.70%
- Daily rates average $170.42
Shoulder Season
- Revenue averages $1683.41 per month
- Occupancy maintains 33.21%
- Daily rates hold at $157.69
Low Season (July, August, September)
- Revenue drops to $1269.82 per month
- Occupancy decreases to 24.17%
- Daily rates adjust to $142.27
Is it still profitable to do Airbnb in Atibaia in 2025?
Yes! Atibaia demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and solid monthly revenue averaging $1683 and As a mature market with 606 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Atibaia
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Bonsucesso | A peaceful neighborhood known for its lush greenery and proximity to nature parks. Ideal for families and those seeking a tranquil getaway close to nature. | Lago do Jardim dos Pássaros, Parque Edmundo Zanoni, Caminho do Lago, Chácara da Fazenda, Cachoeira do Prego |
| Atibaia Centro | The downtown area of Atibaia with a mix of local shops, restaurants, and cultural attractions. Great for visitors who want to experience the local atmosphere and events. | Igreja São João Batista, Praça da Matriz, Museu João Batista Conti, Serralheria do Exército, Caminho dos Antiquários |
| Pico do Himalaia | Famous for its panoramic views and hiking opportunities. Attracts adventure seekers and nature lovers, perfect for active travelers. | Pico do Himalaia, Trilha do Bondinho, Mirante da Pedra Grande, Parque Estadual do Itapetinga, Caminhada em Atibaia |
| Parque das Águas | Known for its beautiful parks and water features. Offers a relaxing environment ideal for tourists looking for leisure activities and family fun. | Balneário Parque das Águas, Lagoon of the Water Park, Parque Municipal Edmundo Zanoni, Café da Praça, Parque da Juventude |
| Aruja | A region filled with beautiful rural landscapes and smaller communities. A perfect getaway for those who appreciate the countryside and want a break from the city. | Banda da Lagoinha, Mirante da Fazenda, Trilhas na Natureza |
| Caminho de Atibaia | A scenic route that leads to various attractions in and around Atibaia. Great for travelers who want to explore the surrounding areas and enjoy outdoor activities. | Mirante do Cristo, Cachoeira da Usina, Caminhada do Lago, Trilhas da Serra da Mantiqueira, Camerano Park |
| Jardim São Paulinho | A predominantly residential area that is growing in popularity with visitors due to its community vibe and local amenities. Offers a more authentic experience away from tourist hotspots. | Praça São Paulinho, Comercio local, Atividade culinária, Feiras livres, Eventos comunitários |
| Vila Mariane | A charming neighborhood with a mix of residential and tourist-friendly accommodations. It provides a cozy atmosphere while still being close to key attractions. | Ponte do Kiko, Parque Centro, Centro Gastronômico, Trilhas de Atibaia, Eventos locais |
Do you need a license for Airbnb in Atibaia?
We recommend checking directly with Atibaia's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Atibaia
Atibaia House - Contemporary Atchitecture
Entire Place • 5 bedrooms
BEAUTIFUL HOUSE! Heated pool and sand court
Entire Place • 5 bedrooms
Rent in Atibaia, Condominium and Heated Pool!
Entire Place • 9 bedrooms
Chacara Mansao AAA 7 suites
Entire Place • 7 bedrooms
Beautiful house with pool and barbecue in Atibaia
Entire Place • 5 bedrooms
1h Heated Pool of Sp Petfriendly 300 mbps
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Atibaia
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fabio | 2 | $139,368 | 107 | 4.87/5.0 |
| Alda E Pedro | 1 | $109,919 | 129 | 4.90/5.0 |
| Kompose & Wow | 9 | $107,276 | 340 | 4.86/5.0 |
| Lidia | 2 | $98,122 | 168 | 4.99/5.0 |
| Rafael Teruya | 1 | $96,523 | 30 | 5.00/5.0 |
| Vanderlei | 1 | $86,756 | 56 | 4.88/5.0 |
| Bianca | 2 | $86,674 | 56 | 4.83/5.0 |
| Rodrigo | 2 | $81,802 | 316 | 4.88/5.0 |
| Talita | 2 | $79,519 | 111 | 4.99/5.0 |
| Marcia | 1 | $71,700 | 55 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Atibaia
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.2%), with house and boutique & hotels properties comprising 92.6% of inventory
- Untapped potential in outdoor & mobile, apartment & condo, others segments (7.4% combined)
Room Capacity Distribution
Analysis of 606 properties in Atibaia shows that 3 bedrooms properties are most prevalent, making up 32.5% of the market. The market tends to favor larger properties, with 3 bedrooms and 5+ bedrooms together representing 51.3% of all listings.
Key Insights
- Most common: 3 bedrooms (32.5%)
- Least common: 1 bedroom (11.1%)
- Market concentration: 51.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 606 properties in Atibaia reveals that 8+ guests properties dominate the market, representing 67.8% of all listings. The average property accommodates 6.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 78.9% of the market.
Key Insights
- Most common capacity: 8+ guests (67.8% of market)
- Least common capacity: 1 guest (0.8% of market)
- Average guest capacity: 6.7 guests per property
- Market concentration: 78.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 606 properties in Atibaia, the most common availability pattern is 271-366 days (64% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (31% of properties).
Key Insights
- Most common availability window: 271-366 days (64%)
- Most common booking duration: 31-90 days (31%)
- Properties with high availability (180+ days): 86.0%
- Properties with long-term bookings (180+ days): 14.5%
Minimum Stay Distributions
1 Night
130 listings
23.5% of total
2 Nights
270 listings
48.8% of total
3 Nights
61 listings
11% of total
4-6 Nights
16 listings
2.9% of total
7-29 Nights
2 listings
0.4% of total
30+ Nights
74 listings
13.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 72.3%
- Mid-length stays (4-6 nights) represent 2.9% of listings
- Monthly+ stays (13.4%) suggest a stable extended-stay market
- High market flexibility with 83.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
100 listings
20.9% of total
Moderate
110 listings
23% of total
Firm
95 listings
19.9% of total
Strict
173 listings
36.2% of total
Key Insights
- Strict is the preferred policy at 36.2% of listings
- The market shows a balanced distribution between guest-friendly (43.9%) and strict (56.1%) policies
- Firm policies are least common at 19.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Nov, averaging 53 days
- Shortest booking windows are in May, Aug, Sep, averaging 27 days
- Winter shows the longest average booking window at 52 days, while Spring has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 52 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during May-Sep when lead times are shortest
Popular Airbnb Amenities in Atibaia
Below is the distribution of amenities across listings in Atibaia:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.5% of total guests, indicating a dominant local market share.
- Primary international markets: United States (1.1%) and United Kingdom (0.4%)
- Portuguese is the top language at 49.8%, followed by English (30.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.1%
Recommendations
- Target marketing campaigns for São Paulo and Guarulhos markets
- Develop localized content for United States and United Kingdom
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Atibaia. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Vargem | 39 | $1,789 | $161.26 | 34% |
| Itupeva | 138 | $1,779 | $201.01 | 33% |
| Valinhos | 49 | $1,603 | $177.72 | 37% |
| Nova Odessa | 12 | $1,570 | $134.10 | 43% |
| Morungaba | 30 | $1,550 | $303.62 | 30% |
| Igaratá | 132 | $1,537 | $188.76 | 31% |
| Tietê | 15 | $1,394 | $310.83 | 29% |
| Itatiba | 172 | $1,376 | $180.52 | 34% |
| Brazópolis | 17 | $1,348 | $144.24 | 32% |
| Ribeirão Pires | 20 | $1,342 | $129.56 | 33% |
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