Águas Mornas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil
Is Airbnb profitable in Águas Mornas in 2025? Explore comprehensive Airbnb analytics for Águas Mornas, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Águas Mornas, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 67 active listings.
Whether you're considering an Airbnb investment in Águas Mornas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Águas Mornas Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Águas Mornas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Águas Mornas (2025)
Understanding the monthly revenue variations for Airbnb listings in Águas Mornas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Águas Mornas is typically March, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Águas Mornas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,823+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,199 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $643 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $309, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Águas Mornas
Águas Mornas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Águas Mornas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Águas Mornas:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Águas Mornas
Average Daily Rate (ADR) Airbnb Trends in Águas Mornas (2025)
Effective short term rental pricing strategy in Águas Mornas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Águas Mornas typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $243+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
- Typical properties (Median) charge around $90 per night.
- Entry-level properties (Bottom 25%) earn around $63 per night.
Average Daily Rate (ADR) Trend by Month in Águas Mornas
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Airbnb Seasonality Analysis & Trends in Águas Mornas (2025)
Peak Season (March, December, January)
- Revenue averages $1,093 per month
- Occupancy rates average 33.1%
- Daily rates average $123
Shoulder Season
- Revenue averages $874 per month
- Occupancy maintains around 29.1%
- Daily rates hold near $129
Low Season (June, August, October)
- Revenue drops to average $639 per month
- Occupancy decreases to average 24.6%
- Daily rates adjust to average $142
Seasonality Insights for Águas Mornas
- The Airbnb seasonality in Águas Mornas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Águas Mornas's highest earning potential, with monthly revenues capable of climbing to $1,245, occupancy reaching a high of 37.1%, and ADRs peaking at $144.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $602, occupancy could drop to 20.2%, and ADRs may adjust down to $112.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Águas Mornas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Águas Mornas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Águas Mornas (2025)
Exploring the top neighborhoods for short-term rentals in Águas Mornas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The central area of Águas Mornas, perfect for visitors seeking to experience local culture and amenities. Close to restaurants, shopping, and local attractions. | Igreja Matriz São Pedro, Parque Municipal, Cascata do Avencal |
| Lagoa do Peri | A beautiful natural area with a large lake, attracting nature lovers and families looking for outdoor activities. | Lagoa do Peri, Trilhas para caminhada, Praias próximas |
| Praia do Rosa | Located a bit away from Águas Mornas, this beach area is popular for tourists looking for stunning coastal views and beach activities. | Praia do Rosa, Surfing, Local restaurants |
| Serra do Tabuleiro State Park | A nearby park offering incredible views and hiking opportunities, making it attractive for eco-tourism and nature retreats. | Trilhas e cachoeiras, Observação de aves, Mirantes |
| Águas Mornas Valley | Known for its beautiful landscapes and serene environment, ideal for retreats and relaxation. | Vinícolas locais, Caminhadas na natureza, Mirantes |
| Caminho dos Açores | A scenic road that showcases the stunning landscapes and cultural heritage, ideal for those wanting a rural experience. | Cultura açoriana, Paisagens naturais, Gastronomia |
| Cascata do Avencal | A beautiful waterfall in a charming area, great for attracting visitors looking for natural beauty and tranquility. | Cascata do Avencal, Picnic spots, Trilhas |
| Local Vineyards | The region is known for its vineyards, making it attractive for wine tourism and tastings, appealing to oenophiles. | Degustação de vinhos, Tours nas vinícolas, Eventos gastronômicos |
Understanding Airbnb License Requirements & STR Laws in Águas Mornas (2025)
With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Águas Mornas. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Águas Mornas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 13% licensed listings)
Top Performing Airbnb Properties in Águas Mornas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Águas Mornasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sítio 4 Estações exclusivity. @casas_penaareia
Entire Place • 7 bedrooms
Casa de Campo Charmosa e Rustica
Entire Place • 4 bedrooms
Sítio Encontro das Águas - Rios e nature beautiful
Entire Place • 3 bedrooms
Sítio dos Bambuzzais in Águas Mornas
Entire Place • 6 bedrooms
Morada Hill
Entire Place • 1 bedroom
Casa da Preguiça - Vista for the river and with a playground
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Águas Mornas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Águas Mornas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marcio | 1 | $29,634 | 5 | 5.00/5.0 |
| Caciane | 1 | $24,974 | 35 | 5.00/5.0 |
| Antônio | 2 | $22,093 | 93 | 4.98/5.0 |
| Anderson | 1 | $20,857 | 83 | 5.00/5.0 |
| José Ricardo | 1 | $20,742 | 37 | 5.00/5.0 |
| Manuela | 1 | $18,089 | 36 | 5.00/5.0 |
| Marileia | 1 | $15,207 | 118 | 5.00/5.0 |
| Esmael | 1 | $14,645 | 33 | 4.97/5.0 |
| Regina | 1 | $14,487 | 49 | 4.94/5.0 |
| Recanto Schmidt | 1 | $14,161 | 13 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Águas Mornas.
Dive Deeper: Advanced Águas Mornas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Águas Mornas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsÁguas Mornas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Águas Mornas
- The Águas Mornas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 67 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Águas Mornas, House properties are the most common (65.7%), reflecting the local real estate landscape.
- Houses represent a significant 65.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, apartment/condo (combined 6.0%) offer potential for unique stay experiences.
Águas Mornas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Águas Mornas
- The dominant room capacity in Águas Mornas is 1 bedroom listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 62.7% of the active Airbnb listings in Águas Mornas, indicating a high concentration in these sizes.
- A significant 40.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Águas Mornas.
Águas Mornas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Águas Mornas
- The most common guest capacity trend in Águas Mornas vacation rentals is listings accommodating 2 guests (31.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Águas Mornas STR market, accounting for 58.2% of listings.
- 46.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Águas Mornas.
- On average, properties in Águas Mornas are equipped to host 4.9 guests.
Águas Mornas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Águas Mornas
- The most common availability pattern in Águas Mornas falls within the 271-366 days range, representing 76.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Águas Mornas (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Águas Mornas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
28.1% of total
2 Nights
27 listings
42.2% of total
3 Nights
2 listings
3.1% of total
30+ Nights
17 listings
26.6% of total
Key Insights
- The most prevalent minimum stay requirement in Águas Mornas is 2 Nights, adopted by 42.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.3%) of the Águas Mornas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (26.6%) caters to monthly stays (30+ nights) in Águas Mornas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.2% of Águas Mornas hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 26.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Águas Mornas.
Águas Mornas Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
25% of total
Moderate
9 listings
15% of total
Firm
14 listings
23.3% of total
Strict
22 listings
36.7% of total
Cancellation Policy Insights for Águas Mornas
- The prevailing Airbnb cancellation policy trend in Águas Mornas is Strict, used by 36.7% of listings.
- A majority (60.0%) of hosts in Águas Mornas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.7% market standard in Águas Mornas.
- With 36.7% using Strict terms, this is a viable option in Águas Mornas, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Águas Mornas.
Águas Mornas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Águas Mornas
- The overall average booking lead time for vacation rentals in Águas Mornas is 26 days.
- Guests book furthest in advance for stays during December (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (36 days avg.) sees the longest lead times, while Summer (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Águas Mornas.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Águas Mornas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Águas Mornas (2025)
Amenity Prevalence
Amenity Insights for Águas Mornas
- Essential amenities in Águas Mornas that guests expect include: Free parking on premises, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Águas Mornas: Free parking on premises, Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Wifi or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Águas Mornas to stay competitive.
Águas Mornas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Águas Mornas
- The typical guest profile for Airbnb in Águas Mornas consists of primarily domestic travelers (97%), often arriving from nearby Florianópolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 96.6% of guests.
- Key international markets include Brazil (96.6%) and United States (1.1%).
- Top languages spoken are Portuguese (50.5%) followed by English (27.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Florianópolis and Santa Catarina.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Águas Mornas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho Queimado | 162 | $1,006 | $142.17 | 30% |
| Rio dos Cedros | 137 | $981 | $145.35 | 29% |
| Balneário Camboriú | 4,446 | $963 | $125.46 | 39% |
| Angelina | 27 | $885 | $112.09 | 24% |
| Alfredo Wagner | 186 | $873 | $126.96 | 27% |
| Anitápolis | 67 | $850 | $87.01 | 40% |
| Região Geográfica Imediata de Criciúma | 10 | $809 | $92.32 | 38% |
| Florianópolis | 15,977 | $766 | $103.64 | 41% |
| Grão-Pará | 15 | $750 | $247.56 | 21% |
| Canelinha | 13 | $729 | $157.30 | 26% |