Região Geográfica Imediata de Lages Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Região Geográfica Imediata de Lages in 2025? Explore comprehensive Airbnb analytics for Região Geográfica Imediata de Lages, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Região Geográfica Imediata de Lages, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.

Whether you're considering an Airbnb investment in Região Geográfica Imediata de Lages, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Região Geográfica Imediata de Lages Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Região Geográfica Imediata de Lages Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$118
The average rental revenue earned for an occupied room per day in Região Geográfica Imediata de Lages.
Occupancy Rate(?)
30.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,175
Typical annual income for an Airbnb listing in Região Geográfica Imediata de Lages. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.6%
Slight decrease (-3.6%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Região Geográfica Imediata de Lages.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Região Geográfica Imediata de Lages.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
57
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Região Geográfica Imediata de Lages (2025)

Understanding the monthly revenue variations for Airbnb listings in Região Geográfica Imediata de Lages is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Região Geográfica Imediata de Lages is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Região Geográfica Imediata de Lages across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,710+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,459 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $736 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $348, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Região Geográfica Imediata de Lages

Região Geográfica Imediata de Lages Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Região Geográfica Imediata de Lages STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Região Geográfica Imediata de Lages:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Região Geográfica Imediata de Lages

Average Daily Rate (ADR) Airbnb Trends in Região Geográfica Imediata de Lages (2025)

Effective short term rental pricing strategy in Região Geográfica Imediata de Lages involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Região Geográfica Imediata de Lages typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $205+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $147 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $62 per night.

Average Daily Rate (ADR) Trend by Month in Região Geográfica Imediata de Lages

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Airbnb Seasonality Analysis & Trends in Região Geográfica Imediata de Lages (2025)

Peak Season (June, July, May)
  • Revenue averages $1,633 per month
  • Occupancy rates average 37.6%
  • Daily rates average $137
Shoulder Season
  • Revenue averages $1,123 per month
  • Occupancy maintains around 28.5%
  • Daily rates hold near $123
Low Season (September, October, November)
  • Revenue drops to average $741 per month
  • Occupancy decreases to average 22.2%
  • Daily rates adjust to average $126

Seasonality Insights for Região Geográfica Imediata de Lages

  • The Airbnb seasonality in Região Geográfica Imediata de Lages shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Região Geográfica Imediata de Lages's highest earning potential, with monthly revenues capable of climbing to $1,665, occupancy reaching a high of 42.0%, and ADRs peaking at $138.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $721, occupancy could drop to 20.4%, and ADRs may adjust down to $112.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Região Geográfica Imediata de Lages.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Região Geográfica Imediata de Lages seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Região Geográfica Imediata de Lages (2025)

Exploring the top neighborhoods for short-term rentals in Região Geográfica Imediata de Lages? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lages City Center
The vibrant heart of Lages, ideal for tourists due to its cultural attractions, restaurants, and shopping. Easy access to major landmarks and events makes it a prime location for Airbnb hosting.
Catedral de Lages, Parque Jonas Ramos (Tanque)','Museu Histórico Thiago de Castro, Praça João Costa, Lages Mercado, Shopping Lages
Bocaina do Sul
A charming rural area known for its natural beauty and tranquility. Perfect for those looking to escape urban life, making it a great investment for nature lovers and families.
Cascata do Avencal, Caminho dos Anjos, Trilhas na Mata Atlântica, Fazenda dos Gnomos, Caminho do Sabor
São Joaquim
Famous for wine production and beautiful cold climate, attracting tourists for its vineyards and stunning landscapes. Ideal for seasonal stays, especially in winter.
Vinícola Villa Francioni, Parque Nacional de São Joaquim, Caminhos da Neve, Parque das Araucárias, Cascata do Chuvisqueiro
Correia Pinto
A small but beautiful town with access to nature and historic sites, perfect for those seeking a quieter getaway. Offers a homey atmosphere for visitors.
Cascata do Cervo, Igreja São Roque, Museu de Correia Pinto, Caminhos de Pedra, Centro Histórico
Urubici
Nestled in the mountains, famous for its stunning landscapes and outdoor activities. A top destination for those looking for adventure, notably hiking and winter sports.
Cânion do Espraiado, Morro da Igreja, Cascata do Avencal, Parque Nacional da Serra Geral, Trilhas do Morro da Igreja
Campo Belo do Sul
A small town known for its lush surroundings and a perfect location for rural tourism, offering a rustic charm for visitors seeking tranquility and nature.
Cascata das Andorinhas, Cachoeira do Passo do Lobo, Trilhas do Rio do Peixe, Museu do Campo Belo
Bom Retiro
Known for its beautiful landscapes and charming rural life, it attracts nature lovers and visitors interested in outdoor activities.
Cascata da Arara, Parque Natural Municipal, Trilhas do Bom Retiro, Igreja Matriz
Ibirama
Located near the Itajaí-Açu River, it offers beautiful natural settings and opportunities for fishing and water sports, appealing to those looking for recreational stays.
Igreja de Ibirama, Cascata do Salto, Praia do Rio Itajaí-Açu, Parque Natural Ibirama

Understanding Airbnb License Requirements & STR Laws in Região Geográfica Imediata de Lages (2025)

While Região Geográfica Imediata de Lages, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Região Geográfica Imediata de Lages to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Região Geográfica Imediata de Lages (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Região Geográfica Imediata de Lagesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bosque da Neve Guest House

Bosque da Neve Guest House

Entire Place • 4 bedrooms

$38,933
Revenue
51.4%
Occupancy
$268.57
Daily Rate
Unique Cabin with Amazing View in Urubici!

Unique Cabin with Amazing View in Urubici!

Entire Place • 2 bedrooms

$35,940
Revenue
91.0%
Occupancy
$103.83
Daily Rate
Hi Mountain Eco Village Cabana Pedra

Hi Mountain Eco Village Cabana Pedra

Entire Place • 1 bedroom

$31,072
Revenue
80.2%
Occupancy
$99.02
Daily Rate
Experiência Master - Montanha do Sol

Experiência Master - Montanha do Sol

Entire Place • 5 bedrooms

$28,860
Revenue
27.1%
Occupancy
$371.02
Daily Rate
Luxury Altitude Cabin

Luxury Altitude Cabin

Entire Place • 2 bedrooms

$28,496
Revenue
44.3%
Occupancy
$130.69
Daily Rate
CHALÉ IGLU- Benta Rosa

CHALÉ IGLU- Benta Rosa

Entire Place • 1 bedroom

$27,606
Revenue
52.4%
Occupancy
$352.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Região Geográfica Imediata de Lages (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Região Geográfica Imediata de Lages based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Joel2$47,1321004.93/5.0
Rafael1$38,93355.00/5.0
Namastê6$37,480120.81/5.0
Gabriel1$35,940524.92/5.0
Host #4624159552$33,11900.00/5.0
Host #1072488042$32,81000.00/5.0
Rafael1$31,0721134.99/5.0
Fabio Ricardo2$20,6711122.48/5.0
Berenice1$20,133134.92/5.0
Tassiana2$16,998384.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Região Geográfica Imediata de Lages.

Dive Deeper: Advanced Região Geográfica Imediata de Lages STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Região Geográfica Imediata de Lages. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Região Geográfica Imediata de Lages Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Região Geográfica Imediata de Lages

  • The Região Geográfica Imediata de Lages Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.9% of the 57 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Região Geográfica Imediata de Lages, Outdoor/Unique properties are the most common (42.1%), reflecting the local real estate landscape.
  • Houses represent a significant 22.8% portion, catering likely to families or larger groups.
  • The presence of 29.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 5.3%) offer potential for unique stay experiences.

Região Geográfica Imediata de Lages Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Região Geográfica Imediata de Lages

  • The dominant room capacity in Região Geográfica Imediata de Lages is 1 bedroom listings, making up 61.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 80.7% of the active Airbnb listings in Região Geográfica Imediata de Lages, indicating a high concentration in these sizes.
  • With over half the market (61.4%) consisting of studios or 1-bedroom units, Região Geográfica Imediata de Lages is particularly well-suited for individuals or couples.

Região Geográfica Imediata de Lages Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Região Geográfica Imediata de Lages

  • The most common guest capacity trend in Região Geográfica Imediata de Lages vacation rentals is listings accommodating 2 guests (40.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Região Geográfica Imediata de Lages STR market, accounting for 56.2% of listings.
  • A significant 40.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Região Geográfica Imediata de Lages.
  • 21.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Região Geográfica Imediata de Lages.
  • On average, properties in Região Geográfica Imediata de Lages are equipped to host 3.5 guests.

Região Geográfica Imediata de Lages Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Região Geográfica Imediata de Lages

  • The most common availability pattern in Região Geográfica Imediata de Lages falls within the 271-366 days range, representing 70.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Região Geográfica Imediata de Lages (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Região Geográfica Imediata de Lages Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.4%)

1 Night

16 listings

31.4% of total

2 Nights (27.5%)

2 Nights

14 listings

27.5% of total

3 Nights (2%)

3 Nights

1 listings

2% of total

4-6 Nights (2%)

4-6 Nights

1 listings

2% of total

30+ Nights (37.3%)

30+ Nights

19 listings

37.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Região Geográfica Imediata de Lages is 30+ Nights, adopted by 37.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (37.3%) caters to monthly stays (30+ nights) in Região Geográfica Imediata de Lages, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 37.3% of Região Geográfica Imediata de Lages hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 37.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Região Geográfica Imediata de Lages.

Região Geográfica Imediata de Lages Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.2%)

Flexible

5 listings

13.2% of total

Moderate (13.2%)

Moderate

5 listings

13.2% of total

Firm (36.8%)

Firm

14 listings

36.8% of total

Strict (36.8%)

Strict

14 listings

36.8% of total

Cancellation Policy Insights for Região Geográfica Imediata de Lages

  • The prevailing Airbnb cancellation policy trend in Região Geográfica Imediata de Lages is Firm, used by 36.8% of listings.
  • A majority (73.6%) of hosts in Região Geográfica Imediata de Lages utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 36.8% market standard in Região Geográfica Imediata de Lages.
  • With 36.8% using Strict terms, this is a viable option in Região Geográfica Imediata de Lages, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Região Geográfica Imediata de Lages.

Região Geográfica Imediata de Lages STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Região Geográfica Imediata de Lages

  • The overall average booking lead time for vacation rentals in Região Geográfica Imediata de Lages is 35 days.
  • Guests book furthest in advance for stays during November (average 59 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (42 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Região Geográfica Imediata de Lages.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these Região Geográfica Imediata de Lages averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Região Geográfica Imediata de Lages (2025)

Amenity Prevalence

Amenity Insights for Região Geográfica Imediata de Lages

  • Essential amenities in Região Geográfica Imediata de Lages that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Região Geográfica Imediata de Lages: Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Free parking on premises.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Região Geográfica Imediata de Lages to stay competitive.

Região Geográfica Imediata de Lages Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Região Geográfica Imediata de Lages

  • The typical guest profile for Airbnb in Região Geográfica Imediata de Lages consists of primarily domestic travelers (95%), often arriving from nearby Florianópolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 95.4% of guests.
  • Key international markets include Brazil (95.4%) and Argentina (1.2%).
  • Top languages spoken are Portuguese (56.2%) followed by English (23.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Florianópolis and Santa Catarina.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Região Geográfica Imediata de Lages Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rancho Queimado133$1,348$144.7032%
Angelina21$1,195$113.1630%
Rio dos Cedros119$1,186$144.0931%
Alfredo Wagner155$1,067$124.9727%
Balneário Camboriú3,791$968$104.4940%
Anitápolis66$954$79.9143%
Guabiruba12$939$65.7040%
Grão-Pará14$897$215.0123%
Antônio Carlos33$845$108.8628%
Massaranduba10$838$95.0834%

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