Porto Belo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Porto Belo in 2025? Explore comprehensive Airbnb analytics for Porto Belo, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Porto Belo, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 421 active listings.

Whether you're considering an Airbnb investment in Porto Belo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Porto Belo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Porto Belo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$97
The average rental revenue earned for an occupied room per day in Porto Belo.
Occupancy Rate(?)
32.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,070
Typical annual income for an Airbnb listing in Porto Belo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.8%
Positive growth (1.8%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Porto Belo.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Porto Belo.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
421
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Porto Belo (2025)

Understanding the monthly revenue variations for Airbnb listings in Porto Belo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Porto Belo is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Porto Belo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,174+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,182 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $581 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $244, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Porto Belo

Porto Belo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Porto Belo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Porto Belo:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Porto Belo

Average Daily Rate (ADR) Airbnb Trends in Porto Belo (2025)

Effective short term rental pricing strategy in Porto Belo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Porto Belo typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
  • Typical properties (Median) charge around $78 per night.
  • Entry-level properties (Bottom 25%) earn around $49 per night.

Average Daily Rate (ADR) Trend by Month in Porto Belo

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Airbnb Seasonality Analysis & Trends in Porto Belo (2025)

Peak Season (January, February, December)
  • Revenue averages $1,489 per month
  • Occupancy rates average 45.2%
  • Daily rates average $111
Shoulder Season
  • Revenue averages $856 per month
  • Occupancy maintains around 28.5%
  • Daily rates hold near $107
Low Season (June, September, October)
  • Revenue drops to average $641 per month
  • Occupancy decreases to average 26.6%
  • Daily rates adjust to average $111

Seasonality Insights for Porto Belo

  • The Airbnb seasonality in Porto Belo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Porto Belo's highest earning potential, with monthly revenues capable of climbing to $1,959, occupancy reaching a high of 55.6%, and ADRs peaking at $117.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $589, occupancy could drop to 24.8%, and ADRs may adjust down to $98.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Porto Belo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Porto Belo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Porto Belo (2025)

Exploring the top neighborhoods for short-term rentals in Porto Belo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The central area of Porto Belo is vibrant and bustling, making it a perfect spot for tourists looking to enjoy local shops, restaurants, and beaches.
Praia do Centro, Shopping Porto Belo, local restaurants and cafes, artisans market
Praia de Perequê
This beach area is popular among visitors for its beautiful coastline and quiet atmosphere, ideal for families and relaxation.
Praia de Perequê, water sports activities, nature walks, local seafood restaurants
Meia Praia
Known for its long sandy beach and clear waters, Meia Praia attracts both sunbathers and water sports enthusiasts, making it a prime location for Airbnb hosts.
Meia Praia beach, water activities, restaurants with ocean views, beachfront bars
Praia do Estaleiro
This beach is well-known for its stunning natural beauty and is less crowded, appealing to tourists seeking tranquility and nature.
Praia do Estaleiro, hiking trails, scenic viewpoints, local wildlife
Praia de Bombas
A bustling area with lots of nightlife and entertainment options, ideal for younger tourists looking for fun and excitement.
Praia de Bombas, bars and clubs, restaurants, water sports rental
Serra do Tabuleiro
For those who enjoy nature, this region offers hiking and stunning views, catering to tourists looking for outdoor experiences.
hiking trails, nature reserves, local fauna and flora, spectacular vistas
Praia do Ribeiro
A less commercialized beach that offers a cozy atmosphere, perfect for couples or those looking to escape the busy tourist spots.
Praia do Ribeiro, romantic sunsets, small beach bars, peaceful environment
Praia do Cardoso
A hidden gem with pristine waters and a relaxed vibe, attracting tourists who appreciate untouched nature and solitude.
Praia do Cardoso, untouched nature, local crafts, secluded beach areas

Understanding Airbnb License Requirements & STR Laws in Porto Belo (2025)

While Porto Belo, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Porto Belo to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Porto Belo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Porto Belobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Araça/ Caixa d 'Aço Frente Mar com Jacuzzi

Casa Araça/ Caixa d 'Aço Frente Mar com Jacuzzi

Entire Place • 6 bedrooms

$77,562
Revenue
49.0%
Occupancy
$574.20
Daily Rate
Casa mar mar de Porto Belo - SC

Casa mar mar de Porto Belo - SC

Entire Place • 8 bedrooms

$69,804
Revenue
51.2%
Occupancy
$388.35
Daily Rate
Casa POR DO SOL in Porto Belo

Casa POR DO SOL in Porto Belo

Entire Place • 6 bedrooms

$52,717
Revenue
51.2%
Occupancy
$400.30
Daily Rate
House on the edge of Perequê beach SC AAF378

House on the edge of Perequê beach SC AAF378

Entire Place • 3 bedrooms

$46,133
Revenue
70.1%
Occupancy
$142.44
Daily Rate
Casa de praia, mato, piscina de frente para o mar.

Casa de praia, mato, piscina de frente para o mar.

Entire Place • 5 bedrooms

$37,427
Revenue
18.4%
Occupancy
$1107.38
Daily Rate
Chalés Caixa D’Steel - Macuco

Chalés Caixa D’Steel - Macuco

Entire Place • 1 bedroom

$37,276
Revenue
71.6%
Occupancy
$128.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Porto Belo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Porto Belo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Seazone7$169,5062674.90/5.0
José Renato6$169,1321144.99/5.0
Meu Paraiso3$90,171514.86/5.0
Lívia1$77,562444.98/5.0
Andréa Antonio1$69,80474.14/5.0
Giovana1$52,717714.94/5.0
Janaina2$45,141344.95/5.0
Host #4847293821$37,42700.00/5.0
Casa Porto - Creci 278846$34,218574.00/5.0
Andrea Marion1$33,128304.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Porto Belo.

Dive Deeper: Advanced Porto Belo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Porto Belo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Porto Belo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Porto Belo

  • The Porto Belo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.6% of the 421 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Porto Belo, Apartment/Condo properties are the most common (44.9%), reflecting the local real estate landscape.
  • Houses represent a significant 44.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 10.3%) offer potential for unique stay experiences.

Porto Belo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Porto Belo

  • The dominant room capacity in Porto Belo is 2 bedrooms listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 62.9% of the active Airbnb listings in Porto Belo, indicating a high concentration in these sizes.
  • A significant 32.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Porto Belo.

Porto Belo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Porto Belo

  • The most common guest capacity trend in Porto Belo vacation rentals is listings accommodating 8+ guests (22.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Porto Belo STR market, accounting for 44.2% of listings.
  • 50.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Porto Belo.
  • On average, properties in Porto Belo are equipped to host 5.2 guests.

Porto Belo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Porto Belo

  • The most common availability pattern in Porto Belo falls within the 271-366 days range, representing 77.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Porto Belo (39.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Porto Belo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.3%)

1 Night

69 listings

17.3% of total

2 Nights (21.3%)

2 Nights

85 listings

21.3% of total

3 Nights (12.8%)

3 Nights

51 listings

12.8% of total

4-6 Nights (18.5%)

4-6 Nights

74 listings

18.5% of total

7-29 Nights (3.8%)

7-29 Nights

15 listings

3.8% of total

30+ Nights (26.5%)

30+ Nights

106 listings

26.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Porto Belo is 30+ Nights, adopted by 26.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (26.5%) caters to monthly stays (30+ nights) in Porto Belo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 26.5% of Porto Belo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 26.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Porto Belo.

Porto Belo Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.3% of total

Super Strict 30 Days

3 listings

1% of total

Flexible (16.7%)

Flexible

51 listings

16.7% of total

Moderate (17%)

Moderate

52 listings

17% of total

Firm (23.2%)

Firm

71 listings

23.2% of total

Strict (41.8%)

Strict

128 listings

41.8% of total

Cancellation Policy Insights for Porto Belo

  • The prevailing Airbnb cancellation policy trend in Porto Belo is Strict, used by 41.8% of listings.
  • A majority (65.0%) of hosts in Porto Belo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 41.8% market standard in Porto Belo.
  • With 41.8% using Strict terms, this is a viable option in Porto Belo, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Porto Belo.

Porto Belo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Porto Belo

  • The overall average booking lead time for vacation rentals in Porto Belo is 47 days.
  • Guests book furthest in advance for stays during December (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (53 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Porto Belo.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 53 days) to capture early planners.
  • Monitor your own booking lead times against these Porto Belo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Porto Belo (2025)

Amenity Prevalence

Amenity Insights for Porto Belo

  • Essential amenities in Porto Belo that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Porto Belo: Wifi, TV.
  • Prioritize adding missing essentials: Wifi, TV.
  • Consider adding popular differentiators like Air conditioning or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Porto Belo to stay competitive.

Porto Belo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Porto Belo

  • The typical guest profile for Airbnb in Porto Belo consists of primarily domestic travelers (92%), often arriving from nearby Curitiba, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 91.6% of guests.
  • Key international markets include Brazil (91.6%) and Argentina (4%).
  • Top languages spoken are Portuguese (55.5%) followed by English (22.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Curitiba and Rio Grande do Sul.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Porto Belo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rancho Queimado133$1,348$144.7032%
Angelina21$1,195$113.1630%
Rio dos Cedros119$1,186$144.0931%
Alfredo Wagner155$1,067$124.9727%
Balneário Camboriú3,791$968$104.4940%
Anitápolis66$954$79.9143%
Guabiruba12$939$65.7040%
Grão-Pará14$897$215.0123%
Antônio Carlos33$845$108.8628%
Massaranduba10$838$95.0834%

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