Mafra Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil
Is Airbnb profitable in Mafra in 2025? Explore comprehensive Airbnb analytics for Mafra, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Mafra, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Mafra, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mafra Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mafra Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mafra (2025)
Understanding the monthly revenue variations for Airbnb listings in Mafra is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mafra is typically March, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mafra across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,012+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $673 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $324 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $119, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mafra
Mafra Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mafra STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mafra:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mafra
Average Daily Rate (ADR) Airbnb Trends in Mafra (2025)
Effective short term rental pricing strategy in Mafra involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mafra typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $102+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $34 or more.
- Typical properties (Median) charge around $21 per night.
- Entry-level properties (Bottom 25%) earn around $15 per night.
Average Daily Rate (ADR) Trend by Month in Mafra
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Airbnb Seasonality Analysis & Trends in Mafra (2025)
Peak Season (March, January, December)
- Revenue averages $563 per month
- Occupancy rates average 35.7%
- Daily rates average $37
Shoulder Season
- Revenue averages $434 per month
- Occupancy maintains around 26.3%
- Daily rates hold near $36
Low Season (April, July, October)
- Revenue drops to average $359 per month
- Occupancy decreases to average 22.3%
- Daily rates adjust to average $37
Seasonality Insights for Mafra
- The Airbnb seasonality in Mafra shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mafra's highest earning potential, with monthly revenues capable of climbing to $590, occupancy reaching a high of 38.7%, and ADRs peaking at $40.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $330, occupancy could drop to 14.6%, and ADRs may adjust down to $34.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mafra.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mafra seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mafra (2025)
Exploring the top neighborhoods for short-term rentals in Mafra? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia de Ervilha | A beautiful beach with calm waters and a serene atmosphere, ideal for families and those looking for relaxation. Close to natural landscapes and great for outdoor activities. | Ervilha Beach, Local seafood restaurants, Surfing spots, Hiking trails, Cozy beach bars |
| Praia do Sul | Known for its stunning cliffs and natural beauty, Praia do Sul attracts nature lovers and adventure seekers. It's perfect for those looking to experience the raw beauty of Santa Catarina's coastline. | Cliffside views, Beachfront restaurants, Waterfall trails, Local artisan shops, Birdwatching spots |
| Centro de Mafra | The city center offers a mix of history and culture, with charming streets and historical sites. A great area for guests interested in the local culture and cuisine. | Mafra Palace, Historical museums, Local markets, Church of St. Peter, Cafés and restaurants |
| Praia da Barra do Sul | A tranquil beach known for its clear waters and beautiful landscapes, it is great for families and offers many outdoor activities including fishing and kayaking. | Barra do Sul beach, Kayaking tours, Local fish markets, Camping areas, Fishing spots |
| Cerro Negro | A scenic area known for hiking and breathtaking views. Ideal for adventurous travelers looking for nature experiences and outdoor activities in the mountains. | Hiking trails, Mountain views, Birdwatching, Lodging experiences, Local wildlife |
| Bairro de Santo Antônio | A residential area that offers a glimpse into the local life of Mafra. Suitable for longer stays and those wanting to experience the everyday culture of the region. | Local parks, Community events, Cafés, Nearby historical sites, Family-friendly environment |
| Praia de Copacabana | This lesser-known beach in Mafra is perfect for those looking to escape the more crowded tourist spots, offering a peaceful beach experience with beautiful scenery. | Secluded beach, Picnic spots, Scenic walks, Local fishermen, Quiet atmosphere |
| Serra do Rio do Rastro | Famous for its stunning mountain scenery and dramatic roads. An ideal location for those interested in scenic drives and photography. | Scenic overlooks, Motorcycle tours, Hiking routes, Local artisan shops, Breathtaking views |
Understanding Airbnb License Requirements & STR Laws in Mafra (2025)
While Mafra, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mafra to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mafra (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mafrabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Estancia pôr do sol hotel fazenda com restaurante
Private Room • 1 bedroom
Cabana Do Vale
Entire Place • 2 bedrooms
Chalet with Jacuzzi and Swimming Pool _ Miratami Resort
Entire Place • 3 bedrooms
Studio Elegance Auto Check-in
Entire Place • 1 bedroom
Cabana koababa Estância Miratami
Entire Place • 1 bedroom
Estância Miratami Casa Amarela
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mafra (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mafra based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Suzana Aparecida | 4 | $30,273 | 41 | 4.97/5.0 |
| Host #451669997 | 1 | $11,167 | 0 | 0.00/5.0 |
| Adriana | 1 | $7,216 | 52 | 5.00/5.0 |
| Fernando | 3 | $6,073 | 39 | 4.78/5.0 |
| Ana Paula | 1 | $2,871 | 25 | 4.92/5.0 |
| Gabriel | 1 | $2,786 | 25 | 4.96/5.0 |
| Adriano | 3 | $2,777 | 43 | 2.99/5.0 |
| Deize Maria | 2 | $2,677 | 22 | 4.94/5.0 |
| Mari | 1 | $1,935 | 25 | 5.00/5.0 |
| Host #95754481 | 2 | $950 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mafra.
Dive Deeper: Advanced Mafra STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mafra. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMafra Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mafra
- The Mafra Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.9% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 28.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Mafra, House properties are the most common (38.1%), reflecting the local real estate landscape.
- Houses represent a significant 38.1% portion, catering likely to families or larger groups.
- The presence of 23.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 9.6%) offer potential for unique stay experiences.
Mafra Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mafra
- The dominant room capacity in Mafra is 1 bedroom listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 66.6% of the active Airbnb listings in Mafra, indicating a high concentration in these sizes.
- A significant 28.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mafra.
Mafra Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mafra
- The most common guest capacity trend in Mafra vacation rentals is listings accommodating 2 guests (38.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Mafra STR market, accounting for 57.1% of listings.
- 19.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mafra.
- On average, properties in Mafra are equipped to host 3.4 guests.
Mafra Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mafra
- The most common availability pattern in Mafra falls within the 271-366 days range, representing 76.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mafra (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mafra Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
57.1% of total
2 Nights
6 listings
28.6% of total
4-6 Nights
1 listings
4.8% of total
30+ Nights
2 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Mafra is 1 Night, adopted by 57.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.7%) of the Mafra Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 57.1% of Mafra hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mafra.
Mafra Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
47.1% of total
Moderate
1 listings
5.9% of total
Firm
3 listings
17.6% of total
Strict
5 listings
29.4% of total
Cancellation Policy Insights for Mafra
- The prevailing Airbnb cancellation policy trend in Mafra is Flexible, used by 47.1% of listings.
- There's a relatively balanced mix between guest-friendly (53.0%) and stricter (47.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 47.1% market standard in Mafra.
- Regularly review your cancellation policy against competitors and market demand shifts in Mafra.
Mafra STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mafra
- The overall average booking lead time for vacation rentals in Mafra is 32 days.
- Guests book furthest in advance for stays during July (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (39 days avg.) sees the longest lead times, while Fall (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Mafra.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Mafra averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mafra (2025)
Amenity Prevalence
Amenity Insights for Mafra
- Essential amenities in Mafra that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mafra: Wifi.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mafra to stay competitive.
Mafra Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mafra
- The typical guest profile for Airbnb in Mafra consists of primarily domestic travelers (99%), often arriving from nearby Curitiba, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 98.7% of guests.
- Key international markets include Brazil (98.7%) and United States (1.3%).
- Top languages spoken are Portuguese (51.5%) followed by English (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Curitiba and Joinville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mafra Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho Queimado | 133 | $1,348 | $144.70 | 32% |
| Campo Magro | 22 | $1,271 | $113.91 | 36% |
| Angelina | 21 | $1,195 | $113.16 | 30% |
| Rio dos Cedros | 119 | $1,186 | $144.09 | 31% |
| Quatro Barras | 28 | $1,126 | $133.23 | 30% |
| Balsa Nova | 51 | $1,073 | $117.55 | 29% |
| Alfredo Wagner | 155 | $1,067 | $124.97 | 27% |
| Almirante Tamandaré | 18 | $988 | $86.95 | 43% |
| Balneário Camboriú | 3,791 | $968 | $104.49 | 40% |
| Anitápolis | 66 | $954 | $79.91 | 43% |