Lauro Müller Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lauro Müller in 2025? Explore comprehensive Airbnb analytics for Lauro Müller, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Lauro Müller, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.

Whether you're considering an Airbnb investment in Lauro Müller, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lauro Müller Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lauro Müller Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$61
The average rental revenue earned for an occupied room per day in Lauro Müller.
Occupancy Rate(?)
27.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,383
Typical annual income for an Airbnb listing in Lauro Müller. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
56.8%
Strong growth (56.8%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Lauro Müller.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Lauro Müller.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
62
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lauro Müller (2025)

Understanding the monthly revenue variations for Airbnb listings in Lauro Müller is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lauro Müller is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lauro Müller across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,882+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,098 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $416 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $151, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lauro Müller

Lauro Müller Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lauro Müller STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lauro Müller:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lauro Müller

Average Daily Rate (ADR) Airbnb Trends in Lauro Müller (2025)

Effective short term rental pricing strategy in Lauro Müller involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lauro Müller typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $103+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $83 or more.
  • Typical properties (Median) charge around $54 per night.
  • Entry-level properties (Bottom 25%) earn around $34 per night.

Average Daily Rate (ADR) Trend by Month in Lauro Müller

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Airbnb Seasonality Analysis & Trends in Lauro Müller (2025)

Peak Season (April, May, June)
  • Revenue averages $967 per month
  • Occupancy rates average 19.1%
  • Daily rates average $61
Shoulder Season
  • Revenue averages $688 per month
  • Occupancy maintains around 31.8%
  • Daily rates hold near $60
Low Season (February, October, November)
  • Revenue drops to average $505 per month
  • Occupancy decreases to average 25.9%
  • Daily rates adjust to average $60

Seasonality Insights for Lauro Müller

  • The Airbnb seasonality in Lauro Müller shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lauro Müller's highest earning potential, with monthly revenues capable of climbing to $1,019, occupancy reaching a high of 39.5%, and ADRs peaking at $62.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $450, occupancy could drop to 14.7%, and ADRs may adjust down to $57.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lauro Müller.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lauro Müller seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lauro Müller (2025)

Exploring the top neighborhoods for short-term rentals in Lauro Müller? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Praia do Gi
A stunning beach location known for its clear waters and natural beauty, ideal for vacationers seeking a relaxing getaway with family or friends.
Praia do Gi, Trilha do Gi - Ecological Trail, Cascata do Gi, Local seafood restaurants
Caminho dos Açores
Famous for its scenic routes and traditional Azorean culture, attracting tourists interested in unique local experiences and breathtaking landscapes.
Caminho dos Açores viewpoints, Local Azorean cuisine, Hiking trails, Cultural festivals
Praia de Morrotes
A quiet beach area perfect for families, offering beautiful views and serene surroundings, appealing to those looking for a peaceful retreat.
Praia de Morrotes, Fishing opportunities, Nature trails, Beachside cafes
Centro de Lauro Müller
The town center is vibrant with local shops and restaurants, a great spot for visitors looking to experience the local culture and lifestyle.
Local markets, Cultural events, Restaurants and cafes
Vale das Cachoeiras
An ecological paradise with stunning waterfalls, great for adventure seekers and nature lovers wanting to explore the beauty of Lauro Müller.
Cachoeira do Rio Tigre, Cachoeira da Boa Vista, Hiking and eco-tours
Lagoa da Serra
A picturesque lagoon area, ideal for watersports and relaxation, attracting both locals and visitors looking for leisure activities in a natural setting.
Kayaking and paddleboarding, Picnic spots, Nature observation
Bela Vista
Known for its beautiful panoramas and lush landscapes, this area is perfect for those wanting to escape the bustling city and enjoy nature.
Scenic viewpoints, Wildlife watching, Hiking opportunities
Morros da Igreja
One of the highest points in Santa Catarina, offering hiking trails and breathtaking views. Attracts outdoor enthusiasts and nature lovers.
Hiking trails to the summit, Scenic viewpoints, Wildflowers and unique flora

Understanding Airbnb License Requirements & STR Laws in Lauro Müller (2025)

While Lauro Müller, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lauro Müller to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lauro Müller (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lauro Müllerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chalés Benessere - Sunrise Chalet

Chalés Benessere - Sunrise Chalet

Private Room • 1 bedroom

$29,914
Revenue
57.4%
Occupancy
$118.81
Daily Rate
Casa de Campo, at the foot of Serra do Rio do Rastro

Casa de Campo, at the foot of Serra do Rio do Rastro

Entire Place • 4 bedrooms

$28,101
Revenue
38.7%
Occupancy
$217.84
Daily Rate
Villa Rio do Rastro

Villa Rio do Rastro

Entire Place • 3 bedrooms

$23,753
Revenue
57.0%
Occupancy
$95.38
Daily Rate
Cabana Rota da Serra 02 | Hidro Panorâmica

Cabana Rota da Serra 02 | Hidro Panorâmica

Entire Place • N/A

$23,049
Revenue
72.1%
Occupancy
$79.57
Daily Rate
Mountain Housing Hut

Mountain Housing Hut

Entire Place • 1 bedroom

$18,569
Revenue
68.5%
Occupancy
$83.78
Daily Rate
Jardim Secreto Bungalow - Serra do Rio do Rastro

Jardim Secreto Bungalow - Serra do Rio do Rastro

Entire Place • 1 bedroom

$17,694
Revenue
24.3%
Occupancy
$113.93
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lauro Müller (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lauro Müller based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Eduarda2$44,966705.00/5.0
Ana Rita2$38,8343184.98/5.0
Tatiani1$28,101264.96/5.0
Villa1$23,753385.00/5.0
Flavia3$22,639824.99/5.0
Antonio3$21,744243.33/5.0
Sulivan1$18,569165.00/5.0
Cristiane1$17,694264.85/5.0
Alini3$15,8061304.80/5.0
Natalia1$14,846174.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lauro Müller.

Dive Deeper: Advanced Lauro Müller STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lauro Müller. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lauro Müller Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lauro Müller

  • The Lauro Müller Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.7% of the 62 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lauro Müller, House properties are the most common (62.9%), reflecting the local real estate landscape.
  • Houses represent a significant 62.9% portion, catering likely to families or larger groups.
  • The presence of 8.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, apartment/condo (combined 9.6%) offer potential for unique stay experiences.

Lauro Müller Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lauro Müller

  • The dominant room capacity in Lauro Müller is 2 bedrooms listings, making up 38.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 74.2% of the active Airbnb listings in Lauro Müller, indicating a high concentration in these sizes.

Lauro Müller Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lauro Müller

  • The most common guest capacity trend in Lauro Müller vacation rentals is listings accommodating 4 guests (30.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Lauro Müller STR market, accounting for 51.6% of listings.
  • 35.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lauro Müller.
  • On average, properties in Lauro Müller are equipped to host 4.5 guests.

Lauro Müller Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lauro Müller

  • The most common availability pattern in Lauro Müller falls within the 271-366 days range, representing 54.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lauro Müller (37.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lauro Müller Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (70.5%)

1 Night

43 listings

70.5% of total

2 Nights (23%)

2 Nights

14 listings

23% of total

30+ Nights (6.6%)

30+ Nights

4 listings

6.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Lauro Müller is 1 Night, adopted by 70.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (93.5%) of the Lauro Müller Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 70.5% of Lauro Müller hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lauro Müller.

Lauro Müller Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (32.1%)

Flexible

17 listings

32.1% of total

Moderate (34%)

Moderate

18 listings

34% of total

Firm (9.4%)

Firm

5 listings

9.4% of total

Strict (24.5%)

Strict

13 listings

24.5% of total

Cancellation Policy Insights for Lauro Müller

  • The prevailing Airbnb cancellation policy trend in Lauro Müller is Moderate, used by 34% of listings.
  • There's a relatively balanced mix between guest-friendly (66.1%) and stricter (33.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 34% market standard in Lauro Müller.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lauro Müller.

Lauro Müller STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lauro Müller

  • The overall average booking lead time for vacation rentals in Lauro Müller is 40 days.
  • Guests book furthest in advance for stays during May (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (51 days avg.) sees the longest lead times, while Summer (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Lauro Müller.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 51 days) to capture early planners.
  • Monitor your own booking lead times against these Lauro Müller averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lauro Müller (2025)

Amenity Prevalence

Amenity Insights for Lauro Müller

  • Essential amenities in Lauro Müller that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, TV, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lauro Müller: Kitchen, Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lauro Müller to stay competitive.

Lauro Müller Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lauro Müller

  • The typical guest profile for Airbnb in Lauro Müller consists of primarily domestic travelers (97%), often arriving from nearby Florianópolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 97.1% of guests.
  • Key international markets include Brazil (97.1%) and Uruguay (0.5%).
  • Top languages spoken are Portuguese (60.5%) followed by English (24.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Florianópolis and Santa Catarina.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lauro Müller Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rancho Queimado133$1,348$144.7032%
Angelina21$1,195$113.1630%
Alfredo Wagner155$1,067$124.9727%
Anitápolis66$954$79.9143%
Guabiruba12$939$65.7040%
Grão-Pará14$897$215.0123%
Antônio Carlos33$845$108.8628%
Bom Retiro77$838$122.2623%
Região Geográfica Imediata de Criciúma10$830$79.2638%
Canelinha12$825$150.7328%

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