Airbnb Market Analytics, Statistics and Data in Jaguaruna, Santa Catarina, Brazil

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Jaguaruna? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Jaguaruna:

Average Daily Rate

$71

Occupancy Rate

29.93%

Annual Revenue

$4,020

Revenue Growth YoY

23.11%

Best Month

January

Worst Month

July

Regulation

Low

Active Listings

107

How much do Airbnb hosts make on average per month in Jaguaruna?

The short-term rental market in Jaguaruna shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $510 per month
Strong performing properties (top 25%) make $987 or more
Best-in-class properties (top 10%) achieve $1,611+ monthly
Entry-level properties (bottom 25%) typically earn around $194

Revenue Variations by Month

Occupancy Rates Throughout the Year in Jaguaruna

The market in Jaguaruna shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 22% occupancy rates
Strong performing properties (top 25%) achieve 36% or higher
Best-in-class properties (top 10%) reach 60%+occupancy
Entry-level properties (bottom 25%) average around 9%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Jaguaruna

Daily rates in Jaguaruna vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $49 per night
Strong performing properties (top 25%) secure $71 or more
Best-in-class properties (top 10%) pull in $138+ per night
Entry-level properties (bottom 25%) earn around $37

Daily Rate Variations by Month

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Seasonality patterns in Jaguaruna

Peak Season (January, April, February)

Revenue peaks at $1076.76 per month
Occupancy rates reach 42.34%
Daily rates average $77.87

Shoulder Season

Revenue averages $718.32 per month
Occupancy maintains 27.37%
Daily rates hold at $69.68

Low Season (September, August, July)

Revenue drops to $389.56 per month
Occupancy decreases to 11.97%
Daily rates adjust to $66.26

Is it still profitable to do Airbnb in Jaguaruna in 2025?

Yes! Jaguaruna demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 27% and monthly revenue averaging $718 and The market's 107 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Jaguaruna

Area	Why Choose This Area	Key Attractions
Praia do Camacho	A beautiful beach area known for its calm waters and scenic views, great for families and relaxation. Ideal for travelers looking for a peaceful beach getaway.	Camacho Beach, Jaguaruna River, Local seafood restaurants, Nature trails
Praia da Barreira	Known for its pristine environment and surfing spots, this beach attracts adventure seekers and water sports enthusiasts, making it ideal for active tourists.	Surfing spots, Diving opportunities, Beachfront bars, Scenic landscapes
Centro de Jaguaruna	The central area offers local culture and convenience, appealing to those looking to explore authentic Brazilian lifestyle and accessibility to amenities.	Local markets, Cultural events, Restaurants, Historical sites
Praia do Sangue	This beach is famous for its stunning sunset views and natural beauty, perfect for photographers and those seeking a romantic setting.	Sunset views, Photography spots, Quiet beach activities, Beachside cafes
Praia do Gi	A lesser-known gem that offers tranquility and beautiful nature, ideal for nature lovers and those wanting to escape the crowds.	Secluded beaches, Nature walks, Fishing areas, Wildlife observation
Praia do Farol	This area is popular for its lighthouse and nearby hiking trails, attracting outdoor enthusiasts and sightseers.	Lighthouse, Hiking trails, Beachfront picnics, Local flora and fauna
Praia do Gravatá	Known for its vibrant local community and beach parties, making it a hotspot for younger travelers looking for social experiences.	Beach parties, Local entertainment, Nightlife, Communal gatherings
Praia da Botelha	This beach is less commercialized, providing a tranquil spot for relaxation and family activities, suitable for those who want a break from busier tourist spots.	Calm waters, Beach games, Picnic areas, Family-friendly atmosphere

Do you need a license for Airbnb in Jaguaruna?

$238.56

Daily Rate

Top Performing Professional Hosts in Jaguaruna

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Welliton	2	$33,619	33	4.90/5.0
Daniel	2	$29,159	13	2.50/5.0
Jaíne	1	$24,868	49	4.98/5.0
Adriana	3	$21,313	59	3.23/5.0
Monica	1	$17,996	48	5.00/5.0
Juliano	2	$17,595	66	4.90/5.0
Thaina	1	$17,426	19	4.95/5.0
Daniel	3	$16,622	30	4.54/5.0
Filipe	1	$14,930	36	4.69/5.0
João Batista	2	$14,349	17	5.00/5.0

Additional analytics on vacation rental, real estate, short term rental data in Jaguaruna

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (99.1%), with house and apartment & condo properties comprising 90.7% of inventory

Room Capacity Distribution

Analysis of 107 properties in Jaguaruna shows that 2 bedrooms properties are most prevalent, making up 42.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 70.1% of all listings.

Key Insights

Most common: 2 bedrooms (42.1%)
Least common: 5+ bedrooms (3.7%)
Market concentration: 70.1% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 107 properties in Jaguaruna reveals that 4 guests properties dominate the market, representing 27.1% of all listings. The average property accommodates 5.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 50.5% of the market.

Key Insights

Most common capacity: 4 guests (27.1% of market)
Least common capacity: 2 guests (5.6% of market)
Average guest capacity: 5.3 guests per property
Market concentration: 50.5% in top 2 capacity sizes
Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 107 properties in Jaguaruna, the most common availability pattern is 271-366 days (80.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (42.1% of properties).

Key Insights

Most common availability window: 271-366 days (80.4%)
Most common booking duration: 31-90 days (42.1%)
Properties with high availability (180+ days): 92.5%
Properties with long-term bookings (180+ days): 7.5%

Minimum Stay Distributions

1 Night (29%)

1 Night

29 listings

29% of total

2 Nights (34%)

2 Nights

34 listings

34% of total

3 Nights (11%)

3 Nights

11 listings

11% of total

4-6 Nights (10%)

4-6 Nights

10 listings

10% of total

7-29 Nights (4%)

7-29 Nights

4 listings

4% of total

30+ Nights (12%)

30+ Nights

12 listings

12% of total

Key Insights

Short stays (1-2 nights) dominate the market at 63.0%
Mid-length stays (4-6 nights) represent 10% of listings
Monthly+ stays (12%) suggest a stable extended-stay market
High market flexibility with 74.0% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Consider monthly stay discounts to capture the growing extended-stay market
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (30.9%)

Flexible

21 listings

30.9% of total

Moderate (27.9%)

Moderate

19 listings

27.9% of total

Firm (13.2%)

Firm

9 listings

13.2% of total

Strict (27.9%)

Strict

19 listings

27.9% of total

Key Insights

Flexible is the preferred policy at 30.9% of listings
The market shows a balanced distribution between guest-friendly (58.8%) and strict (41.1%) policies
Firm policies are least common at 13.2% of listings

Recommendations

Market supports various policies - choose based on your property type and target guests
Strong market preference for Flexible policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Nov, Dec, Sep, averaging 55 days
Shortest booking windows are in Apr, May, Jun, averaging 9 days
Winter shows the longest average booking window at 48 days, while Summer has the shortest at 12 days

Recommendations

Implement dynamic pricing strategies for Winter bookings at least 48 days in advance
Consider early bird discounts during Summer to encourage longer lead times
Focus on last-minute booking promotions during Apr-Jun when lead times are shortest

Popular Airbnb Amenities in Jaguaruna

Below is the distribution of amenities across listings in Jaguaruna:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 95.7% of total guests, indicating a dominant local market share.
Primary international markets: Uruguay (1.3%) and United States (0.9%)
Portuguese is the top language at 51.8%, followed by English (26.9%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.7%

Recommendations

Target marketing campaigns for Rio Grande do Sul and Porto Alegre markets
Develop localized content for Uruguay and United States
Prioritize Portuguese and English language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Jaguaruna. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Rancho Queimado	138	$1,372	$143.10	33%
Angelina	22	$1,264	$115.03	31%
Alfredo Wagner	156	$1,074	$123.61	28%
Região Geográfica Imediata de Tubarão	10	$1,034	$125.98	25%
Guabiruba	12	$1,010	$67.20	39%
Anitápolis	66	$1,004	$81.25	43%
Bom Retiro	77	$885	$121.47	24%
Ituporanga	22	$855	$81.82	24%
Antônio Carlos	35	$836	$108.21	28%
Aurora	10	$815	$87.64	25%

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