Bom Retiro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bom Retiro in 2025? Explore comprehensive Airbnb analytics for Bom Retiro, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Bom Retiro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 77 active listings.

Whether you're considering an Airbnb investment in Bom Retiro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bom Retiro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bom Retiro Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Bom Retiro.
Occupancy Rate(?)
23.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$10,055
Typical annual income for an Airbnb listing in Bom Retiro. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-17.7%
Significant decrease (-17.7%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Bom Retiro.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Bom Retiro.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
77
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bom Retiro (2025)

Understanding the monthly revenue variations for Airbnb listings in Bom Retiro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bom Retiro is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bom Retiro across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,382+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,489 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $734 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $328, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bom Retiro

Bom Retiro Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bom Retiro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bom Retiro:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bom Retiro

Average Daily Rate (ADR) Airbnb Trends in Bom Retiro (2025)

Effective short term rental pricing strategy in Bom Retiro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bom Retiro typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
  • Typical properties (Median) charge around $101 per night.
  • Entry-level properties (Bottom 25%) earn around $75 per night.

Average Daily Rate (ADR) Trend by Month in Bom Retiro

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Airbnb Seasonality Analysis & Trends in Bom Retiro (2025)

Peak Season (May, June, April)
  • Revenue averages $1,739 per month
  • Occupancy rates average 27.7%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $1,023 per month
  • Occupancy maintains around 25.4%
  • Daily rates hold near $118
Low Season (January, February, November)
  • Revenue drops to average $735 per month
  • Occupancy decreases to average 22.0%
  • Daily rates adjust to average $114

Seasonality Insights for Bom Retiro

  • The Airbnb seasonality in Bom Retiro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bom Retiro's highest earning potential, with monthly revenues capable of climbing to $1,901, occupancy reaching a high of 34.8%, and ADRs peaking at $124.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $669, occupancy could drop to 19.4%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bom Retiro.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bom Retiro seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bom Retiro (2025)

Exploring the top neighborhoods for short-term rentals in Bom Retiro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The heart of Bom Retiro with easy access to shopping, dining, and local attractions. It's an ideal spot for visitors who want to experience the local culture and amenities.
Shopping centers, local markets, Cultural center of Bom Retiro, City parks, Historical sites
Praia do Santinho
Known for its beautiful beaches and natural landscapes, this area attracts visitors looking for relaxation and outdoor activities. It's perfect for those seeking a beach getaway.
Santinho Beach, natural reserves, surfing spots, beach bars, restaurants with ocean views
Planalto
A suburban area with a quiet atmosphere, ideal for families and long-term stays. Close to schools and parks, making it suitable for guests traveling with children.
local parks, shopping areas, family-friendly restaurants, community centers, walking trails
Jardim Atlântico
A vibrant neighborhood with a mix of residential and commercial activities. It offers a blend of comfort and convenience for guests wanting to explore the local lifestyle.
restaurants, cafes, local events, community markets, art galleries
Pico Alto
Famous for its hiking trails and stunning views, this area attracts nature lovers and adventure seekers. It's great for Airbnb hosts targeting outdoor enthusiasts.
hiking trails, natural parks, panoramic viewpoints, camping spots, wildlife sightings
Canto do Morcego
A quieter area known for its natural beauty and tranquility, appealing to those looking to escape the hustle and bustle. Great for serene getaways.
scenic viewpoints, nature trails, bird watching, peaceful environment, camping areas
Ribeirão da Ilha
A beautiful neighborhood famous for its oyster farms and seafood restaurants. It provides a unique cultural experience and attracts food lovers.
oyster farms, seafood restaurants, coastal views, local artisan shops, cultural festivals
Morro das Pedras
An area with stunning coastal views and a laid-back atmosphere, perfect for beach lovers and those looking to enjoy a more relaxed pace of life.
Morro das Pedras Beach, coastal trails, restaurants with ocean views, local markets, surfing spots

Understanding Airbnb License Requirements & STR Laws in Bom Retiro (2025)

While Bom Retiro, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bom Retiro to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Bom Retiro (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bom Retirobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cottage with Jacuzzi, Fireplace & Fire Square

Cottage with Jacuzzi, Fireplace & Fire Square

Entire Place • 3 bedrooms

$56,895
Revenue
60.8%
Occupancy
$249.45
Daily Rate
Casa no Lago - Paraiso na Serra

Casa no Lago - Paraiso na Serra

Entire Place • 3 bedrooms

$50,927
Revenue
36.4%
Occupancy
$260.44
Daily Rate
Casa de Campo um Paraíso  visual para os Lagos

Casa de Campo um Paraíso visual para os Lagos

Entire Place • 3 bedrooms

$36,567
Revenue
24.0%
Occupancy
$231.88
Daily Rate
Favourite Shed - Favorite Farm

Favourite Shed - Favorite Farm

Entire Place • 5 bedrooms

$28,223
Revenue
22.0%
Occupancy
$468.38
Daily Rate
Casa de campo Altos da Caneleira

Casa de campo Altos da Caneleira

Entire Place • 4 bedrooms

$25,380
Revenue
62.4%
Occupancy
$402.67
Daily Rate
Chateau das Araucárias-chalé family with a jacuzzi

Chateau das Araucárias-chalé family with a jacuzzi

Entire Place • 2 bedrooms

$24,674
Revenue
47.9%
Occupancy
$127.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bom Retiro (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bom Retiro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Família Caetano4$60,5871293.74/5.0
Lukas3$60,3022075.00/5.0
Robson1$56,895365.00/5.0
Guillermo1$50,927114.91/5.0
Gustavo2$41,345135.00/5.0
Ana Maria4$41,077593.73/5.0
Flávia2$39,697414.99/5.0
Fernanda Rosa Gorges1$36,567125.00/5.0
Adrea3$32,681493.33/5.0
Host #2394070432$27,39200.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bom Retiro.

Dive Deeper: Advanced Bom Retiro STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bom Retiro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bom Retiro Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bom Retiro

  • The Bom Retiro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.3% of the 77 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bom Retiro, House properties are the most common (41.6%), reflecting the local real estate landscape.
  • Houses represent a significant 41.6% portion, catering likely to families or larger groups.
  • The presence of 10.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, apartment/condo, unique stays (combined 6.5%) offer potential for unique stay experiences.

Bom Retiro Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bom Retiro

  • The dominant room capacity in Bom Retiro is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.4% of the active Airbnb listings in Bom Retiro, indicating a high concentration in these sizes.
  • A significant 31.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bom Retiro.

Bom Retiro Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bom Retiro

  • The most common guest capacity trend in Bom Retiro vacation rentals is listings accommodating 4 guests (27.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Bom Retiro STR market, accounting for 52.0% of listings.
  • 37.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bom Retiro.
  • On average, properties in Bom Retiro are equipped to host 4.7 guests.

Bom Retiro Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bom Retiro

  • The most common availability pattern in Bom Retiro falls within the 271-366 days range, representing 64.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bom Retiro (32.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bom Retiro Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (45.9%)

1 Night

34 listings

45.9% of total

2 Nights (35.1%)

2 Nights

26 listings

35.1% of total

30+ Nights (18.9%)

30+ Nights

14 listings

18.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Bom Retiro is 1 Night, adopted by 45.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.0%) of the Bom Retiro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (18.9%) caters to monthly stays (30+ nights) in Bom Retiro, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 45.9% of Bom Retiro hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 18.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bom Retiro.

Bom Retiro Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (22.7%)

Flexible

15 listings

22.7% of total

Moderate (36.4%)

Moderate

24 listings

36.4% of total

Firm (18.2%)

Firm

12 listings

18.2% of total

Strict (22.7%)

Strict

15 listings

22.7% of total

Cancellation Policy Insights for Bom Retiro

  • The prevailing Airbnb cancellation policy trend in Bom Retiro is Moderate, used by 36.4% of listings.
  • There's a relatively balanced mix between guest-friendly (59.1%) and stricter (40.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 36.4% market standard in Bom Retiro.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bom Retiro.

Bom Retiro STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bom Retiro

  • The overall average booking lead time for vacation rentals in Bom Retiro is 33 days.
  • Guests book furthest in advance for stays during October (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (66 days avg.) sees the longest lead times, while Spring (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Bom Retiro.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Bom Retiro averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bom Retiro (2025)

Amenity Prevalence

Amenity Insights for Bom Retiro

  • Essential amenities in Bom Retiro that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bom Retiro: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bom Retiro to stay competitive.

Bom Retiro Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bom Retiro

  • The typical guest profile for Airbnb in Bom Retiro consists of primarily domestic travelers (98%), often arriving from nearby Florianópolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 97.9% of guests.
  • Key international markets include Brazil (97.9%) and United States (1%).
  • Top languages spoken are Portuguese (53.9%) followed by English (27%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Florianópolis and Santa Catarina.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bom Retiro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rancho Queimado133$1,348$144.7032%
Angelina21$1,195$113.1630%
Rio dos Cedros119$1,186$144.0931%
Alfredo Wagner155$1,067$124.9727%
Balneário Camboriú3,791$968$104.4940%
Anitápolis66$954$79.9143%
Guabiruba12$939$65.7040%
Grão-Pará14$897$215.0123%
Antônio Carlos33$845$108.8628%
Massaranduba10$838$95.0834%

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