Araranguá Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Catarina, Brazil
Is Airbnb profitable in Araranguá in 2025? Explore comprehensive Airbnb analytics for Araranguá, Santa Catarina, Brazil to uncover income potential. This 2025 STR market report for Araranguá, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 47 active listings.
Whether you're considering an Airbnb investment in Araranguá, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Araranguá Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Araranguá Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Araranguá (2025)
Understanding the monthly revenue variations for Airbnb listings in Araranguá is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Araranguá is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Araranguá across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,091+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $596 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $298 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $165, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Araranguá
Araranguá Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Araranguá STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Araranguá:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Araranguá
Average Daily Rate (ADR) Airbnb Trends in Araranguá (2025)
Effective short term rental pricing strategy in Araranguá involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Araranguá typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $116+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $81 or more.
- Typical properties (Median) charge around $53 per night.
- Entry-level properties (Bottom 25%) earn around $33 per night.
Average Daily Rate (ADR) Trend by Month in Araranguá
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Airbnb Seasonality Analysis & Trends in Araranguá (2025)
Peak Season (January, December, February)
- Revenue averages $801 per month
- Occupancy rates average 37.7%
- Daily rates average $65
Shoulder Season
- Revenue averages $428 per month
- Occupancy maintains around 22.9%
- Daily rates hold near $66
Low Season (July, September, October)
- Revenue drops to average $260 per month
- Occupancy decreases to average 18.6%
- Daily rates adjust to average $67
Seasonality Insights for Araranguá
- The Airbnb seasonality in Araranguá shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Araranguá's highest earning potential, with monthly revenues capable of climbing to $1,035, occupancy reaching a high of 43.9%, and ADRs peaking at $70.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $232, occupancy could drop to 14.5%, and ADRs may adjust down to $60.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Araranguá.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Araranguá seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Araranguá (2025)
Exploring the top neighborhoods for short-term rentals in Araranguá? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia Brava | Known for its stunning scenery and surfing opportunities, Praia Brava attracts both surfers and beach lovers, making it a prime location for vacation rentals. | Praia Brava Beach, Lookout Point, Surfing Schools, Breathtaking Views |
| Praia do Cancún | A lesser-known gem with beautiful landscapes, this area offers tranquility and natural beauty, appealing to guests looking for a peaceful retreat. | Cancún Beach, Natural Reserves, Scenic Trails, Local Seafood Restaurants |
| Balneário de Araranguá | A popular tourist hotspot known for its beachfront and family-friendly environment, ideal for those looking to enjoy the summer sun and engage in water activities. | Family-friendly Beaches, Water Sports, Boardwalk, Local Markets |
| Centro de Araranguá | The city center features local shops, dining, and cultural attractions, perfect for guests wanting an authentic experience of Araranguá. | Shopping District, Historic Churches, Local Cafes, Cultural Events |
| Praia da Solidão | A more secluded beach that provides peace and privacy, attracting those looking for a romantic getaway. | Quiet Beaches, Natural Landscapes, Cozy Restaurants |
| Criciúma | Nearby city known for its cultural and business activities, appealing to business travelers and tourists exploring the region. | Cultural Attractions, Shopping Centers, Business District |
| Praia do Rincão | Known for its warm waters and attractive beach, this area is popular among families seeking a relaxing holiday. | Family-oriented Beach, Dining Options, Recreational Activities |
| Morro dos Conventos | Famous for its stunning views and hiking opportunities, suitable for adventure seekers and nature lovers. | Hiking Trails, Scenic Views, Natural Parks |
Understanding Airbnb License Requirements & STR Laws in Araranguá (2025)
While Araranguá, Santa Catarina, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Araranguá to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Araranguá (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Araranguábased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Paiquerê/Morro dos Conventos 3dorm A/C with swimming pool
Entire Place • 3 bedrooms
Beach, charm and comfort in Morro dos Conventos
Entire Place • 2 bedrooms
Ap seaside at Morrão 2dorm with A/C being 1suite
Entire Place • 2 bedrooms
Araranguá furnished apartment
Entire Place • 2 bedrooms
Casa Bromelias Paiquere
Entire Place • 3 bedrooms
Rancho Coração Gypsy Cottage
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Araranguá (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Araranguá based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Erica | 4 | $43,823 | 68 | 5.00/5.0 |
| Bruno | 1 | $12,558 | 8 | 5.00/5.0 |
| Israel | 1 | $9,301 | 11 | 4.64/5.0 |
| Neide Pereira Maria | 3 | $9,221 | 115 | 4.96/5.0 |
| Adriano | 1 | $8,946 | 34 | 5.00/5.0 |
| Tiago | 4 | $7,515 | 449 | 4.75/5.0 |
| Vanusa | 1 | $7,175 | 10 | 5.00/5.0 |
| Maurina | 2 | $6,580 | 81 | 4.83/5.0 |
| Bianca | 1 | $6,239 | 11 | 5.00/5.0 |
| Carlos Daniel | 1 | $5,635 | 6 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Araranguá.
Dive Deeper: Advanced Araranguá STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Araranguá. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAraranguá Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Araranguá
- The Araranguá Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.9% of the 47 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Araranguá, Apartment/Condo properties are the most common (51.1%), reflecting the local real estate landscape.
- Houses represent a significant 31.9% portion, catering likely to families or larger groups.
- The presence of 8.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.1%) offer potential for unique stay experiences.
Araranguá Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Araranguá
- The dominant room capacity in Araranguá is 1 bedroom listings, making up 40.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.8% of the active Airbnb listings in Araranguá, indicating a high concentration in these sizes.
Araranguá Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Araranguá
- The most common guest capacity trend in Araranguá vacation rentals is listings accommodating 4 guests (25.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Araranguá STR market, accounting for 46.8% of listings.
- 34.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Araranguá.
- On average, properties in Araranguá are equipped to host 4.6 guests.
Araranguá Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Araranguá
- The most common availability pattern in Araranguá falls within the 271-366 days range, representing 78.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Araranguá (42.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Araranguá Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
34% of total
2 Nights
11 listings
23.4% of total
3 Nights
7 listings
14.9% of total
4-6 Nights
5 listings
10.6% of total
30+ Nights
8 listings
17% of total
Key Insights
- The most prevalent minimum stay requirement in Araranguá is 1 Night, adopted by 34% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17%) caters to monthly stays (30+ nights) in Araranguá, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 34% of Araranguá hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Araranguá.
Araranguá Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
3 listings
7.5% of total
Non-refundable
1 listings
2.5% of total
Flexible
10 listings
25% of total
Moderate
6 listings
15% of total
Firm
5 listings
12.5% of total
Strict
15 listings
37.5% of total
Cancellation Policy Insights for Araranguá
- The prevailing Airbnb cancellation policy trend in Araranguá is Strict, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (40.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.5% market standard in Araranguá.
- With 37.5% using Strict terms, this is a viable option in Araranguá, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Araranguá.
Araranguá STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Araranguá
- The overall average booking lead time for vacation rentals in Araranguá is 28 days.
- Guests book furthest in advance for stays during September (average 38 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (32 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Araranguá.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Araranguá averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Araranguá (2025)
Amenity Prevalence
Amenity Insights for Araranguá
- Essential amenities in Araranguá that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Araranguá: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Araranguá to stay competitive.
Araranguá Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Araranguá
- The typical guest profile for Airbnb in Araranguá consists of primarily domestic travelers (96%), often arriving from nearby Porto Alegre, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 96.1% of guests.
- Key international markets include Brazil (96.1%) and United States (1.1%).
- Top languages spoken are Portuguese (52.6%) followed by English (28.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Porto Alegre and Rio Grande do Sul.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Araranguá Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho Queimado | 133 | $1,348 | $144.70 | 32% |
| Angelina | 21 | $1,195 | $113.16 | 30% |
| Alfredo Wagner | 155 | $1,067 | $124.97 | 27% |
| Anitápolis | 66 | $954 | $79.91 | 43% |
| Guabiruba | 12 | $939 | $65.70 | 40% |
| Grão-Pará | 14 | $897 | $215.01 | 23% |
| Antônio Carlos | 33 | $845 | $108.86 | 28% |
| Bom Retiro | 77 | $838 | $122.26 | 23% |
| Região Geográfica Imediata de Criciúma | 10 | $830 | $79.26 | 38% |
| Canelinha | 12 | $825 | $150.73 | 28% |