Piraju Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Piraju in 2025? Explore comprehensive Airbnb analytics for Piraju, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Piraju, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Piraju, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Piraju Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Piraju Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Piraju (2025)
Understanding the monthly revenue variations for Airbnb listings in Piraju is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Piraju is typically April, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Piraju across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,568+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $706 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $320 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $166, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Piraju
Piraju Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Piraju STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Piraju:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Piraju
Average Daily Rate (ADR) Airbnb Trends in Piraju (2025)
Effective short term rental pricing strategy in Piraju involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Piraju typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $205+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
- Typical properties (Median) charge around $75 per night.
- Entry-level properties (Bottom 25%) earn around $35 per night.
Average Daily Rate (ADR) Trend by Month in Piraju
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Airbnb Seasonality Analysis & Trends in Piraju (2025)
Peak Season (April, November, December)
- Revenue averages $888 per month
- Occupancy rates average 33.1%
- Daily rates average $93
Shoulder Season
- Revenue averages $554 per month
- Occupancy maintains around 22.4%
- Daily rates hold near $92
Low Season (May, June, October)
- Revenue drops to average $341 per month
- Occupancy decreases to average 17.9%
- Daily rates adjust to average $106
Seasonality Insights for Piraju
- The Airbnb seasonality in Piraju shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Piraju's highest earning potential, with monthly revenues capable of climbing to $1,160, occupancy reaching a high of 42.9%, and ADRs peaking at $109.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $248, occupancy could drop to 12.1%, and ADRs may adjust down to $78.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Piraju.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Piraju seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Piraju (2025)
Exploring the top neighborhoods for short-term rentals in Piraju? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The central area of Piraju is ideal for those looking for convenience and accessibility. It offers local shops, restaurants, and is close to public transportation, making it a popular choice for both short and long-term stays. | Museum of Piraju, Piraju Historical Center, local markets, restaurants, public parks |
| Jardim Nova Piraju | A residential neighborhood with a friendly atmosphere and family-friendly amenities. It’s becoming increasingly popular with tourists looking for a quieter, more suburban environment but still close to the center. | local parks, playgrounds, family-owned eateries, community events |
| Pirajú River Thames | This area near the Pirajú River offers beautiful nature views and recreational activities, attracting those who enjoy the outdoors and water sports. It's a great spot for Airbnb hosts wanting to appeal to nature lovers. | Pirajú River, hiking trails, fishing spots, water sports areas |
| Parque da Cidade | A vibrant park area that hosts various events and festivals throughout the year. It draws both locals and tourists, making nearby accommodations potentially profitable year-round. | park trails, event spaces, food stalls, play areas |
| Piraju Shopping | Nearby shopping centers attract visitors looking for urban amenities and conveniences. This area is perfect for attracting business travelers and shoppers. | shopping mall, restaurants, cinemas, entertainment facilities |
| Cachoeira do Candido | A stunning natural site just outside of Piraju, popular with tourists who like nature, hiking, and swimming. This location would draw adventure-seekers looking for unique lodging experiences. | Cachoeira do Candido, hiking paths, natural swimming spots |
| Santa Tereza | A charming neighborhood known for its traditional houses and close-knit community feel. Ideal for cultural travelers wanting a glimpse into local life. | Santa Tereza neighborhood, local artisan shops, festivals, cultural events |
| Ecovila do Piraju | An eco-village promoting sustainability and eco-tourism. It appeals to travelers looking for environmentally friendly accommodations and unique experiences in nature. | eco-lodges, sustainable practices events, workshops, nature trails |
Understanding Airbnb License Requirements & STR Laws in Piraju (2025)
While Piraju, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Piraju to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Piraju (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pirajubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Centennial farm with pool and waterfall
Entire Place • 5 bedrooms
Chácara dos Freitas
Entire Place • 6 bedrooms
Country house with pleasant pool
Entire Place • 3 bedrooms
Rug-se linda Chácara for events or season
Entire Place • 6 bedrooms
Casa das Plantas
Entire Place • 1 bedroom
Casa aconchegante centro Piraju
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Piraju (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Piraju based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Juninho | 1 | $21,265 | 43 | 4.98/5.0 |
| Eurico | 2 | $15,094 | 4 | 2.50/5.0 |
| Beto | 1 | $9,072 | 8 | 4.75/5.0 |
| Sebastião H S | 2 | $5,999 | 6 | 2.50/5.0 |
| Isadora | 1 | $4,798 | 18 | 4.78/5.0 |
| Michele Minucci | 3 | $4,310 | 77 | 4.72/5.0 |
| Host #213984128 | 1 | $3,945 | 1 | 0.00/5.0 |
| Host #384667724 | 1 | $3,568 | 0 | 0.00/5.0 |
| Mauro | 1 | $3,012 | 19 | 4.95/5.0 |
| Silvia | 1 | $2,664 | 7 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Piraju.
Dive Deeper: Advanced Piraju STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Piraju. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPiraju Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Piraju
- The Piraju Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Piraju, House properties are the most common (80%), reflecting the local real estate landscape.
- Houses represent a significant 80% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
Piraju Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Piraju
- The dominant room capacity in Piraju is 1 bedroom listings, making up 45% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 5+ bedrooms properties represent 70.0% of the active Airbnb listings in Piraju, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Piraju.
Piraju Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Piraju
- The most common guest capacity trend in Piraju vacation rentals is listings accommodating 8+ guests (40%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 3 guests dominate the Piraju STR market, accounting for 65.0% of listings.
- 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Piraju.
- On average, properties in Piraju are equipped to host 5.0 guests.
Piraju Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Piraju
- The most common availability pattern in Piraju falls within the 271-366 days range, representing 80% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Piraju (55%), reflecting common guest stay durations or potential owner blocking patterns.
Piraju Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
42.1% of total
2 Nights
7 listings
36.8% of total
4-6 Nights
1 listings
5.3% of total
30+ Nights
3 listings
15.8% of total
Key Insights
- The most prevalent minimum stay requirement in Piraju is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.9%) of the Piraju Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.8%) caters to monthly stays (30+ nights) in Piraju, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.1% of Piraju hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Piraju.
Piraju Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
23.1% of total
Moderate
6 listings
46.2% of total
Strict
4 listings
30.8% of total
Cancellation Policy Insights for Piraju
- The prevailing Airbnb cancellation policy trend in Piraju is Moderate, used by 46.2% of listings.
- There's a relatively balanced mix between guest-friendly (69.3%) and stricter (30.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.2% market standard in Piraju.
- With 30.8% using Strict terms, this is a viable option in Piraju, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Piraju.
Piraju STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Piraju
- The overall average booking lead time for vacation rentals in Piraju is 44 days.
- Guests book furthest in advance for stays during January (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (50 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Piraju.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- During August, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Piraju averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Piraju (2025)
Amenity Prevalence
Amenity Insights for Piraju
- Essential amenities in Piraju that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Piraju.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Piraju: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Piraju to stay competitive.
Piraju Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Piraju
- The typical guest profile for Airbnb in Piraju consists of primarily domestic travelers (100%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are Portuguese (62.1%) followed by English (27.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Cotia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Piraju Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Arandu | 29 | $1,452 | $232.28 | 29% |
| Itaí | 87 | $1,356 | $229.69 | 23% |
| Paranapanema | 158 | $1,237 | $175.94 | 29% |
| Quadra | 47 | $1,093 | $144.00 | 32% |
| Bofete | 24 | $1,092 | $116.43 | 31% |
| Pardinho | 106 | $868 | $127.28 | 29% |
| Avaré | 63 | $844 | $186.08 | 24% |
| Porangaba | 50 | $835 | $137.08 | 29% |
| Dois Córregos | 11 | $830 | $157.88 | 23% |
| Águas de Santa Bárbara | 102 | $777 | $120.26 | 28% |