Itirapina Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Itirapina in 2025? Explore comprehensive Airbnb analytics for Itirapina, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Itirapina, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Itirapina, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Itirapina Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Itirapina Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Itirapina (2025)
Understanding the monthly revenue variations for Airbnb listings in Itirapina is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Itirapina is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Itirapina across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,597+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,463 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $551 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $317, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Itirapina
Itirapina Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Itirapina STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Itirapina:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Itirapina
Average Daily Rate (ADR) Airbnb Trends in Itirapina (2025)
Effective short term rental pricing strategy in Itirapina involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Itirapina typically peaks in January and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $332+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $189 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $33 per night.
Average Daily Rate (ADR) Trend by Month in Itirapina
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Airbnb Seasonality Analysis & Trends in Itirapina (2025)
Peak Season (December, March, April)
- Revenue averages $1,369 per month
- Occupancy rates average 34.0%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,021 per month
- Occupancy maintains around 32.0%
- Daily rates hold near $134
Low Season (May, June, September)
- Revenue drops to average $651 per month
- Occupancy decreases to average 21.0%
- Daily rates adjust to average $137
Seasonality Insights for Itirapina
- The Airbnb seasonality in Itirapina shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Itirapina's highest earning potential, with monthly revenues capable of climbing to $1,539, occupancy reaching a high of 37.2%, and ADRs peaking at $141.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $573, occupancy could drop to 16.7%, and ADRs may adjust down to $125.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Itirapina.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Itirapina seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Itirapina (2025)
Exploring the top neighborhoods for short-term rentals in Itirapina? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Itirapina, offering easy access to local shops, restaurants, and amenities. Popular for its charm and community feel, making it a great base for visitors. | Itirapina Municipal Market, Historic churches, Local parks, Cultural events, Gastronomic festivals |
| Cachoeira do Salto | A stunning natural attraction that draws visitors for its beautiful waterfall and hiking opportunities. Ideal for eco-tourism and nature lovers seeking relaxation. | Cachoeira do Salto, Hiking trails, Picnic areas, Nature observation, Photography spots |
| Igreja Matriz | Known for its historic church and local heritage. A picturesque location attracting visitors interested in culture and history. | Igreja Matriz de Itirapina, Historic architecture, Cultural events, Community gatherings |
| Represa do Broa | A nearby reservoir popular for water sports and leisure activities. Great for families and those looking for adventure and outdoor fun. | Water sports, Fishing, Picnicking, Scenic views, Boat rentals |
| Caminho do Ouro | A scenic route and tourist path that offers a glimpse into the historical gold mining activities of the region. Ideal for history enthusiasts and hikers. | Historic mining sites, Guided tours, Nature trails, Educational experiences, Local flora and fauna |
| Parque Ecológico | An ecological park that provides a serene environment for relaxation and recreation. Perfect for nature lovers and educational trips. | Walking trails, Birdwatching, Educational programs, Botanical displays, Natural beauty |
| Pousadas do Broa | Nearby accommodations that cater specifically to tourists visiting the Broa region. Known for hospitality and family-friendly environments. | Family-oriented activities, Accommodation options, Local cuisine, Recreational facilities |
| Vila Suiça | A charming village atmosphere with Swiss influences, attracting visitors who appreciate quaint aesthetics and comfortable stays away from the city bustle. | Quaint architecture, Local artisan shops, Swiss festivals, Culinary experiences, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Itirapina (2025)
While Itirapina, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Itirapina to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Itirapina (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Itirapinabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fazenda Santa Clara with a heated pool
Entire Place • 4 bedrooms
Casa deCampo Vila Pinhal,between Brotas and São Carlos
Entire Place • 3 bedrooms
Chácara Talisman in the Broa Dam
Entire Place • 6 bedrooms
Casa no Condomínio Vila Pinhal na represa do Broa.
Entire Place • 4 bedrooms
Charmosa Chácara no Broa!
Entire Place • 3 bedrooms
Casa com Charme - Broa Dam
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Itirapina (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Itirapina based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Murilo | 1 | $37,349 | 16 | 5.00/5.0 |
| Rosa Maria | 1 | $26,425 | 34 | 4.88/5.0 |
| Marcelo | 1 | $24,375 | 7 | 4.86/5.0 |
| Host #72529403 | 1 | $21,613 | 1 | N/A/5.0 |
| Host #365454098 | 1 | $21,559 | 0 | N/A/5.0 |
| Pamela | 3 | $15,605 | 512 | 4.81/5.0 |
| Paulo Cesar | 1 | $15,197 | 7 | 4.86/5.0 |
| Bruna | 1 | $10,720 | 8 | 5.00/5.0 |
| Fatima | 1 | $9,370 | 12 | 4.83/5.0 |
| Yasmim | 1 | $9,160 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Itirapina.
Dive Deeper: Advanced Itirapina STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Itirapina. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsItirapina Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Itirapina
- The Itirapina Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Itirapina, House properties are the most common (73.1%), reflecting the local real estate landscape.
- Houses represent a significant 73.1% portion, catering likely to families or larger groups.
- The presence of 15.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.8%) offer potential for unique stay experiences.
Itirapina Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Itirapina
- The dominant room capacity in Itirapina is 3 bedrooms listings, making up 26.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 53.8% of the active Airbnb listings in Itirapina, indicating a high concentration in these sizes.
- A significant 65.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Itirapina.
Itirapina Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Itirapina
- The most common guest capacity trend in Itirapina vacation rentals is listings accommodating 8+ guests (61.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Itirapina STR market, accounting for 73.0% of listings.
- 73.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Itirapina.
- On average, properties in Itirapina are equipped to host 6.7 guests.
Itirapina Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Itirapina
- The most common availability pattern in Itirapina falls within the 271-366 days range, representing 57.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Itirapina (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Itirapina Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
30.8% of total
2 Nights
13 listings
50% of total
30+ Nights
5 listings
19.2% of total
Key Insights
- The most prevalent minimum stay requirement in Itirapina is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.8%) of the Itirapina Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.2%) caters to monthly stays (30+ nights) in Itirapina, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50% of Itirapina hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 19.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Itirapina.
Itirapina Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
26.1% of total
Moderate
6 listings
26.1% of total
Firm
5 listings
21.7% of total
Strict
6 listings
26.1% of total
Cancellation Policy Insights for Itirapina
- The prevailing Airbnb cancellation policy trend in Itirapina is Flexible, used by 26.1% of listings.
- There's a relatively balanced mix between guest-friendly (52.2%) and stricter (47.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 26.1% market standard in Itirapina.
- Regularly review your cancellation policy against competitors and market demand shifts in Itirapina.
Itirapina STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Itirapina
- The overall average booking lead time for vacation rentals in Itirapina is 31 days.
- Guests book furthest in advance for stays during December (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (38 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Itirapina.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Itirapina averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Itirapina (2025)
Amenity Prevalence
Amenity Insights for Itirapina
- Essential amenities in Itirapina that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like BBQ grill, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Itirapina.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Itirapina: Free parking on premises, Wifi.
- Consider adding popular differentiators like BBQ grill or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Itirapina to stay competitive.
Itirapina Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Itirapina
- The typical guest profile for Airbnb in Itirapina consists of primarily domestic travelers (97%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 96.8% of guests.
- Key international markets include Brazil (96.8%) and Canada (0.8%).
- Top languages spoken are Portuguese (60.7%) followed by English (28.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Araraquara.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Itirapina Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Itupeva | 142 | $1,603 | $211.19 | 31% |
| Morungaba | 32 | $1,514 | $296.27 | 28% |
| Tuiuti | 18 | $1,506 | $143.12 | 32% |
| Vargem | 41 | $1,463 | $167.37 | 33% |
| Valinhos | 55 | $1,434 | $161.32 | 38% |
| Bertioga | 4,380 | $1,270 | $192.51 | 32% |
| Itatiba | 183 | $1,263 | $189.27 | 32% |
| Vargem Grande Paulista | 46 | $1,178 | $156.28 | 34% |
| Porto Feliz | 84 | $1,173 | $219.34 | 28% |
| Campo Limpo Paulista | 50 | $1,170 | $161.99 | 31% |