Saquarema Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil
Is Airbnb profitable in Saquarema in 2025? Explore comprehensive Airbnb analytics for Saquarema, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Saquarema, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 895 active listings.
Whether you're considering an Airbnb investment in Saquarema, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saquarema Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saquarema Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saquarema (2025)
Understanding the monthly revenue variations for Airbnb listings in Saquarema is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saquarema is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saquarema across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,962+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,164 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $570 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $253, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saquarema
Saquarema Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saquarema STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saquarema:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saquarema
Average Daily Rate (ADR) Airbnb Trends in Saquarema (2025)
Effective short term rental pricing strategy in Saquarema involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saquarema typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $172+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $110 or more.
- Typical properties (Median) charge around $68 per night.
- Entry-level properties (Bottom 25%) earn around $42 per night.
Average Daily Rate (ADR) Trend by Month in Saquarema
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Airbnb Seasonality Analysis & Trends in Saquarema (2025)
Peak Season (January, May, April)
- Revenue averages $1,075 per month
- Occupancy rates average 34.1%
- Daily rates average $94
Shoulder Season
- Revenue averages $879 per month
- Occupancy maintains around 31.1%
- Daily rates hold near $92
Low Season (February, August, September)
- Revenue drops to average $631 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $91
Seasonality Insights for Saquarema
- The Airbnb seasonality in Saquarema shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saquarema's highest earning potential, with monthly revenues capable of climbing to $1,147, occupancy reaching a high of 41.2%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $578, occupancy could drop to 24.6%, and ADRs may adjust down to $84.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saquarema.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saquarema seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saquarema (2025)
Exploring the top neighborhoods for short-term rentals in Saquarema? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia de Itaúna | Famous for its stunning beach and surf culture, attracting both tourists and locals. A favorite for water sports enthusiasts and those looking for a vibrant beach atmosphere. | Itaúna Beach, Surfing Competition, Itaúna's Boardwalk, Local Bars and Restaurants, Sunset Views |
| Barrinha | A serene beach area that's ideal for families and visitors looking for a quieter vacation. | N/A |
Barrinha Beach, Tamar Project, Cultural Events, Nature Trails, Local Cuisine | ||
| Saquarema City Center | The city center offers a blend of local culture, shopping, and dining, making it appealing for both short-term stays and longer visits. | Historic Churches, Local Markets, Cafes, Cultural Festivals, Art and Craft Stores |
| Lagoa de Saquarema | A beautiful lagoon area perfect for water activities like kayaking and paddle boarding, along with picturesque landscapes. | Lagoa de Saquarema, Water Sports, Nature Observations, Relaxing Areas, Photo Opportunities |
| Praia do Squero | A tranquil beach known for its beauty and relaxing atmosphere, making it ideal for guests looking to unwind. | Squero Beach, Charming Beachfront Bars, Scenic Walking Paths, Natural Attractions, Quiet Environment |
| Praia da Vila | A vibrant beach area popular among surfers and locals, known for its lively atmosphere and beach sports. | Vila Beach, Surf Schools, Beach Bars, Cultural Activities, Sunbathing Spots |
| Praia de Jaconé | A less crowded beach option, perfect for visitors who appreciate more privacy and natural beauty. | Jaconé Beach, Natural Beauty, Fishing Experiences, Tranquil Environment, Small Local Restaurants |
Understanding Airbnb License Requirements & STR Laws in Saquarema (2025)
While Saquarema, Rio de Janeiro, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saquarema to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Saquarema (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saquaremabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Private Pool Bungalow - @myweekend.brasil
Entire Place • 2 bedrooms
Beach of Itaúna in the garden, pool
Entire Place • 6 bedrooms
Casa de Campo dos Sua Sonhos
Entire Place • 5 bedrooms
Casa Terra Mar
Entire Place • 5 bedrooms
Casa Praia, the entire property with 3 or 4 suites
Entire Place • 4 bedrooms
Incredible Bom Dia! Swimming pool, volleyball and nature!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saquarema (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saquarema based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Abia Cristian | 11 | $141,982 | 94 | 3.55/5.0 |
| Renato | 2 | $68,013 | 22 | 2.46/5.0 |
| Lia | 5 | $66,493 | 92 | 3.99/5.0 |
| Alexandre | 5 | $63,413 | 151 | 4.96/5.0 |
| Cristina | 10 | $62,106 | 188 | 2.95/5.0 |
| Daiane | 5 | $54,866 | 150 | 4.89/5.0 |
| Jacqueline | 3 | $53,461 | 123 | 4.81/5.0 |
| Miguel | 1 | $49,391 | 43 | 4.84/5.0 |
| Marcelo | 1 | $45,911 | 70 | 4.93/5.0 |
| Mathilde | 1 | $45,773 | 30 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saquarema.
Dive Deeper: Advanced Saquarema STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saquarema. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaquarema Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saquarema
- The Saquarema Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.5% of the 895 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saquarema, House properties are the most common (72.3%), reflecting the local real estate landscape.
- Houses represent a significant 72.3% portion, catering likely to families or larger groups.
- The presence of 6.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 3.6%) offer potential for unique stay experiences.
Saquarema Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saquarema
- The dominant room capacity in Saquarema is 2 bedrooms listings, making up 30.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 54.3% of the active Airbnb listings in Saquarema, indicating a high concentration in these sizes.
- A significant 38.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saquarema.
Saquarema Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saquarema
- The most common guest capacity trend in Saquarema vacation rentals is listings accommodating 8+ guests (43.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Saquarema STR market, accounting for 57.7% of listings.
- 62.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saquarema.
- On average, properties in Saquarema are equipped to host 5.8 guests.
Saquarema Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saquarema
- The most common availability pattern in Saquarema falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Saquarema (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saquarema Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
149 listings
17.8% of total
2 Nights
357 listings
42.7% of total
3 Nights
78 listings
9.3% of total
4-6 Nights
45 listings
5.4% of total
7-29 Nights
3 listings
0.4% of total
30+ Nights
205 listings
24.5% of total
Key Insights
- The most prevalent minimum stay requirement in Saquarema is 2 Nights, adopted by 42.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.5%) of the Saquarema Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24.5%) caters to monthly stays (30+ nights) in Saquarema, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.7% of Saquarema hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.8% currently do.
- A 2-night minimum appears standard (42.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 24.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saquarema.
Saquarema Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
0.6% of total
Flexible
134 listings
20.5% of total
Moderate
169 listings
25.8% of total
Firm
146 listings
22.3% of total
Strict
201 listings
30.7% of total
Cancellation Policy Insights for Saquarema
- The prevailing Airbnb cancellation policy trend in Saquarema is Strict, used by 30.7% of listings.
- A majority (53.0%) of hosts in Saquarema utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 30.7% market standard in Saquarema.
- With 30.7% using Strict terms, this is a viable option in Saquarema, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Saquarema.
Saquarema STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saquarema
- The overall average booking lead time for vacation rentals in Saquarema is 46 days.
- Guests book furthest in advance for stays during March (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Saquarema.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Saquarema averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saquarema (2025)
Amenity Prevalence
Amenity Insights for Saquarema
- Essential amenities in Saquarema that guests expect include: TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saquarema: TV, Wifi, Kitchen.
- Prioritize adding missing essentials: TV, Wifi, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saquarema to stay competitive.
Saquarema Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saquarema
- The typical guest profile for Airbnb in Saquarema consists of primarily domestic travelers (95%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 94.8% of guests.
- Key international markets include Brazil (94.8%) and United States (1.2%).
- Top languages spoken are Portuguese (46.8%) followed by English (26.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio de Janeiro and São Paulo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saquarema Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Areal | 69 | $1,293 | $187.51 | 29% |
| Armação dos Búzios | 3,852 | $1,271 | $165.76 | 35% |
| Seropédica | 12 | $1,239 | $121.10 | 33% |
| Paraíba do Sul | 34 | $1,131 | $169.75 | 30% |
| Rio de Janeiro | 23,201 | $1,060 | $102.50 | 44% |
| Petrópolis | 1,937 | $1,017 | $136.73 | 30% |
| Guapimirim | 141 | $818 | $120.97 | 30% |
| Paty do Alferes | 88 | $766 | $112.36 | 28% |
| Miguel Pereira | 199 | $746 | $88.06 | 31% |
| Niterói | 803 | $741 | $76.39 | 41% |