Airbnb Market Analytics, Statistics and Data in Rio das Ostras, Rio de Janeiro, Brazil
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Rio das Ostras? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Rio das Ostras:
How much do Airbnb hosts make on average per month in Rio das Ostras?
The short-term rental market in Rio das Ostras shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $535 per month
- Strong performing properties (top 25%) make $947 or more
- Best-in-class properties (top 10%) achieve $1,506+ monthly
- Entry-level properties (bottom 25%) typically earn around $209
Revenue Variations by Month
Occupancy Rates Throughout the Year in Rio das Ostras
The market in Rio das Ostras shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 27% occupancy rates
- Strong performing properties (top 25%) achieve 47% or higher
- Best-in-class properties (top 10%) reach 71%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Rio das Ostras
Daily rates in Rio das Ostras vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $46 per night
- Strong performing properties (top 25%) secure $75 or more
- Best-in-class properties (top 10%) pull in $122+ per night
- Entry-level properties (bottom 25%) earn around $32
Daily Rate Variations by Month
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Seasonality patterns in Rio das Ostras
Peak Season (February, January, April)
- Revenue peaks at $904.55 per month
- Occupancy rates reach 40.94%
- Daily rates average $69.29
Shoulder Season
- Revenue averages $715.85 per month
- Occupancy maintains 32.78%
- Daily rates hold at $64.34
Low Season (July, September, August)
- Revenue drops to $460.43 per month
- Occupancy decreases to 25.85%
- Daily rates adjust to $55.28
Is it still profitable to do Airbnb in Rio das Ostras in 2025?
Yes! Rio das Ostras demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and monthly revenue averaging $716 and As a mature market with 575 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Rio das Ostras
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Praia do Abricó | Gorgeous beach known for its natural beauty and tranquility. Ideal for those wanting a relaxing getaway while still being close to local shops and eateries. | Praia do Abricó, Ponta da Fruta, local beach bars, nature trails, water sports activities |
| Praia da Tartaruga | A beautiful beach famous for its clear waters and soft sand. Perfect for families and tourists looking for a lively atmosphere with various amenities. | Praia da Tartaruga, snorkeling spots, beach volleyball courts, restaurants and kiosks, sunbathing areas |
| Centro | The bustling center of Rio das Ostras featuring local culture, shops, and dining. Great for travelers seeking authentic experiences and local cuisine. | Forte de São João, Casa dos Artesãos, Cultural centers, local markets, restaurants with traditional cuisine |
| Praia de Costa Azul | Popular beach known for its vibrant atmosphere and variety of water sports. Attracts a younger crowd looking for fun and recreation. | Praia de Costa Azul, surfing spots, beach clubs, night entertainment, resorts |
| Remanso | A quieter area ideal for those looking to escape the crowd while still being near beautiful beaches. Attracts visitors seeking peace and nature. | Praia do Remanso, natural parks, hiking trails, bird watching, fishing spots |
| Recanto das Baleias | A serene fishing village atmosphere that appeals to visitors wanting to relax away from tourist hotspots. Great for nature lovers and tranquility seekers. | cultural heritage sites, fishing excursions, peaceful beaches, ocean view restaurants, local artisan shops |
| Praia da Lagoa | An attractive beach with calm waters, perfect for families and relaxation. Offers a laid-back vibe and beautiful sunsets. | Praia da Lagoa, picnic areas, children's play spots, seaside cafés, water sports |
| Praia de Virgem | Known for its secluded feel and natural beauty. Ideal for those seeking a more private beach experience with stunning views. | Praia de Virgem, hiking trails, surfing opportunities, wildlife observation, scenic viewpoints |
Do you need a license for Airbnb in Rio das Ostras?
We recommend checking directly with Rio das Ostras's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Rio das Ostras
Chácara Boa Vida Rio das Ostras-RJ
Entire Place • 6 bedrooms
Pool house, gourmet area and beautiful view | ROGV202
Entire Place • 3 bedrooms
Casa da brisa
Entire Place • 5 bedrooms
Vacation House 250 meters from the blue coast beach
Entire Place • 3 bedrooms
Costazul with pool and gourmet area
Entire Place • 3 bedrooms
Casa com 5 Suites vista pro mar
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Rio das Ostras
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hostbook | 15 | $241,392 | 672 | 4.87/5.0 |
| Liliam | 1 | $51,156 | 8 | 5.00/5.0 |
| Maresia | 7 | $47,180 | 18 | 1.90/5.0 |
| Paula | 4 | $42,972 | 103 | 4.87/5.0 |
| Bruno | 2 | $37,373 | 107 | 4.89/5.0 |
| Renata | 1 | $35,190 | 28 | 4.93/5.0 |
| Carol | 2 | $31,113 | 95 | 2.40/5.0 |
| Marcia | 2 | $31,093 | 141 | 4.93/5.0 |
| Rodrigo | 1 | $30,038 | 58 | 5.00/5.0 |
| Rafael | 1 | $28,960 | 12 | 4.92/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Rio das Ostras
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.1%), with house and apartment & condo properties comprising 92.4% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile, unique stays segments (7.5% combined)
Room Capacity Distribution
Analysis of 575 properties in Rio das Ostras shows that 2 bedrooms properties are most prevalent, making up 44.2% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 70.6% of all listings.
Key Insights
- Most common: 2 bedrooms (44.2%)
- Least common: 5+ bedrooms (3.1%)
- Market concentration: 70.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 575 properties in Rio das Ostras reveals that 8+ guests properties dominate the market, representing 29.2% of all listings. The average property accommodates 5.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 48.9% of the market.
Key Insights
- Most common capacity: 8+ guests (29.2% of market)
- Least common capacity: 3 guests (4.5% of market)
- Average guest capacity: 5.5 guests per property
- Market concentration: 48.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 575 properties in Rio das Ostras, the most common availability pattern is 271-366 days (60.2% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (30.3% of properties).
Key Insights
- Most common availability window: 271-366 days (60.2%)
- Most common booking duration: 1-30 days (30.3%)
- Properties with high availability (180+ days): 81.9%
- Properties with long-term bookings (180+ days): 19.1%
Minimum Stay Distributions
1 Night
128 listings
24.5% of total
2 Nights
233 listings
44.6% of total
3 Nights
75 listings
14.3% of total
4-6 Nights
32 listings
6.1% of total
7-29 Nights
2 listings
0.4% of total
30+ Nights
53 listings
10.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 69.1%
- Mid-length stays (4-6 nights) represent 6.1% of listings
- Monthly+ stays (10.1%) suggest a stable extended-stay market
- High market flexibility with 83.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
111 listings
26.7% of total
Moderate
126 listings
30.3% of total
Firm
79 listings
19% of total
Strict
100 listings
24% of total
Key Insights
- Moderate is the preferred policy at 30.3% of listings
- The market shows a balanced distribution between guest-friendly (57.0%) and strict (43.0%) policies
- Firm policies are least common at 19.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Jan, Dec, averaging 50 days
- Shortest booking windows are in Jul, Aug, Sep, averaging 22 days
- Winter shows the longest average booking window at 50 days, while Summer has the shortest at 25 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 50 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Sep when lead times are shortest
Popular Airbnb Amenities in Rio das Ostras
Below is the distribution of amenities across listings in Rio das Ostras:
Traveler Demographics
Key Insights
- Domestic travelers make up 95.5% of total guests, indicating a dominant local market share.
- Primary international markets: United States (1.8%) and Argentina (0.4%)
- Portuguese is the top language at 58%, followed by English (27.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%
Recommendations
- Target marketing campaigns for Rio de Janeiro and Nova Friburgo markets
- Develop localized content for United States and Argentina
- Prioritize Portuguese and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Rio das Ostras. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Armação dos Búzios | 3,889 | $1,156 | $161.92 | 34% |
| Itaboraí | 40 | $804 | $150.43 | 28% |
| Guapimirim | 145 | $800 | $118.27 | 32% |
| Teresópolis | 736 | $772 | $105.99 | 32% |
| Arraial do Cabo | 2,817 | $619 | $72.18 | 36% |
| Maricá | 484 | $618 | $89.44 | 32% |
| New Fribourg | 913 | $533 | $70.07 | 31% |
| Saquarema | 904 | $515 | $83.99 | 29% |
| São João da Barra | 46 | $506 | $86.52 | 27% |
| Casimiro de Abreu | 101 | $500 | $79.01 | 28% |
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