Rio das Ostras Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil
Is Airbnb profitable in Rio das Ostras in 2025? Explore comprehensive Airbnb analytics for Rio das Ostras, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Rio das Ostras, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 674 active listings.
Whether you're considering an Airbnb investment in Rio das Ostras, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rio das Ostras Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rio das Ostras Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rio das Ostras (2025)
Understanding the monthly revenue variations for Airbnb listings in Rio das Ostras is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rio das Ostras is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rio das Ostras across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,263+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $697 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $354 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $155, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rio das Ostras
Rio das Ostras Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rio das Ostras STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rio das Ostras:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rio das Ostras
Average Daily Rate (ADR) Airbnb Trends in Rio das Ostras (2025)
Effective short term rental pricing strategy in Rio das Ostras involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rio das Ostras typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $133+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $79 or more.
- Typical properties (Median) charge around $47 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Rio das Ostras
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Airbnb Seasonality Analysis & Trends in Rio das Ostras (2025)
Peak Season (January, March, December)
- Revenue averages $876 per month
- Occupancy rates average 36.8%
- Daily rates average $70
Shoulder Season
- Revenue averages $503 per month
- Occupancy maintains around 29.4%
- Daily rates hold near $65
Low Season (June, August, September)
- Revenue drops to average $377 per month
- Occupancy decreases to average 25.7%
- Daily rates adjust to average $66
Seasonality Insights for Rio das Ostras
- The Airbnb seasonality in Rio das Ostras shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rio das Ostras's highest earning potential, with monthly revenues capable of climbing to $985, occupancy reaching a high of 43.3%, and ADRs peaking at $72.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $303, occupancy could drop to 18.0%, and ADRs may adjust down to $63.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rio das Ostras.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rio das Ostras seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rio das Ostras (2025)
Exploring the top neighborhoods for short-term rentals in Rio das Ostras? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia de Tartaruga | A beautiful beach known for its calm waters, great for families and relaxing vacations. Ideal for attracting tourists seeking a serene beach experience. | Tartaruga Beach, Dunas do Mar, Diving spots, Beach bars and restaurants |
| Praia do Perigoso | A hidden gem known for its stunning natural beauty, attracting adventurous travelers. Perfect for eco-tourism and nature enthusiasts. | Perigoso Beach, Hiking trails, Natural scenery, Wildlife watching |
| Praia da Joana | A tranquil beach great for those looking to escape the crowds and enjoy nature. Popular with locals and those seeking a peaceful retreat. | Joana Beach, Scenic viewpoints, Picnic areas, Surf spots |
| Centro de Rio das Ostras | The city center offers a mix of commerce, culture, and local life. Great for travelers wanting to explore local markets and cuisine. | Markets and shops, Local restaurants, Cultural events, Historical sites |
| Praia do Abrico | Known for its natural beauty and vibrant local culture. Attractive to both tourists and locals for its beach activities. | Abrico Beach, Restaurants with local cuisine, Beach sports, Natural beauty |
| Ponta do Pai Vitório | A scenic spot popular for outdoor activities and stunning views, ideal for eco-conscious travelers. | Viewpoints, Fishing spots, Trails, Breathtaking landscapes |
| Sítio do Pica-Pau | A family-friendly area with various attractions, perfect for hosting families in need of equipped accommodations. | Parks, Family activities, Local festivals, Natural pools |
| Praia da Baleia | A less crowded beach with beautiful sands and clear waters, ideal for those wanting to relax away from bustling tourist spots. | Baleia Beach, Beachfront cafes, Water sports, Coconut stalls |
Understanding Airbnb License Requirements & STR Laws in Rio das Ostras (2025)
While Rio das Ostras, Rio de Janeiro, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rio das Ostras to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Rio das Ostras (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rio das Ostrasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Temporada Rio das Ostras
Entire Place • 2 bedrooms
Casarão e piscina localização excelente | ROSF91
Entire Place • 3 bedrooms
Pool house, gourmet area and beautiful view | ROGV202
Entire Place • 3 bedrooms
Vacation House 250 meters from the blue coast beach
Entire Place • 3 bedrooms
Casa da brisa
Entire Place • 5 bedrooms
Chácara Sweet Joy
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rio das Ostras (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rio das Ostras based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hostbook | 18 | $333,816 | 705 | 4.87/5.0 |
| Host #107468035 | 1 | $78,150 | 0 | N/A/5.0 |
| Maresia | 8 | $68,749 | 18 | 4.43/5.0 |
| Marcia | 2 | $35,916 | 141 | 4.93/5.0 |
| Rodrigo | 1 | $33,588 | 58 | 5.00/5.0 |
| Paula | 4 | $32,896 | 103 | 4.87/5.0 |
| Bruno | 2 | $30,202 | 107 | 4.89/5.0 |
| Felipe | 3 | $29,264 | 288 | 4.94/5.0 |
| Carol | 2 | $28,924 | 95 | 4.79/5.0 |
| Renata | 1 | $28,294 | 28 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rio das Ostras.
Dive Deeper: Advanced Rio das Ostras STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rio das Ostras. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRio das Ostras Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rio das Ostras
- The Rio das Ostras Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 674 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rio das Ostras, House properties are the most common (52.7%), reflecting the local real estate landscape.
- Houses represent a significant 52.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 8.4%) offer potential for unique stay experiences.
Rio das Ostras Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rio das Ostras
- The dominant room capacity in Rio das Ostras is 2 bedrooms listings, making up 42.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 70.7% of the active Airbnb listings in Rio das Ostras, indicating a high concentration in these sizes.
- A significant 25.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rio das Ostras.
Rio das Ostras Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rio das Ostras
- The most common guest capacity trend in Rio das Ostras vacation rentals is listings accommodating 8+ guests (29.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Rio das Ostras STR market, accounting for 49.7% of listings.
- 53.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rio das Ostras.
- On average, properties in Rio das Ostras are equipped to host 5.5 guests.
Rio das Ostras Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rio das Ostras
- The most common availability pattern in Rio das Ostras falls within the 271-366 days range, representing 70.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Rio das Ostras (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rio das Ostras Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
153 listings
23.3% of total
2 Nights
242 listings
36.8% of total
3 Nights
58 listings
8.8% of total
4-6 Nights
32 listings
4.9% of total
7-29 Nights
2 listings
0.3% of total
30+ Nights
170 listings
25.9% of total
Key Insights
- The most prevalent minimum stay requirement in Rio das Ostras is 2 Nights, adopted by 36.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.1%) of the Rio das Ostras Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25.9%) caters to monthly stays (30+ nights) in Rio das Ostras, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36.8% of Rio das Ostras hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 25.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rio das Ostras.
Rio das Ostras Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.2% of total
Flexible
175 listings
32.6% of total
Moderate
156 listings
29.1% of total
Firm
88 listings
16.4% of total
Strict
116 listings
21.6% of total
Cancellation Policy Insights for Rio das Ostras
- The prevailing Airbnb cancellation policy trend in Rio das Ostras is Flexible, used by 32.6% of listings.
- There's a relatively balanced mix between guest-friendly (61.7%) and stricter (38.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 32.6% market standard in Rio das Ostras.
- Regularly review your cancellation policy against competitors and market demand shifts in Rio das Ostras.
Rio das Ostras STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rio das Ostras
- The overall average booking lead time for vacation rentals in Rio das Ostras is 32 days.
- Guests book furthest in advance for stays during December (average 52 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (43 days avg.) sees the longest lead times, while Summer (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Rio das Ostras.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 52 days out to capitalize on advance planning.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Rio das Ostras averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rio das Ostras (2025)
Amenity Prevalence
Amenity Insights for Rio das Ostras
- Essential amenities in Rio das Ostras that guests expect include: Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rio das Ostras: Wifi, TV, Kitchen.
- Prioritize adding missing essentials: Wifi, TV, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rio das Ostras to stay competitive.
Rio das Ostras Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rio das Ostras
- The typical guest profile for Airbnb in Rio das Ostras consists of primarily domestic travelers (96%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 96.4% of guests.
- Key international markets include Brazil (96.4%) and United States (1.3%).
- Top languages spoken are Portuguese (57.7%) followed by English (26.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio de Janeiro and Nova Friburgo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rio das Ostras Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Armação dos Búzios | 4,326 | $1,257 | $182.70 | 35% |
| Guapimirim | 161 | $755 | $123.38 | 29% |
| Itaboraí | 47 | $741 | $171.56 | 27% |
| Teresópolis | 776 | $648 | $106.65 | 30% |
| Arraial do Cabo | 3,084 | $636 | $77.89 | 35% |
| Maricá | 536 | $537 | $93.98 | 28% |
| Cabo Frio | 5,652 | $501 | $80.84 | 32% |
| Além Paraíba | 11 | $497 | $195.11 | 17% |
| Araruama | 438 | $466 | $89.26 | 28% |
| Saquarema | 1,049 | $466 | $87.89 | 27% |