Itaboraí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Itaboraí in 2025? Explore comprehensive Airbnb analytics for Itaboraí, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Itaboraí, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.

Whether you're considering an Airbnb investment in Itaboraí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Itaboraí Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Itaboraí Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$161
The average rental revenue earned for an occupied room per day in Itaboraí.
Occupancy Rate(?)
26.1%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$8,622
Typical annual income for an Airbnb listing in Itaboraí. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.5%
Strong growth (22.5%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Itaboraí.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Itaboraí.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
43
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Itaboraí (2025)

Understanding the monthly revenue variations for Airbnb listings in Itaboraí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Itaboraí is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Itaboraí across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,634+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,615 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $766 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $287, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Itaboraí

Itaboraí Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Itaboraí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Itaboraí:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Itaboraí

Average Daily Rate (ADR) Airbnb Trends in Itaboraí (2025)

Effective short term rental pricing strategy in Itaboraí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Itaboraí typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $322+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $189 or more.
  • Typical properties (Median) charge around $108 per night.
  • Entry-level properties (Bottom 25%) earn around $35 per night.

Average Daily Rate (ADR) Trend by Month in Itaboraí

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Airbnb Seasonality Analysis & Trends in Itaboraí (2025)

Peak Season (December, November, March)
  • Revenue averages $1,499 per month
  • Occupancy rates average 34.1%
  • Daily rates average $160
Shoulder Season
  • Revenue averages $1,133 per month
  • Occupancy maintains around 28.4%
  • Daily rates hold near $154
Low Season (June, July, September)
  • Revenue drops to average $797 per month
  • Occupancy decreases to average 24.0%
  • Daily rates adjust to average $123

Seasonality Insights for Itaboraí

  • The Airbnb seasonality in Itaboraí shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Itaboraí's highest earning potential, with monthly revenues capable of climbing to $1,780, occupancy reaching a high of 37.0%, and ADRs peaking at $228.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $728, occupancy could drop to 19.4%, and ADRs may adjust down to $121.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Itaboraí.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Itaboraí seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Itaboraí (2025)

Exploring the top neighborhoods for short-term rentals in Itaboraí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The bustling heart of Itaboraí, characterized by its commercial activity, proximity to public transportation, and local attractions. Perfect for travelers seeking urban life and convenience.
Shopping Itaboraí, Teatro Municipal de Itaboraí, Praça Marechal Floriano Peixoto, Catedral de Nossa Senhora da Conceição, Museu Histórico de Itaboraí
Piaçaguera
A scenic area with a mix of nature and urban amenities, suitable for family vacations and nature lovers. Offers a quieter ambiance away from the city center.
Parque Natural Municipal do Morro do Castro, Trilhas e Ecoturismo, Caminho dos Antiquários, Praia de Ponta Negra
São Gonçalo
Close proximity to Itaboraí, larger neighborhood offering a variety of entertainment, shopping, and cultural experiences. Great for those looking to explore beyond Itaboraí itself.
Shopping São Gonçalo, Praça Zé Garoto, Cultural Center of São Gonçalo, Museu de Arte Religiosa de São Gonçalo
Itaipuaçu
A beach area in Itaboraí with beautiful coastal views and local restaurants, attracting beachgoers and families looking to relax by the sea.
Praia de Itaipuaçu, Restaurantes de frutos do mar, Caminho da Praia, Fazenda Itaipuaçu
Morada do Sol
An up-and-coming neighborhood with new developments and a friendly community vibe; ideal for those looking to invest in the growing Airbnb market.
Parque das Águas, Igreja Nossa Senhora da Paz, Praça das Flores, Caminhada no Bairro
Loteamento São José
A residential area that's becoming popular for its affordability and access to local amenities, attracting budget travelers and families.
Centros de compras, Praças e áreas de lazer, Igrejas locais, Eventos comunitários
Jardim Imperial
A family-friendly neighborhood known for its parks and green spaces, suitable for those who enjoy outdoor activities and a suburban atmosphere.
Parque Jardim Imperial, Praça da Criança, Igreja São Pedro, Feira de Artesanato
Reta
A mixed urban area that provides access to various local attractions and is known for its vibrant local culture, making it attractive for short stays.
Teatro de Reta, Escolas de samba locais, Eventos culturais, Praças públicas

Understanding Airbnb License Requirements & STR Laws in Itaboraí (2025)

While Itaboraí, Rio de Janeiro, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Itaboraí to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Itaboraí (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Itaboraíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sítio for seasons (mini farm) in Itaboraí

Sítio for seasons (mini farm) in Itaboraí

Entire Place • 5 bedrooms

$28,673
Revenue
53.2%
Occupancy
$119.93
Daily Rate
Pleasant cottage with pool.

Pleasant cottage with pool.

Entire Place • 7 bedrooms

$28,038
Revenue
41.9%
Occupancy
$401.29
Daily Rate
SitioValedoSol exclusive  
Your Perfect Holidays!

SitioValedoSol exclusive Your Perfect Holidays!

Entire Place • 9 bedrooms

$26,981
Revenue
19.4%
Occupancy
$515.69
Daily Rate
Chácara Alegria - A piece of paradise in Itaboraí

Chácara Alegria - A piece of paradise in Itaboraí

Entire Place • 5 bedrooms

$23,826
Revenue
46.5%
Occupancy
$129.36
Daily Rate
Sítio São Sebastião in Itaboraí

Sítio São Sebastião in Itaboraí

Entire Place • 6 bedrooms

$23,640
Revenue
27.9%
Occupancy
$242.61
Daily Rate
Sitio lindo em Papucaia

Sitio lindo em Papucaia

Entire Place • 4 bedrooms

$21,237
Revenue
30.0%
Occupancy
$258.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Itaboraí (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Itaboraí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Charles2$37,218984.95/5.0
Fabiana1$28,673245.00/5.0
Dominique1$28,03865.00/5.0
Claudia1$26,981114.91/5.0
Silvia1$23,640215.00/5.0
Host #3699764972$22,62700.00/5.0
Luiz2$19,03152.50/5.0
Julliana1$18,59054.80/5.0
Bárbara1$15,904334.79/5.0
Rafael1$15,515954.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Itaboraí.

Dive Deeper: Advanced Itaboraí STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Itaboraí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Itaboraí Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Itaboraí

  • The Itaboraí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.7% of the 43 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Itaboraí, House properties are the most common (58.1%), reflecting the local real estate landscape.
  • Houses represent a significant 58.1% portion, catering likely to families or larger groups.
  • The presence of 14% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 2.3%) offer potential for unique stay experiences.

Itaboraí Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Itaboraí

  • The dominant room capacity in Itaboraí is 5+ bedrooms listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 1 bedroom properties represent 55.8% of the active Airbnb listings in Itaboraí, indicating a high concentration in these sizes.
  • A significant 60.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Itaboraí.

Itaboraí Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Itaboraí

  • The most common guest capacity trend in Itaboraí vacation rentals is listings accommodating 8+ guests (65.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Itaboraí STR market, accounting for 76.7% of listings.
  • 69.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Itaboraí.
  • On average, properties in Itaboraí are equipped to host 6.4 guests.

Itaboraí Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Itaboraí

  • The most common availability pattern in Itaboraí falls within the 271-366 days range, representing 69.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Itaboraí (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Itaboraí Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.2%)

1 Night

19 listings

44.2% of total

2 Nights (25.6%)

2 Nights

11 listings

25.6% of total

3 Nights (9.3%)

3 Nights

4 listings

9.3% of total

30+ Nights (20.9%)

30+ Nights

9 listings

20.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Itaboraí is 1 Night, adopted by 44.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (69.8%) of the Itaboraí Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (20.9%) caters to monthly stays (30+ nights) in Itaboraí, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.2% of Itaboraí hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 20.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Itaboraí.

Itaboraí Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

3.3% of total

Flexible (50%)

Flexible

15 listings

50% of total

Moderate (10%)

Moderate

3 listings

10% of total

Firm (10%)

Firm

3 listings

10% of total

Strict (26.7%)

Strict

8 listings

26.7% of total

Cancellation Policy Insights for Itaboraí

  • The prevailing Airbnb cancellation policy trend in Itaboraí is Flexible, used by 50% of listings.
  • There's a relatively balanced mix between guest-friendly (60.0%) and stricter (36.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Itaboraí.
  • Regularly review your cancellation policy against competitors and market demand shifts in Itaboraí.

Itaboraí STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Itaboraí

  • The overall average booking lead time for vacation rentals in Itaboraí is 41 days.
  • Guests book furthest in advance for stays during March (average 63 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (43 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Itaboraí.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
  • During May, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 43 days) to capture early planners.
  • Monitor your own booking lead times against these Itaboraí averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Itaboraí (2025)

Amenity Prevalence

Amenity Insights for Itaboraí

  • Essential amenities in Itaboraí that guests expect include: TV. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Itaboraí.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Itaboraí: TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Free parking on premises or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Itaboraí to stay competitive.

Itaboraí Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Itaboraí

  • The typical guest profile for Airbnb in Itaboraí consists of primarily domestic travelers (93%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 93.2% of guests.
  • Key international markets include Brazil (93.2%) and Portugal (2.3%).
  • Top languages spoken are Portuguese (55.1%) followed by English (26.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Rio de Janeiro and Niterói.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Itaboraí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Areal69$1,293$187.5129%
Armação dos Búzios3,852$1,271$165.7635%
Seropédica12$1,239$121.1033%
Paraíba do Sul34$1,131$169.7530%
Rio de Janeiro23,201$1,060$102.5044%
Petrópolis1,937$1,017$136.7330%
Guapimirim141$818$120.9730%
Paty do Alferes88$766$112.3628%
Miguel Pereira199$746$88.0631%
Niterói803$741$76.3941%

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