Areal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil
Is Airbnb profitable in Areal in 2025? Explore comprehensive Airbnb analytics for Areal, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Areal, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 69 active listings.
Whether you're considering an Airbnb investment in Areal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Areal Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Areal Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Areal (2025)
Understanding the monthly revenue variations for Airbnb listings in Areal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Areal is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Areal across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,164+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,588 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,295 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $576, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Areal
Areal Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Areal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Areal:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Areal
Average Daily Rate (ADR) Airbnb Trends in Areal (2025)
Effective short term rental pricing strategy in Areal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Areal typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $344+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $249 or more.
- Typical properties (Median) charge around $159 per night.
- Entry-level properties (Bottom 25%) earn around $103 per night.
Average Daily Rate (ADR) Trend by Month in Areal
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Airbnb Seasonality Analysis & Trends in Areal (2025)
Peak Season (December, March, May)
- Revenue averages $2,276 per month
- Occupancy rates average 34.5%
- Daily rates average $193
Shoulder Season
- Revenue averages $1,812 per month
- Occupancy maintains around 33.1%
- Daily rates hold near $190
Low Season (February, August, September)
- Revenue drops to average $1,531 per month
- Occupancy decreases to average 29.9%
- Daily rates adjust to average $183
Seasonality Insights for Areal
- The Airbnb seasonality in Areal shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Areal's highest earning potential, with monthly revenues capable of climbing to $2,442, occupancy reaching a high of 38.8%, and ADRs peaking at $200.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,526, occupancy could drop to 26.8%, and ADRs may adjust down to $183.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Areal.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Areal seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Areal (2025)
Exploring the top neighborhoods for short-term rentals in Areal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ipanema | Famous for its beach and vibrant social scene, Ipanema is a top destination for tourists looking for sun, sea, and shopping. It's an iconic area featured in the song 'Garota de Ipanema'. | Ipanema Beach, Farme de Amoedo Street, Lagoa Rodrigo de Freitas, Praia do Diabo, Planetarium, Leblon Beach |
| Copacabana | One of the most famous beaches in the world, Copacabana offers a rich nightlife, diverse dining options, and a bustling boardwalk. Ideal for tourists seeking a lively beach experience. | Copacabana Beach, Forte de Copacabana, Avenida Atlântica, Copacabana Fort, Local markets |
| Santa Teresa | Known for its bohemian atmosphere, Santa Teresa is filled with art studios, music venues, and charming streets. It's popular with travelers looking for a cultural experience away from the hustle and bustle. | Selarón Steps, Parque das Ruínas, Museu Chácara do Céu, Cultura de Rua, Lapa Arches |
| Botafogo | A trendy neighborhood with a mix of culture, shopping, and stunning views of Sugarloaf Mountain. Attracts both tourists and locals for its lively cafes and bars. | Botafogo Beach, Shopping Botafogo, Praia do Botafogo, Sugarloaf Mountain, Cinemas and theatres |
| Leblon | An upscale neighborhood known for luxury shopping and dining, Leblon is popular among affluent tourists looking for a high-end experience just steps from the beach. | Leblon Beach, Shopping Leblon, Praia do Leme, Restaurants and cafes, Jobi Bar |
| Lapa | Famous for its vibrant nightlife and cultural scene, Lapa features historic architecture and is known for samba bars and music venues, attracting party-goers and culture enthusiasts. | Selarón Steps, Lapa Arches, Nightclubs and bars, Fundição Progresso, Theatro Municipal |
| Glória | A charming neighborhood with colonial architecture and a mix of cultural influences, Glória is ideal for those looking to explore Rio's authentic local life and cultural scene. | Cinematheque, Museum of Image and Sound, Teatro Municipal, Glória Street, BotafoGo Samba |
| Barra da Tijuca | Known for its vast beaches and resort-style living, Barra is perfect for families and visitors looking for a relaxing stay with access to nature and water sports. | Barra Beach, Shopping Village Mall, Prainha Beach, Parque Natural Municipal de Grumari, AquaRio |
Understanding Airbnb License Requirements & STR Laws in Areal (2025)
While Areal, Rio de Janeiro, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Areal to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Areal (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Arealbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
house with cinematic view in the mountains.
Entire Place • 5 bedrooms
Sítio em Secretary - 7 rooms - 20 people
Entire Place • 7 bedrooms
Getaway in Serra Fluminense in Secretaria
Entire Place • 4 bedrooms
Meet the secretary's villa
Entire Place • 4 bedrooms
Beautiful house in Serra - Alberto Torres - Areal/RJ
Entire Place • 3 bedrooms
Quinta di Bali 5 Suites/ Perfect/para/para / Familia
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Areal (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Areal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Felipe | 1 | $76,464 | 9 | 5.00/5.0 |
| Pedro Paulo | 1 | $55,614 | 28 | 4.93/5.0 |
| Alexandre | 1 | $47,801 | 42 | 4.98/5.0 |
| Carlos | 1 | $45,463 | 42 | 5.00/5.0 |
| Gustavo | 1 | $41,521 | 57 | 4.95/5.0 |
| Rober | 1 | $40,133 | 92 | 4.78/5.0 |
| Flavia | 2 | $36,899 | 151 | 4.91/5.0 |
| Juliana | 2 | $35,442 | 140 | 4.81/5.0 |
| Joao Paulo | 1 | $33,001 | 20 | 5.00/5.0 |
| Andre | 1 | $32,367 | 36 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Areal.
Dive Deeper: Advanced Areal STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Areal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAreal Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Areal
- The Areal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 69 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Areal, House properties are the most common (88.4%), reflecting the local real estate landscape.
- Houses represent a significant 88.4% portion, catering likely to families or larger groups.
- The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.9%) offer potential for unique stay experiences.
Areal Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Areal
- The dominant room capacity in Areal is 3 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 56.5% of the active Airbnb listings in Areal, indicating a high concentration in these sizes.
- A significant 71.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Areal.
Areal Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Areal
- The most common guest capacity trend in Areal vacation rentals is listings accommodating 8+ guests (58%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Areal STR market, accounting for 72.5% of listings.
- 81.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Areal.
- On average, properties in Areal are equipped to host 6.6 guests.
Areal Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Areal
- The most common availability pattern in Areal falls within the 271-366 days range, representing 62.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Areal (37.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Areal Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
19.7% of total
2 Nights
32 listings
48.5% of total
3 Nights
3 listings
4.5% of total
4-6 Nights
2 listings
3% of total
30+ Nights
16 listings
24.2% of total
Key Insights
- The most prevalent minimum stay requirement in Areal is 2 Nights, adopted by 48.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.2%) of the Areal Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24.2%) caters to monthly stays (30+ nights) in Areal, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 48.5% of Areal hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.7% currently do.
- A 2-night minimum appears standard (48.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 24.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Areal.
Areal Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.7% of total
Flexible
14 listings
24.1% of total
Moderate
13 listings
22.4% of total
Firm
10 listings
17.2% of total
Strict
20 listings
34.5% of total
Cancellation Policy Insights for Areal
- The prevailing Airbnb cancellation policy trend in Areal is Strict, used by 34.5% of listings.
- A majority (51.7%) of hosts in Areal utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 34.5% market standard in Areal.
- With 34.5% using Strict terms, this is a viable option in Areal, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Areal.
Areal STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Areal
- The overall average booking lead time for vacation rentals in Areal is 38 days.
- Guests book furthest in advance for stays during November (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (52 days avg.) sees the longest lead times, while Summer (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Areal.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Areal averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Areal (2025)
Amenity Prevalence
Amenity Insights for Areal
- Essential amenities in Areal that guests expect include: Wifi, Free parking on premises, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hot water, Coffee maker are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Areal.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Areal: Wifi, Free parking on premises, Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Areal to stay competitive.
Areal Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Areal
- The typical guest profile for Airbnb in Areal consists of primarily domestic travelers (98%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 97.9% of guests.
- Key international markets include Brazil (97.9%) and France (1.1%).
- Top languages spoken are Portuguese (40.6%) followed by English (32.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio de Janeiro and Niterói.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Areal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ilha Grande | 10 | $1,509 | $158.50 | 37% |
| Seropédica | 12 | $1,239 | $121.10 | 33% |
| Paraíba do Sul | 34 | $1,131 | $169.75 | 30% |
| Angra dos Reis | 2,246 | $1,123 | $175.74 | 34% |
| Ijaci | 14 | $1,084 | $132.99 | 35% |
| Queluz | 14 | $1,067 | $131.16 | 31% |
| Rio de Janeiro | 23,201 | $1,060 | $102.50 | 44% |
| Petrópolis | 1,937 | $1,017 | $136.73 | 30% |
| Mangaratiba | 739 | $881 | $130.77 | 30% |
| Itanhandu | 22 | $860 | $114.32 | 25% |