Vitória Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Espírito Santo, Brazil
Is Airbnb profitable in Vitória in 2025? Explore comprehensive Airbnb analytics for Vitória, Espírito Santo, Brazil to uncover income potential. This 2025 STR market report for Vitória, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 677 active listings.
Whether you're considering an Airbnb investment in Vitória, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vitória Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vitória Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vitória (2025)
Understanding the monthly revenue variations for Airbnb listings in Vitória is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vitória is typically January, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vitória across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,255+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $891 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $557 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $239, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vitória
Vitória Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vitória STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vitória:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vitória
Average Daily Rate (ADR) Airbnb Trends in Vitória (2025)
Effective short term rental pricing strategy in Vitória involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vitória typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $76+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $49 or more.
- Typical properties (Median) charge around $34 per night.
- Entry-level properties (Bottom 25%) earn around $24 per night.
Average Daily Rate (ADR) Trend by Month in Vitória
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Airbnb Seasonality Analysis & Trends in Vitória (2025)
Peak Season (January, May, April)
- Revenue averages $750 per month
- Occupancy rates average 47.8%
- Daily rates average $45
Shoulder Season
- Revenue averages $646 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $45
Low Season (February, September, October)
- Revenue drops to average $550 per month
- Occupancy decreases to average 48.7%
- Daily rates adjust to average $44
Seasonality Insights for Vitória
- The Airbnb seasonality in Vitória shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vitória's highest earning potential, with monthly revenues capable of climbing to $767, occupancy reaching a high of 53.7%, and ADRs peaking at $47.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $535, occupancy could drop to 39.6%, and ADRs may adjust down to $43.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vitória.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vitória seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vitória (2025)
Exploring the top neighborhoods for short-term rentals in Vitória? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia do Canto | One of the most desirable neighborhoods in Vitória, known for its beautiful beach, upscale restaurants, and vibrant nightlife. Perfect for tourists looking for a relaxing beach experience with access to dining and entertainment. | Praia do Canto, Parque da Pedra da Cebola, Restaurants on the waterfront, Shopping Vitória, Cultural Center of Espírito Santo |
| Ilha do Boi | An exclusive and tranquil island neighborhood featuring beautiful beaches and sea views. Ideal for travelers seeking peaceful accommodation with proximity to the city. | Ilha do Boi Beach, Hiking trails, Victoria's waterfront parks, Museums nearby, Local seafood restaurants |
| Centro | The historical center of Vitória with colonial architecture and cultural landmarks. Great for guests interested in history, local culture, and convenient access to public transport. | Convento da Penha, Museu de Arte do Espírito Santo, Teatro Carlos Gomes, Rua Sete de Setembro, Shopping Capixaba |
| Jardim da Penha | A family-friendly neighborhood known for its parks and proximity to the beach. Attracts families and those who enjoy outdoor activities and a relaxing environment. | Praia de Jardim da Penha, Parque da Pedra da Cebola, Restaurants and cafes, Local markets, Cultural events |
| Camburi | A bustling area with a long beach and a variety of dining and leisure options. Popular among both locals and tourists for its vibrant atmosphere and outdoor activities. | Praia de Camburi, Camburi Boardwalk, Restaurants and bars, Nearby parks, Water sports activities |
| Vila Velha | Located just across the bay from Vitória, it features stunning beaches and historical sites. Great choice for tourists exploring both cities. | Praia da Costa, Morro do Moreno, Convento da Penha, Shopping Vila Velha, Historic sites |
| Santa Lúcia | A charming and upscale neighborhood with a mix of residential and commercial areas. Perfect for guests seeking a quieter stay with easy city access. | Parque da Fonte Grande, Vista da Serra, Shopping Vitória, Local boutiques, Cafes and bakeries |
| Barra do Jucu | A more laid-back beach neighborhood popular with surfers and those looking for a peaceful getaway. Attractive for nature lovers and adventure seekers. | Praia da Barra do Jucu, Surfing spots, Local artisan market, Nearby nature trails, Restaurants with local cuisine |
Understanding Airbnb License Requirements & STR Laws in Vitória (2025)
While Vitória, Espírito Santo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vitória to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Vitória (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vitóriabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
❤ House with stunning views and sea access
Entire Place • 4 bedrooms
Coverage overlooking the sea of Enseada
Entire Place • 3 bedrooms
Spacious house in Camburi garden
Entire Place • 4 bedrooms
Wonderful AP 3 Family Bedrooms - Canto Beach
Entire Place • 3 bedrooms
Amazing brand-new 3 bedrooms apartment!
Entire Place • 3 bedrooms
3 Bedroom Luxury Apartment
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vitória (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vitória based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Andrea | 15 | $128,648 | 1345 | 4.71/5.0 |
| Gisela | 13 | $99,734 | 1245 | 4.72/5.0 |
| Tereza | 1 | $86,526 | 30 | 4.83/5.0 |
| Leonardo | 5 | $51,429 | 650 | 4.85/5.0 |
| Jacqueline | 6 | $50,905 | 221 | 4.93/5.0 |
| Guilherme | 2 | $48,604 | 90 | 5.00/5.0 |
| Marlene | 7 | $48,506 | 111 | 4.82/5.0 |
| Vitor | 7 | $45,330 | 164 | 4.88/5.0 |
| Alessandro | 5 | $43,453 | 119 | 4.81/5.0 |
| Ana Christina | 3 | $38,823 | 246 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vitória.
Dive Deeper: Advanced Vitória STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vitória. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVitória Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vitória
- The Vitória Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.9% of the 677 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vitória, Apartment/Condo properties are the most common (85.2%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.6%) offer potential for unique stay experiences.
Vitória Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vitória
- The dominant room capacity in Vitória is 1 bedroom listings, making up 44.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.6% of the active Airbnb listings in Vitória, indicating a high concentration in these sizes.
Vitória Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vitória
- The most common guest capacity trend in Vitória vacation rentals is listings accommodating 4 guests (23.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Vitória STR market, accounting for 46.7% of listings.
- 13.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vitória.
- On average, properties in Vitória are equipped to host 3.0 guests.
Vitória Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vitória
- The most common availability pattern in Vitória falls within the 271-366 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Vitória (25.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vitória Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
182 listings
28.4% of total
2 Nights
160 listings
25% of total
3 Nights
109 listings
17% of total
4-6 Nights
68 listings
10.6% of total
7-29 Nights
20 listings
3.1% of total
30+ Nights
102 listings
15.9% of total
Key Insights
- The most prevalent minimum stay requirement in Vitória is 1 Night, adopted by 28.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.9%) caters to monthly stays (30+ nights) in Vitória, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 28.4% of Vitória hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 15.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vitória.
Vitória Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
169 listings
29.2% of total
Moderate
155 listings
26.8% of total
Firm
93 listings
16.1% of total
Strict
161 listings
27.9% of total
Cancellation Policy Insights for Vitória
- The prevailing Airbnb cancellation policy trend in Vitória is Flexible, used by 29.2% of listings.
- There's a relatively balanced mix between guest-friendly (56.0%) and stricter (44.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 29.2% market standard in Vitória.
- Regularly review your cancellation policy against competitors and market demand shifts in Vitória.
Vitória STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vitória
- The overall average booking lead time for vacation rentals in Vitória is 27 days.
- Guests book furthest in advance for stays during January (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (34 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Vitória.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Vitória averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vitória (2025)
Amenity Prevalence
Amenity Insights for Vitória
- Essential amenities in Vitória that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vitória: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vitória to stay competitive.
Vitória Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vitória
- The typical guest profile for Airbnb in Vitória consists of primarily domestic travelers (94%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 94.4% of guests.
- Key international markets include Brazil (94.4%) and United States (2.4%).
- Top languages spoken are Portuguese (50.7%) followed by English (28.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Rio de Janeiro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vitória Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Venda Nova do Imigrante | 65 | $861 | $112.61 | 28% |
| Santa Teresa | 249 | $829 | $111.38 | 28% |
| Domingos Martins | 572 | $750 | $102.96 | 28% |
| Marechal Floriano | 121 | $745 | $104.58 | 28% |
| Castelo | 15 | $719 | $151.50 | 24% |
| Espera Feliz | 29 | $678 | $91.70 | 25% |
| Anchieta | 330 | $635 | $114.15 | 28% |
| Dores do Rio Preto | 38 | $632 | $75.58 | 29% |
| Vila Velha | 1,363 | $563 | $55.17 | 42% |
| Alfredo Chaves | 57 | $549 | $98.98 | 21% |