Ilhéus Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bahia, Brazil
Is Airbnb profitable in Ilhéus in 2025? Explore comprehensive Airbnb analytics for Ilhéus, Bahia, Brazil to uncover income potential. This 2025 STR market report for Ilhéus, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 686 active listings.
Whether you're considering an Airbnb investment in Ilhéus, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ilhéus Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ilhéus Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ilhéus (2025)
Understanding the monthly revenue variations for Airbnb listings in Ilhéus is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ilhéus is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ilhéus across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,776+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,018 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $532 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $239, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ilhéus
Ilhéus Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ilhéus STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ilhéus:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ilhéus
Average Daily Rate (ADR) Airbnb Trends in Ilhéus (2025)
Effective short term rental pricing strategy in Ilhéus involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ilhéus typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $188+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $110 or more.
- Typical properties (Median) charge around $66 per night.
- Entry-level properties (Bottom 25%) earn around $42 per night.
Average Daily Rate (ADR) Trend by Month in Ilhéus
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Airbnb Seasonality Analysis & Trends in Ilhéus (2025)
Peak Season (January, December, April)
- Revenue averages $1,103 per month
- Occupancy rates average 37.7%
- Daily rates average $98
Shoulder Season
- Revenue averages $769 per month
- Occupancy maintains around 31.5%
- Daily rates hold near $94
Low Season (August, September, October)
- Revenue drops to average $596 per month
- Occupancy decreases to average 31.1%
- Daily rates adjust to average $97
Seasonality Insights for Ilhéus
- The Airbnb seasonality in Ilhéus shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ilhéus's highest earning potential, with monthly revenues capable of climbing to $1,367, occupancy reaching a high of 46.1%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $570, occupancy could drop to 26.5%, and ADRs may adjust down to $87.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ilhéus.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ilhéus seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ilhéus (2025)
Exploring the top neighborhoods for short-term rentals in Ilhéus? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia do Norte | Famous for its stunning natural beauty and tranquil atmosphere. Ideal for tourists seeking relaxation and beach activities. | Natural Pools, Coconut Grove, Diving Spots, Swimming and Sunbathing, Sunset Viewing |
| Centro Histórico | The historic city center filled with colonial architecture and cultural heritage. Great for tourists interested in history and local culture. | Igreja de São Jorge dos Ilhéus, Casa de Cultura Jorge Amado, Catedral de São Sebastião, Teatro Municipal, Historical Museums |
| Praia dos Milionários | A popular beach destination known for its vibrant nightlife and local restaurants. Perfect for visitors wanting a lively beach experience. | Sunbathing, Beach Bars and Restaurants, Water Sports, Nightlife, Live Music Venues |
| Ilhéus Waterfront | The scenic waterfront area offering beautiful views and a leisurely atmosphere. Ideal for strolls and enjoying local cuisine. | Promenade by the Sea, Local Seafood Restaurants, Marina, Fishing Opportunities, Cultural Events |
| Olivença | A tranquil beach area known for its natural beauty and eco-tourism. Attracts nature lovers and those seeking peace. | Olivença Beach, Cocoa Plantations, Eco-tourism Trails, Wildlife Watching, Fishing Villages |
| Coco Beach | A pristine beach known for its soft sand and clear waters. Popular with families and relaxation seekers. | Swimming, Beach Volleyball, Relaxation Spots, Coconut Stands, Surfers' Paradise |
| Sapetinga | A lesser-known beach that offers a more intimate experience away from the crowds. Great for secluded beach getaways. | Secluded Beaches, Nature Trails, Freshwater Lagoons, Palm Groves, Quiet Retreats |
| Cacau Cabruca | A unique experience to explore cocoa farms and learn about chocolate production. Perfect for foodies and those interested in agritourism. | Cocoa Plantations, Chocolate Tasting, Culinary Tours, Nature Walks, Cultural Experiences |
Understanding Airbnb License Requirements & STR Laws in Ilhéus (2025)
While Ilhéus, Bahia, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ilhéus to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ilhéus (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ilhéusbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Kalug - Duplex Stand IN SAND with 4 suites, swimming pool and full family recreation in the south
Entire Place • 4 bedrooms
Kalug - Luxury Mansion with Sea View in South Beach
Entire Place • 3 bedrooms
Casa de Praia Luxuosa - 6 suítes
Entire Place • 6 bedrooms
Casa Olly - Amaizing beachfront sea view villa!
Entire Place • 3 bedrooms
Kalug - Luxury and full leisure by the sea
Entire Place • 3 bedrooms
Solaris Praia - 3 Bedrooms Frente Mar
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ilhéus (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ilhéus based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emanuely Smarzaro | 6 | $185,478 | 103 | 4.81/5.0 |
| Gioto | 8 | $180,114 | 283 | 4.94/5.0 |
| Host #399775088 | 1 | $37,991 | 0 | 0.00/5.0 |
| Lucília | 1 | $36,651 | 12 | 5.00/5.0 |
| Anfitrião Prime | 5 | $35,668 | 13 | 0.92/5.0 |
| Host #272081039 | 1 | $34,371 | 1 | 0.00/5.0 |
| Ângelo | 1 | $34,241 | 5 | 5.00/5.0 |
| Rafael | 4 | $32,413 | 70 | 4.85/5.0 |
| Felipe | 1 | $31,095 | 27 | 4.96/5.0 |
| Lia | 4 | $28,829 | 11 | 1.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ilhéus.
Dive Deeper: Advanced Ilhéus STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ilhéus. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIlhéus Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ilhéus
- The Ilhéus Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 686 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ilhéus, Apartment/Condo properties are the most common (55.7%), reflecting the local real estate landscape.
- Houses represent a significant 39.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 5.2%) offer potential for unique stay experiences.
Ilhéus Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ilhéus
- The dominant room capacity in Ilhéus is 2 bedrooms listings, making up 44.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 62.7% of the active Airbnb listings in Ilhéus, indicating a high concentration in these sizes.
- A significant 31.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ilhéus.
Ilhéus Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ilhéus
- The most common guest capacity trend in Ilhéus vacation rentals is listings accommodating 8+ guests (31%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ilhéus STR market, accounting for 55.2% of listings.
- 58.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ilhéus.
- On average, properties in Ilhéus are equipped to host 5.5 guests.
Ilhéus Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ilhéus
- The most common availability pattern in Ilhéus falls within the 271-366 days range, representing 71.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Ilhéus (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ilhéus Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
151 listings
23.4% of total
2 Nights
190 listings
29.5% of total
3 Nights
105 listings
16.3% of total
4-6 Nights
46 listings
7.1% of total
7-29 Nights
6 listings
0.9% of total
30+ Nights
146 listings
22.7% of total
Key Insights
- The most prevalent minimum stay requirement in Ilhéus is 2 Nights, adopted by 29.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.7%) caters to monthly stays (30+ nights) in Ilhéus, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.5% of Ilhéus hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ilhéus.
Ilhéus Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
134 listings
28.1% of total
Moderate
125 listings
26.2% of total
Firm
105 listings
22% of total
Strict
113 listings
23.7% of total
Cancellation Policy Insights for Ilhéus
- The prevailing Airbnb cancellation policy trend in Ilhéus is Flexible, used by 28.1% of listings.
- There's a relatively balanced mix between guest-friendly (54.3%) and stricter (45.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 28.1% market standard in Ilhéus.
- Regularly review your cancellation policy against competitors and market demand shifts in Ilhéus.
Ilhéus STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ilhéus
- The overall average booking lead time for vacation rentals in Ilhéus is 46 days.
- Guests book furthest in advance for stays during December (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Ilhéus.
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Ilhéus averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ilhéus (2025)
Amenity Prevalence
Amenity Insights for Ilhéus
- Essential amenities in Ilhéus that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Air conditioning, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ilhéus: Kitchen, Wifi.
- Prioritize adding missing essentials: Kitchen, Wifi.
- Consider adding popular differentiators like TV or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ilhéus to stay competitive.
Ilhéus Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ilhéus
- The typical guest profile for Airbnb in Ilhéus consists of primarily domestic travelers (93%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 92.7% of guests.
- Key international markets include Brazil (92.7%) and United States (1.4%).
- Top languages spoken are Portuguese (52.8%) followed by English (23.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Bahia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ilhéus Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Itacaré | 730 | $659 | $87.58 | 36% |
| Cairu | 769 | $633 | $87.45 | 35% |
| Maraú | 865 | $572 | $142.73 | 27% |
| Vera Cruz | 229 | $412 | $109.50 | 24% |
| Uruçuca | 186 | $388 | $84.76 | 27% |
| Vitória da Conquista | 155 | $269 | $33.55 | 35% |
| Itabuna | 17 | $266 | $35.55 | 42% |
| Valença | 71 | $263 | $81.43 | 25% |
| Canavieiras | 37 | $249 | $82.80 | 23% |
| Jequié | 22 | $215 | $36.41 | 30% |