White Stone, Virginia Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in White Stone, Virginia? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $49,570 per year — at a $489 nightly rate, 37.7% occupancy, and a $199 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 41 active listings, White Stone is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 51.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in White Stone?
In White Stone, the headline Airbnb metrics are $49,570 in average annual revenue,37.7% occupancy, $489 ADR, and $199 in RevPAR, and guests book about 78 days in advance.
How Much Do Airbnb Hosts Earn Monthly in White Stone?
Understanding the monthly revenue variations for Airbnb listings in White Stone is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in White Stone is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in White Stone across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,645+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,944 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,937 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,679, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in White Stone
What Is the Monthly Airbnb Occupancy Rate in White Stone?
Maximize your bookings by understanding the White Stone STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in White Stone:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in White Stone
What Is the Average Airbnb Nightly Rate in White Stone?
Effective short term rental pricing strategy in White Stone involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in White Stone typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $871+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $540 or more.
- Typical properties (Median) charge around $378 per night.
- Entry-level properties (Bottom 25%) earn around $207 per night.
Average Daily Rate (ADR) Trend by Month in White Stone
What Is the RevPAR for Airbnb in White Stone?
RevPAR in White Stone is currently $199. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $75 RevPAR.
- Typical properties (Median) generate $150 RevPAR.
- Strong performers (Top 25%) earn $233 RevPAR.
- Best-in-class (Top 10%) achieve $349 RevPAR.
Average Monthly RevPAR Trend in White Stone
RevPAR Insights for White Stone
- The average RevPAR in White Stone is $199. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($349) and bottom 25% ($75) is $274, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these White Stone benchmarks. If your RevPAR falls below the median of $150, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $233+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in White Stone?
White Stone's peak Airbnb season falls in July, June, August, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, June, August)
- Revenue averages $9,751 per month
- Occupancy rates average 55.5%
- Daily rates average $487
Shoulder Season
- Revenue averages $4,631 per month
- Occupancy maintains around 35.3%
- Daily rates hold near $471
Low Season (January, February, March)
- Revenue drops to average $2,276 per month
- Occupancy decreases to average 20.0%
- Daily rates adjust to average $450
Seasonality Insights for White Stone
- Airbnb seasonality in White Stone is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases White Stone's highest earning potential, with monthly revenues climbing to $11,567, occupancy reaching 60.9%, and ADRs peaking at $517.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,980, occupancy could drop to 17.5%, and ADRs may adjust to $434.
- Lower occupancy paired with meaningful seasonality means hosts in White Stone need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like White Stone, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in White Stone?
Low regulation and minimal registration activity in White Stone, Virginia, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for White Stone to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in White Stone?
With a compact short-term rental market, White Stone gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| White Stone Main Street | Charming small-town experience with local shops and eateries. Ideal for guests looking for a quiet getaway while still being close to the water and outdoor activities. | The White Stone Museum, Local restaurants and cafes, Chesapeake Bay beaches, Nearby parks and trails |
| Kilmarnock | Nearby town offering a wider variety of dining options and shopping. Attracts visitors looking to explore the Northern Neck of Virginia. | Kilmarnock Town Centre, Historic downtown Kilmarnock, The Mary Ball Washington Museum, Rappahannock River |
| Deltaville | A coastal community known for boating and fishing, appealing to outdoor enthusiasts and those looking to relax by the water. | Deltaville Marina, Fishing and boating activities, Local seafood restaurants, Deltaville Maritime Museum |
| Campbell's Creek | A peaceful area near the water, great for nature lovers and those seeking tranquility away from the hustle and bustle. | Private beaches, Nature trails, Fishing spots, Peaceful retreats |
| Rappahannock River | Picturesque river area perfect for water sports, fishing, and scenic views. Popular among those wanting nature experiences and beautiful landscapes. | Rappahannock River water activities, Kayaking and boating spots, Scenic riverside parks, Wildlife viewing areas |
| Lancaster Courthouse | Historical area with rich heritage, showcasing Virginia's history and architecture. Attracts history buffs and tranquility seekers. | Historic courthouse, Local historical sites, Small-town charm, Nearby nature preserves |
| Colonial Beach | A popular beach destination nearby, ideal for tourists wanting a beach vacation experience with a local feel. | Colonial Beach Boardwalk, Fishing pier, Local beach access, Waterfront dining options |
| Morattico | Quaint fishing village atmosphere with unique charm. Attracts those interested in a peaceful retreat and local culture. | Morattico Waterfront Museum, Local fishing spots, Historical charm, Scenic views |
With 8 distinct neighborhoods showing meaningful short-term rental activity, White Stone offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in White Stone?
Room Type Distribution
Property Type Distribution
Market Composition Insights for White Stone
- The White Stone Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in White Stone, House properties are the most common (80.5%), reflecting the local real estate landscape.
- Houses represent a significant 80.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 12.1%) offer potential for unique stay experiences.
White Stone Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for White Stone
- The dominant room capacity in White Stone is 3 bedrooms listings, making up 31.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 56.1% of the active Airbnb listings in White Stone, indicating a high concentration in these sizes.
- A significant 70.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in White Stone.
White Stone Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for White Stone
- The most common guest capacity trend in White Stone vacation rentals is listings accommodating 8+ guests (51.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the White Stone STR market, accounting for 73.2% of listings.
- 73.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in White Stone.
- On average, properties in White Stone are equipped to host 6.2 guests.
How Do Listings in White Stone Compare on Quality?
Listing quality in White Stone can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for White Stone
- At 43.3 photos per listing on average, White Stone hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 24.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the White Stone averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in White Stone?
Amenity Prevalence
Amenity Insights for White Stone
- Essential amenities in White Stone that guests expect include: TV, Air conditioning, Free parking on premises, Kitchen, Wifi, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hot water, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for White Stone: TV, Air conditioning, Free parking on premises, Kitchen, Wifi, Heating, Smoke alarm.
- Prioritize adding missing essentials: TV, Air conditioning, Heating, Smoke alarm.
- Consider adding popular differentiators like Washer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in White Stone to stay competitive.
Which Airbnb Amenities Boost Revenue in White Stone?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in White Stone, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hammock | 24.4% | $86,034 | $37,807 | 127.6% |
BBQ grill | 82.9% | $54,626 | $25,011 | 118.4% |
Exercise equipment | 12.2% | $91,557 | $43,738 | 109.3% |
Iron | 78.0% | $55,698 | $27,780 | 100.5% |
Indoor fireplace | 41.5% | $69,204 | $35,662 | 94.1% |
Fire pit | 63.4% | $60,047 | $31,409 | 91.2% |
Outdoor shower | 22.0% | $77,834 | $41,620 | 87.0% |
Beach access | 48.8% | $64,071 | $35,759 | 79.2% |
Outdoor furniture | 68.3% | $57,646 | $32,174 | 79.2% |
High chair | 17.1% | $77,735 | $43,771 | 77.6% |
Revenue Impact Insights for White Stone
- Hammock tops the revenue impact list with a 127.6% uplift — listings with this amenity earn $86,034 vs. $37,807 without it.
- BBQ grill — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced White Stone STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for White Stone. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWhite Stone Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for White Stone
- The typical guest profile for Airbnb in White Stone consists of primarily domestic travelers (95%), often arriving from nearby Richmond, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.1% of guests.
- Key international markets include United States (95.1%) and DC (4.9%).
- Top languages spoken are English (73.9%) followed by Spanish (9.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Richmond and Washington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in White Stone?
Listings in White Stone average 4.94 out of 5 overall, with about 63.6 reviews per active listing and 51.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for White Stone
- With an overall rating of 4.94, White Stone listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.98), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 51.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
White Stone Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for White Stone
- The most common availability pattern in White Stone falls within the 271-366 days range, representing 53.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in White Stone (39%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in White Stone?
Average Booking Lead Time by Month
Booking Lead Time Insights for White Stone
- The overall average booking lead time for vacation rentals in White Stone is 78 days.
- Guests book furthest in advance for stays during June (average 110 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in White Stone.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these White Stone averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in White Stone?
Guests in White Stone stay about 4.1 nights on average, generating roughly 946 reservations and 23.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in White Stone
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for White Stone
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (5.5 nights) and shorten in Feb (2.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
White Stone Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
7.3% of total
2 Nights
13 listings
31.7% of total
3 Nights
3 listings
7.3% of total
4-6 Nights
6 listings
14.6% of total
30+ Nights
16 listings
39% of total
Key Insights
- The most prevalent minimum stay requirement in White Stone is 30+ Nights, adopted by 39% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39%) caters to monthly stays (30+ nights) in White Stone, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39% of White Stone hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.3% currently do.
- A 2-night minimum appears standard (31.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 39% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in White Stone.
White Stone Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
2.4% of total
Flexible
6 listings
14.6% of total
Moderate
13 listings
31.7% of total
Firm
10 listings
24.4% of total
Strict
11 listings
26.8% of total
Cancellation Policy Insights for White Stone
- The prevailing Airbnb cancellation policy trend in White Stone is Moderate, used by 31.7% of listings.
- A majority (51.2%) of hosts in White Stone utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.7% market standard in White Stone.
- Regularly review your cancellation policy against competitors and market demand shifts in White Stone.
How Much Are Airbnb Cleaning Fees in White Stone?
Cleaning fees in White Stone are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for White Stone
- 87.8% of listings charge a cleaning fee, making it standard practice in White Stone. Guests expect it and factor it into their booking decisions.
- The gap between the average ($250) and median ($175) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 10.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the White Stone median of $175. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in White Stone Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in White Stonebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Pop Castle, Historic Gem on the Rappahannock River
Entire Place • 5 bedrooms
Bayfront White Stone Escape w/ Private Beach!
Entire Place • 6 bedrooms
Bayhamas-3 houses in 1-Sleeps 34
Entire Place • 14 bedrooms
Serenity on the Bay | Dock | Kayak | Fish
Entire Place • 5 bedrooms
Waterfront panoramic point with pool
Entire Place • 5 bedrooms
Waterfront, White Stone, Spacious-Kayaks-Family
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in White Stone?
Learn from the best! This table showcases top-performing Airbnb hosts in White Stone based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maria | 5 | $231,967 | 130 | 4.98/5.0 |
| Nikki | 3 | $219,830 | 91 | 4.82/5.0 |
| Walid | 1 | $189,794 | 38 | 4.97/5.0 |
| Amber | 2 | $177,905 | 218 | 4.99/5.0 |
| Evolve | 2 | $169,104 | 17 | 5.00/5.0 |
| Trent | 1 | $127,978 | 26 | 5.00/5.0 |
| Kevin | 1 | $120,332 | 27 | 5.00/5.0 |
| Jonathan | 1 | $99,167 | 125 | 4.94/5.0 |
| Parke | 2 | $97,201 | 496 | 5.00/5.0 |
| Matt | 1 | $69,757 | 113 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in White Stone.
Who Are the Airbnb Hosts in White Stone?
White Stone is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for White Stone
- With 58.5% Superhosts, White Stone has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 22.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 7.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 34.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these White Stone averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in White Stone
These are the highest-grossing professional property management operations in White Stone, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Maria | 5 | $231,967 | $563 | 28.9% | 4.98/5 |
| Amber | 2 | $177,905 | $417 | 55.3% | 4.99/5 |
| Evolve | 2 | $169,104 | $690 | 33.6% | 5.00/5 |
| Kevin | 1 | $120,332 | $568 | 62.2% | 5.00/5 |
Management Company Insights for White Stone
- The leading management company, Maria, operates 5 listings with $231,967 in gross revenue — a useful benchmark for what scale looks like in White Stone.
- Top managers average 3 properties each, suggesting professional management in White Stone still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.99/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does White Stone's Airbnb Market Compare to Nearby Cities?
How does the White Stone Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Mayo, White Stone has 12 percentage points lower occupancy and about $0 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mayo | 13 | $5,615 | $489.21 | 50% |
| Stevensville | 79 | $5,306 | $574.06 | 41% |
| Easton | 44 | $5,175 | $671.22 | 40% |
| Weems | 11 | $4,948 | $435.69 | 47% |
| Mineral | 231 | $4,854 | $491.86 | 35% |
| Queenstown | 24 | $4,809 | $643.65 | 36% |
| Middleburg | 38 | $4,739 | $487.25 | 42% |
| Arundel on the Bay | 29 | $4,717 | $500.77 | 39% |
| Corolla | 820 | $4,560 | $545.83 | 40% |
| Duck | 262 | $4,468 | $469.65 | 43% |
Frequently Asked Questions About Airbnb in White Stone
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for White Stone.
How much do Airbnb hosts make in White Stone?
White Stone hosts earn about $49,570 per year on average, with an average nightly rate of $489 and RevPAR of $199. Those figures describe the typical revenue environment for active listings in White Stone, Virginia, not the ceiling for the best operators. Source: AirROI 2026 data, White Stone market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in White Stone?
The average Airbnb occupancy rate in White Stone is 37.7%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in White Stone?
Listings in White Stone average $489 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in White Stone?
White Stone currently has about 41 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in White Stone?
AirROI currently classifies the short-term rental regulation level in White Stone as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in White Stone?
RevPAR in White Stone is about $199. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in White Stone?
Occupancy of 37.7% means White Stone is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $49,570, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in White Stone?
The average booking lead time in White Stone is about 78 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in White Stone?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in White Stone include White Stone Main Street, Kilmarnock, Deltaville. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in White Stone?
entire_home listings make up 100.0% of the active supply in White Stone. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does White Stone compare to nearby Airbnb markets?
Among neighboring markets, Mayo posts $67,385 in average annual revenue with 50.0% occupancy, compared to White Stone's $49,570 and 37.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in White Stone?
The average Airbnb stay length in White Stone is about 4.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in White Stone?
Airbnb listings in White Stone average 4.94 out of 5 overall. About 51.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in White Stone?
Hammock and BBQ grill are among the strongest revenue-linked amenities in White Stone. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in White Stone?
Yes. About 87.8% of active Airbnb listings in White Stone charge a cleaning fee, and the average fee is $250. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in White Stone?
A 58.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.