Sevierville, Tennessee Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Sevierville, Tennessee? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $58,329 per year — at a $385 nightly rate, 45.8% occupancy, and a $182 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Sevierville's 6,226 active listings and moderate demand with room for well-positioned listings to outperform make it a major short-term rental market. Supply grew 87.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Sevierville?
In Sevierville, the headline Airbnb metrics are $58,329 in average annual revenue,45.8% occupancy, $385 ADR, and $182 in RevPAR, and guests book about 56 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sevierville?
Understanding the monthly revenue variations for Airbnb listings in Sevierville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sevierville is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sevierville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,652+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,537 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,717 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,627, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sevierville
What Is the Monthly Airbnb Occupancy Rate in Sevierville?
Maximize your bookings by understanding the Sevierville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sevierville:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sevierville
What Is the Average Airbnb Nightly Rate in Sevierville?
Effective short term rental pricing strategy in Sevierville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sevierville typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $673+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $446 or more.
- Typical properties (Median) charge around $310 per night.
- Entry-level properties (Bottom 25%) earn around $231 per night.
Average Daily Rate (ADR) Trend by Month in Sevierville
What Is the RevPAR for Airbnb in Sevierville?
RevPAR in Sevierville is currently $182. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $91 RevPAR.
- Typical properties (Median) generate $148 RevPAR.
- Strong performers (Top 25%) earn $228 RevPAR.
- Best-in-class (Top 10%) achieve $347 RevPAR.
Average Monthly RevPAR Trend in Sevierville
RevPAR Insights for Sevierville
- The average RevPAR in Sevierville is $182. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($347) and bottom 25% ($91) is $256, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Dec and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sevierville benchmarks. If your RevPAR falls below the median of $148, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $228+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Sevierville?
Sevierville's peak Airbnb season falls in December, July, June, while the softest stretch is January, February, May. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, July, June)
- Revenue averages $8,166 per month
- Occupancy rates average 56.6%
- Daily rates average $437
Shoulder Season
- Revenue averages $5,761 per month
- Occupancy maintains around 50.5%
- Daily rates hold near $367
Low Season (January, February, May)
- Revenue drops to average $3,804 per month
- Occupancy decreases to average 35.5%
- Daily rates adjust to average $356
Seasonality Insights for Sevierville
- Airbnb seasonality in Sevierville is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sevierville's highest earning potential, with monthly revenues climbing to $8,406, occupancy reaching 62.1%, and ADRs peaking at $477.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $3,292, occupancy could drop to 30.4%, and ADRs may adjust to $325.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sevierville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sevierville, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sevierville?
Sevierville, Tennessee, United States currently shows a low regulation profile despite having 6,226 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sevierville to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Sevierville?
Sevierville is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Sevierville, Tennessee.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pigeon Forge | Adjacent to Sevierville, Pigeon Forge is a major tourist destination featuring attractions like Dollywood, making it a prime location for Airbnb hosts. | Dollywood, The Island in Pigeon Forge, Titanic Museum, Smoky Mountain Alpine Coaster, Pigeon Forge Snow |
| Gatlinburg | Popular gateway to the Great Smoky Mountains National Park, known for its stunning scenery and outdoor activities, ideal for nature lovers. | Great Smoky Mountains National Park, Gatlinburg SkyLift, Ripley's Aquarium of the Smokies, Anakeesta, Ober Gatlinburg |
| Sevierville Historic District | Offers a charming small-town feel with historic architecture, shops, and local dining. Attracts visitors interested in local culture and history. | Sevierville City Park, Sevierville Golf Club, Sevier County Courthouse, Dolly Parton Statue, Sevierville Events |
| Douglas Lake | A popular destination for water activities and fishing, appealing to families and outdoor enthusiasts looking for a serene getaway. | Douglas Lake, Lakefront dining, Camping and hiking trails, Fishing opportunities, Water sports |
| Wears Valley | A quiet and beautiful valley near the Smokies, known for its scenic views and proximity to hiking trails, drawing visitors seeking tranquility. | Metcalf Bottoms, Cades Cove, Foothills Parkway, Hiking trails, Gatlinburg views |
| Wear's Valley Road | A scenic route leading to attractions and the Smokies, popular with visitors who want quick access to multiple attractions without being in crowded areas. | Wear's Valley, Scenic drives, Proximity to attractions, Local eateries, Breathtaking views |
| The Smokies | Attracts millions each year for its natural beauty and diverse wildlife, perfect for travelers who enjoy hiking, camping, and exploring nature. | Cades Cove, Clingmans Dome, Hiking trails, Wildlife viewing, Scenic overlooks |
| Action Park | A fun-filled adventure site for families and thrill-seekers, featuring various attractions that appeal to younger audiences. | Indoor theme park, Family-friendly activities, Mini-golf, Arcades, Seasonal events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Sevierville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Sevierville?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sevierville
- The Sevierville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.8% of the 6,226 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sevierville, Outdoor/Unique properties are the most common (80.3%), reflecting the local real estate landscape.
- Smaller segments like apartment/condo, hotel/boutique, unique stays, others (combined 7.6%) offer potential for unique stay experiences.
Sevierville Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sevierville
- The dominant room capacity in Sevierville is 2 bedrooms listings, making up 29.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 53.2% of the active Airbnb listings in Sevierville, indicating a high concentration in these sizes.
- A significant 50.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sevierville.
Sevierville Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sevierville
- The most common guest capacity trend in Sevierville vacation rentals is listings accommodating 8+ guests (56.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Sevierville STR market, accounting for 75.5% of listings.
- 77.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sevierville.
- On average, properties in Sevierville are equipped to host 6.6 guests.
How Do Listings in Sevierville Compare on Quality?
Listing quality in Sevierville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Sevierville
- At 47.5 photos per listing on average, Sevierville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 34.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Sevierville averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Sevierville?
Amenity Prevalence
Amenity Insights for Sevierville
- Essential amenities in Sevierville that guests expect include: Air conditioning, Heating, TV, Wifi, Smoke alarm, Kitchen, Free parking on premises, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sevierville: Air conditioning, Heating, TV, Wifi, Smoke alarm, Kitchen, Free parking on premises, Coffee maker.
- Prioritize adding missing essentials: Air conditioning, Heating, TV, Wifi, Smoke alarm, Kitchen, Free parking on premises, Coffee maker.
- Consider adding popular differentiators like Microwave or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sevierville to stay competitive.
Which Airbnb Amenities Boost Revenue in Sevierville?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sevierville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 98.2% | $59,211 | $11,443 | 417.4% |
Skate rampHigh opportunity | 0.1% | $152,388 | $58,223 | 161.7% |
Movie theater | 10.6% | $113,874 | $51,731 | 120.1% |
Dishes and silverware | 93.2% | $60,565 | $27,728 | 118.4% |
Hockey rinkHigh opportunity | 0.1% | $126,806 | $58,241 | 117.7% |
Washer | 92.1% | $60,891 | $28,335 | 114.9% |
Hot tub | 88.1% | $62,249 | $29,353 | 112.1% |
Refrigerator | 94.2% | $60,066 | $30,013 | 100.1% |
Pets allowed | 61.2% | $72,362 | $36,229 | 99.7% |
Coffee maker | 97.0% | $59,217 | $29,806 | 98.7% |
Revenue Impact Insights for Sevierville
- Kitchen tops the revenue impact list with a 417.4% uplift — listings with this amenity earn $59,211 vs. $11,443 without it.
- High-opportunity amenities — Skate ramp, Hockey rink — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Kitchen, Dishes and silverware, Washer, Hot tub, Refrigerator, Coffee maker — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Skate ramp — it has the best combination of high revenue impact and low market saturation in Sevierville.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Sevierville STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sevierville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSevierville Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sevierville
- The typical guest profile for Airbnb in Sevierville consists of primarily domestic travelers (98%), often arriving from nearby Nashville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.1% of guests.
- Key international markets include United States (98.1%) and United Kingdom (0.4%).
- Top languages spoken are English (79.7%) followed by Spanish (11.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nashville and Atlanta.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Sevierville?
Listings in Sevierville average 4.78 out of 5 overall, with about 78.4 reviews per active listing and 41.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Sevierville
- An average rating of 4.78 places Sevierville in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.88), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 41.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Sevierville Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sevierville
- The most common availability pattern in Sevierville falls within the 181-270 days range, representing 32.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sevierville (32.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Sevierville?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sevierville
- The overall average booking lead time for vacation rentals in Sevierville is 56 days.
- Guests book furthest in advance for stays during November (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 37 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (66 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Sevierville.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Sevierville averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Sevierville?
Guests in Sevierville stay about 3.7 nights on average, generating roughly 230,524 reservations and 37 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Sevierville
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Sevierville
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 37 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (4 nights) and shorten in Feb (2.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Sevierville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
535 listings
8.6% of total
2 Nights
2180 listings
35% of total
3 Nights
219 listings
3.5% of total
4-6 Nights
43 listings
0.7% of total
7-29 Nights
10 listings
0.2% of total
30+ Nights
3239 listings
52% of total
Key Insights
- The most prevalent minimum stay requirement in Sevierville is 30+ Nights, adopted by 52% of listings. This highlights the market's preference for longer commitments.
- A significant segment (52%) caters to monthly stays (30+ nights) in Sevierville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 52% of Sevierville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.6% currently do.
- A 2-night minimum appears standard (35%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 52% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sevierville.
Sevierville Airbnb Cancellation Policy Trends Analysis (2026)
Limited
280 listings
4.5% of total
Super Strict 60 Days
217 listings
3.5% of total
Super Strict 30 Days
526 listings
8.5% of total
Flexible
375 listings
6% of total
Moderate
912 listings
14.7% of total
Firm
2866 listings
46.1% of total
Strict
1045 listings
16.8% of total
Cancellation Policy Insights for Sevierville
- The prevailing Airbnb cancellation policy trend in Sevierville is Firm, used by 46.1% of listings.
- A majority (62.9%) of hosts in Sevierville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46.1% market standard in Sevierville.
- Regularly review your cancellation policy against competitors and market demand shifts in Sevierville.
How Much Are Airbnb Cleaning Fees in Sevierville?
Cleaning fees in Sevierville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Sevierville
- 94.8% of listings charge a cleaning fee, making it standard practice in Sevierville. Guests expect it and factor it into their booking decisions.
- The gap between the average ($272) and median ($220) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 16.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Sevierville median of $220. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Sevierville Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Seviervillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Indigo Falls ~ Golf Simulator ~ Cave Pool ~ Views!
Entire Place • 8 bedrooms
Majestic Paradise ~ Pickleball ~ Pool ~ Mtn Views
Entire Place • 8 bedrooms
Summit Skye ~ Pool, Gym ~ 7BR Luxury ~ Mtn Views!
Entire Place • 6 bedrooms
12 bedroom/Pool/Game Room/Theater/HotTub/Sleeps 50
Entire Place • 12 bedrooms
Amazing Brand New 8bdrm Cabin-Pool-Arcades-Gazebo
Entire Place • 8 bedrooms
Mtn Lodge • Indoor Pool & Hot Tub + Fire Pit
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Sevierville?
Learn from the best! This table showcases top-performing Airbnb hosts in Sevierville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Avada | 129 | $9,714,838 | 12211 | 4.78/5.0 |
| Cabins For YOU | 162 | $8,668,914 | 2222 | 4.31/5.0 |
| Dylan And Suzanne | 83 | $6,312,359 | 5248 | 4.77/5.0 |
| Summit Cabin Rentals | 73 | $5,603,979 | 2286 | 4.71/5.0 |
| Coastal Vibe Vacations | 27 | $4,728,253 | 716 | 4.87/5.0 |
| Bear Camp Cabin Rentals | 133 | $4,454,637 | 1140 | 4.29/5.0 |
| Evolve | 117 | $4,388,663 | 6939 | 4.64/5.0 |
| Timber Tops & Amazing Views | 94 | $4,280,991 | 260 | 4.50/5.0 |
| Jimbo | 73 | $3,945,088 | 910 | 4.72/5.0 |
| AvantStay | 41 | $3,554,534 | 895 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sevierville.
Who Are the Airbnb Hosts in Sevierville?
Sevierville is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Sevierville
- With 63.9% Superhosts, Sevierville has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 50.2% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 10.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 74.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 26.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Sevierville averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Sevierville
These are the highest-grossing professional property management operations in Sevierville, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Avada | 129 | $9,714,838 | $391 | 59.7% | 4.78/5 |
| Cabins For YOU | 162 | $8,668,914 | $465 | 37.5% | 4.31/5 |
| Dylan And Suzanne | 83 | $6,312,359 | $426 | 58.5% | 4.77/5 |
| Bryce Walton | 73 | $5,603,979 | $465 | 47.5% | 4.71/5 |
| Coastal Vibe Vacations | 27 | $4,728,253 | $1,095 | 45.9% | 4.87/5 |
| Bear Camp Cabin Rentals | 133 | $4,454,637 | $400 | 29.0% | 4.29/5 |
| Evolve | 117 | $4,388,663 | $280 | 40.8% | 4.64/5 |
| Timber Tops & Amazing Views | 94 | $4,280,991 | $514 | 32.1% | 4.50/5 |
| Jimbo | 73 | $3,945,088 | $532 | 34.2% | 4.72/5 |
| AvantStay Smoky Mountains | 41 | $3,554,534 | $651 | 41.5% | 4.67/5 |
Management Company Insights for Sevierville
- The leading management company, Avada, operates 129 listings with $9,714,838 in gross revenue — a useful benchmark for what scale looks like in Sevierville.
- Top managers average 93 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
- Professionally managed listings in the top tier average 4.63/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Sevierville's Airbnb Market Compare to Nearby Cities?
How does the Sevierville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Buncombe County, Sevierville has 0 percentage points higher occupancy and about $32 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sevier County | 68 | $7,270 | $590.21 | 43% |
| Gilmer County | 26 | $5,823 | $483.16 | 40% |
| Buncombe County | 12 | $4,926 | $352.36 | 46% |
| Union Mills | 15 | $4,813 | $459.55 | 40% |
| Sautee | 13 | $4,694 | $436.69 | 41% |
| Epworth | 77 | $4,680 | $425.77 | 39% |
| Fannin County | 44 | $4,507 | $464.80 | 36% |
| Six Mile | 57 | $4,481 | $466.47 | 42% |
| Gatlinburg | 3,554 | $4,458 | $367.24 | 44% |
| East Ellijay | 15 | $4,390 | $375.64 | 41% |
Frequently Asked Questions About Airbnb in Sevierville
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sevierville.
How much do Airbnb hosts make in Sevierville?
Sevierville hosts earn about $58,329 per year on average, with an average nightly rate of $385 and RevPAR of $182. Those figures describe the typical revenue environment for active listings in Sevierville, Tennessee, not the ceiling for the best operators. Source: AirROI 2026 data, Sevierville market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Sevierville?
The average Airbnb occupancy rate in Sevierville is 45.8%. December is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Sevierville?
Listings in Sevierville average $385 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Sevierville?
Sevierville currently has about 6,226 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Sevierville?
AirROI currently classifies the short-term rental regulation level in Sevierville as Low. The dataset also shows about 0.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Sevierville?
RevPAR in Sevierville is about $182. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Sevierville?
At 45.8% occupancy, Sevierville can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $58,329, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Sevierville?
The average booking lead time in Sevierville is about 56 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Sevierville?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sevierville include Pigeon Forge, Gatlinburg, Sevierville Historic District. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Sevierville?
entire_home listings make up 97.8% of the active supply in Sevierville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Sevierville compare to nearby Airbnb markets?
Among neighboring markets, Sevier County posts $87,245 in average annual revenue with 43.1% occupancy, compared to Sevierville's $58,329 and 45.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Sevierville?
The average Airbnb stay length in Sevierville is about 3.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Sevierville?
Airbnb listings in Sevierville average 4.78 out of 5 overall. About 41.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Sevierville?
Kitchen and Skate ramp are among the strongest revenue-linked amenities in Sevierville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Sevierville?
Yes. About 94.8% of active Airbnb listings in Sevierville charge a cleaning fee, and the average fee is $272. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Sevierville?
A 63.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.