Leland, North Carolina Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Leland, North Carolina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,184 per year — at a $174 nightly rate, 39.4% occupancy, and a $72 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 24 active listings, Leland is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 166.7% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Leland?
In Leland, the headline Airbnb metrics are $14,184 in average annual revenue,39.4% occupancy, $174 ADR, and $72 in RevPAR, and guests book about 39 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Leland?
Understanding the monthly revenue variations for Airbnb listings in Leland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leland is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,457+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,112 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,593 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $770, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leland
What Is the Monthly Airbnb Occupancy Rate in Leland?
Maximize your bookings by understanding the Leland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leland:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leland
What Is the Average Airbnb Nightly Rate in Leland?
Effective short term rental pricing strategy in Leland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leland typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $214 or more.
- Typical properties (Median) charge around $154 per night.
- Entry-level properties (Bottom 25%) earn around $108 per night.
Average Daily Rate (ADR) Trend by Month in Leland
What Is the RevPAR for Airbnb in Leland?
RevPAR in Leland is currently $72. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $24 RevPAR.
- Typical properties (Median) generate $53 RevPAR.
- Strong performers (Top 25%) earn $97 RevPAR.
- Best-in-class (Top 10%) achieve $158 RevPAR.
Average Monthly RevPAR Trend in Leland
RevPAR Insights for Leland
- The average RevPAR in Leland is $72. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($158) and bottom 25% ($24) is $134, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Leland benchmarks. If your RevPAR falls below the median of $53, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $97+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Leland?
Leland's peak Airbnb season falls in July, August, February, while the softest stretch is April, May, June. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, February)
- Revenue averages $2,681 per month
- Occupancy rates average 49.0%
- Daily rates average $175
Shoulder Season
- Revenue averages $2,072 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $181
Low Season (April, May, June)
- Revenue drops to average $1,506 per month
- Occupancy decreases to average 36.2%
- Daily rates adjust to average $161
Seasonality Insights for Leland
- The Airbnb seasonality pattern in Leland shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Leland's highest earning potential, with monthly revenues climbing to $2,744, occupancy reaching 55.8%, and ADRs peaking at $195.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,435, occupancy could drop to 31.4%, and ADRs may adjust to $155.
- Lower occupancy paired with meaningful seasonality means hosts in Leland need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Leland seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Leland?
Low regulation and minimal registration activity in Leland, North Carolina, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Leland to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Leland?
With a compact short-term rental market, Leland gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Leland | The heart of Leland, with growing amenities and proximity to shopping and dining. Ideal for guests looking for convenience and local charm. | Leland Cultural Arts Center, Waterford Business District, Leland Town Center, Local parks, Nearby golf courses |
| Olde Towne | A charming neighborhood showcasing historic homes and local character. Attracts visitors interested in history and small-town vibes. | Historic homes, Local shops, Parks, Community events, Nearby rivers |
| Leland Industrial Park | Strategically located with easy access for business travelers and those visiting nearby industrial areas. Suitable for corporate stays. | Industrial businesses, Short commute to Wilmington, Local dining options |
| Westgate | A quiet suburban area with family-friendly amenities. Great for those looking for longer stays and a residential feel. | Family parks, Recreational facilities, Local restaurants |
| Brunswick Forest | A large master-planned community with a range of amenities, including golf and nature trails. Appeals to active vacationers. | Brunswick Forest Golf Course, Walking trails, Community events, Nature parks |
| Mallard Creek | A peaceful residential area close to nature and outdoor activities, perfect for families and nature lovers. | Nearby nature reserves, Kayaking opportunities, Fishing spots, Local parks |
| Waterford | A picturesque community with lakes and walking paths, attracting those who enjoy leisure activities and scenic views. | Waterford Shopping Center, Walking trails, Lake access, Community events |
| Wilmington (near Leland) | Being close to Wilmington offers guests access to urban attractions, nightlife, and the beautiful Wilmington Riverwalk, while still enjoying the calm of Leland. | Wilmington Riverwalk, Historic Downtown Wilmington, Cape Fear Museum, Local beaches, Restaurant options |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Leland offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Leland?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leland
- The Leland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Leland, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
Leland Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leland
- The dominant room capacity in Leland is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 54.1% of the active Airbnb listings in Leland, indicating a high concentration in these sizes.
- A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Leland.
Leland Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leland
- The most common guest capacity trend in Leland vacation rentals is listings accommodating 4 guests (16.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Leland STR market, accounting for 33.4% of listings.
- 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leland.
- On average, properties in Leland are equipped to host 3.5 guests.
How Do Listings in Leland Compare on Quality?
Listing quality in Leland can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Leland
- At 26 photos per listing on average, Leland hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 12.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Leland averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Leland?
Amenity Prevalence
Amenity Insights for Leland
- Essential amenities in Leland that guests expect include: TV, Heating, Smoke alarm, Wifi, Air conditioning, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Free parking on premises, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leland: TV, Heating, Smoke alarm, Wifi, Air conditioning, Coffee maker.
- Prioritize adding missing essentials: Coffee maker.
- Consider adding popular differentiators like Microwave or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leland to stay competitive.
Which Airbnb Amenities Boost Revenue in Leland?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Leland, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Washer | 75.0% | $17,162 | $5,251 | 226.9% |
Dryer | 75.0% | $17,162 | $5,251 | 226.9% |
Dining table | 58.3% | $19,533 | $6,696 | 191.7% |
Dishwasher | 75.0% | $16,775 | $6,411 | 161.7% |
Oven | 70.8% | $17,281 | $6,663 | 159.3% |
Toaster | 70.8% | $17,281 | $6,663 | 159.3% |
Exterior security cameras on property | 37.5% | $21,467 | $9,814 | 118.7% |
Freezer | 45.8% | $19,571 | $9,626 | 103.3% |
Bathtub | 58.3% | $17,586 | $9,421 | 86.7% |
Stove | 62.5% | $16,887 | $9,679 | 74.5% |
Revenue Impact Insights for Leland
- Washer tops the revenue impact list with a 226.9% uplift — listings with this amenity earn $17,162 vs. $5,251 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Leland STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeland Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Leland
- The typical guest profile for Airbnb in Leland consists of primarily domestic travelers (97%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.4% of guests.
- Key international markets include United States (97.4%) and United Kingdom (1.8%).
- Top languages spoken are English (70.8%) followed by Spanish (15.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Raleigh.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Leland?
Listings in Leland average 4.86 out of 5 overall, with about 39.9 reviews per active listing and 41.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Leland
- With an overall rating of 4.86, Leland listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.92), while Location (4.79) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 41.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Leland Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leland
- The most common availability pattern in Leland falls within the 271-366 days range, representing 58.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Leland (29.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Leland?
Average Booking Lead Time by Month
Booking Lead Time Insights for Leland
- The overall average booking lead time for vacation rentals in Leland is 39 days.
- Guests book furthest in advance for stays during November (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (42 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Leland.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Leland averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Leland?
Guests in Leland stay about 7.6 nights on average, generating roughly 373 reservations and 15.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Leland
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Leland
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 15.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (12.7 nights) and shorten in May (3.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Leland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
20.8% of total
2 Nights
6 listings
25% of total
3 Nights
2 listings
8.3% of total
7-29 Nights
1 listings
4.2% of total
30+ Nights
10 listings
41.7% of total
Key Insights
- The most prevalent minimum stay requirement in Leland is 30+ Nights, adopted by 41.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (41.7%) caters to monthly stays (30+ nights) in Leland, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 41.7% of Leland hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 41.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leland.
Leland Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
4.2% of total
Flexible
8 listings
33.3% of total
Moderate
4 listings
16.7% of total
Firm
8 listings
33.3% of total
Strict
3 listings
12.5% of total
Cancellation Policy Insights for Leland
- The prevailing Airbnb cancellation policy trend in Leland is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (45.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Leland.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Leland.
How Much Are Airbnb Cleaning Fees in Leland?
Cleaning fees in Leland are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Leland
- 75.0% of listings charge a cleaning fee, making it standard practice in Leland. Guests expect it and factor it into their booking decisions.
- The gap between the average ($358) and median ($125) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 14.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Leland median of $125. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Leland Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lelandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Magnolia Aloha: Golf Resort Condo with Pool!
Entire Place • 2 bedrooms
Close to Wilmington NC!
Entire Place • 4 bedrooms
3BR Family Home w/ Fenced Yard
Entire Place • 3 bedrooms
Stay & Enjoy Open split floor plan, screened porch
Entire Place • 3 bedrooms
Fairway View
Entire Place • 2 bedrooms
Millcreek Cottage Minutes from Downtown Wilmington
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Leland?
Learn from the best! This table showcases top-performing Airbnb hosts in Leland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Justin | 1 | $51,769 | 11 | 5.00/5.0 |
| Anthony | 1 | $45,496 | 79 | 4.94/5.0 |
| Matthew | 1 | $36,272 | 31 | 5.00/5.0 |
| Lukas | 1 | $29,704 | 109 | 4.88/5.0 |
| Ultimate Property Management | 1 | $27,397 | 26 | 4.92/5.0 |
| Jeremiah | 1 | $25,815 | 96 | 4.70/5.0 |
| Lisset | 1 | $16,102 | 57 | 4.95/5.0 |
| John | 3 | $15,371 | 11 | 5.00/5.0 |
| Joseph | 1 | $14,684 | 12 | 4.92/5.0 |
| Jaimie | 1 | $14,654 | 40 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leland.
Who Are the Airbnb Hosts in Leland?
Leland has a relatively balanced host base.
Host Profile Insights for Leland
- A 45.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 29.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 62.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 33.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Leland averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Leland
These are the highest-grossing professional property management operations in Leland, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Justin | 1 | $51,769 | $300 | 45.8% | 5.00/5 |
| Anthony | 1 | $45,496 | $179 | 70.1% | 4.94/5 |
| Ultimate Property Management | 1 | $27,397 | $225 | 43.6% | 4.92/5 |
| Jeremiah | 1 | $25,815 | $249 | 37.1% | 4.70/5 |
| Jaimie | 1 | $14,654 | $141 | 36.5% | 4.95/5 |
| Landing | 2 | $6,698 | $142 | 15.4% | 4.31/5 |
Management Company Insights for Leland
- The leading management company, Justin, operates 1 listings with $51,769 in gross revenue — a useful benchmark for what scale looks like in Leland.
- Top managers average 1 properties each, suggesting professional management in Leland still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.8/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Leland's Airbnb Market Compare to Nearby Cities?
How does the Leland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cedar Point, Leland has 7 percentage points lower occupancy and about $162 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ocean Isle Beach | 504 | $4,963 | $614.58 | 37% |
| Wrightsville Beach | 497 | $4,671 | $547.10 | 39% |
| Bald Head Island | 207 | $4,317 | $642.03 | 32% |
| Kure Beach | 498 | $3,894 | $452.28 | 41% |
| Cedar Point | 30 | $3,818 | $336.18 | 46% |
| Surfside Beach | 470 | $3,671 | $411.64 | 41% |
| Emerald Isle | 508 | $3,652 | $410.13 | 42% |
| North Topsail Beach | 944 | $3,645 | $452.61 | 38% |
| Murrells Inlet | 386 | $3,541 | $405.72 | 41% |
| Surf City | 738 | $3,486 | $403.75 | 39% |
Frequently Asked Questions About Airbnb in Leland
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Leland.
How much do Airbnb hosts make in Leland?
Leland hosts earn about $14,184 per year on average, with an average nightly rate of $174 and RevPAR of $72. Those figures describe the typical revenue environment for active listings in Leland, North Carolina, not the ceiling for the best operators. Source: AirROI 2026 data, Leland market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Leland?
The average Airbnb occupancy rate in Leland is 39.4%. July is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Leland?
Listings in Leland average $174 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Leland?
Leland currently has about 24 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Leland?
AirROI currently classifies the short-term rental regulation level in Leland as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Leland?
RevPAR in Leland is about $72. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Leland?
Occupancy of 39.4% means Leland is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $14,184, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Leland?
The average booking lead time in Leland is about 39 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Leland?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Leland include Downtown Leland, Olde Towne, Leland Industrial Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Leland?
entire_home listings make up 70.8% of the active supply in Leland. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Leland compare to nearby Airbnb markets?
Among neighboring markets, Ocean Isle Beach posts $59,560 in average annual revenue with 37.0% occupancy, compared to Leland's $14,184 and 39.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Leland?
The average Airbnb stay length in Leland is about 7.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Leland?
Airbnb listings in Leland average 4.86 out of 5 overall. About 41.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Leland?
Washer and Dryer are among the strongest revenue-linked amenities in Leland. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Leland?
Yes. About 75.0% of active Airbnb listings in Leland charge a cleaning fee, and the average fee is $358. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Leland?
A 45.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.