Wentzville, Missouri Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI · Airbnb DataReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Wentzville, Missouri? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $28,565 per year — at a $213 nightly rate, 43.6% occupancy, and a $100 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 22 active listings, Wentzville is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 22.2% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Wentzville?

In Wentzville, the headline Airbnb metrics are $28,565 in average annual revenue,43.6% occupancy, $213 ADR, and $100 in RevPAR, and guests book about 49 days in advance.

Avg. Daily Rate (ADR)(?)
$213
The average rental revenue earned for an occupied room per day in Wentzville.
Occupancy Rate(?)
43.6%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$28,565
Average annual income for an Airbnb listing in Wentzville. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$100
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-6.5%
Slight decrease (-6.5%) vs. last year.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
49 days
How far in advance guests typically book in Wentzville. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Wentzville.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Wentzville.
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How Much Do Airbnb Hosts Earn Monthly in Wentzville?

Understanding the monthly revenue variations for Airbnb listings in Wentzville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wentzville is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wentzville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,255+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,544 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,928 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,468, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Wentzville

What Is the Monthly Airbnb Occupancy Rate in Wentzville?

Maximize your bookings by understanding the Wentzville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wentzville:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Wentzville

What Is the Average Airbnb Nightly Rate in Wentzville?

Effective short term rental pricing strategy in Wentzville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wentzville typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $378+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
  • Typical properties (Median) charge around $174 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Wentzville

What Is the RevPAR for Airbnb in Wentzville?

RevPAR in Wentzville is currently $100. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $48 RevPAR.
  • Typical properties (Median) generate $96 RevPAR.
  • Strong performers (Top 25%) earn $126 RevPAR.
  • Best-in-class (Top 10%) achieve $196 RevPAR.

Average Monthly RevPAR Trend in Wentzville

RevPAR Insights for Wentzville

  • The average RevPAR in Wentzville is $100. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($196) and bottom 25% ($48) is $148, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jun and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Wentzville benchmarks. If your RevPAR falls below the median of $96, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $126+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Wentzville?

Wentzville's peak Airbnb season falls in July, June, March, while the softest stretch is January, April, October. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, June, March)
  • Revenue averages $4,254 per month
  • Occupancy rates average 50.2%
  • Daily rates average $200
Shoulder Season
  • Revenue averages $3,448 per month
  • Occupancy maintains around 46.7%
  • Daily rates hold near $186
Low Season (January, April, October)
  • Revenue drops to average $2,679 per month
  • Occupancy decreases to average 38.1%
  • Daily rates adjust to average $184

Seasonality Insights for Wentzville

  • The Airbnb seasonality pattern in Wentzville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Wentzville's highest earning potential, with monthly revenues climbing to $4,434, occupancy reaching 55.0%, and ADRs peaking at $216.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,354, occupancy could drop to 33.3%, and ADRs may adjust to $170.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wentzville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Wentzville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Wentzville?

Low regulation and minimal registration activity in Wentzville, Missouri, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Wentzville to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Wentzville?

With a compact short-term rental market, Wentzville gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Wentzville
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Downtown Wentzville
Charming area with unique shops and restaurants, attracting tourists interested in local history and culture. It's a growing hub for community events and festivals throughout the year.
Wentzville Community Club, Wentzville Historical Museum, Shady Springs Park, Laplace Park, Riverfront Park
Lake St. Louis
Nearby community with a beautiful lake, appealing for families and travelers looking for water activities and serene environments. The area is known for its suburban charm.
Lake St. Louis, The Meadows at Lake St. Louis, Lake St. Louis Park, Scenic walking trails, Local dining spots
Pine View Estates
Residential area that offers a quiet, suburban environment, appealing to families and those looking for short-term rentals near Wentzville's amenities.
Local parks, Family-friendly neighborhoods, Community events, Access to shopping, Nearby schools
Wentzville Bluffs
A burgeoning area with new developments and easy access to main roads. It's attractive for tourists looking for convenience and close proximity to nearby attractions.
Shopping centers, Dining options, Parks, Sports facilities, Access to highways
Civic Park
A community-oriented area known for its recreational opportunities, appealing to families and nature lovers. Hosts many community activities and events throughout the year.
Civic Park, Wentzville Aquatic Center, Walking trails, Playgrounds, Sports fields
Main Street Wentzville
The heart of Wentzville's local commerce with a mix of shops and eateries, attracting visitors looking for a local experience and unique gifts and dining.
Local restaurants, Boutique shops, Farmers' market, Community events, Close to public transportation
The Meadows at Lake St. Louis
A vibrant shopping, dining, and entertainment area that attracts both local residents and visitors looking for a lively atmosphere with diverse options.
The Meadows Shopping Center, Variety of dining options, Entertainment venues, Special events, Family activities
Wentzville Orchards
Scenic area that offers a taste of rural life, appealing to guests seeking tranquility and outdoor activities like berry picking and farm tours.
Orchards and farms, Scenic views, Outdoor activities, Local produce markets, Community gatherings

With 8 distinct neighborhoods showing meaningful short-term rental activity, Wentzville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Wentzville?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Wentzville

  • The Wentzville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.7% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Wentzville, House properties are the most common (72.7%), reflecting the local real estate landscape.
  • Houses represent a significant 72.7% portion, catering likely to families or larger groups.
  • The presence of 22.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 4.5%) offer potential for unique stay experiences.

Wentzville Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Wentzville

  • The dominant room capacity in Wentzville is 3 bedrooms listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 54.6% of the active Airbnb listings in Wentzville, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wentzville.

Wentzville Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Wentzville

  • The most common guest capacity trend in Wentzville vacation rentals is listings accommodating 8+ guests (27.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Wentzville STR market, accounting for 45.5% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wentzville.
  • On average, properties in Wentzville are equipped to host 5.0 guests.

How Do Listings in Wentzville Compare on Quality?

Listing quality in Wentzville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
34.1
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.8
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
36.4%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Wentzville

  • At 34.1 photos per listing on average, Wentzville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 36.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Wentzville averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Wentzville?

Amenity Prevalence

Amenity Insights for Wentzville

  • Essential amenities in Wentzville that guests expect include: Free parking on premises, Smoke alarm, Wifi, Washer, Dryer, Heating, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Shampoo, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Wentzville: Free parking on premises, Smoke alarm, Wifi, Washer, Dryer, Heating, Kitchen, Air conditioning.
  • Prioritize adding missing essentials: Dryer, Heating, Kitchen, Air conditioning.
  • Consider adding popular differentiators like Shampoo or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Wentzville to stay competitive.

Which Airbnb Amenities Boost Revenue in Wentzville?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Wentzville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Refrigerator
77.3%$36,150$2,7741203.2%
Coffee maker
72.7%$38,172$2,9451196.4%
Dishes and silverware
72.7%$38,172$2,9451196.4%
Dining table
72.7%$38,172$2,9451196.4%
Conditioner
72.7%$38,172$2,9451196.4%
Microwave
77.3%$36,134$2,8281177.6%
TV
77.3%$36,117$2,8861151.6%
Cooking basics
77.3%$36,117$2,8861151.6%
Stove
63.6%$42,263$4,592820.3%
Dishwasher
68.2%$39,665$4,777730.3%

Revenue Impact Insights for Wentzville

  • Refrigerator tops the revenue impact list with a 1203.2% uplift — listings with this amenity earn $36,150 vs. $2,774 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Wentzville STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wentzville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Wentzville Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Wentzville

  • The typical guest profile for Airbnb in Wentzville consists of primarily domestic travelers (97%), often arriving from nearby Kansas City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.1% of guests.
  • Key international markets include United States (97.1%) and Germany (0.6%).
  • Top languages spoken are English (88.2%) followed by Spanish (5.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Kansas City and St. Louis.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Wentzville?

Listings in Wentzville average 4.83 out of 5 overall, with about 61.6 reviews per active listing and 45.5% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Wentzville

  • With an overall rating of 4.83, Wentzville listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.92), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 45.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Wentzville Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Wentzville

  • The most common availability pattern in Wentzville falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Wentzville (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Wentzville?

Average Booking Lead Time by Month

Booking Lead Time Insights for Wentzville

  • The overall average booking lead time for vacation rentals in Wentzville is 49 days.
  • Guests book furthest in advance for stays during September (average 67 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (61 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Wentzville.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Wentzville averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Wentzville?

Guests in Wentzville stay about 7.1 nights on average, generating roughly 517 reservations and 23.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Wentzville

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Wentzville

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • At 23.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Jan (11.8 nights) and shorten in May (3.5 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Wentzville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.6%)

1 Night

3 listings

13.6% of total

2 Nights (31.8%)

2 Nights

7 listings

31.8% of total

3 Nights (27.3%)

3 Nights

6 listings

27.3% of total

4-6 Nights (4.5%)

4-6 Nights

1 listings

4.5% of total

30+ Nights (22.7%)

30+ Nights

5 listings

22.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Wentzville is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.7%) caters to monthly stays (30+ nights) in Wentzville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.8% of Wentzville hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
  • A 2-night minimum appears standard (31.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 22.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wentzville.

Wentzville Airbnb Cancellation Policy Trends Analysis (2026)

Limited (9.1%)

Limited

2 listings

9.1% of total

Flexible (50%)

Flexible

11 listings

50% of total

Moderate (31.8%)

Moderate

7 listings

31.8% of total

Firm

1 listings

4.5% of total

Strict

1 listings

4.5% of total

Cancellation Policy Insights for Wentzville

  • The prevailing Airbnb cancellation policy trend in Wentzville is Flexible, used by 50% of listings.
  • The market strongly favors guest-friendly terms, with 81.8% of listings offering Flexible or Moderate policies. This suggests guests in Wentzville may expect booking flexibility.
  • Strict cancellation policies are quite rare (4.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Wentzville.
  • Using a Strict policy might deter some guests, as only 4.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Wentzville.

How Much Are Airbnb Cleaning Fees in Wentzville?

Cleaning fees in Wentzville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$123
Median Cleaning Fee
$81
Listings Charging a Fee
90.9%
Fee as Revenue Share
10.0%

Cleaning Fee Insights for Wentzville

  • 90.9% of listings charge a cleaning fee, making it standard practice in Wentzville. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($123) and median ($81) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 10.0% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Wentzville median of $81. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Wentzville Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Wentzvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious 6BR Retreat | Near I-64 & Weddings

Spacious 6BR Retreat | Near I-64 & Weddings

Entire Place • 6 bedrooms

$102,879
Revenue
39.3%
Occupancy
$634.15
Daily Rate
Dog-Friendly 5-BR Home for Groups

Dog-Friendly 5-BR Home for Groups

Entire Place • 5 bedrooms

$78,884
Revenue
53.1%
Occupancy
$404.41
Daily Rate
Spacious 4BR Home for Families & Pets

Spacious 4BR Home for Families & Pets

Entire Place • 4 bedrooms

$57,970
Revenue
44.3%
Occupancy
$349.04
Daily Rate
Wentzville's THE ROSE!

Wentzville's THE ROSE!

Entire Place • 4 bedrooms

$45,057
Revenue
44.6%
Occupancy
$276.96
Daily Rate
Cozy Home in Wentzville Sleeps 6 + Game Room

Cozy Home in Wentzville Sleeps 6 + Game Room

Entire Place • 2 bedrooms

$43,021
Revenue
60.2%
Occupancy
$194.07
Daily Rate
Wentzville Modern House

Wentzville Modern House

Entire Place • 3 bedrooms

$40,534
Revenue
59.2%
Occupancy
$190.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Wentzville?

Learn from the best! This table showcases top-performing Airbnb hosts in Wentzville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Wentzville by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jeffrey5$189,3481704.73/5.0
Anthony1$102,8791234.98/5.0
Cintia2$75,3701064.88/5.0
Jessalyn1$45,057365.00/5.0
Karlie1$43,0211254.94/5.0
Keerthi1$36,064314.71/5.0
Jason1$35,454514.92/5.0
Becca1$34,9231744.91/5.0
Jessy1$16,6561005.00/5.0
Terri1$16,205494.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wentzville.

Who Are the Airbnb Hosts in Wentzville?

Wentzville is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
63.6%
Professional Management
22.7%
Cohosted Listings
22.7%
Instant Book Enabled
13.6%
Simplified Pricing
68.2%

Host Profile Insights for Wentzville

  • With 63.6% Superhosts, Wentzville has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 22.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 13.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 68.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 22.7% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Wentzville averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Wentzville

These are the highest-grossing professional property management operations in Wentzville, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Wentzville
CompanyListingsRevenueADROcc.Rating
Jeffrey5$189,348$28442.1%4.73/5
Keerthi1$36,064$38443.5%4.71/5

Management Company Insights for Wentzville

  • The leading management company, Jeffrey, operates 5 listings with $189,348 in gross revenue — a useful benchmark for what scale looks like in Wentzville.
  • Top managers average 3 properties each, suggesting professional management in Wentzville still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.72/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Wentzville's Airbnb Market Compare to Nearby Cities?

How does the Wentzville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Makanda, Wentzville has 5 percentage points lower occupancy and about $28 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Wentzville — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Innsbrook206$3,964$435.9233%
Ste. Genevieve13$3,667$407.3033%
Wright City20$3,161$405.0930%
Caseyville11$2,895$237.3445%
Makanda24$2,838$241.2749%
Maryland Heights24$2,742$230.6549%
Saint Charles190$2,686$229.8147%
Harvester16$2,685$237.6147%
Creve Coeur12$2,682$319.7641%
O’Fallon39$2,564$248.2044%

Frequently Asked Questions About Airbnb in Wentzville

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Wentzville.

How much do Airbnb hosts make in Wentzville?

Wentzville hosts earn about $28,565 per year on average, with an average nightly rate of $213 and RevPAR of $100. Those figures describe the typical revenue environment for active listings in Wentzville, Missouri, not the ceiling for the best operators. Source: AirROI 2026 data, Wentzville market, July 2025 to June 2026.

What is the average Airbnb occupancy rate in Wentzville?

The average Airbnb occupancy rate in Wentzville is 43.6%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Wentzville?

Listings in Wentzville average $213 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Wentzville?

Wentzville currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Wentzville?

AirROI currently classifies the short-term rental regulation level in Wentzville as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Wentzville?

RevPAR in Wentzville is about $100. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Wentzville?

At 43.6% occupancy, Wentzville can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $28,565, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Wentzville?

The average booking lead time in Wentzville is about 49 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Wentzville?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Wentzville include Historic Downtown Wentzville, Lake St. Louis, Pine View Estates. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Wentzville?

entire_home listings make up 72.7% of the active supply in Wentzville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Wentzville compare to nearby Airbnb markets?

Among neighboring markets, Innsbrook posts $47,565 in average annual revenue with 33.3% occupancy, compared to Wentzville's $28,565 and 43.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Wentzville?

The average Airbnb stay length in Wentzville is about 7.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Wentzville?

Airbnb listings in Wentzville average 4.83 out of 5 overall. About 45.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Wentzville?

Refrigerator and Coffee maker are among the strongest revenue-linked amenities in Wentzville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Wentzville?

Yes. About 90.9% of active Airbnb listings in Wentzville charge a cleaning fee, and the average fee is $123. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Wentzville?

A 63.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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