Oakland, Maine Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Oakland, Maine? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $30,011 per year — at a $267 nightly rate, 42.0% occupancy, and a $124 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 44 active listings, Oakland is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 83.3% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Oakland?
In Oakland, the headline Airbnb metrics are $30,011 in average annual revenue,42.0% occupancy, $267 ADR, and $124 in RevPAR, and guests book about 73 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Oakland?
Understanding the monthly revenue variations for Airbnb listings in Oakland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oakland is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oakland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,112+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,620 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,641 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,347, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Oakland
What Is the Monthly Airbnb Occupancy Rate in Oakland?
Maximize your bookings by understanding the Oakland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oakland:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Oakland
What Is the Average Airbnb Nightly Rate in Oakland?
Effective short term rental pricing strategy in Oakland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oakland typically peaks in June and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $473+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $326 or more.
- Typical properties (Median) charge around $226 per night.
- Entry-level properties (Bottom 25%) earn around $151 per night.
Average Daily Rate (ADR) Trend by Month in Oakland
What Is the RevPAR for Airbnb in Oakland?
RevPAR in Oakland is currently $124. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $51 RevPAR.
- Typical properties (Median) generate $91 RevPAR.
- Strong performers (Top 25%) earn $144 RevPAR.
- Best-in-class (Top 10%) achieve $257 RevPAR.
Average Monthly RevPAR Trend in Oakland
RevPAR Insights for Oakland
- The average RevPAR in Oakland is $124. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($257) and bottom 25% ($51) is $206, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Oakland benchmarks. If your RevPAR falls below the median of $91, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $144+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Oakland?
Oakland's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $6,013 per month
- Occupancy rates average 58.8%
- Daily rates average $288
Shoulder Season
- Revenue averages $3,344 per month
- Occupancy maintains around 43.2%
- Daily rates hold near $264
Low Season (January, February, March)
- Revenue drops to average $1,695 per month
- Occupancy decreases to average 28.7%
- Daily rates adjust to average $261
Seasonality Insights for Oakland
- Airbnb seasonality in Oakland is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Oakland's highest earning potential, with monthly revenues climbing to $6,878, occupancy reaching 65.0%, and ADRs peaking at $289.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,626, occupancy could drop to 25.7%, and ADRs may adjust to $250.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oakland.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Oakland, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Oakland?
Low regulation and minimal registration activity in Oakland, Maine, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Oakland to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Oakland?
With a compact short-term rental market, Oakland gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Oakland Downtown | A vibrant hub with a mix of business, dining, and nightlife. Perfect for urban explorers and those looking to experience local culture and events. | Fox Theater, Oakland Museum of California, Jack London Square, Lake Merritt, The Alley |
| Lakeside | A picturesque neighborhood surrounding Lake Merritt, providing a serene atmosphere for families and nature lovers looking for outdoor activities. | Lake Merritt, Bird Sanctuary, Lakeside Park, The Grand Lake Theater, Oakland's Farmer's Market |
| Montclair | A charming suburban area known for its upscale homes and boutique shopping. Attractive to families and those seeking a quieter retreat close to the city. | Montclair Village, Redwood Regional Park, Sibley Volcanic Regional Preserve, Cafes and local shops |
| Rockridge | A trendy neighborhood with a strong community vibe, popular for its shopping and dining on College Avenue. Great for young professionals and families. | Rockridge BART Station, College Avenue shopping, Local restaurants and cafes, The Claremont Hotel |
| East Oakland | Offers a diverse community and a variety of local restaurants, parks, and cultural attractions. A great spot for budget travelers or those seeking local experiences. | Morrison Park, Eastside Cultural Center, Local taco trucks, Oakland Zoo |
| West Oakland | An up-and-coming area with a rich history and increasing popularity among artists and creatives. Attractive to those interested in the arts and music scenes. | The Crucible, West Oakland Art Walk, GhostTown Brewing, Local art galleries |
| Piedmont | A quaint, small city surrounded by Oakland, offering upscale living and access to beautiful parks. Appeals to those looking for a quieter environment yet close to urban amenities. | Piedmont Park, Piedmont Avenue shops, Local cafes, Historic architecture |
| Temescal | A hip area known for its dining scene, vintage shops, and art galleries. Perfect for those who enjoy trendy neighborhoods with a vibrant atmosphere. | Temescal Alley, Local restaurants, Art galleries, The Temescal Farmers' Market |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Oakland offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Oakland?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Oakland
- The Oakland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.7% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Oakland, House properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 54.5% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 6.8%) offer potential for unique stay experiences.
Oakland Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Oakland
- The dominant room capacity in Oakland is 2 bedrooms listings, making up 29.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 50.0% of the active Airbnb listings in Oakland, indicating a high concentration in these sizes.
- A significant 43.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oakland.
Oakland Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Oakland
- The most common guest capacity trend in Oakland vacation rentals is listings accommodating 4 guests (22.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Oakland STR market, accounting for 45.4% of listings.
- 45.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oakland.
- On average, properties in Oakland are equipped to host 5.0 guests.
How Do Listings in Oakland Compare on Quality?
Listing quality in Oakland can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Oakland
- At 30.8 photos per listing on average, Oakland hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 15.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Oakland averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Oakland?
Amenity Prevalence
Amenity Insights for Oakland
- Essential amenities in Oakland that guests expect include: Free parking on premises, Smoke alarm, Wifi, TV, Hot water, Heating, Dishes and silverware, Fire extinguisher. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Oakland: Free parking on premises, Smoke alarm, Wifi, TV, Hot water, Heating, Dishes and silverware, Fire extinguisher.
- Prioritize adding missing essentials: Free parking on premises, Wifi, TV, Hot water, Heating, Dishes and silverware, Fire extinguisher.
- Consider adding popular differentiators like Coffee maker or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Oakland to stay competitive.
Which Airbnb Amenities Boost Revenue in Oakland?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Oakland, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Air conditioning | 72.7% | $37,305 | $10,558 | 253.3% |
Freezer | 77.3% | $35,850 | $10,158 | 252.9% |
Baking sheet | 65.9% | $38,960 | $12,709 | 206.6% |
Dining table | 77.3% | $35,173 | $12,459 | 182.3% |
Outdoor dining area | 61.4% | $39,131 | $15,525 | 152.1% |
Cleaning products | 65.9% | $37,686 | $15,172 | 148.4% |
Dishwasher | 34.1% | $48,123 | $20,642 | 133.1% |
Backyard | 79.5% | $33,944 | $14,713 | 130.7% |
Hot water kettle | 34.1% | $47,842 | $20,787 | 130.1% |
Hair dryer | 79.5% | $33,819 | $15,201 | 122.5% |
Revenue Impact Insights for Oakland
- Air conditioning tops the revenue impact list with a 253.3% uplift — listings with this amenity earn $37,305 vs. $10,558 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Oakland STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oakland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOakland Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Oakland
- The typical guest profile for Airbnb in Oakland consists of primarily domestic travelers (96%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.5% of guests.
- Key international markets include United States (95.5%) and DC (1.5%).
- Top languages spoken are English (69.2%) followed by Spanish (9.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Portland and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Oakland?
Listings in Oakland average 4.86 out of 5 overall, with about 56.1 reviews per active listing and 50.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Oakland
- With an overall rating of 4.86, Oakland listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.92), while Value (4.76) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Oakland Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Oakland
- The most common availability pattern in Oakland falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Oakland (27.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Oakland?
Average Booking Lead Time by Month
Booking Lead Time Insights for Oakland
- The overall average booking lead time for vacation rentals in Oakland is 73 days.
- Guests book furthest in advance for stays during July (average 117 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Oakland.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 117 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these Oakland averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Oakland?
Guests in Oakland stay about 5.2 nights on average, generating roughly 944 reservations and 21.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Oakland
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Oakland
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (10.8 nights) and shorten in Feb (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Oakland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
20.5% of total
2 Nights
12 listings
27.3% of total
4-6 Nights
5 listings
11.4% of total
7-29 Nights
3 listings
6.8% of total
30+ Nights
15 listings
34.1% of total
Key Insights
- The most prevalent minimum stay requirement in Oakland is 30+ Nights, adopted by 34.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (34.1%) caters to monthly stays (30+ nights) in Oakland, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 34.1% of Oakland hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 34.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oakland.
Oakland Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
2.3% of total
Flexible
8 listings
18.2% of total
Moderate
10 listings
22.7% of total
Firm
21 listings
47.7% of total
Strict
4 listings
9.1% of total
Cancellation Policy Insights for Oakland
- The prevailing Airbnb cancellation policy trend in Oakland is Firm, used by 47.7% of listings.
- A majority (56.8%) of hosts in Oakland utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47.7% market standard in Oakland.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Oakland.
How Much Are Airbnb Cleaning Fees in Oakland?
Cleaning fees in Oakland are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Oakland
- 86.4% of listings charge a cleaning fee, making it standard practice in Oakland. Guests expect it and factor it into their booking decisions.
- The gap between the average ($122) and median ($85) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Oakland median of $85. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Oakland Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Oaklandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Peaceful 5 bedroom 4.5 bath waterfront house
Entire Place • 5 bedrooms
Quiet, 6 bedroom lakefront home with sandy beach
Entire Place • 6 bedrooms
Lakefront 3 bedroom pet friendly on Messalonski
Entire Place • 3 bedrooms
Lakefront cottage on East Pond
Entire Place • 4 bedrooms
Lake Front with Amazing Sunset on McGrath Pond
Entire Place • 4 bedrooms
Lake-House on water, East Lake, Near Waterville
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Oakland?
Learn from the best! This table showcases top-performing Airbnb hosts in Oakland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| David | 3 | $298,317 | 63 | 4.90/5.0 |
| Diane | 2 | $134,959 | 170 | 5.00/5.0 |
| Erika | 3 | $81,439 | 115 | 4.98/5.0 |
| David | 1 | $76,833 | 18 | 5.00/5.0 |
| Heather And Brandon | 3 | $63,574 | 187 | 4.89/5.0 |
| Rosato Family | 1 | $56,594 | 57 | 4.93/5.0 |
| Mark | 1 | $46,098 | 106 | 4.91/5.0 |
| Jennifer | 1 | $42,096 | 60 | 4.90/5.0 |
| Peter | 1 | $41,895 | 12 | 4.92/5.0 |
| Bianca | 1 | $41,469 | 146 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oakland.
Who Are the Airbnb Hosts in Oakland?
Oakland has a relatively balanced host base.
Host Profile Insights for Oakland
- A 47.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 11.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 27.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Oakland averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Oakland
These are the highest-grossing professional property management operations in Oakland, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 3 | $40,623 | $183 | 27.4% | 4.19/5 |
| Vacasa Arizona | 1 | $5,541 | $206 | 46.7% | 4.84/5 |
| Vacasa Arizona | 1 | $1,944 | $287 | 8.1% | 4.31/5 |
Management Company Insights for Oakland
- The leading management company, Evolve, operates 3 listings with $40,623 in gross revenue — a useful benchmark for what scale looks like in Oakland.
- Top managers average 2 properties each, suggesting professional management in Oakland still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.45/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 11.4% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Oakland's Airbnb Market Compare to Nearby Cities?
How does the Oakland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bar Harbor, Oakland has 16 percentage points lower occupancy and about $156 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| South Berwick | 12 | $5,556 | $242.47 | 57% |
| Kennebunkport | 150 | $5,057 | $680.16 | 42% |
| Bar Harbor | 497 | $4,880 | $422.81 | 58% |
| Manchester | 12 | $4,835 | $401.52 | 46% |
| Sanford | 22 | $4,814 | $351.51 | 51% |
| Kennebunk | 224 | $4,726 | $540.39 | 44% |
| Otisfield | 13 | $4,592 | $423.51 | 45% |
| Falmouth | 63 | $4,577 | $468.72 | 50% |
| Mount Desert | 195 | $4,462 | $449.01 | 52% |
| Trenton | 136 | $4,433 | $389.73 | 58% |
Frequently Asked Questions About Airbnb in Oakland
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Oakland.
How much do Airbnb hosts make in Oakland?
Oakland hosts earn about $30,011 per year on average, with an average nightly rate of $267 and RevPAR of $124. Those figures describe the typical revenue environment for active listings in Oakland, Maine, not the ceiling for the best operators. Source: AirROI 2026 data, Oakland market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Oakland?
The average Airbnb occupancy rate in Oakland is 42.0%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Oakland?
Listings in Oakland average $267 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Oakland?
Oakland currently has about 44 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Oakland?
AirROI currently classifies the short-term rental regulation level in Oakland as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Oakland?
RevPAR in Oakland is about $124. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Oakland?
At 42.0% occupancy, Oakland can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $30,011, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Oakland?
The average booking lead time in Oakland is about 73 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Oakland?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Oakland include Oakland Downtown, Lakeside, Montclair. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Oakland?
entire_home listings make up 97.7% of the active supply in Oakland. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Oakland compare to nearby Airbnb markets?
Among neighboring markets, South Berwick posts $66,672 in average annual revenue with 57.3% occupancy, compared to Oakland's $30,011 and 42.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Oakland?
The average Airbnb stay length in Oakland is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Oakland?
Airbnb listings in Oakland average 4.86 out of 5 overall. About 50.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Oakland?
Air conditioning and Freezer are among the strongest revenue-linked amenities in Oakland. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Oakland?
Yes. About 86.4% of active Airbnb listings in Oakland charge a cleaning fee, and the average fee is $122. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Oakland?
A 47.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.