Belfast, Maine Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Belfast, Maine? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $33,902 per year — at a $275 nightly rate, 48.8% occupancy, and a $140 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 110 active listings, Belfast is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 31.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Belfast?
In Belfast, the headline Airbnb metrics are $33,902 in average annual revenue,48.8% occupancy, $275 ADR, and $140 in RevPAR, and guests book about 69 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Belfast?
Understanding the monthly revenue variations for Airbnb listings in Belfast is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Belfast is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Belfast across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,335+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,879 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,195 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,831, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Belfast
What Is the Monthly Airbnb Occupancy Rate in Belfast?
Maximize your bookings by understanding the Belfast STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Belfast:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Belfast
What Is the Average Airbnb Nightly Rate in Belfast?
Effective short term rental pricing strategy in Belfast involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Belfast typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $437+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $314 or more.
- Typical properties (Median) charge around $238 per night.
- Entry-level properties (Bottom 25%) earn around $171 per night.
Average Daily Rate (ADR) Trend by Month in Belfast
What Is the RevPAR for Airbnb in Belfast?
RevPAR in Belfast is currently $140. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $84 RevPAR.
- Typical properties (Median) generate $131 RevPAR.
- Strong performers (Top 25%) earn $176 RevPAR.
- Best-in-class (Top 10%) achieve $250 RevPAR.
Average Monthly RevPAR Trend in Belfast
RevPAR Insights for Belfast
- The average RevPAR in Belfast is $140. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($250) and bottom 25% ($84) is $166, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Belfast benchmarks. If your RevPAR falls below the median of $131, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $176+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Belfast Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Belfast?
Belfast's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $6,391 per month
- Occupancy rates average 66.3%
- Daily rates average $282
Shoulder Season
- Revenue averages $3,299 per month
- Occupancy maintains around 40.9%
- Daily rates hold near $264
Low Season (January, February, March)
- Revenue drops to average $1,804 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $260
Seasonality Insights for Belfast
- Airbnb seasonality in Belfast is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Belfast's highest earning potential, with monthly revenues climbing to $7,243, occupancy reaching 71.9%, and ADRs peaking at $285.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,707, occupancy could drop to 25.8%, and ADRs may adjust to $245.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Belfast.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Belfast, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Belfast?
Low regulation and minimal registration activity in Belfast, Maine, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Belfast to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Belfast?
Belfast is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Belfast | The vibrant heart of Belfast with waterfront views and proximity to restaurants, shops, and arts venues. Ideal for tourists looking to explore the local culture and enjoy beautiful scenery. | Belfast Harbor, City Park, The Belfast Common, US Post Office, Maine State Pier |
| Penobscot Bay | A picturesque area known for its stunning coastline and variety of outdoor activities. Attracts nature lovers and those interested in sailing, kayaking, and exploring quaint coastal towns. | Penobscot Bay, Lincolnville Beach, Islesboro Island, Camden Hills State Park, Belfast Bay Lobster |
| West Side | A quiet neighborhood that offers a more residential feel while being close to the downtown area. Perfect for families looking for a homey atmosphere while still being near attractions. | Belfast Historical Society, Northport Golf Club, Belfast Arts Museum, Belfast Cinema, Moose Point State Park |
| Midcoast Region | A broader region encompassing charming towns and historical sites, offering a laid-back coastal experience. Great for tourists who want to explore beyond Belfast. | Camden, Rockland, Waldo County Regional Airport, Maine Lighthouse Museum, Midcoast Maine |
| Northport | A scenic town just a few miles from Belfast with access to beaches and parks. Great for outdoor enthusiasts and families wanting a rural retreat. | Northport Beach, Grindle Point Lighthouse, Belfast & Moosehead Lake Railroad, Lincolnville General Store |
| Belfast Waterfront | This area provides stunning views and access to outdoor activities such as walking trails and boat tours, making it attractive for visitors looking for relaxation and recreation. | Belfast Harbor Walk, Belfast Farmers Market, Belfast Historical Society and Museum, Ocean Point, Moose Point State Park |
| Belfast Commons | A lovely public space that hosts events and festivals. Great for travelers wishing to experience community and local charm. | Belfast Commons, Local Art Shows, Farmers Market, Summer Concert Series, Community Events |
| Nearby Islands | Islands such as Islesboro offer unique experiences away from the mainland, ideal for visitors looking for an exclusive retreat. | Islesboro Island, Island Ferry, Local Seafood Dining, Nature Reserves, Scenic Views |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Belfast offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Belfast?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Belfast
- The Belfast Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.7% of the 110 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Belfast, House properties are the most common (51.8%), reflecting the local real estate landscape.
- Houses represent a significant 51.8% portion, catering likely to families or larger groups.
- The presence of 8.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 5.4%) offer potential for unique stay experiences.
Belfast Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Belfast
- The dominant room capacity in Belfast is 2 bedrooms listings, making up 30.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 60.9% of the active Airbnb listings in Belfast, indicating a high concentration in these sizes.
- A significant 32.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Belfast.
Belfast Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Belfast
- The most common guest capacity trend in Belfast vacation rentals is listings accommodating 4 guests (30.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Belfast STR market, accounting for 54.5% of listings.
- 36.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Belfast.
- On average, properties in Belfast are equipped to host 4.5 guests.
How Do Listings in Belfast Compare on Quality?
Listing quality in Belfast can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Belfast
- At 32.9 photos per listing on average, Belfast hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Belfast averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Belfast?
Amenity Prevalence
Amenity Insights for Belfast
- Essential amenities in Belfast that guests expect include: TV, Kitchen, Wifi, Heating, Smoke alarm, Free parking on premises, Hot water, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Belfast: TV, Kitchen, Wifi, Heating, Smoke alarm, Free parking on premises, Hot water, Dishes and silverware.
- Prioritize adding missing essentials: TV, Kitchen, Wifi, Heating, Free parking on premises, Hot water, Dishes and silverware.
- Consider adding popular differentiators like Coffee maker or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Belfast to stay competitive.
Which Airbnb Amenities Boost Revenue in Belfast?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Belfast, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Coffee maker | 92.7% | $35,197 | $17,392 | 102.4% |
First aid kit | 67.3% | $39,318 | $22,768 | 72.7% |
Fireplace guards | 4.5% | $53,535 | $32,967 | 62.4% |
Exterior security cameras on property | 10.0% | $51,598 | $31,936 | 61.6% |
Dryer | 70.0% | $38,151 | $23,988 | 59.0% |
Washer | 70.0% | $38,151 | $23,988 | 59.0% |
Hammock | 7.3% | $51,094 | $32,553 | 57.0% |
Refrigerator | 88.2% | $35,332 | $23,231 | 52.1% |
Indoor fireplace | 19.1% | $46,824 | $30,853 | 51.8% |
Hair dryer | 83.6% | $35,886 | $23,762 | 51.0% |
Revenue Impact Insights for Belfast
- Coffee maker tops the revenue impact list with a 102.4% uplift — listings with this amenity earn $35,197 vs. $17,392 without it.
- Coffee maker, Refrigerator, Hair dryer — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Belfast STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Belfast. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBelfast Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Belfast
- The typical guest profile for Airbnb in Belfast consists of primarily domestic travelers (95%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.9% of guests.
- Key international markets include United States (94.9%) and DC (1.5%).
- Top languages spoken are English (69.5%) followed by Spanish (9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Belfast?
Listings in Belfast average 4.92 out of 5 overall, with about 87 reviews per active listing and 73.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Belfast
- With an overall rating of 4.92, Belfast listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.96), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 73.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Belfast Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Belfast
- The most common availability pattern in Belfast falls within the 181-270 days range, representing 44.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Belfast (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Belfast?
Average Booking Lead Time by Month
Booking Lead Time Insights for Belfast
- The overall average booking lead time for vacation rentals in Belfast is 69 days.
- Guests book furthest in advance for stays during July (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Belfast.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Belfast averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Belfast?
Guests in Belfast stay about 5.2 nights on average, generating roughly 2,680 reservations and 24.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Belfast
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Belfast
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 24.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (8.6 nights) and shorten in Feb (2.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Belfast Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
13.6% of total
2 Nights
28 listings
25.5% of total
3 Nights
18 listings
16.4% of total
4-6 Nights
6 listings
5.5% of total
7-29 Nights
2 listings
1.8% of total
30+ Nights
41 listings
37.3% of total
Key Insights
- The most prevalent minimum stay requirement in Belfast is 30+ Nights, adopted by 37.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.3%) caters to monthly stays (30+ nights) in Belfast, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.3% of Belfast hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Belfast.
Belfast Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
2 listings
1.8% of total
Flexible
16 listings
14.5% of total
Moderate
27 listings
24.5% of total
Firm
49 listings
44.5% of total
Strict
16 listings
14.5% of total
Cancellation Policy Insights for Belfast
- The prevailing Airbnb cancellation policy trend in Belfast is Firm, used by 44.5% of listings.
- A majority (59.0%) of hosts in Belfast utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 44.5% market standard in Belfast.
- Using a Strict policy might deter some guests, as only 14.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Belfast.
How Much Are Airbnb Cleaning Fees in Belfast?
Cleaning fees in Belfast are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Belfast
- 77.3% of listings charge a cleaning fee, making it standard practice in Belfast. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $120 is close to the median ($100), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Belfast median of $100. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Belfast Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Belfastbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Belfast Oceanside House - downtown harbor walk
Entire Place • 3 bedrooms
Water's Edge at Ocean St - Direct Ocean Access!
Entire Place • 4 bedrooms
![[Trending Now]Belfast City Park Ocean House](https://a0.muscache.com/im/pictures/hosting/Hosting-1229100283730720695/original/8cd68d95-d21d-4ea5-9297-33a39107dcfb.jpeg?im_w=480&im_format=avif)
[Trending Now]Belfast City Park Ocean House
Entire Place • 3 bedrooms
3 BR Gorgeous Historic Home Close to Ocean
Entire Place • 3 bedrooms
The Sea is Calling- In Town, Belfast
Entire Place • 3 bedrooms
The Eleanor - Maine Charm and Comfort on the Coast
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Belfast?
Learn from the best! This table showcases top-performing Airbnb hosts in Belfast based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laura | 6 | $380,145 | 197 | 4.97/5.0 |
| William | 3 | $221,846 | 646 | 4.94/5.0 |
| Gena | 4 | $219,623 | 255 | 4.83/5.0 |
| Elizabeth | 6 | $150,558 | 105 | 5.00/5.0 |
| Alana | 1 | $135,134 | 41 | 5.00/5.0 |
| Hannah | 2 | $134,604 | 498 | 4.97/5.0 |
| Ashley | 2 | $133,984 | 385 | 4.95/5.0 |
| Logan | 3 | $126,191 | 79 | 4.87/5.0 |
| Michelle | 2 | $82,453 | 306 | 5.00/5.0 |
| Caitlin | 2 | $78,073 | 138 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Belfast.
Who Are the Airbnb Hosts in Belfast?
Belfast is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Belfast
- With 76.4% Superhosts, Belfast has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 2.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 73.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 40.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Belfast averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Belfast
These are the highest-grossing professional property management operations in Belfast, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Vacasa Arizona | 1 | $13,911 | $489 | 20.9% | 4.92/5 |
| Vacasa Maine | 1 | $3,885 | $745 | 16.1% | N/A |
| The Jeweled Turret Inn | 1 | $2,857 | $197 | 16.3% | 4.90/5 |
Management Company Insights for Belfast
- The leading management company, Vacasa Arizona, operates 1 listings with $13,911 in gross revenue — a useful benchmark for what scale looks like in Belfast.
- Top managers average 1 properties each, suggesting professional management in Belfast still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.91/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 2.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Belfast's Airbnb Market Compare to Nearby Cities?
How does the Belfast Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bar Harbor, Belfast has 9 percentage points lower occupancy and about $148 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| South Berwick | 12 | $5,556 | $242.47 | 57% |
| Kennebunkport | 150 | $5,057 | $680.16 | 42% |
| Bar Harbor | 497 | $4,880 | $422.81 | 58% |
| Manchester | 12 | $4,835 | $401.52 | 46% |
| Sanford | 22 | $4,814 | $351.51 | 51% |
| Kennebunk | 224 | $4,726 | $540.39 | 44% |
| Otisfield | 13 | $4,592 | $423.51 | 45% |
| Falmouth | 63 | $4,577 | $468.72 | 50% |
| Mount Desert | 195 | $4,462 | $449.01 | 52% |
| Trenton | 136 | $4,433 | $389.73 | 58% |
Frequently Asked Questions About Airbnb in Belfast
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Belfast.
How much do Airbnb hosts make in Belfast?
Belfast hosts earn about $33,902 per year on average, with an average nightly rate of $275 and RevPAR of $140. Those figures describe the typical revenue environment for active listings in Belfast, Maine, not the ceiling for the best operators. Source: AirROI 2026 data, Belfast market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Belfast?
The average Airbnb occupancy rate in Belfast is 48.8%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Belfast?
Listings in Belfast average $275 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Belfast?
Belfast currently has about 110 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Belfast?
AirROI currently classifies the short-term rental regulation level in Belfast as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Belfast?
RevPAR in Belfast is about $140. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Belfast?
At 48.8% occupancy, Belfast can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $33,902, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Belfast?
The average booking lead time in Belfast is about 69 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Belfast?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Belfast include Downtown Belfast, Penobscot Bay, West Side. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Belfast?
entire_home listings make up 92.7% of the active supply in Belfast. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Belfast compare to nearby Airbnb markets?
Among neighboring markets, South Berwick posts $66,672 in average annual revenue with 57.3% occupancy, compared to Belfast's $33,902 and 48.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Belfast?
The average Airbnb stay length in Belfast is about 5.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Belfast?
Airbnb listings in Belfast average 4.92 out of 5 overall. About 73.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Belfast?
Coffee maker and First aid kit are among the strongest revenue-linked amenities in Belfast. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Belfast?
Yes. About 77.3% of active Airbnb listings in Belfast charge a cleaning fee, and the average fee is $120. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Belfast?
A 76.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.