Surprise, Arizona Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Surprise, Arizona? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $25,768 per year — at a $210 nightly rate, 42.9% occupancy, and a $95 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Surprise's 323 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 41.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Surprise?
In Surprise, the headline Airbnb metrics are $25,768 in average annual revenue,42.9% occupancy, $210 ADR, and $95 in RevPAR, and guests book about 48 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Surprise?
Understanding the monthly revenue variations for Airbnb listings in Surprise is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Surprise is typically March, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Surprise across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,708+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,821 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,956 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,230, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Surprise
What Is the Monthly Airbnb Occupancy Rate in Surprise?
Maximize your bookings by understanding the Surprise STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Surprise:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Surprise
What Is the Average Airbnb Nightly Rate in Surprise?
Effective short term rental pricing strategy in Surprise involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Surprise typically peaks in March and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $351+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
- Typical properties (Median) charge around $185 per night.
- Entry-level properties (Bottom 25%) earn around $109 per night.
Average Daily Rate (ADR) Trend by Month in Surprise
What Is the RevPAR for Airbnb in Surprise?
RevPAR in Surprise is currently $95. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $42 RevPAR.
- Typical properties (Median) generate $83 RevPAR.
- Strong performers (Top 25%) earn $138 RevPAR.
- Best-in-class (Top 10%) achieve $170 RevPAR.
Average Monthly RevPAR Trend in Surprise
RevPAR Insights for Surprise
- The average RevPAR in Surprise is $95. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($170) and bottom 25% ($42) is $128, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Surprise benchmarks. If your RevPAR falls below the median of $83, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $138+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Surprise?
Surprise's peak Airbnb season falls in March, February, January, while the softest stretch is May, June, August. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (March, February, January)
- Revenue averages $4,579 per month
- Occupancy rates average 54.5%
- Daily rates average $234
Shoulder Season
- Revenue averages $3,147 per month
- Occupancy maintains around 45.5%
- Daily rates hold near $198
Low Season (May, June, August)
- Revenue drops to average $2,520 per month
- Occupancy decreases to average 41.6%
- Daily rates adjust to average $183
Seasonality Insights for Surprise
- Airbnb seasonality in Surprise is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Surprise's highest earning potential, with monthly revenues climbing to $4,990, occupancy reaching 61.7%, and ADRs peaking at $240.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,428, occupancy could drop to 38.0%, and ADRs may adjust to $181.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Surprise.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Surprise, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Surprise?
Low regulation and minimal registration activity in Surprise, Arizona, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Surprise to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Surprise?
Location within Surprise matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Surprise Farms | A family-friendly neighborhood featuring parks and modern amenities. It is attractive to families and vacationers seeking a peaceful environment with easy access to outdoor activities. | Surprise Community Park, Granite Falls Golf Course, Surprise Stadium, Northwest Regional Library, Surprise Aquatic Center |
| Sierra Montana | Offers a mix of residential areas and parks, appealing to families and those looking for suburban comfort with proximity to urban conveniences. | Sierra Montana Park, Surprise Marketplace, Steve W Forge Park, Oasis Water Park, Lake Pleasant |
| Verde Groves | Known for its spacious homes and community parks, this area is suitable for visitors seeking a quiet retreat with local amenities. | Verde Groves Park, Kakona Park, Nearby golf courses, Community events, Shopping centers |
| Canyon Ridge | Features a range of affordable housing options and is close to various recreational activities, making it great for budget-conscious travelers. | Canyon Ridge Park, Surprise Tennis Center, Local dining spots, Easy access to hiking trails, Golf courses |
| Roseview | Close-knit community with a variety of family-oriented activities, popular with tourists looking for a home-like environment while visiting the area. | Roseview Park, Nearby shopping areas, Community events, Local restaurants, Sports facilities |
| Sun City Grand | A vibrant active adult community that attracts older visitors and snowbirds looking for a warm climate and recreational opportunities. | Sun City Grand Recreation Center, Several golf courses, Community clubs and activities, Local dining options, Walking paths |
| Hillcrest | Offers a blend of residential living and nature, appealing to those who enjoy outdoor recreational activities while having access to city conveniences. | Hillcrest Park, Walking and biking trails, Local markets, Easy access to shopping, Nearby golf courses |
| Old Town Surprise | An emerging area with local shops, dining, and cultural attractions, appealing to visitors who want a taste of local life and history. | Surprise Historical Society, Local art galleries, Farmers Market, Dining and entertainment options, Community festivals |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Surprise offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Surprise?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Surprise
- The Surprise Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.6% of the 323 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Surprise, House properties are the most common (83%), reflecting the local real estate landscape.
- Houses represent a significant 83% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 6.1%) offer potential for unique stay experiences.
Surprise Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Surprise
- The dominant room capacity in Surprise is 3 bedrooms listings, making up 33.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 53.5% of the active Airbnb listings in Surprise, indicating a high concentration in these sizes.
- A significant 61.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Surprise.
Surprise Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Surprise
- The most common guest capacity trend in Surprise vacation rentals is listings accommodating 8+ guests (38.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Surprise STR market, accounting for 60.7% of listings.
- 65.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Surprise.
- On average, properties in Surprise are equipped to host 5.5 guests.
How Do Listings in Surprise Compare on Quality?
Listing quality in Surprise can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Surprise
- At 34.8 photos per listing on average, Surprise hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 19.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Surprise averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Surprise?
Amenity Prevalence
Amenity Insights for Surprise
- Essential amenities in Surprise that guests expect include: Air conditioning, Wifi, TV, Smoke alarm, Free parking on premises, Kitchen, Heating, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Surprise: Air conditioning, Wifi, TV, Smoke alarm, Free parking on premises, Kitchen, Heating, Washer.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV, Smoke alarm, Free parking on premises, Kitchen, Heating, Washer.
- Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Surprise to stay competitive.
Which Airbnb Amenities Boost Revenue in Surprise?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Surprise, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Free parking on premises | 98.5% | $26,114 | $3,789 | 589.2% |
Dishes and silverware | 91.3% | $27,547 | $7,029 | 291.9% |
Kitchen | 97.2% | $26,304 | $7,084 | 271.3% |
Heating | 95.0% | $26,734 | $7,234 | 269.5% |
Washer | 95.0% | $26,728 | $7,349 | 263.7% |
Dryer | 90.7% | $27,541 | $8,454 | 225.8% |
Cooking basics | 88.9% | $27,911 | $8,686 | 221.3% |
Oven | 83.0% | $28,883 | $10,590 | 172.7% |
Refrigerator | 89.5% | $27,596 | $10,229 | 169.8% |
Microwave | 89.2% | $27,642 | $10,349 | 167.1% |
Revenue Impact Insights for Surprise
- Free parking on premises tops the revenue impact list with a 589.2% uplift — listings with this amenity earn $26,114 vs. $3,789 without it.
- Free parking on premises, Dishes and silverware, Kitchen, Heating, Washer, Dryer, Cooking basics, Oven, Refrigerator, Microwave — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Surprise STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Surprise. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSurprise Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Surprise
- The typical guest profile for Airbnb in Surprise consists of primarily domestic travelers (97%), often arriving from nearby San Diego, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.0% of guests.
- Key international markets include United States (97%) and Canada (1.1%).
- Top languages spoken are English (74.6%) followed by Spanish (13.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Diego and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Surprise?
Listings in Surprise average 4.87 out of 5 overall, with about 45.2 reviews per active listing and 49.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Surprise
- With an overall rating of 4.87, Surprise listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 49.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Surprise Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Surprise
- The most common availability pattern in Surprise falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Surprise (31%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Surprise?
Average Booking Lead Time by Month
Booking Lead Time Insights for Surprise
- The overall average booking lead time for vacation rentals in Surprise is 48 days.
- Guests book furthest in advance for stays during February (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (68 days avg.) sees the longest lead times, while Summer (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Surprise.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Surprise averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Surprise?
Guests in Surprise stay about 8.2 nights on average, generating roughly 5,911 reservations and 18.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Surprise
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Surprise
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 18.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (9.8 nights) and shorten in May (5.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Surprise Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
6.8% of total
2 Nights
68 listings
21.1% of total
3 Nights
35 listings
10.8% of total
4-6 Nights
21 listings
6.5% of total
7-29 Nights
56 listings
17.3% of total
30+ Nights
121 listings
37.5% of total
Key Insights
- The most prevalent minimum stay requirement in Surprise is 30+ Nights, adopted by 37.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.5%) caters to monthly stays (30+ nights) in Surprise, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.5% of Surprise hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Surprise.
Surprise Airbnb Cancellation Policy Trends Analysis (2026)
Limited
8 listings
2.5% of total
Super Strict 60 Days
3 listings
0.9% of total
Super Strict 30 Days
9 listings
2.8% of total
Flexible
43 listings
13.3% of total
Moderate
62 listings
19.2% of total
Firm
125 listings
38.7% of total
Strict
73 listings
22.6% of total
Cancellation Policy Insights for Surprise
- The prevailing Airbnb cancellation policy trend in Surprise is Firm, used by 38.7% of listings.
- A majority (61.3%) of hosts in Surprise utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 38.7% market standard in Surprise.
- Regularly review your cancellation policy against competitors and market demand shifts in Surprise.
How Much Are Airbnb Cleaning Fees in Surprise?
Cleaning fees in Surprise are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Surprise
- 81.4% of listings charge a cleaning fee, making it standard practice in Surprise. Guests expect it and factor it into their booking decisions.
- The gap between the average ($621) and median ($200) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.8% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Surprise median of $200. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Surprise Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Surprisebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2 Vacation Suites | 9 Beds I Pool, BBQs & Games
Entire Place • 7 bedrooms
Desert Retreat: 5BR, Pool, Hot Tub, Desert Access!
Entire Place • 5 bedrooms
Amazing Home 1 Acre
Entire Place • 5 bedrooms
Oasis in the Orchards! Heated Pool and Hot tub
Entire Place • 5 bedrooms
4 Mi to Surprise Stadium! Snowbird Haven w/ Pool
Entire Place • 4 bedrooms
Walk to Parks: Home w/ Pool in Surprise!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Surprise?
Learn from the best! This table showcases top-performing Airbnb hosts in Surprise based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 13 | $462,724 | 504 | 4.90/5.0 |
| Evolve | 15 | $391,885 | 184 | 4.80/5.0 |
| Valhalla Suites | 3 | $202,146 | 88 | 4.79/5.0 |
| Good Stays Group | 3 | $188,465 | 130 | 4.75/5.0 |
| Angela | 3 | $146,388 | 183 | 5.00/5.0 |
| Elite Vacation Rentals | 5 | $124,977 | 73 | 4.95/5.0 |
| Lacie | 2 | $124,274 | 200 | 4.88/5.0 |
| Drew | 3 | $114,254 | 72 | 4.65/5.0 |
| Ct & Jro | 1 | $102,359 | 9 | 5.00/5.0 |
| Stacy | 1 | $99,891 | 71 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Surprise.
Who Are the Airbnb Hosts in Surprise?
Surprise is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Surprise
- With 58.5% Superhosts, Surprise has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 13.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 62.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 32.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Surprise averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Surprise
These are the highest-grossing professional property management operations in Surprise, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 13 | $462,724 | $304 | 40.0% | 4.90/5 |
| Evolve | 15 | $391,885 | $239 | 40.7% | 4.80/5 |
| Elite Vacation Rentals | 5 | $124,977 | $263 | 42.2% | 4.95/5 |
| Evolve | 1 | $92,523 | $357 | 69.5% | 4.98/5 |
| Erin And Elise | 2 | $86,338 | $307 | 37.5% | 4.90/5 |
| Jeff And Bridget | 1 | $71,101 | $460 | 44.4% | 4.92/5 |
| Amy And Aaron | 2 | $61,840 | $247 | 40.4% | 4.99/5 |
| Yonder Luxury | 2 | $60,956 | $299 | 34.7% | 4.75/5 |
| Amy | 1 | $58,620 | $243 | 66.3% | 4.75/5 |
| Arizona Vacation Home Rentals | 1 | $45,825 | $360 | 51.3% | 5.00/5 |
Management Company Insights for Surprise
- The leading management company, Evolve, operates 13 listings with $462,724 in gross revenue — a useful benchmark for what scale looks like in Surprise.
- Top managers average 4 properties each, suggesting professional management in Surprise still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.89/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 13.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Surprise's Airbnb Market Compare to Nearby Cities?
How does the Surprise Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Sedona City Limit, Surprise has 7 percentage points lower occupancy and about $133 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Paradise Valley | 64 | $10,777 | $1338.64 | 39% |
| Sedona | 1,659 | $5,792 | $426.56 | 49% |
| Sedona City Limit | 369 | $4,852 | $343.04 | 50% |
| Scottsdale | 4,149 | $4,259 | $396.31 | 44% |
| Cave Creek | 123 | $4,103 | $422.37 | 39% |
| Star Valley | 12 | $3,617 | $285.39 | 45% |
| Big Park | 426 | $3,525 | $301.22 | 45% |
| Fountain Hills | 207 | $3,303 | $362.61 | 42% |
| Payson town limits | 43 | $3,210 | $302.78 | 41% |
| Carefree | 32 | $3,206 | $526.29 | 35% |
Frequently Asked Questions About Airbnb in Surprise
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Surprise.
How much do Airbnb hosts make in Surprise?
Surprise hosts earn about $25,768 per year on average, with an average nightly rate of $210 and RevPAR of $95. Those figures describe the typical revenue environment for active listings in Surprise, Arizona, not the ceiling for the best operators. Source: AirROI 2026 data, Surprise market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Surprise?
The average Airbnb occupancy rate in Surprise is 42.9%. March is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Surprise?
Listings in Surprise average $210 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Surprise?
Surprise currently has about 323 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Surprise?
AirROI currently classifies the short-term rental regulation level in Surprise as Low. The dataset also shows about 0.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Surprise?
RevPAR in Surprise is about $95. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Surprise?
At 42.9% occupancy, Surprise can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $25,768, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Surprise?
The average booking lead time in Surprise is about 48 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Surprise?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Surprise include Surprise Farms, Sierra Montana, Verde Groves. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Surprise?
entire_home listings make up 87.6% of the active supply in Surprise. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Surprise compare to nearby Airbnb markets?
Among neighboring markets, Paradise Valley posts $129,325 in average annual revenue with 38.7% occupancy, compared to Surprise's $25,768 and 42.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Surprise?
The average Airbnb stay length in Surprise is about 8.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Surprise?
Airbnb listings in Surprise average 4.87 out of 5 overall. About 49.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Surprise?
Free parking on premises and Dishes and silverware are among the strongest revenue-linked amenities in Surprise. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Surprise?
Yes. About 81.4% of active Airbnb listings in Surprise charge a cleaning fee, and the average fee is $621. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Surprise?
A 58.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.